What Green Iron Technology Projects does

Green Iron Technology Projects Pty (Ltd) is a South African deep-technology provider founded in 2012 by David John Price and Christopher James Price and headquartered in Johannesburg. The company develops innovative continuous production methods for green Direct Reduction Iron (DRI) from iron ores, combined with energy-efficient pre-reduction methods for ferroalloys (primarily FerroChromium) and iron-bearing waste processing. Its portfolio comprises two core modules: Smart Carbon Technology, a transitional fossil-fuel-free iron-making approach that reduces CO2 emissions, and Hydrogen (H2) Based Iron-Making, a zero-CO2 end-state solution. The technology is protected by international patents and is matured through a state-of-the-art pilot plant and research facility in Johannesburg.

The firm positions itself as an "innovation partner" rather than a turnkey EPC, serving miners, iron and steel producers, stainless steel producers, and industrial waste management / by-product recyclers globally. Its customer segments are organized by vertical: primary focus on mining and metals production, with a secondary focus on waste recovery.

Commercial activity operates through two streams. The first is technology provision, in which in-house patents, IP, and technical know-how are licensed or applied to client objectives, including via pilot-plant and research facilities. The second is consulting services, providing bespoke research and minerals processing expertise on demand. Pricing is not publicly disclosed; given the B2B, project-based, scope-dependent nature of the work, transactions are likely quote-based. With a 1–10 employee footprint, no disclosed institutional funding, and no public customer logos, the company remains an early-stage, founder-owned specialist in green metallurgical process technology.

Name

Green Iron Technology Projects

Legal name

Green Iron Technology Projects Pty (Ltd)

Website

https://greenirontech.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Green Iron Technology Projects is a South African deep-tech firm developing patented continuous Direct Reduction Iron (DRI) production and ferroalloy pre-reduction methods that reduce CO2 emissions, serving miners, steel and stainless steel producers, and waste recyclers via technology licensing and consulting.

Ownership category

akta.pro rank

Product category

Green Iron Production Technology

NAICS

Primary Metal Manufacturing (331)

akta.pro primary industry

Direct Reduced Iron (DRI) & Hot Briquetted Iron (HBI) Production (IMAKABAC)

akta.pro secondary industry

Metals Recycling & Processing (Ferrous/Non-Ferrous) (BPALADAF)

Keywords

• Direct reduction iron
• Green steel technology
• Ferroalloy processing
• Hydrogen ironmaking
• Mining consulting services

Headquarters

HQ city

Johannesburg

HQ country

South Africa

HQ region

Africa

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Technology Provision: Providing technology solutions and intellectual property to miners, metals producers and by-product recyclers. Applies in-house patents and technical know-how through pilot plant and research facilities.
2. Consulting Services: Bespoke research and minerals processing expertise offered to businesses on-demand. Consulting services provided to enhance client objectives.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Green Iron Technology Projects develops and licenses innovative continuous production methods for green Direct Reduction Iron (DRI) from iron ores to abate CO2 emissions from steel production, alongside energy-efficient pre-reduction methods for Ferroalloys (primarily FerroChromium) and iron-bearing wastes. The company packages these methods under internationally patented IP, including a Smart Carbon transitional solution and a zero-emissions Hydrogen (H2) based iron-making pathway, delivered through its pilot plant and research facilities. It also sells bespoke minerals-processing consulting and research services to enterprise clients in the mining and metals supply chain.

Product overview

Green Iron Technology Projects is a technology provider offering a portfolio of iron and steel production solutions. The core offerings include Green Direct Reduction Iron (DRI) production methods and Ferroalloy Pre-Reduction Methods for the mining and metals sector. These are supported by two complementary technology modules: Smart Carbon Technology (a transitional solution reducing CO2 emissions) and Hydrogen-based Iron-Making (a zero-emissions end goal). The company also provides consulting services. All offerings are built on the company's international patented protected technology and are delivered through their state-of-the-art pilot plant and research facilities in South Africa.

Differentiator

Problem solved

Functional benefit

Products and services

• Green Direct Reduction Iron (DRI) Production Technology Innovative continuous production methods for green Direct Reduction Iron (DRI) from iron ores, designed to abate CO2 emissions from steel production. Targeted at iron ore miners, iron and steel producers, and stainless steel makers seeking sustainable process technology.
• Ferroalloy Pre-Reduction Methods Energy-efficient pre-reduction methods for various Ferroalloys, primarily FerroChromium, and iron-bearing wastes. Targeted at ferroalloy producers and industrial waste management companies seeking resource recovery and energy efficiency.
• Smart Carbon Technology Transitional fossil-fuel-free iron-making technology that reduces carbon dioxide (CO2) emissions, provided as a stepping stone toward zero-emissions iron production. Targeted at steel and iron producers pursuing decarbonization pathways.
• Hydrogen (H2) Based Iron-Making Zero CO2 emissions iron-making technology using hydrogen as the reducing agent, representing the company's fully sustainable end goal. Targeted at forward-looking steel producers seeking zero-emissions iron-making solutions.
• Consulting Services On-demand consulting services including bespoke research and minerals processing expertise provided to businesses. Targeted at miners, metals producers, and by-product recyclers needing tailored process and sustainability advice.

Quantifiable outcome

• Reduced carbon dioxide emissions from steel production through Smart Carbon technology
• +1 more outcomes

Segments3 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Tenova: Metals and mining technology provider with DRI/HBI solutions (ENERGIRON joint venture with Danieli). Direct peer for green iron reduction plant technology and process licensing.
• Stegra (formerly H2 Green Steel): Swedish green steel producer building commercial-scale hydrogen DRI integrated steel plants. Direct peer in the green iron/steel value chain pursuing near-identical end-state technology and customer proposition.
• Primetals Technologies: Provider of metallurgical plant technologies including DRI/HBI, with strong installed base in iron ore reduction. Competes for the same green iron-making customers seeking proven process technology.
• Danieli: Italian engineering firm offering ENERGIRON and other DRI/HBI plant technologies, including zero-reformer and hydrogen-ready configurations. Comparable as a DRI technology licensor serving the same customer base.
• Midrex Technologies: Global leader in direct reduction iron and hot briquetted iron technology, supplying rotary hearth and shaft furnace DRI plants worldwide. Direct technology peer for green DRI process know-how and licensing.
• HYBRIT (SSAB / LKAB / Vattenfall): Joint venture developing hydrogen-based direct reduction of iron ore as a fossil-fuel-free steelmaking pathway. Most directly comparable peer to Green Iron Technology Projects' hydrogen DRI offering, though operating at much larger scale with multiple corporate backers.

Emerging players

• Boston Metal: US-based start-up commercializing molten oxide electrolysis for green steel production, attracting significant venture funding. Emerging alternative-route peer competing for the same decarbonization-driven customer demand.
• Electra: Early-stage company developing electrochemical iron production to displace blast furnace steelmaking. Emerging peer in the green iron technology landscape with overlapping decarbonization value proposition.

Broad incumbents

• ArcelorMittal: World's largest steel producer pursuing multiple green steel pathways including hydrogen DRI pilots in Europe. Broad incumbent customer and potential partner/competitor for DRI technology providers.
• ThyssenKrupp Steel: Major European steelmaker with the tkH2Steel hydrogen DRI roadmap under the tkH4Future program. Broad incumbent developing in-house green iron technology and a potential licensing partner or customer for Green Iron's offerings.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/green-iron-technology-projects-pty-ltd-

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Green Iron Technology Projects