Parenting Now
Parenting Now is a non-profit organization founded in 1978 and based in Eugene, Oregon, that provides parenting education and support to families with young children, operating with 11–50 employees.
- Company typePrivate
- Founded1978
- HeadquartersEugene, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Parenting Now does
Parenting Now is a non-profit organization founded in 1978 and headquartered in Eugene, Oregon, United States. According to its firmographic record, it provides parenting education and support to families with young children. The organization operates with a headcount band of 11–50 employees, consistent with a small-to-mid-sized community-services non-profit rather than a large institutional provider.
The source data provides limited visibility into Parenting Now's specific programs, product surface, technology stack, or service delivery model. No products, pricing details, revenue model, customer segments, or distribution channels are enumerated. The organization's website (parentingnow.org) was captured returning only a standard loader/verification page, indicating no scrapeable detail on mission execution, program catalog, or governance. No management team, ownership structure, funding rounds, grants, awards, or certifications are disclosed in the available record.
As a result, the company's business model cannot be precisely characterized. By category, community parenting-education non-profits of this size and longevity are typically funded through a mix of grants, donations, program fees, and government contracts, but no such revenue mechanics are confirmed for Parenting Now. Two source items attached to the firmographic record (an Australian parenting survey and a World Vision New Zealand Ukraine chatbot initiative) are flagged as unrelated to Parenting Now's own operations, leaving the core data set thin. The most defensible analytical position is that Parenting Now is a long-tenured local non-profit whose current scale, footprint, and strategic momentum are not determinable from the input data.
Parenting Now firmographics
Firmographics- Name
- Parenting Now
- Website
- https://parentingnow.org
- Company type
- Private
- Founded year
- 1978
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Parenting Now is a non-profit organization founded in 1978 and based in Eugene, Oregon, that provides parenting education and support to families with young children, operating with 11–50 employees.
- Ownership category
- akta.pro rank
Parenting Now industry classification
Industry- Product category
- Parenting and Family Support Services
- NAICS
- Educational Services (611), Child and Youth Services (624110)
- SIC
- Services-Educational Services (8200), Services-Social Services (8300)
- akta.pro primary industry
- Parenting Skills & Child Development Education (EDACALAA)
- akta.pro secondary industry
- Home Visiting & Parent Coaching Programs (EDACALAC)
Keywords
Where Parenting Now is headquartered
LocationHeadquarters
- HQ city
- Eugene
- HQ country
- United States
- HQ region
- North America
Markets served
Parenting Now business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Parenting Now product offering
Product offeringCore offering
Parenting Now is a non-profit organization that provides parenting education and support to families with young children. Founded in 1978 and based in Eugene, Oregon, it delivers community-based programming aimed at helping parents and caregivers develop skills and knowledge for early-childhood upbringing. Specific program catalog, pricing, and delivery formats are not detailed in the available source material.
Differentiator
Problem solved
Functional benefit
Products and services
- Parenting education and support programs Education and support services designed for parents and caregivers of young children, delivered as a community-based non-profit offering. Specific curriculum, delivery modes, and pricing are not detailed in the available source material.
Companies that use Parenting Now
Customer profileIdeal customer profiles1 record
Parenting Now technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Parenting Now partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Parenting for Lifelong HealthcoreParenting for Lifelong Health co-developed the Parenting in Crisis Chatbot (Batkivska Opora) with World Vision New Zealand. The chatbot provides evidence-based guidance on child protection, positive parenting, and stress management via text, audio, illustrations, and videos. Parenting for Lifelong Health contributes the parenting expertise and evidence-based content for the digital tool designed to support caregivers of children experiencing psychosocial distress.
Recent moves1 record
Expansion highlights1 record
Parenting Now competitors and assessment
Company assessmentBroad incumbents
- National PTA: Large parent-engagement organization; adjacent to Parenting Now's parent-education focus but much broader in scope and scale.
- Prevent Child Abuse America: Large national non-profit in the child-welfare and family-strengthening space; broader mandate but heavily overlaps Parenting Now's family-support mission.
Direct peers
- Zero to Three: National non-profit dedicated to early childhood (0–3) and family wellbeing; closest direct peer given Parenting Now's focus on parenting education for families with young children.
- Healthy Families America: Evidence-based home visiting program for at-risk families with young children; comparable parenting-education and family-support mission.
- Parents as Teachers: National parent-education and home-visiting organization serving families with young children; highly comparable model and target population.
- Reach Out and Read: National non-profit working through pediatric providers to support families with young children on early-childhood development; overlaps mission and target population.
- Nurturing Parenting Programs: Developer of parenting-education curricula used by family-support agencies; comparable in curriculum-driven parenting education delivery.
Emerging players
- Mother and Child Education Foundation (AÇEV): Non-profit focused on parent education and early childhood; comparable programmatic approach in parenting education though operating primarily in Turkey.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights4 records
Customer concentration
Parenting Now social profiles
Digital presenceParenting Now financial estimates
Financial estimateRevenue estimate
Valuation estimate
Parenting Now leadership team
Management profileNumber of profiles
Parenting Now funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Parenting Now M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Parenting Now
What does Parenting Now do?
Parenting Now is a non-profit organization that provides parenting education and support to families with young children. Founded in 1978 and based in Eugene, Oregon, it delivers community-based programming aimed at helping parents and caregivers develop skills and knowledge for early-childhood upbringing. Specific program catalog, pricing, and delivery formats are not detailed in the available source material.
When was Parenting Now founded?
Parenting Now was founded in 1978. It employs 11 to 50 people.
Where is Parenting Now based?
Parenting Now is headquartered in Eugene, United States, in the North America region.
Who are Parenting Now's main competitors?
Broad incumbents on record are National PTA and Prevent Child Abuse America. Direct peers are Zero to Three, Healthy Families America, Parents as Teachers, Reach Out and Read and Nurturing Parenting Programs. Mother and Child Education Foundation (AÇEV) is listed as an emerging player.
Does Parenting Now have an API?
No public API is recorded for Parenting Now.
What industry is Parenting Now in?
Parenting Now's product category is Parenting and Family Support Services. Its primary akta.pro industry code is EDACALAA, Parenting Skills & Child Development Education, with a secondary code of EDACALAC, Home Visiting & Parent Coaching Programs. Its NAICS code is 611 and its SIC code is 8200.