St George Hotel Jerusalem

What St George Hotel Jerusalem does

St George Hotel Jerusalem is a privately held four-star luxury hotel operating 130 guest rooms and suites from a single property in East Jerusalem, located at 6 Amr Ibn Al A'as Street with walking access to the Old City and major religious sites. Inaugurated in 1965 by the late King Hussein of Jordan and subsequently renovated, the property offers tiered accommodations ranging from Superior and Executive Rooms through Family Executive and Junior Suites to a flagship Royal Suite, complemented by three special-needs rooms. On-site facilities include the Al Liwan Lounge, Bar & Terrace (serving Levantine and international fare from 07:00 to 21:30), three meeting venues — Akka (up to 50 guests), Latrun, and Musrara banquet — and The View Pool, described as the only rooftop pool among Jerusalem city-center hotels.

The hotel generates revenue from three streams: nightly room accommodations at undisclosed ADR, food and beverage sales from Al Liwan and bar service, and venue rental fees for corporate meetings, social events, weddings, and celebrations on the rooftop. Pricing is quote-based and largely undisclosed publicly. Distribution runs primarily through a direct booking engine (simplexenia.com) embedded on the hotel's WordPress website, supplemented by a TripAdvisor listing for top-of-funnel guest-research visibility. No franchise or chain affiliation is disclosed, the ownership structure is private and unresolved in available sources, and no parent company, institutional investor, or venture funding has been identified.

The property has received multiple World Luxury Hotel Awards and positions itself around its 1965 heritage, "Jerusalemite hospitality," and the rooftop-pool location differential. Customer segments span corporate guests, religious pilgrims, leisure tourists, and event hosts. There is no evidence of technology differentiation beyond standard PMS and guest-room amenities, no disclosed financial KPIs, and no AI/ML capability — a profile consistent with an independent mid-scale luxury operator reliant on location and brand heritage rather than technology or scale advantages.

Name

St George Hotel Jerusalem

Legal name

St George Hotel

Website

https://stgeorgehoteljerusalem.com

Company type

Private

Founded year

1965

Operating status

Operating

Headcount range

101–250 employees

Short description

St George Hotel Jerusalem is a privately held, 130-key four-star luxury hotel in East Jerusalem offering rooms and suites, the Al Liwan Lounge restaurant, and meetings and event venues including the city's only city-center rooftop pool. It serves corporate guests, religious pilgrims, leisure tourists, and event hosts through a direct website booking engine and TripAdvisor.

Ownership category

akta.pro rank

Product category

Luxury Hotel Accommodation

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Urban Luxury Hotels (City Luxury) (THAGACAE)

akta.pro secondary industry

Historic/Heritage Conference Hotels (THAGALAL)

Keywords

• Luxury hotel accommodation
• Hotel dining services
• Meeting and event venues
• Jerusalem hospitality
• Rooftop pool hotel

Headquarters

HQ city

Jerusalem

HQ country

Israel

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Room Accommodations: The hotel generates primary revenue from 130 fully equipped guest rooms and suites including Royal Suite, Junior Suites, Executive Rooms, Family Executive Rooms, Superior Rooms, Premium Rooms and Special needs rooms. Room rates are quoted on a per-night basis.
2. Dining and Beverage Services: The hotel operates Al Liwan Lounge, Bar & Terrace offering breakfast buffet, casual dining, afternoon high tea, and evening cocktails. The venue serves from 07:00 AM to 21:30 PM, generating revenue from food and beverage sales.
3. Meeting and Events Venue Rental: The hotel offers versatile meeting and event spaces including Akka Meeting Room (up to 50 guests), Latrun Meeting Room, Musrara Banquet Room, and rooftop pool lounge. Revenue generated from venue rental for corporate meetings, seminars, weddings, and social celebrations.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

St George Hotel Jerusalem is a four-star luxury hotel in East Jerusalem that sells overnight accommodations across 130 fully equipped guest rooms and suites, alongside on-site dining at Al Liwan Lounge and meeting/event venue hire. It serves tourists, religious pilgrims, corporate guests, and social-event hosts with per-night room rates, restaurant sales, and venue rental fees.

Product overview

St George Hotel Jerusalem operates as a four-star luxury hotel offering a portfolio of 130 fully equipped guest rooms and suites, diverse dining experiences, and versatile event spaces. The accommodation portfolio includes the Royal Suite, Junior Suite, Family Executive Room, Executive Room, and Superior Room categories, complemented by three special needs rooms. The hotel's dining operations center on the Al Liwan Lounge, Bar & Terrace serving Levantine and international cuisine throughout the day. Meetings and events capabilities encompass multiple venues including the Akka Meeting Room (50 guests), Latrun Meeting Room, Musrara Banquet Room, and a rooftop pool terrace. The hotel notably features the city's sole rooftop pool in the city center.

Differentiator

Problem solved

Functional benefit

Brands

• Al Liwan: Lounge, Bar & Terrace offering exceptional culinary creations and enticing beverages. Open from 07:00 AM to 21:30 PM, serving buffet breakfast, casual dining, afternoon high tea, and pre-dinner drinks.

Products and services

• Royal Suite

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Mamilla Hotel Jerusalem: Luxury lifestyle hotel on the Jaffa Gate / Old City boundary with rooftop venues and event spaces. Overlaps with St George on leisure, corporate, and event demand in the same prime corridor.
• King David Hotel Jerusalem: Iconic luxury hotel in Jerusalem with similar heritage positioning near the Old City. Competes directly with St George for luxury leisure, corporate, and pilgrimage demand at the upper end of the market.
• Orient Jerusalem by Isrotel Exclusive: Boutique luxury hotel near the Old City operated by Isrotel Exclusive. Competes directly with St George for premium leisure, pilgrimage, and event demand in the same East Jerusalem corridor.
• Waldorf Astoria Jerusalem: Newer 5-star luxury hotel in central Jerusalem targeting the same corporate, leisure, and event segments as St George, but at a higher price point — represents the principal 5-star competitive threat.
• The David Citadel Hotel Jerusalem: Large luxury hotel opposite the Old City's Jaffa Gate with comparable meeting and event facilities. Direct overlap in corporate meetings, weddings, and premium leisure demand.
• American Colony Hotel Jerusalem: Historic luxury boutique hotel in East Jerusalem with similar heritage narrative and Old City access. Competes for cultural tourists, pilgrims, and premium leisure guests seeking character-driven stays.
• Inbal Jerusalem Hotel: Full-service luxury hotel in central Jerusalem with comparable room portfolio, F&B, and meeting facilities. Direct competitor for both FIT leisure and group bookings.

Regional players

• The Jaffa, A Luxury Collection Hotel: Luxury heritage hotel in Tel Aviv under Marriott's Luxury Collection flag. Comparable 4–5-star positioning and event capability, but serves the Tel Aviv corporate and leisure market rather than Jerusalem pilgrimage demand.

Broad incumbents

• Dan Hotels: Long-established Israeli hotel chain operating multiple luxury and upscale properties across Israel including Jerusalem. Competes via brand reach, loyalty programs, and group/ corporate contracts that St George lacks.
• Leonardo Hotels Israel: Mid- to upper-scale hotel operator with multiple Jerusalem properties. Competes for price-sensitive leisure, group, and corporate business within the same Jerusalem market at lower ADRs.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/sghjerusalem
• Facebookfacebook.com/StGeorgeHotelJerusalem
• LinkedInlinkedin.com/company/st-george-hotel-jerusalem

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about St George Hotel Jerusalem