KDVS
KDVS is an entirely student-run, non-commercial community and freeform radio station broadcasting at 13,000 watts on 90.3 FM from UC Davis in Davis, California, serving UC Davis students, the Davis community, and the greater Sacramento-area listener base with 24/7/365 live alternative programming, news, and sports.
- Company typePrivate
- Founded1964
- HeadquartersDavis, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What KDVS does
KDVS is an entirely student-run, non-commercial community radio station broadcasting at 13,000 watts on 90.3 FM from studios on the UC Davis campus in Davis, California, operating under the auspices of ASUCD (Associated Students of the University of California Davis) and holding its FCC Class D educational broadcast license through the UC Regents. Founded in 1964 (originally as KCD), the station provides 24/7/365 live, freeform programming covering diverse music genres — hip hop, punk, noise, electronic, experimental — alongside news, sports, and public affairs content, with no block programming or top-40 commercial format. The station serves UC Davis students (as a hands-on training laboratory for broadcast, production, and managerial roles), the broader Davis community, and the greater Sacramento-area listener base, reaching into the Sierra foothills and parts of Solano County via its Yolo County Landfill transmitter, with additional global reach through online streaming at listen.kdvs.org.
The underlying technology stack centers on a 13,000-watt FM transmitter, web-based streaming with a two-week rolling show archive, a digital ADAT system supporting 16-track recording in Studio A, a library database for music cataloging, and supporting digital surveillance and security systems. Adjacent product surfaces include the KDVS Recordings student-run record label, the KDViationS quarterly magazine (zine), and the Live in Studio A (L.I.S.A.) live-performance program that records bands every Saturday from 10pm to midnight. KDVS has also spawned two affiliated non-profit organizations — Common Frequency and the Radio Engineering Research Group at UC Davis — to advance independent media and broadcast engineering research.
KDVS operates as a non-profit funded primarily through on-air underwriting (NPR-style sponsorship messages from local businesses and organizations) and private listener donations aggregated via annual on-air fundraising campaigns. Historically, mid-2000s fundraisers generated $60,000-$70,000, and ASUCD subsidies that once covered more than half the budget were phased out by 1995, forcing the station onto a self-sustaining donor-and-sponsor model. Pricing is not applicable — there are no commercial products or services for sale; engagement is structured around volunteer recruitment via quarterly information nights and listener support via give.ucdavis.edu. The go-to-market motion is community-led, leveraging student volunteer networks, social media (Instagram, Facebook, YouTube, Spotify), the website, and live events to reach and grow its audience.
KDVS firmographics
Firmographics- Name
- KDVS
- Legal name
- ASUCD-KDVS
- Website
- https://kdvs.org
- Company type
- Private
- Founded year
- 1964
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- KDVS is an entirely student-run, non-commercial community and freeform radio station broadcasting at 13,000 watts on 90.3 FM from UC Davis in Davis, California, serving UC Davis students, the Davis community, and the greater Sacramento-area listener base with 24/7/365 live alternative programming, news, and sports.
- Ownership category
- akta.pro rank
Where KDVS is headquartered
LocationHeadquarters
- HQ city
- Davis
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
KDVS business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- On-Air Underwriting/Sponsorship: Similar to NPR, KDVS receives most of its funding through on-air underwriting or sponsorship messages from businesses and organizations
- Private Donations and Listener Support: Annual on-air fundraising campaigns where all radio shows for one week ask listeners to call in and donate. Mid-2000s saw fundraiser totals exceeding $60k and $70k
- ASUCD Subsidy (Historical): In the early 1990s, KDVS was more than half subsidized by ASUCD. Starting in 1993, the subsidy was gradually decreased and eliminated by 1995, forcing turn to listener support
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
KDVS product offering
Product offeringCore offering
KDVS is a student-run, noncommercial, freeform community radio station broadcasting 24/7/365 at 13,000 watts on 90.3 FM to the greater Sacramento area, with online streaming available worldwide. The station offers alternative, non-block-programmed content spanning hip hop, punk, noise, electronic, experimental music, sports, news, and public affairs, supplemented by a two-week on-demand archive, the KDVS Recordings student-run record label, the KDViationS quarterly magazine, and the Live in Studio A (L.I.S.A.) live band recording program.
Product overview
KDVS is a student-run community radio station offering a single unified broadcasting product with multiple programming features. The core offering is freeform radio broadcasting at 90.3 FM with live streaming, supplemented by the KDViationS quarterly publication, the KDVS Recordings student-run record label, and the L.I.S.A. live studio recording program. Additional features include the Top Five Adds music chart and a two-week show archive for on-demand listening.
Differentiator
Problem solved
Functional benefit
Brands
- KDViationS: KDViationS is KDVS's quarterly magazine (zine) featuring news, music, commentary, interviews, art, writing, and more.
