Equipel

What Equipel does

Equipel is an Argentine privately-held electrical solutions provider founded in 1996 and headquartered in Neuquén. The company operates across five integrated service lines: distribution of electrical materials from leading brands, renewable energy solutions under the Equipel Soluciones Solares sub-brand (covering project sizing, design, assembly and commissioning), industrial automation and process control systems, real-time measurement and instrumentation, and custom design and integration of electrical panels and rooms. It manufactures panels at its Parque Industrial Neuquén facility and reports having integrated more than 10,000 panels over its 29-year history, with a stock of more than 25,000 electrical products across its warehouses.

Equipel serves industrial and manufacturing operators, commercial establishments, and oil-and-gas companies — particularly those active in the Vaca Muerta unconventional basin, where it opened a new branch in Añelo in 2025. Its go-to-market is sales-led with specialized bilingual advisors, supported by WhatsApp Business and direct contact forms. Distribution occurs through three physical branches (Neuquén capital, Añelo, and Buenos Aires/El Talar), an official MercadoLibre online storefront reaching SMB and individual buyers, and authorized distribution partnerships with APC (Schneider Electric) for UPS and power-protection equipment.

The company maintains multi-year contractual, quotation-based pricing, has held ISO certification since 2024, and is a member of FEGIME Argentina. It is founder/owner-operated with no disclosed institutional investors, parent company, or external funding; disclosed headcount is 120+ collaborators. The company presents itself as a single-source provider for electrical materials, automation, measurement, panel integration and renewable energy projects rather than as a software, AI, or platform business.

Name

Equipel

Legal name

Equipel

Website

https://equipel.com.ar

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

51–100 employees

Short description

Equipel is a privately-held Argentine electrical solutions provider, founded 1996 in Neuquén, distributing electrical materials and designing custom panels, automation systems, renewable energy projects, and real-time instrumentation for industrial and oil-and-gas customers.

Ownership category

akta.pro rank

Product category

Industrial Electrical Solutions

NAICS

Electrical Equipment Manufacturing (3353), Relay and Industrial Control Manufacturing (335314), All Other Electrical Equipment and Component Manufacturing (33599), Wiring Device Manufacturing (33593)

SIC

Electrical Industrial Apparatus (3620), Electric Lighting & Wiring Equipment (3640), Miscellaneous Electrical Machinery, Equipment & Supplies (3690), Industrial Instruments For Measurement, Display, And Control (3823)

akta.pro primary industry

Wiring Devices & Receptacles (switches, sockets, plugs, industrial outlets, pin & sleeve) (IMAGAEAF)

akta.pro secondary industries

Power Plant Electrical Systems EPC (Switchyard, Transformers, Protection & Controls) (EUAEAAAM), Electrical Contracting & Wiring (IMAFALAA), Lighting & Electrical Supplies for Home Distribution (CRAOAFAG)

Keywords

• Electrical materials distribution
• Industrial automation solutions
• Renewable energy systems
• Custom panel integration
• Measurement instrumentation services

Headquarters

HQ city

Neuquen

HQ country

Argentina

HQ region

Latin America

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Electrical Materials Sales: Commercialization of electrical materials from leading brands with extensive product range and broad stock availability to meet individual customer needs.
2. Custom Panel Integration: Design and integration of electrical panels and rooms customized to exact specifications, typically project-based with one-time fees.
3. Renewable Energy Projects: Full-service solar and renewable energy solutions including project sizing, design, assembly, and commissioning with ongoing support.
4. Automation and Control Systems: Industrial automation solutions providing process supervision and real-time management capabilities.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Equipel distributes electrical materials from leading brands and delivers integrated electrical solutions across five lines: electrical materials supply, renewable (solar) energy systems, industrial automation and control, real-time measurement and instrumentation, and custom design/integration of electrical panels and rooms. It serves industrial, commercial, and oil & gas customers through three Argentine branches (Neuquén, Añelo, Buenos Aires), a MercadoLibre store, and a dedicated Panel Integration Center.

Product overview

Equipel is an electrical energy solutions company with 29 years of experience operating in Argentina. The company offers an integrated portfolio organized into five core service areas: Materiales Eléctricos (electrical materials distribution), Energías Renovables including the Equipel Soluciones Solares sub-brand (renewable energy solutions with solar specialization), Automatización y Control (industrial automation and process control), Medición e Instrumentación (measurement and instrumentation), and Integración de Tableros y Salas Eléctricas (custom electrical panel and room integration). The company also distributes branded products such as APC UPS systems. Equipel operates across three strategic locations (Neuquén, Añelo, and Buenos Aires) and serves clients in diverse sectors including the energy-intensive Vaca Muerta region.

