International Transportation Innovation Center

What International Transportation Innovation Center does

International Transportation Innovation Center (ITIC) is a nonprofit automotive proving ground headquartered at the S.C. Technology & Aviation Center (SCTAC) in Greenville, South Carolina. Founded in 2013, ITIC operates a 400-acre, secure closed-course testing facility serving automotive OEMs, Tier-One suppliers, mobility technology providers, and research universities with vehicle validation, regulatory compliance, and performance testing services. Customers book half-day or full-day track rentals on a 24/7 basis.

The facility's core product portfolio comprises five specialized test tracks: a Tilke-designed 3-mile oval track with a 4,250-ft three-lane straightaway and 6%/13%/25% banking that supports UN ECE and NHTSA FHVSS ADAS protocols; a 1-mile straightaway (up to 5,400 ft) configurable for vehicle dynamics and lane-change testing; a 1,700-ft durability track for Federal Transit Administration structural durability procedures; a 1,000-ft brake lane with PFC 1.02 grip meeting NHTSA FMVSS TP 105, 121, 126, and 135; and a slope hill track with 10% and 20% gradient hills and basalt tile low-adhesion surfaces for split-mu and FMVSS TP-135 testing. EV charging infrastructure for passenger and heavy commercial vehicles extends the facility's relevance to electrified fleets, and planned additions include an AV intersection, an off-road testing element, and a handling track.

ITIC generates revenue on a usage-based rental model (track and facility time), supported by enterprise direct sales to automotive testing engineers and Tier-One supplier program teams. The 3-mile oval became fully operational in March 2026 and won the 2025 NAPA Quality in Construction Award and the 2025 SCAPA Quality Pavement Award. The organization is led by Executive Director Jody Bryson (also President and CEO of parent SCTAC) and COO Liz Griffith, and is governed as a nonprofit within the broader 2,600-acre, 110-company SCTAC ecosystem, which generates an estimated $6.1 billion in annual statewide economic impact.

Name

International Transportation Innovation Center

Legal name

International Transportation Innovation Center

Website

https://itic-sc.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

ITIC is a nonprofit 400-acre automotive proving ground in Greenville, SC, offering secure track rental for vehicle validation, ADAS, brake, durability, and slope testing to OEMs, Tier-One suppliers, mobility technology providers, and research universities on a 24/7 basis.

Ownership category

akta.pro rank

Product category

Automotive Proving Ground Services

NAICS

Testing Laboratories and Services (54138)

SIC

Services-Testing Laboratories (8734)

akta.pro primary industry

Vehicle Inspection, Testing & Compliance (Safety, Emissions, Certification) (THAIANAC)

akta.pro secondary industries

Brake & Headlamp/Aiming Tester Calibration and Inspection-Lane Services (TLAKANAK), High-Voltage (HV) Safety, Isolation Testing & Compliance Services (TLAKAMAH)

Keywords

• Automotive proving ground
• Vehicle testing services
• ADAS validation testing
• Track facility rental
• Regulatory compliance testing

Headquarters

HQ city

Greenville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Infrastructure, Personnel, Operations, Others, Marketing or Sales

Revenue model

1. Testing Facility Rental: ITIC generates revenue through track and facility rental services. Customers can book half-day or full-day track rental available 24 hours a day, seven days a week. The facility serves OEMs, suppliers, technology providers, and research universities requiring automotive testing and validation services.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

ITIC operates a 400-acre independent, secure automotive proving ground in Greenville, South Carolina, renting its specialized test tracks on a half-day or full-day, 24/7 basis to automotive OEMs, Tier-One suppliers, technology providers, and research universities. Its assets include a Tilke-designed 3-Mile Oval Track, a 1-Mile Straightaway, a 1,700-ft Durability Track, a 1,000-ft Brake Lane, and a Slope Hill Track with 10% and 20% gradients, plus EV charging infrastructure, enabling ADAS validation, regulatory compliance testing, brake certification, durability trials, and performance evaluations for both passenger and heavy commercial vehicles.

Product overview

ITIC offers a comprehensive suite of automotive testing and validation services through its world-class proving ground in Greenville, SC. The core product portfolio includes five primary test tracks: the 3-Mile Oval Track for high-speed ADAS and regulatory testing, the 1-Mile Straightaway for dynamic vehicle testing, the 1,700-ft Durability Track for accelerated wear simulation, the 1,000-ft Brake Lane for FMVSS-compliant brake testing, and the Slope Hill Track with 10% and 20% gradients for hill-start and traction testing. The facility also provides EV charging infrastructure for electric vehicle testing. These tracks work together as an integrated closed testbed environment serving OEMs, suppliers, technology providers, and research universities. ITIC is also developing planned expansions including an AV Intersection for autonomous vehicle testing, an Off-Road Testing element, and a Handling Track.