Products and services
- KDVS Radio Broadcasting Student-run community radio station broadcasting at 13,000 Watts on 90.3 FM to the greater Sacramento area, offering alternative, freeform programming 24/7/365 with live broadcasts including music, news, sports, and public affairs content. Coverage extends to the Sacramento metropolitan area, Sierra foothills in Placer and El Dorado counties, and parts of Solano County.
- KDVS Online Streaming Live web streaming of KDVS radio broadcasts available globally at listen.kdvs.org, allowing listeners worldwide to access KDVS programming in real-time with a two-week rolling archive of recordings available on-demand.
- KDVS Recordings Student-run record label founded by KDVS, dedicated to the station's original mission of supporting independent and alternative music.
- KDViationS Quarterly Magazine Quarterly magazine/zine featuring news, music, commentary, interviews, art, and writing related to KDVS programming and the UC Davis community. Distributed to the community by the Design Director.
- Live in Studio A (L.I.S.A.) Live music recording program featuring bands performing in KDVS Studio A every Saturday from 10pm-12am, with availability for half-hour minimum performances. Provides emerging artists a platform for live on-air recording sessions.
- Show Archives Two-week rolling archive of show recordings available for on-demand listening, with recordings typically available minutes after a show ends.
Companies that use KDVS
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles4 records
KDVS technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
KDVS partnerships and signals
Strategic signalScale indicators4 records
Recent moves7 records
Expansion highlights4 records
KDVS competitors and assessment
Company assessmentDirect peers
- WKNC: North Carolina State University's student-run college radio station. Comparable to KDVS as a college-based, student-operated non-commercial station with a freeform leaning and similar operational scale.
- WXDU: Duke University's student-run freeform radio station. Comparable to KDVS as a college-based, non-commercial, volunteer-staffed freeform station focused on alternative programming.
- WFMU: Independent, listener-supported freeform radio station broadcasting from Jersey City, NJ. Comparable to KDVS as a freeform, non-commercial station funded by listener donations with a vast eclectic music library and on-air fundraising model.
- KEXP: Non-commercial, listener-supported radio station based in Seattle known for its freeform, alternative programming and strong digital streaming presence. Comparable to KDVS as a community-funded station with a focus on music discovery and live in-studio sessions.
- KALX: UC Berkeley's student-run, freeform radio station broadcasting on 90.7 FM. The most direct comparable peer to KDVS as a UC-system, student-run, freeformat college radio station with similar volunteer operations and broadcast scale.
- KUSF: University of San Francisco's former student-run community radio station. Comparable to KDVS as a San Francisco Bay Area non-commercial, freeform-format college/community station with listener-supported revenue model.
- KFJC: Foothill College's freeform community radio station in Los Altos Hills, California. Comparable to KDVS as a non-commercial, freeform-format college/community radio station broadcasting on low-power FM and online.
- KSPC: Pomona College's student-run radio station based in Claremont, California. Comparable to KDVS as a small, student-staffed, freeform-format college radio station with community underwriting support.
Broad incumbents
- KCRW: Santa Monica-based public radio station known for eclectic music programming and strong underwriting revenue. Comparable to KDVS as a non-commercial, freeform-leaning station with community underwriting support and a broader digital footprint.
Others
- Pacific Northwest Public Broadcasting (KEXP-adjacent): Larger public/community broadcasting network serving the Pacific Northwest. Comparable to KDVS as a non-commercial broadcasting organization funded through underwriting and listener donations, though operating at significantly greater scale.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
KDVS social profiles
Digital presenceKDVS financial estimates
Financial estimateRevenue estimate
Valuation estimate
KDVS leadership team
Management profileNumber of profiles
Profiles18 records
KDVS subsidiaries and ownership
Company hierarchySubsidiaries3 records
KDVS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
KDVS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about KDVS
What does KDVS do?
KDVS is a student-run, noncommercial, freeform community radio station broadcasting 24/7/365 at 13,000 watts on 90.3 FM to the greater Sacramento area, with online streaming available worldwide. The station offers alternative, non-block-programmed content spanning hip hop, punk, noise, electronic, experimental music, sports, news, and public affairs, supplemented by a two-week on-demand archive, the KDVS Recordings student-run record label, the KDViationS quarterly magazine, and the Live in Studio A (L.I.S.A.) live band recording program.
Is KDVS a public or private company?
KDVS is a private company. It is classified as state government owned and is currently operating.
When was KDVS founded?
KDVS was founded in 1964. It employs 11 to 50 people.
Where is KDVS based?
KDVS is headquartered in Davis, United States, in the North America region.
How does KDVS make money?
Three revenue lines are on record. On-Air Underwriting/Sponsorship is the primary driver. The others are private Donations and Listener Support and ASUCD Subsidy (Historical).
Who are KDVS's main competitors?
Direct peers on record are WKNC, WXDU, WFMU, KEXP, KALX, KUSF, KFJC and KSPC. KCRW is listed as a broad incumbent. Pacific Northwest Public Broadcasting (KEXP-adjacent) is listed as an others.
Does KDVS have an API?
No public API is recorded for KDVS.