Applied Technology Council
Applied Technology Council is a non-profit founded in 1973 that develops authoritative technical standards, publications, and training for disaster mitigation in the built environment, serving structural engineers, building officials, emergency responders, and government agencies in the U.S. and internationally.
- Company typePrivate
- Founded1973
- HeadquartersRedwood City, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Applied Technology Council does
Applied Technology Council (ATC) is a 501(c)-style non-profit consulting organization founded in 1973 and headquartered at 201 Redwood Shores Parkway, Suite 240, Redwood City, California. ATC develops and disseminates authoritative technical guidelines, standards, and training for disaster mitigation in the built environment, with a core focus on earthquakes and an expanding footprint in windstorms, floods, tsunamis, and terrorism-related hazards. Its intellectual property library includes the ATC-20 series (postearthquake safety evaluation procedures), the ATC-45 Field Manual (windstorm and flood safety evaluation), and the FEMA P-154 and FEMA P-58 series (rapid visual screening and seismic performance assessment of buildings); over 100 named ATC projects have been completed across its history.
The organization operates a hybrid revenue model combining government-funded research and standards development with commercial sales of publications and training. Primary funders include FEMA, NIST, CalOES, the California Earthquake Authority, the City and County of San Francisco, and the World Bank (via GFDRR and the Global Program for Safer Schools), which finance named ATC projects such as ATC-58, ATC-66, ATC-78, ATC-122, ATC-132, and ATC-148. Commercial revenue is generated through the ATC Online Store (store.atcouncil.org), which sells individual publications at $24-$50 each, through an annual subscription service, and through paid in-person and web-based training seminars on ATC-20, ATC-45, and FEMA P-154. Distribution is global and includes international editions (e.g., ATC-20-1 Bhutan Edition) and armenian-language outputs (ATC-132).
ATC serves four primary customer segments: structural engineers and design professionals, building officials and inspectors, emergency response personnel (including CalOES Safety Assessment Program volunteers), and federal/state/local government agencies that adopt ATC's methodologies as standards. Channel mix includes an e-commerce storefront, an email/newsletter distribution list, social media (Facebook, Twitter/X, LinkedIn, YouTube), webinars, in-person conferences (including the ATC at 50 signature event on December 8, 2023 in San Francisco), and the FEMA-funded National Earthquake Technical Assistance Program (NETAP / ATC-66 Series) for free community outreach. The organization is governed by a Board of Directors, supported by the ATC Endowment Fund (established 1989), and operates with a small staff (1-10 employees), relying on expert consultants for project execution.
Applied Technology Council firmographics
Firmographics- Name
- Applied Technology Council
- Legal name
- Applied Technology Council
- Website
- https://atcouncil.org
- Company type
- Private
- Founded year
- 1973
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Applied Technology Council is a non-profit founded in 1973 that develops authoritative technical standards, publications, and training for disaster mitigation in the built environment, serving structural engineers, building officials, emergency responders, and government agencies in the U.S. and internationally.
- Ownership category
- akta.pro rank
Applied Technology Council industry classification
Industry- Product category
- Structural Engineering & Seismic Safety Consulting
- NAICS
- Engineering Services (541330), Other Scientific and Technical Consulting Services (541690), Other Scientific and Technical Consulting Services (54169)
- SIC
- Services-Engineering Services (8711), Services-Engineering, Accounting, Research, Management (8700)
- akta.pro primary industry
- Instrumentation, Controls & Automation Engineering Consulting (BPAHAIAM)
- akta.pro secondary industry
- Environmental Emergency Response & Incident Management (Spills, Hazmat) (BPAIAMAL)
Keywords
Where Applied Technology Council is headquartered
LocationHeadquarters
- HQ city
- Redwood City
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Applied Technology Council business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Publication Sales: ATC sells technical publications, reports, and guidelines through its online store. Products include the ATC-20 series ($24-$39), ATC-45 Field Manual, FEMA P-154 ($25), and various other technical documents ranging from $24 to $50.
- Training Services: ATC provides in-person and web-based training on ATC-20, ATC-45, FEMA P-154, and other topics. Fees vary based on training format (in-person vs. web-based) and customization requirements. Organizations host training and ATC provides speakers and materials.
- Subscriptions: ATC offers subscription services for ongoing reports and publications through their online store.
- Endowment Fund Contributions: ATC Endowment Fund supports projects of critical interest to the structural engineering profession. Since 1989, the endowment has funded various technical development projects.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Individual publications available for one-time purchase ranging from $24 to $50 |
| Subscription | Annual | Subscription service for ongoing reports and publications |
| Other | Multi-year contract | In-person and web-based training on ATC-20, ATC-45, FEMA P-154 and other topics |
Go-to-market motion3 records
Distribution channels1 record
Marketing channels7 records
Applied Technology Council product offering
Product offeringCore offering
Applied Technology Council (ATC) develops and publishes technical guidelines, procedures, and field manuals for disaster mitigation including earthquakes, windstorms, floods, and tsunamis. It sells these copyrighted publications through its online store and delivers associated in-person and web-based training seminars to structural engineers, building officials, emergency response personnel, and government agencies. Its work is largely funded through government contracts with FEMA, NIST, the World Bank, and other agencies.