Differentiator

Problem solved

Functional benefit

Products and services

• 3-Mile Oval Track World-class 3-mile oval test track with a 4,250-ft (1,295 m) three-lane straightaway, engineered to satisfy UN ECE and NHTSA FHVSS test procedures for ADAS including AEB, LKA, LDW, and ACC, and to support NCAP protocols, mileage accumulation, and performance and durability trials; features 6%, 13%, and 25% banking slopes on return loops; designed by Tilke.
• 1-Mile Straightaway 1-Mile Straightaway of up to 5,400 ft x 150 ft asphalt capable of innumerable configurations to test ADAS technologies, vehicle dynamics, lane changes, steering, and more, with vehicle staging and pull-off areas and delineated multiple lanes upon request.
• 1,700-ft Durability Track 1,700-ft Durability Track designed with all events necessary for the Federal Transit Administration's Structural Durability Test Procedures, simulating accelerated wear and tear on large commercial vehicles via staggered bumps, railroad crossings, frame twist, high crown intersection, and various chuck holes.
• 1,000-ft Brake Lane 1,000-ft asphalt brake lane providing grip to satisfy PFC requirements of 1.02 using the 16-inch SRTT required by NHTSA FMVSS TP 105, 121, 126, and 135, including a 4,000-ft approach lane for heavy commercial vehicles to reach 60 mph.
• Slope Hill Track Slope Hill Track satisfying FMVSS Test Procedure TP-135, including a 150-ft (45 m) hill with 10% gradient and a 100-ft (30 m) hill with 20% gradient, each with a 15-ft (4.5 m) concrete lane parallel to a basalt tile low adhesion surface for both high adhesion and split-mu testing, supporting ABS braking, hill starts, traction, drivetrain power, durability, driveability, clutch abuse, and hand braking tests.
• EV Charging Infrastructure EV fast-charging infrastructure for both passenger and heavy commercial vehicles, enabling electrification testing at the proving ground alongside ITIC's other test tracks.

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Two partnerships are on record, tiered core.

• S.C. Technology & Aviation Center (SCTAC)coreStrategic or Co-development PartnerITIC is headquartered at the S.C. Technology & Aviation Center (SCTAC) in Greenville, SC. SCTAC is a 2,600-acre business park that is home to more than 110 companies in advanced manufacturing, trade, technology, and automotive/aerospace innovation. SCTAC generates $6.1 billion annual impact on the statewide economy.
• TilkecoreTechnology or IntegrationTilke, a world-renowned engineering firm, designed the new 3-mile Oval Track. The track features advanced design including 4,250-ft straightaway and banking slopes up to 25% on return loops.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Regional players

• ADAC Fahrsicherheitszentrum: ADAC operates driver training and vehicle testing centers throughout Germany and Europe, including tracks used for ADAS evaluations and OEM testing. Comparable to ITIC's track-based testing infrastructure and ADAS evaluation focus, but focused primarily on the European market rather than North America.

Others

• Smithers: Smithers is an independent testing, engineering, and consulting firm with automotive tire, vehicle, and component testing services including its own proving-ground-adjacent facilities. Comparable to ITIC as an automotive testing services provider serving OEMs and Tier-1s, but operating more through lab-based and contract testing rather than direct track rental.
• AB Dynamics: AB Dynamics supplies driving robots, ADAS test platforms, and track-testing software used at proving grounds worldwide, including ITIC's likely ADAS testing workflows. Comparable as an enabling technology provider in the automotive proving-ground ecosystem rather than a direct facility competitor; relevant for understanding the ADAS testing supply chain ITIC participates in.

Broad incumbents

• Continental Proving Grounds: Continental operates proving grounds in Germany, the U.S. (Uvalde, Texas), and elsewhere, primarily for internal ADAS, tire, and chassis development. Overlaps with ITIC in ADAS validation and vehicle dynamics testing, but as part of Continental's global Tier-1 supplier portfolio rather than as a dedicated independent facility.
• Element Materials Testing: Element is a global testing, inspection, and certification (TIC) services provider with automotive testing capabilities across materials, components, and finished vehicles. Comparable to ITIC in delivering independent automotive testing services to OEMs and suppliers, though much broader in scope and not focused on a single proving-ground asset.
• Magna International Proving Grounds: Magna operates dedicated proving grounds (e.g., in Austria, Germany, and North America) supporting vehicle development and ADAS integration work for global automakers. Comparable to ITIC's proving-ground infrastructure and ADAS validation capabilities, but Magna is a tier-1 supplier first and a test facility second.
• Bosch Automotive Proving Grounds: Bosch operates multiple proving grounds (e.g., Boxberg in Germany, Flat Rock in Michigan) as part of its broader automotive supplier and mobility solutions business. Comparable to ITIC in infrastructure and test capabilities, but embedded within a much larger Tier-1 supplier — competes for testing services indirectly via captive use and select third-party offerings.

Direct peers

• UTAC CERAM: UTAC is a French-based testing, certification, and homologation group operating proving grounds and laboratories for vehicle safety, emissions, and ADAS compliance. Directly comparable to ITIC in scope (independent regulatory compliance testing, ADAS validation, durability) and target customer base (global OEMs).
• Applus+ IDIADA: Applus+ IDIADA operates a large proving ground near Barcelona, Spain, providing design, engineering, testing, and homologation services to global automakers. Comparable to ITIC as a full-service independent automotive testing and validation provider targeting OEMs and Tier-1s on a contract/rental basis.
• Transportation Research Center (TRC): TRC, located in East Liberty, Ohio, is the largest independent automotive proving ground in North America, offering 4,500+ acres of test tracks for vehicle dynamics, ADAS, brake, durability, and crash testing. Directly comparable to ITIC as an independent third-party facility serving OEMs, Tier-1s, and regulators with a similar usage-based rental model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@internationaltransportatio410
• Facebookfacebook.com/iticsc
• LinkedInlinkedin.com/company/international-transportation-innovation-center
• Instagraminstagram.com/iticmobility
• Xx.com/itic_sc

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about International Transportation Innovation Center