What Grupo Dadivar does

Grupo Dadivar is a Brazilian group of social initiatives headquartered in São Paulo, founded in 2017 by CEO Enzo Celulari. The group's core legal entity, Fundo Social Dadivar, is a non-profit association (CNPJ 27.370.380/0001-02) that operates a cause-based crowdfunding platform connecting brands, celebrity influencers, and civil society organizations. The platform processes donations on an 85/15 split, where 85% of contributions are passed through to beneficiary nonprofits and 15% is retained to cover operational costs. Users can create accounts to participate in crowdfunding campaigns and enter lotteries for unique experiences with celebrities supporting social causes.

The group operates through four product pillars: Comunicação de Causas (cause communication services for brands), Consultoria de Impacto (impact consulting delivered through partner firms Social Profit and Brandani Tiisel Advogados), and Gestão de Institutos e OSCs (institute and civil society organization management for social entrepreneurs). Grupo Dadivar's subsidiary Instituto Dadivar is a civil society organization focused on education and development of children, adolescents, and youth. Grupo Dadivar has executed high-profile campaigns including the Ao Vivo Pela Vida live-stream festival (2020) and the SO2S Manaus humanitarian initiative (2020), which raised over R$ 2 million for oxygen supplies during the COVID-19 pandemic.

The business model combines a transaction-fee revenue stream on donations with service-based revenue from cause communication, consulting, and institute management. Named corporate partners include Ambev, Ricardo Almeida, and Regus/Spaces; named nonprofit partners include Greenpeace Brasil, Ação da Cidadania, Instituto CEA, and Fundação Fenômenos. The company maintains a curated network of celebrity influencers (Anitta, Bruna Marquezine, Claudia Raia, Preta Gil) and partners with Instituto Doar for nonprofit certification. The company operates exclusively in Brazil with a 12-person team.

Name

Grupo Dadivar

Legal name

Fundo Social Dadivar

Website

https://dadivar.com.br

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Grupo Dadivar is a Brazilian social impact group operating a cause-based crowdfunding platform that connects brands, celebrity influencers, and nonprofits. It provides cause communication, impact consulting, and institute management services, retaining 15% of donations for operational costs.

Ownership category

akta.pro rank

Product category

Social Impact and Nonprofit Consulting Services

NAICS

Grantmaking and Giving Services (81321), Grantmaking Foundations (813211), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)

SIC

Services-Social Services (8300)

akta.pro primary industry

Corporate Foundations & CSR Grantmaking (BPAGAKAC)

akta.pro secondary industries

Creator Fundraising & Crowdfunding Platforms (Recurring/Project-Based) (MPACAFAJ), Community Foundations (BPAGAKAB), Private Foundations (BPAGAKAA)

Keywords

• Social impact consulting
• Cause marketing services
• Nonprofit management
• Crowdfunding platform
• Institutional development

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Donation Processing / Platform Fee: 85% of donations are passed through to beneficiary nonprofits; 15% is retained to cover platform operational costs. This is the primary revenue mechanism for the Fundo Social Dadivar organization.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Grupo Dadivar operates as a group of social initiatives providing cause communication services, impact consulting, and institute management for organizations, brands, and civil society entities. The group operates a crowdfunding platform where donors can support social causes with 85% of donations passed through to beneficiary nonprofits and 15% retained for operations, while offering unique celebrity experience campaigns.

Product overview

Grupo Dadivar is a social initiatives group that structures and strengthens relationships between organizations, brands, and their audiences through social causes. The company operates through four main service pillars: Comunicação de Causas (cause communication), Consultoria de Impacto (impact consulting via partners Social Profit and Brandani Tiisel), and Gestão de Institutos e OSC's (institute management). The ecosystem also includes Instituto Dadivar (the group's social heart focused on education and youth development), the Dadivar Platform (crowdfunding and experience-based donation platform), and initiatives like Ao Vivo Pela Vida, Bazar Ao Vivo Pela Vida, and SO2S Manaus campaigns. The group connects brands with social causes, manages social organizations, and operates a charitable giving platform with unique celebrity experiences.

Differentiator

Problem solved

Functional benefit

Brands

• Instituto Dadivar: The heart of Grupo Dadivar, an civil society organization focused on stimulating quality social investment in initiatives for education and development of children, adolescents and youth.

Products and services

• Comunicação de Causas Cause communication service that identifies the social essence of personal and institutional brands, designing customized projects with relevant social positioning and connecting them to current demands. Includes planning, cause-related marketing, and partnership structuring. Targeted at brands and corporations.
• Consultoria de Impacto Impact consulting services delivered through Social Profit (strategic consulting, 20 years of experience) and Brandani Tiisel lawyers (legal consulting, 25 years of experience). Focused on developing non-profit organizations, social impact businesses, and social investment programs.
• Gestão de Institutos e OSC's Management program offering strategic and technical support for developing early-stage socio-environmental initiatives. Includes partnership with Fundo Social Dadivar for structuring social activities, reducing legal and image risk for social entrepreneurs.
• Dadivar Crowdfunding Platform Website platform that centralizes social projects and non-profit organizations, promoting crowdfunding campaigns and unique experiences with influencers. Users create accounts, make donations to social causes, and can win experiences with celebrities. 85% of donations are passed to beneficiary nonprofits and 15% is retained for platform operations.
• Instituto Dadivar Civil society organization within Grupo Dadivar whose mission is to stimulate quality social investment in initiatives focused on education and development of children, adolescents, and youth. Functions as the group's social investment arm.

Quantifiable outcome

• 85% of donations reach beneficiary organizations
• +2 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• AME DigitalminorGTM or Marketing Partner · 1 January 2020Partnership for the Bazar Ao Vivo Pela Vida campaign, where AME Digital hosted the bazar platform for celebrity-donated clothing, with proceeds going to Ação da Cidadania and SUS.
• AIRmask SportminorGTM or Marketing Partner · 1 January 2020Product partnership where AIRmask Ultra Lite masks are sold with 15% of sales reverting to Instituto Dadivar as ongoing funding.
• Instituto DoarcoreOthersInstituto Doar provides certification for OSCs supported by Dadivar, ensuring quality standards and transparency for supported nonprofit organizations.
• UniãoBRcoreStrategic or Co-development PartnerJoint initiative for SO2S Manaus campaign during COVID-19 pandemic, combining artists and companies to raise funds for oxygen supplies in Amazonas state.
• Social ProfitcoreImplementation/ SI/ Consulting PartnerStrategic consultancy partner specializing in nonprofit development, social impact businesses, and social investment programs with 20 years of experience in the sector.
• Brandani Tiisel AdvogadoscoreImplementation/ SI/ Consulting PartnerLegal consultancy partner specializing in institutional development and legal compliance for nonprofits, social impact businesses, and social investment programs with 25 years of experience.
• Ação da CidadaniacoreOthersPrimary beneficiary organization receiving donations from Ao Vivo Pela Vida festival campaigns. Ação da Cidadania is a well-known Brazilian social movement.

Scale indicators4 records

Recent moves6 records

Expansion highlights3 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/dadivaroficial
• YouTubeyoutube.com/channel/UC3gSGeisftljbvDYafdETJA
• Facebookfacebook.com/aovivopelavida
• Instagraminstagram.com/dadivaroficial
• LinkedInlinkedin.com/company/grupo-dadivar

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grupo Dadivar