Beros

What Beros does

Beros Verktyg Sverige AB is a Swedish industrial tool distributor and web shop headquartered in Kalmar, founded in 1975. The company supplies cutting and holding tools for metalworking — including turning inserts, milling cutters, solid carbide drills, boring bars, threading tools, tool holders across multiple interfaces (Capto, HSK, SK, VDI, MAS BT, DIN 2080, Morsekona), and precision measuring instruments — primarily to industrial manufacturers operating CNC machine tools in Sweden.

The company operates as an authorized distributor for major international tool manufacturers, with Sandvik Coromant as its primary partnership covering the CoroDrill, CoroTurn, and CoroMill product families, supplemented by Hofmann & Vratny for indexable insert drills. Beyond pure distribution, Beros offers complementary proprietary software under the Coroplus brand (Tool Library, Tool Path, Tool Supply), a custom Step Drill Configurator for bespoke tooling, and services such as regrinding and tool modification. The product catalog is organized around the core metalworking processes of turning, milling, drilling, and boring, with supporting categories for tool holding and measurement.

Beros generates revenue through B2B hardware sales via an account-based online web shop, with sales handled through direct account relationships for industrial customers. Pricing is not publicly disclosed and requires application for a web shop account. The company is privately held with no disclosed investors, parent entities, or funding rounds, and operates within a single regional market (Sweden, Europe) without stated global expansion plans.

Name

Beros

Legal name

Beros Verktyg Sverige AB

Website

https://beros.se

Company type

Private

Founded year

1975

Operating status

Operating

Headcount range

11–50 employees

Short description

Beros Verktyg Sverige AB is a Swedish industrial tool distributor supplying cutting tools, tool holders, and precision measuring instruments to metalworking manufacturers. Operating as an authorized Sandvik Coromant distributor, it serves CNC machining customers via a B2B web shop.

Ownership category

akta.pro rank

Product category

Industrial Cutting Tools

NAICS

Cutting Tool and Machine Tool Accessory Manufacturing (333515), Metalworking Machinery Manufacturing (33351), Instruments and Related Products Manufacturing for Measuring, Displaying, and Controlling Industrial Process Variables (334513)

SIC

Machine Tools, Metal Cutting Types (3541), Metalworkg Machinery & Equipment (3540), Industrial Instruments For Measurement, Display, And Control (3823)

akta.pro primary industry

Metal Cutting Tools, Tooling & Workholding (Cutters, Inserts, Chucks, Fixtures) (IMAHADAB)

akta.pro secondary industries

Tools & Tool Accessories Retail (Hand, Power, Pneumatic) (CRAIADAB), Workshop Tools, Equipment & Lift Systems Distribution (TLAKAOAM), Industrial Saws & Cutting Systems (Band/Circular Saws, Abrasive Cutting) (IMAHADAL)

Keywords

• Industrial cutting tools
• Metalworking tool holders
• CNC machining supplies
• Precision measuring instruments
• Turning milling inserts

Headquarters

HQ city

Kalmar

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Industrial Cutting Tools Sales: Revenue generated through sale of cutting tools, tool holders, drilling equipment, and precision measuring instruments to industrial manufacturers.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Beros Verktyg Sverige AB distributes and supplies industrial cutting tools, tool holders, and precision measuring instruments for metalworking applications. The company markets its own branded tools (P-Mec, Argoflex, Hamelon) alongside authorized distribution of Sandvik Coromant and Hofmann & Vratny products. It also offers the Coroplus software suite for tool selection, tool path planning, and tool supply management, plus online Cutting Data Calculator and Step Drill Configurator tools.

Product overview

Beros is a Swedish industrial tool supplier offering a comprehensive portfolio of cutting tools, tool holders, and precision measuring instruments primarily for metalworking applications. The product range spans turning, milling, drilling, boring, and tapping operations with associated tool holding systems. Beros also provides proprietary software solutions including Coroplus Tool Library for tool data management, Coroplus Tool Path for NC programming support, and Coroplus Tool Supply for supply chain management. The company offers a unique step drill configurator (Stegborrskonfigurator) allowing customers to build custom step drills. The product portfolio is organized into core tool categories (Turning, Milling, Drilling) alongside complementary categories (Tool Holders, Fixturing, Measuring) with supporting services including regrinding and modification.

