North Cliff Golf Club

What North Cliff Golf Club does

North Cliff Golf Club (legally Scarborough North Cliff G.C.) is a private members' golf club located on the North Yorkshire coast in Scarborough, England. The club operates a single 18-hole golf course designed by James Braid, a five-time Open Championship winner, situated on a coastal/parkland site with panoramic views of North Bay and Scarborough Castle. The course measures 6,105 yards from the yellow tees, with a par of 72, course rating of 70.2, and slope of 130. The club is operated by a small management team led by Manager Joanne Duck and PGA Professional Andrew Wells, with Nigel Colley as Head Greenkeeper and Peter Kirby managing hospitality.

The club's product offering centres on the golf course itself, supported by a tiered membership programme, pay-as-you-go green fees for visitors, and society packages for group bookings. Membership tiers include full adult membership at £1,025 per year, youth categories (19-21 at £325, 22-25 at £525, 26-29 at £725), junior categories (£60-£150), university student (£250), country (£595), apprentice (£499 first year), CASC (£495), and social/house membership (£50). Ancillary services comprise a fully-stocked pro shop, golf instruction from PGA Professional Andrew Wells (with over 30 years of experience) using Flightscope X2 Launch Monitor and video coaching, a dedicated Golf Studio practice facility, clubhouse hospitality, and venue hire for weddings and events. The club also runs open competitions (seniors, pairs, team, ladies, gents) throughout the year as both a customer acquisition channel and a revenue stream.

The business model is a hybrid of recurring subscription revenue (memberships, locker rentals, storage) and transactional revenue (green fees, society packages, lessons, hospitality, retail, venue hire). The club serves multiple customer segments including individual golfers of all abilities, society groups of 8+ players, new golfers via the apprentice pathway, higher-handicap golfers via the £5 Rabbits Section, families, and event customers. The website is powered by Club Systems International Ltd., with online booking handled through BRS Golf (brsgolf.com) for both visitors and members, and performance tracking via HowDidiDo.com. Distribution is entirely direct — online booking, walk-in visitors, member self-serve portals, and direct society and venue enquiries — with no third-party resellers. The club participates in the Winter Alliance with ten regional clubs, providing reciprocal play benefits to members.

Name

North Cliff Golf Club

Legal name

Scarborough North Cliff G.C.

Website

https://northcliffgolfclub.co.uk

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

North Cliff Golf Club is a private members' club on the North Yorkshire coast operating an 18-hole James Braid-designed course. It serves golfers, society groups, new players, and event customers through tiered memberships, green fees, society packages, golf instruction, hospitality, and venue hire.

Ownership category

akta.pro rank

Product category

Golf Club Services

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro industry

PRIMARYMPAKAEAD

Golf Courses & Golf Facilities

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Sports Venues & Facilities (Stadiums, Arenas, Tracks, Complexes)

SECONDARYCRAMAGAA

Golf Clubs & Club Fitting Retail

Consumer Products & Retail/Sporting Goods & Outdoor Retail/Golf Equipment & Apparel Retail

Keywords

• Golf club operations
• Membership subscriptions
• Golf instruction
• Green fees
• Venue hire

Headquarters

HQ city

Scarborough

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. Green Fees: Visitors pay green fees for 18 holes of golf. Pricing varies by season (summer/winter) and day of week (weekday/weekend). Includes compulsory insurance.
2. Membership Subscriptions: Annual membership fees ranging from Full (£1025) to various youth tiers (£60-£725), country members (£595), apprentice (£499), CASC (£495), and social/house (£50). Recurring annual revenue from member renewals.
3. Society Packages: Group bookings for 8+ players with discounted per-person rates (£35-£50 depending on group size and day). Revenue generated from organized society golf days.
4. Golf Instruction: PGA Professional Andrew Wells provides lessons using video coaching and Flightscope X2 Launch Monitor. Lesson prices available via PDF document.
5. Hospitality and Dining: Clubhouse restaurant and bar serving hot/cold snacks, formal dining, and refreshments. Catering for members, guests, private parties, weddings and special occasions managed by host Peter Kirby.
6. Venue Hire: Clubhouse venue available for weddings, milestone birthdays and special occasions with panoramic views of North Bay and Scarborough Castle.
7. Pro Shop: Fully-stocked pro shop offering golf equipment and apparel.
8. Golf Studio: Studio facility for golf instruction with separate pricing from outdoor lessons.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

North Cliff Golf Club operates an 18-hole, par 72 parkland and coastal golf course designed by James Braid in Scarborough, North Yorkshire, providing memberships and visitor green fees, society group packages, PGA-led golf instruction, a Pro Shop and Golf Studio, clubhouse hospitality, and event venue hire. The club serves individual golfers of all ages and abilities, society groups, and event customers such as wedding and party bookings.

