The Good Shepherd Community

What The Good Shepherd Community does

The Good Shepherd Community is a faith-based, non-profit 501(c)(3) senior living organization headquartered in Sauk Rapids, Minnesota, operating two campuses in Sauk Rapids and Becker. Founded in 1963, the organization delivers a comprehensive continuum of care for older adults spanning HUD-subsidized low-income apartments, market-rate independent living (patio homes and apartments), assisted living, memory care cottages, short-term rehabilitation (ACE Headwaters), 24-hour skilled nursing, Medicare-certified home health care within a 30-mile radius of Sauk Rapids, and on-site therapy services delivered in partnership with Aegis Therapies.

Revenue is generated primarily through recurring monthly housing fees and healthcare service charges across the care continuum, supplemented by charitable donations channeled through the wholly-owned Good Shepherd Foundation. The go-to-market motion is community-led and sales-assisted: prospective residents are guided by a central Welcome Center team across options, with awareness driven by local events (e.g., Celebrate Aging Expo), a content blog, and a volunteer network rather than broad digital marketing. Ancillary operations include a wholly-owned gift store (Northern Delights) and a community art gallery (Canal Street Art Gallery, est. 2013), which serve as resident and community engagement amenities rather than material revenue drivers. Spiritual care is delivered through the Lutheran Church of the Good Shepherd (founded 2003, Lutheran Church Missouri Synod) and a dedicated chaplain, reinforcing the organization's faith-based brand identity while remaining ecumenical in practice.

Name

The Good Shepherd Community

Legal name

Good Shepherd Community

Website

https://goodshepherdcampus.org

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

251–500 employees

Short description

The Good Shepherd Community is a faith-based, non-profit 501(c)(3) senior living organization in central Minnesota operating two campuses (Sauk Rapids and Becker) that deliver a full continuum of care — independent living, assisted living, memory care, skilled nursing, short-term rehab, Medicare-certified home health, and therapy — to older adults of all faiths.

Ownership category

akta.pro rank

Product category

Senior Living and Senior Care Services

NAICS

Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Continuing Care Retirement Communities (623311), Assisted Living Facilities for the Elderly (623312)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Skilled Nursing Care Facilities (8051), Services-Home Health Care Services (8082)

akta.pro primary industry

Nonprofit / Faith-Based CCRCs (HLADAEAC)

akta.pro secondary industries

Faith-Based / Nonprofit Assisted Living Providers (HLADABAH), Large Campus / Multi-Building Assisted Living Communities (HLADABAG), Affordable/Subsidized Independent Living (HUD/LIHTC) Communities (HLADAAAB), Market-Rate Independent Living (Private Pay) Communities (HLADAAAA), Elder Services & Aging Support (BPAGAEAF)

Keywords

• Senior living services
• Assisted living facilities
• Memory care services
• Home health care
• Senior housing

Headquarters

HQ city

Sauk Rapids

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Residential Housing Fees: Revenue from patio homes, market-rate apartments, and HUD low-income apartments. Housing fees for various independent living options including age-restricted communities.
2. Healthcare Services Revenue: Medicare-certified home health care services within 30-mile radius. Revenue from assisted living, memory care, nursing home, and short-term rehabilitation services.
3. HUD Low-Income Housing: HUD one-and-two-bedroom apartments with rent based on 30% of adjusted gross income for adults age 62+ or those needing mobility features.
4. Foundation Donations: The Good Shepherd Foundation accepts donations to support community programs and services.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

The Good Shepherd Community delivers a full continuum of senior housing and healthcare services through two Minnesota campuses and home-based care. Offerings range from independent living (patio homes, market-rate and HUD-subsidized apartments) to assisted living, memory care cottages, short-term rehabilitation, long-term nursing home care, and Medicare-certified home health care within a 30-mile radius of Sauk Rapids. All services are delivered under a faith-based, non-profit 501(c)(3) mission that welcomes residents of all faiths.

Product overview

The Good Shepherd Community is a faith-based, non-profit 501(c)(3) senior living organization offering a comprehensive portfolio of housing, healthcare, and wellness services across two campuses in Sauk Rapids and Becker, Minnesota. The organization provides a continuum of care ranging from independent living (Patio Homes and Market-Rate Apartments) to assisted living, memory care cottages, short-term rehabilitation, and long-term nursing home care. Additional services include Medicare-certified home health care, therapy services (physical, occupational, speech), spiritual care through an on-site chapel and chaplain services, and community amenities such as an art gallery and gift store. The organization also operates an affordable housing program through HUD, a nursing assistant training program, and accepts volunteers through various programs. All services are guided by Christian ministry values and are open to all faiths.