Differentiator

Problem solved

Functional benefit

Products and services

• Coroplus Tool Library Software tool for managing CNC tool data and tool libraries, targeted at manufacturing customers using Beros cutting tools.
• Coroplus Tool Path Software for CNC tool path planning and machining strategy, offered to manufacturing customers.
• Coroplus Tool Supply Software module for tool supply management and ordering, integrated with the Beros tool catalog.
• Cutting Data Calculator (Skärdatakalkylator) Online calculator that helps machinists determine optimal cutting parameters for Beros and distributed tool lines.
• Step Drill Configurator Online configurator for specifying and ordering step drills, used by metalworking buyers and engineers.
• P-Mec branded cutting tools Beros' own-brand industrial cutting tools sold to metalworking manufacturers as a budget-to-mid alternative to premium authorized brands.
• Argoflex branded cutting tools Beros' own-brand flexible cutting tool line for metalworking applications.
• Hamelon branded cutting tools Beros' own-brand cutting tool line distributed alongside P-Mec and Argoflex.
• Sandvik Coromant product line (authorized distribution) Authorized distribution of Sandvik Coromant premium cutting tools, inserts, and tool holders for CNC metalworking.
• Hofmann & Vratny product line (authorized distribution) Authorized distribution of Hofmann & Vratny precision tools to Nordic metalworking customers.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered primary and core.

• Sandvik CoromantprimaryChannel Partner/ Reseller/ DistributorAuthorized distributor of Sandvik Coromant products including CoroDrill solid carbide drills (861, 860 GM, Dura 462 series), CoroTurn turning inserts and holders, CoroMill milling cutters, and other precision cutting tools. Products include CoroDrill 861.1 (12xD-30xD), CoroDrill 860 GM (5xD, 8xD), and CoroDrill Dura 462 series.
• Hofmann & VratnycoreChannel Partner/ Reseller/ DistributorAuthorized distributor of Hofmann & Vratny products including BCU1 COREMAKER Z2 indexable insert drills in various lengths (5xD, 8xD).

Recent moves1 record

Expansion highlights3 records

Emerging players

• Gleason Corporation: Specialty gear-manufacturing tooling and metrology supplier that overlaps with Beros's precision cutting and measuring tool categories in niche machining segments.

Direct peers

• Hoffmann Group: Premium B2B industrial tool distributor headquartered in Germany with a comparable model of selling cutting tools, workholding, measuring instruments, and value-added services to European manufacturing customers via catalog and online channels.

Broad incumbents

• Walter AG (Walter Tools): Global cutting tool manufacturer with its own direct sales and distribution infrastructure serving the same end customers (CNC machining operations in turning, milling, drilling) as Beros.
• OSG: Global cutting tool manufacturer (taps, drills, end mills) selling to the same industrial machining end users through its own direct/distributor channels, adjacent to Beros's milling and drilling lines.
• MSC Industrial: Large US-headquartered B2B industrial MRO and cutting tool distributor operating a comparable web-shop-and-account model, serving metalworking manufacturers globally.
• Gühring: Major German cutting tool manufacturer offering rotary tools, taps, and end mills with proprietary distribution that overlaps Beros's drilling and milling tool categories.
• Kennametal: Large global manufacturer of metal-cutting tools with direct industrial distribution and digital tooling platforms overlapping the same application space (turning, milling, drilling) served by Beros.
• Seco Tools: Sandvik-owned cutting tool manufacturer selling premium turning, milling, and drilling solutions through its own global distribution, competing head-to-head with the Sandvik Coromant lines Beros distributes.
• Würth Industrie: European industrial B2B distributor supplying tools, fasteners, and workshop supplies to manufacturing customers with a model similar in form (catalog, account-based, field sales) to Beros, though broader in scope.

Others

• Pramet (part of Sandvik): Note: prefer OTHERS. Sandvik-owned cutting tool brand with overlapping turning and milling tooling that competes directly with Sandvik Coromant lines Beros distributes.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Beros