Product overview

North Cliff Golf Club is a traditional golf club offering a single core product—the 18-hole James Braid-designed golf course on the North Yorkshire coast. The club provides a comprehensive membership program with multiple tiers (Full, Youth, Juniors, University, Country, Apprentice, CASC, and Social memberships) to serve golfers of all ages and abilities. Adjacent to the course, the Pro Shop and Golf Studio offer equipment and practice facilities, while golf instruction services led by PGA Professional Andrew Wells provide coaching with video analysis and Flightscope launch monitor technology. The clubhouse houses catering and hospitality services managed by Peter Kirby, offering dining from snacks to formal meals, plus venue hire for weddings and events. Society packages provide group golfing experiences, while the Rabbits Section offers an affordable entry point for higher-handicap male golfers. Green fees serve visiting golfers, with seasonal pricing and special rates for juniors and member guests.

Differentiator

Problem solved

Functional benefit

Brands

• Andrew Wells Golf Instruction: PGA Professional and Level III Golf Coach offering golf lessons with video coaching and Flightscope X2 Launch Monitor technology.
• Golf Studio
• Rabbits Section

Products and services

• James Braid 18-Hole Golf Course An 18-hole, par 72 parkland and coastal golf course on the North Yorkshire coast, designed by five-time Open Champion James Braid, measuring 6,105 yards from the yellow tees with a course rating of 70.2 and slope of 130. Available to members and visitors via tee time bookings.

Named customers1 record

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature1 record

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Bridlington Belvedere Golf Club: East Yorkshire coastal members club listed alongside North Cliff in the Winter Alliance. Comparable as a regional private members course with green-fee play, society packages, and a similar coastal visitor profile on the Yorkshire coast.
• Filey Golf Club: Yorkshire coast members club with 18-hole course and visitor play. Comparable as a regional coastal club targeting golfers, societies, and tourists in the same North/East Yorkshire catchment.
• Alwoodley Golf Club: Alister MacKenzie-designed Yorkshire members club with 18-hole championship course. Comparable as a regional private members club in the same broader Yorkshire catchment, with similar society and visitor green-fee offerings.
• Scarborough South Cliff Golf Club: The other golf club in Scarborough and a Winter Alliance partner of North Cliff. Directly comparable in scale, membership structure, visitor offering, and coastal Yorkshire positioning, serving overlapping customer segments in the same local market.
• Whitby Golf Club: Cliff-top members club on the North Yorkshire coast. Directly comparable in geography, member/visitor mix, society offerings, and scale for coastal tourist golf on the same coastline.
• Moortown Golf Club: Historic Alister MacKenzie-designed members club in Leeds, West Yorkshire. Comparable as a regional Yorkshire private members club with strong course-design heritage, member subscriptions, and visitor green-fee play.
• Ganton Golf Club: Internationally ranked James Braid-designed Yorkshire club offering an 18-hole championship course with members and visitor play. Highly comparable in heritage positioning, course designer, and East/North Yorkshire catchment, though at a substantially higher tier.

Others

• The R&A: Governing body of golf outside the Americas and Mexico, and operator of The Open Championship. Relevant as the industry-oversight and championship-organising body that frames competitive context for UK golf clubs, but not a commercial competitor.
• England Golf: National governing body for amateur golf in England, including handicapping, club affiliation, and development programmes. Relevant as the regulatory and development umbrella for member clubs like North Cliff, rather than a direct commercial competitor.

Broad incumbents

• Royal Birkdale Golf Club: Open Championship rota host and one of England's premier members clubs. Comparable as a UK members club with green-fee visitor play and a major tournament heritage, but operates at a substantially larger and more prestigious scale than North Cliff.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/scarboroughncgc
• Facebookfacebook.com/northcliffgolfclub
• LinkedInlinkedin.com/company/scarborough-north-cliff-golf-club-limited-the-

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about North Cliff Golf Club