Product overview
Applied Technology Council (ATC) operates as a product and service organization focused on disaster mitigation in the built environment. The core offerings include the ATC-20 series (postearthquake safety evaluation procedures and field manuals), ATC-45 (windstorm and flood safety evaluation), and FEMA P-154 (rapid visual screening). ATC distributes these as published documents through its online store and provides associated training seminars. The organization has developed over 140 projects spanning seismic design, wind engineering, tsunami safety, and building performance assessment, with publications categorized under earthquake/tsunami, extreme wind/coastal inundation, terrorism, and conference proceedings.
Differentiator
Problem solved
Functional benefit
Brands
- ATC Endowment Fund: An endowment fund established in 1989 to support projects of critical interest to the structural engineering profession.
Products and services
- ATC-20-1 Field Manual: Postearthquake Safety Evaluation of Buildings (2nd Edition)
Quantifiable outcome
- ATC-20 methodology enables rapid evaluations in 10-30 minutes per building for initial general assessment
- +1 more outcomes
Companies that use Applied Technology Council
Customer profileNamed customers7 records
Segments6 records
Ideal customer profiles3 records
Applied Technology Council technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Applied Technology Council partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core, major and minor.
- Federal Emergency Management Agency (FEMA)coreFEMA is ATC's primary funding partner, supporting numerous technical development projects including ATC-58 Series (Performance-Based Seismic Design), ATC-66 Series (NETAP Training), ATC-78 Series (Nonductile Concrete Buildings), ATC-122 Series (FEMA P-1000 School Safety), and many others. FEMA P-154, FEMA P-646, FEMA P-2018, FEMA P-58 series, and FEMA P-1100 are among the many FEMA publications ATC has developed.
- National Institute of Standards and Technology (NIST)coreNIST has funded numerous ATC technical projects including ATC-76 series on collapse risk, ATC-102 (Lifelines NEHRP Roadmap), ATC-103 (Steel Concentrically Braced Frames), ATC-106 (Deep Slender Wide-Flange Members), ATC-114 (Collapse Analysis Models), ATC-120 (Nonstructural Components), ATC-121 (Buckling-Restrained Braced Frames), ATC-126 (Lifeline Systems), and many others. NIST GCR (Grant/Cooperative Report) series documents are among the project outputs.
- California Office of Emergency Services (CalOES)coreCalOES partners with ATC on the Safety Assessment Program (SAP), integrating CalOES requirements into ATC-20 training. SAP-trained engineers, architects, and building inspectors may apply for SAP photo identification cards to provide mutual aid following California earthquakes.
- California Earthquake AuthoritymajorCEA funded ATC-110 for delivery of FEMA P-50/P-50-1 training and ATC-143 for development of guidelines for assessment and repair of earthquake damage in residential woodframe buildings.
- World BankmajorWorld Bank through GFDRR (Global Facility for Disaster Reduction and Recovery) funded the ATC-20-1 Bhutan Edition. World Bank's Global Program for Safer Schools funded ATC-132 (Armenia school safety guidelines available in English and Armenian). Also funded ATC-142 (Kyrgyz Republic school infrastructure assessment) and ATC-148 (Central Asia infrastructure capacity building).
- Japan Structural Consultants AssociationmajorPartner in the U.S.-Japan-New Zealand Workshop series on structural engineering and resiliency (ATC-15-16, ATC-15-17), facilitating international collaboration and knowledge sharing on seismic design and construction practices.
- New Zealand Society for Earthquake EngineeringmajorPartner in U.S.-Japan-New Zealand Workshop series (ATC-15-16, ATC-15-17) on structural engineering and resiliency, contributing to international seismic research collaboration.
- New Zealand Centre of Research Excellence (QuakeCoRE)majorPartner in U.S.-Japan-New Zealand Workshop series on structural engineering and resiliency, supporting international earthquake engineering research collaboration.
- Charles Pankow FoundationmajorFunded ATC-75 (Industry Foundation Classes for Structural Components) and ATC-115 (Roadmap for High-Strength Reinforcement in Reinforced Concrete Design).
- ACI FoundationmajorFunded ATC-81 (Strategic Plan for Industry Foundation Classes for Structural Concrete Components).
- City and County of San FranciscomajorFunded ATC-52-2 (Community Action Plan for Seismic Safety - CAPSS) and ATC-119 Series (Seismic Safety and Engineering Consulting for Earthquake Safety Implementation Program - ESIP).
- Structural Engineers Association of WashingtonminorFunded ATC-60 (SEAW Commentary on Wind Code Provisions).
- National Science FoundationmajorCo-funded ATC-164 Workshop on Structural Design for Coastal Flood Resilience with Princeton University Department of Civil and Environmental Engineering, held at Princeton University on May 16-17, 2024.