Differentiator

Problem solved

Functional benefit

Products and services

• Home Health Care
• Patio Homes Rental two-bedroom patio homes for adults age 55+ offering the privacy and amenities of homeownership without homeowner responsibilities.
• Market-Rate Apartments Market rate one-and-two-bedroom apartments for adults age 55+ with amenities, activities, and meal options.
• Low-Income Apartments (HUD) HUD one-and-two-bedroom apartments with rent based on 30% of adjusted gross income for adults age 62+ or 18+ needing mobility features.
• Assisted Living Assistance for older adults with tasks that become difficult with aging, including household chores, medications, meals, and activities of daily living. Available in Sauk Rapids and Becker locations.
• Memory Care Cottages Specialized assisted living memory care delivered in a small, intimate home setting with lovely outdoor garden areas, designed for seniors with dementia or Alzheimer's disease.
• Short-Term Rehab (ACE Headwaters) Short-term skilled nursing, physical, occupational, or speech therapy care following an illness, injury, or hospitalization before returning home.
• Nursing Home (Long-Term Care) Long-term care for older adults needing 24-hour skilled nursing, offered in six homey households, available in Sauk Rapids and Becker locations.
• Therapy Services Comprehensive therapy services including physical, occupational, and speech therapy delivered in partnership with Aegis Therapies to support the seven facets of wellness.
• Spiritual Services & Chapel Weekly worship services including Lutheran Church of the Good Shepherd, Catholic Mass, and Rosary, plus chaplain-led Bible studies, spiritual counseling, and pastoral care.
• Northern Delights Gift Store On-site coffee shop and gift store serving residents, tenants, families, and visitors.
• Canal Street Art Gallery Art gallery showcasing local and regional artists' work, providing space for displaying and selling art for one to three months.

Segments7 records

Ideal customer profiles7 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Aegis Therapies (Aegis EnerG)coreTechnology or IntegrationPartnership with Aegis Therapies for therapeutic recreation programming. Through their partnership with Aegis EnerG, activities at Good Shepherd are thoughtfully designed to support the seven facets of wellness: Physical, Emotional, Intellectual, Social, Occupational, Environmental, and Spiritual wellness.
• Lutheran Church Missouri SynodcoreOthersLutheran Church of the Good Shepherd was founded in 2003 as a Word and Sacrament ministry for the residents and families of the Good Shepherd Community. It is a member congregation of the Lutheran Church Missouri Synod.

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Presbyterian Homes & Services: Large Minnesota-based nonprofit operating senior living communities, assisted living, memory care, and care centers with a faith-rooted mission. Closely mirrors Good Shepherd's continuum-of-care approach and regional footprint.
• Walker Methodist: Minnesota-based nonprofit providing senior housing, assisted living, memory care, and skilled nursing across the Twin Cities metro. Comparable mission-driven continuum of care positioned in the same state market.
• Volunteers of America National Services: Faith-based national nonprofit operating senior living, assisted living, memory care, and skilled nursing communities. Comparable faith-rooted nonprofit model with a similarly broad continuum of services.
• Ecumen: Minnesota-based nonprofit senior care operator providing independent living, assisted living, memory care, skilled nursing, and home health across multiple campuses. Directly comparable continuum-of-care model in the same regional market as Good Shepherd.
• Cassia: Faith-based nonprofit (formed by the merger of Augustana Care and Elim Care) operating independent living, assisted living, memory care, skilled nursing, and rehabilitative services, primarily in Minnesota. Directly comparable service mix and nonprofit mission.
• Christian Living Communities: Faith-based nonprofit operator of senior living, assisted living, memory care, and skilled nursing communities. Mirrors Good Shepherd's faith-rooted approach and continuum-of-care service model.
• Benedictine Health System: Faith-based nonprofit providing assisted living, memory care, skilled nursing, and senior housing across Minnesota and the Upper Midwest. Shares faith-rooted nonprofit structure and full continuum of services.

Broad incumbents

• Amedisys: National home health and hospice provider. Directly relevant to Good Shepherd's Medicare-certified home health service line and provides scale benchmark for that segment of the business.
• Brookdale Senior Living: National for-profit senior living operator with the largest U.S. portfolio of independent living, assisted living, and memory care communities. Comparable service lines but very different scale, ownership model, and geographic reach.
• Encompass Health: National operator of inpatient rehabilitation hospitals and home health services. Comparable to Good Shepherd's Medicare-certified home health and short-term rehabilitation services, but at far greater scale and with a for-profit profile.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/GoodShepherdCommunity

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Good Shepherd Community