Differentiator

Problem solved

Functional benefit

Brands

• Equipel Soluciones Solares: Solar energy solutions brand under Equipel, offering renewable energy projects including dimensioning, design, assembly, and commissioning.

Products and services

• Materiales Eléctricos (Electrical Materials Distribution) Commercial distribution of electrical materials from leading market brands, offering an extensive product range with ample stock to meet individual customer needs. Targeted at industrial, commercial, and individual buyers requiring reliable electrical components and supplies.
• Energías Renovables (Renewable Energy Solutions) End-to-end sustainable energy solutions including project sizing, design, assembly, and commissioning, provided by a specialized team offering comprehensive support throughout the entire process. Targeted at industrial, commercial, and residential customers seeking solar and renewable energy installations.
• Mini Back UPS de APC APC-branded uninterruptible power supply (Mini Back UPS) with up to 4 hours of autonomy, 2-year warranty, and 36W/12VDC input/output configuration. Distributed by Equipel as an authorized APC (Schneider Electric) partner for commercial and individual buyers needing to safeguard electronic equipment.
• Automatización y Control (Industrial Automation and Control) Industrial automation and process control solutions implementing advanced systems to monitor and manage processes, providing real-time information from a remote control center for informed decision-making. Targeted at industrial plants and operators needing to supervise and coordinate activity in real time.
• Medición e Instrumentación (Measurement and Instrumentation) State-of-the-art instrumentation for real-time critical information gathering, enhancing the ability to collect, analyze, and act on precise data. Targeted at industrial customers requiring accurate measurement and monitoring for operational decisions.
• Integración de Tableros y Salas Eléctricas (Electrical Panel and Room Integration) Custom electrical solutions including design and integration of electrical panels and rooms for all types of projects, tailored to exact customer specifications. Targeted at industrial, commercial, and energy-sector customers needing bespoke electrical infrastructure.

Quantifiable outcome

• Up to 4 hours of UPS autonomy with APC products

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• APC (Schneider Electric)coreTechnology or IntegrationAuthorized APC distributor offering UPS solutions including Mini Back UPS with up to 4 hours autonomy and 2-year warranty. APC is a brand under Schneider Electric specializing in power protection equipment.
• MercadoLibrecoreChannel Partner/ Reseller/ DistributorEquipel operates an official store on MercadoLibre for online sales of electrical products including APC UPS units. Products are shipped directly through MercadoLibre's platform with fast delivery.
• FEGIME ArgentinacoreChannel Partner/ Reseller/ DistributorMember of FEGIME, an international group of electrical materials distributors. FEGIME Argentina connects Equipel with a broader network of electrical distribution services.
• PAE (Petrolera Argentina)minorStrategic or Co-development PartnerEquipel participated in PAE's Pymes (Small and Medium Enterprises) Program, demonstrating involvement in supporting the SME ecosystem in Argentina's energy sector.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Schneider Electric: Parent of the APC brand Equipel distributes and a major manufacturer of electrical distribution, automation, and solar products; overlaps with Equipel's panel integration, automation, and renewable energy lines.
• Rexel: Global electrical distribution leader with Argentine operations; competes directly with Equipel in materials distribution while offering broader international scale and procurement power.
• ABB: Global electrical equipment, automation, and power systems manufacturer; competes with Equipel's panel integration, automation and control, and measurement offerings in industrial accounts.
• Legrand: Global manufacturer of wiring devices, panels, and electrical distribution systems; comparable to Equipel's core electrical materials and custom panel integration offerings.
• Eaton: Multinational power management company offering UPS, switchgear, and industrial control products comparable to Equipel's UPS distribution and custom panel integration lines.
• Siemens Argentina: Broad industrial automation, electrification, and energy portfolio; comparable to Equipel's automation, measurement, and electrical materials business serving Argentine industry.

Regional players

• Genneia: Argentina's largest renewable energy generator and EPC developer; comparable to Equipel's solar EPC sub-brand and a potential partner/competitor in industrial solar projects.
• YPF Luz: Argentine renewable energy arm of YPF focused on wind and solar generation; comparable to Equipel's renewable energy solutions serving industrial and O&G customers in Argentina.

Emerging players

• 360 Energy Solar: Argentine solar EPC company focused on distributed generation for commercial and industrial clients; direct overlap with Equipel Soluciones Solares in the C&I solar segment.

Others

• FEGIME Argentina: International federation of independent electrical distributors of which Equipel is a member; functions as a peer network and procurement alliance comparable to Equipel's distribution scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/equipelsrl
• LinkedInlinkedin.com/company/equipelsrl
• Instagraminstagram.com/equipelsrl

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Equipel