- Princeton University Department of Civil and Environmental EngineeringmajorCo-organized ATC-164 Workshop on Structural Design for Coastal Flood Resilience with NSF and ATC, bringing together researchers, practitioners, and stakeholders to discuss structural solutions for coastal flood resilience.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
Applied Technology Council competitors and assessment
Company assessmentDirect peers
- Earthquake Engineering Research Institute (EERI): Non-profit organization focused on earthquake engineering research, education, and policy. Highly comparable to ATC as a peer non-profit advancing seismic safety through technical guidance, conferences, and publications.
- Structural Engineers Association of California (SEAOC): Professional association of California structural engineers that develops seismic design recommendations used in building codes. Comparable to ATC as a peer organization shaping U.S. structural/seismic standards and practitioner training.
- National Council of Structural Engineers Associations (NCSEA): National umbrella for U.S. structural engineer associations that influences building code policy and structural engineering practice. Comparable to ATC in addressing seismic/structural safety guidance for the structural engineering profession.
- Simpson Gumpertz & Heger (SGH): Large U.S. structural engineering consulting firm with deep seismic, building forensics, and post-disaster assessment practices. Comparable to ATC in applying structural engineering expertise to post-disaster building safety, though as a private consulting firm rather than a non-profit standards body.
- International Code Council (ICC): Developer of the I-Codes family of building codes used across most U.S. jurisdictions. Comparable to ATC because both shape how building safety methodologies (including seismic provisions) become codified and enforced nationwide.
- Wiss, Janney, Elstner Associates (WJE): Engineering consultancy specializing in structural failure investigation, building forensics, and rehabilitation. Comparable to ATC in applying engineering judgment to assess damaged buildings, though operating as a private firm doing applied consulting rather than publishing standards.
- Building Seismic Safety Council (BSSC): Council managed by NIBS that develops and maintains the NEHRP Recommended Provisions for seismic building safety. Comparable to ATC as a federally-supported body producing authoritative U.S. seismic design guidance.
Broad incumbents
- ASCE (American Society of Civil Engineers): Larger, broader professional society that publishes ASCE 7 (minimum design loads) and ASCE 41 (seismic retrofit). Comparable to ATC because both publish authoritative structural/seismic technical standards adopted in U.S. building codes, though ASCE operates across all civil engineering, not just seismic/hazard mitigation.
- Walter P Moore: Major U.S. structural/civil engineering firm known for performance-based seismic design and resilience work. Comparable to ATC in advancing performance-based seismic engineering practices on real projects, though as a private consulting firm.
Others
- Global Facility for Disaster Reduction and Recovery (GFDRR): World Bank-hosted partnership funding disaster risk reduction programs globally. Comparable as a counterparty: GFDRR has been a primary international funder of ATC's school safety and infrastructure resilience projects, including those in Central Asia and Armenia.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Applied Technology Council social profiles
Digital presenceApplied Technology Council financial estimates
Financial estimateRevenue estimate
Valuation estimate
Applied Technology Council leadership team
Management profileNumber of profiles
Applied Technology Council funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Applied Technology Council M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Applied Technology Council
What does Applied Technology Council do?
Applied Technology Council (ATC) develops and publishes technical guidelines, procedures, and field manuals for disaster mitigation including earthquakes, windstorms, floods, and tsunamis. It sells these copyrighted publications through its online store and delivers associated in-person and web-based training seminars to structural engineers, building officials, emergency response personnel, and government agencies. Its work is largely funded through government contracts with FEMA, NIST, the World Bank, and other agencies.
Is Applied Technology Council a public or private company?
Applied Technology Council is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Applied Technology Council founded?
Applied Technology Council was founded in 1973. It employs 1 to 10 people.
Where is Applied Technology Council based?
Applied Technology Council is headquartered in Redwood City, United States, in the North America region.
How does Applied Technology Council make money?
Four revenue lines are on record. Publication Sales are the primary driver. The others are training Services, subscriptions and endowment Fund Contributions.
Who are Applied Technology Council's main competitors?
Direct peers on record are Earthquake Engineering Research Institute (EERI), Structural Engineers Association of California (SEAOC), National Council of Structural Engineers Associations (NCSEA), Simpson Gumpertz & Heger (SGH), International Code Council (ICC), Wiss, Janney, Elstner Associates (WJE) and Building Seismic Safety Council (BSSC). Broad incumbents are ASCE (American Society of Civil Engineers) and Walter P Moore. Global Facility for Disaster Reduction and Recovery (GFDRR) is listed as an others.
Does Applied Technology Council have an API?
No public API is recorded for Applied Technology Council.
What industry is Applied Technology Council in?
Applied Technology Council's product category is Structural Engineering & Seismic Safety Consulting. Its primary akta.pro industry code is BPAHAIAM, Instrumentation, Controls & Automation Engineering Consulting, with a secondary code of BPAIAMAL, Environmental Emergency Response & Incident Management (Spills, Hazmat). Its NAICS code is 541330 and its SIC code is 8711.