Licking/Knox Goodwill Industries

What Licking/Knox Goodwill Industries does

Licking/Knox Goodwill Industries, Inc. is a nonprofit organization headquartered in Newark, Ohio, that provides training, employment, and support services to individuals with disabilities and other barriers to employment. Founded in 1957 by The Business and Professional Women's Club of Newark and formally incorporated on November 16, 1977, the organization operates as a locally governed affiliate within the broader Goodwill Industries International network. It employs more than 500 individuals across Licking and Knox counties in Ohio.

The organization's portfolio comprises four core service lines: nine physical retail stores selling donated goods supplemented by an online auction platform (goodwill2go.com); a janitorial and facilities services business (goodwillcleans.com) with over 30 years of experience in janitorial, lawn care, and floor care for commercial and government clients; career services and employment placement programs covering roles such as unarmed security, assembly/fulfillment, maintenance, banquet/food service, campground caretakers, and administrative positions; and a foundation subsidiary (Licking Knox Goodwill Foundation) that administers scholarships for college/trade school and high school career center applicants. Recruitment is conducted via an ADP online portal, and scholarship applications are processed through SmarterSelect.

The business model is mission-driven and revenue-diversified. Retail thrift sales generate transaction-based income; janitorial and facilities contracts generate professional services revenue via competitive bidding; and employment services revenue is generated by placing program participants in a range of roles, effectively functioning as a social enterprise. No pricing, revenue, or contract-value figures are publicly disclosed, and the organization reports annually to the community via downloadable PDFs dating back to 2008, with the most recent being the 2024 Annual Report. There is no evidence of proprietary technology, AI/ML systems, APIs, or external funding rounds; the technology footprint consists of standard websites and third-party recruitment and scholarship platforms.

Name

Licking/Knox Goodwill Industries

Legal name

Licking/Knox County Goodwill Industries, Inc.

Website

https://goodwillnewark.com

Company type

Private

Founded year

1957

Operating status

Operating

Headcount range

101–250 employees

Short description

Licking/Knox Goodwill Industries is a Newark, Ohio-based nonprofit providing training, employment, and support services to individuals with disabilities and other employment barriers. It operates nine retail stores, an online auction platform, janitorial services, and a scholarship foundation, employing over 500 people.

Ownership category

akta.pro rank

Product category

Workforce Development and Social Services

NAICS

Civic and Social Organizations (813410), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)

SIC

Services-Employment Agencies (7361)

akta.pro primary industry

Disability Services & Independent Living Support (BPAGAEAG)

akta.pro secondary industry

Disability Services & Assistive Solutions (Accessibility, Assistive Tech) (BPAGALAM)

Keywords

• Thrift retail stores
• Workforce development services
• Janitorial facility services
• Vocational training programs
• Nonprofit employment services

Headquarters

HQ city

Newark

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Retail Store Sales: Operates 9 retail stores selling donated goods, plus an online auction site. Revenue generated from sale of secondhand goods to community consumers.
2. Janitorial and Facilities Services Contracts: Provides janitorial, lawn care, and floor care services to commercial clients. Over 30 years of experience in facility management. Bids on various cleaning and maintenance contracts.
3. Employment Services: Provides career services and workforce training to individuals with disabilities and barriers to employment. Generates revenue through employing participants in various roles including retail, security, assembly/fulfillment, maintenance, food service, and administrative positions.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

Licking/Knox Goodwill Industries is a nonprofit social enterprise that provides training, employment, and support services to individuals with disabilities and other barriers to employment. Its revenue-generating operations include 9 thrift retail stores and an online auction site selling donated goods, commercial janitorial and facility services (janitorial, lawn care, floor care), and direct employment placement across janitorial, retail, security, assembly/fulfillment, maintenance, food service, campground, and administrative roles. A foundation arm also administers scholarships for college, trade school, and high school career center students.

Product overview

Licking/Knox Goodwill Industries is a non-profit organization providing a unified portfolio of workforce development and commercial services. The organization operates nine retail stores and an online auction site (Goodwill2Go), offers career services and employment placement programs, provides janitorial and facility management services, and administers scholarship programs through its foundation. These services collectively fund the organization's mission of providing training, employment, and support services to individuals with disabilities and other barriers to employment, employing over 500 people.

Differentiator

Problem solved

Functional benefit

Products and services

• Retail Thrift Stores Nine physical retail locations selling donated secondhand goods to community consumers, with revenue used to fund the organization's employment and training mission.
• Goodwill2Go Online Auction Online auction site at goodwill2go.com selling donated goods to a broader customer base beyond the physical stores.
• Career Services Workforce development programs that help individuals transition into employment, providing training and support services for people facing barriers to employment.
• Employment Services / Job Placement Job placement and employment across diverse business practices including janitorial contracts, retail stores, internet sales, unarmed security, assembly/fulfillment, maintenance, banquet/food service, campground caretakers, and administrative positions; the organization employs over 500 individuals.
• Janitorial and Facility Services Commercial janitorial, lawn care, and floor care services with over 30 years of experience, competitively priced with flexible package options and bid-based contracts for commercial and government clients.
• Licking Knox Goodwill Foundation Scholarships Foundation-administered scholarships supporting college/trade school students and high school career center students to help community members pursue education and career advancement.

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Business and Professional Women's Club of NewarkfoundationalOthersFounding organization that inspired Goodwill's arrival in Newark in 1957. This group of women identified the expanding number of disabled individuals who were unemployed and spearheaded the establishment of Goodwill services in the community.

Scale indicators4 records

Recent moves8 records

Expansion highlights4 records

Direct peers

• The Arc: National community-based organization advocating for and serving people with intellectual and developmental disabilities, including employment support. Comparable mission focus on disability employment and community integration.
• National Industries for the Blind (NIB): Nonprofit creating employment opportunities for people who are blind through manufactured products and services. Comparable as a mission-driven nonprofit leveraging commercial contracts to fund disability employment.
• SourceAmerica: National nonprofit creating employment opportunities for people with disabilities through federal contract partnerships (AbilityOne program). Comparable as a disability-focused employment service provider leveraging commercial and government contracts.
• Melwood: Nonprofit social enterprise providing employment, job training, and life skills services for people with disabilities. Operates janitorial, landscaping, and document destruction contracts funded by mission-driven employment, directly comparable to Licking/Knox's commercial services model.
• United Cerebral Palsy (UCP): National nonprofit providing services and support for people with cerebral palsy and other disabilities, including employment, housing, and vocational programs. Comparable in mission and service portfolio.
• Easterseals: National nonprofit providing disability services including employment, vocational training, and community-based support. Comparable mission and service scope, though operates at greater scale and geographic breadth than Licking/Knox.
• Goodwill of Central & Southern Indiana: Large Goodwill affiliate operating retail stores, employment services, and commercial contracts in Indiana. Directly comparable as a sibling Goodwill organization with similar revenue mix and mission structure.

Broad incumbents

• Goodwill Industries International: Parent network of 150+ local Goodwill organizations. Directly comparable as the umbrella organization with shared mission, brand, and operational model focused on employment services for individuals with disabilities and barriers to employment.
• Volunteers of America: National nonprofit providing a broad range of human services including disability employment, housing, and workforce development. Comparable in nonprofit service delivery model and funding structure, though broader in scope.

Emerging players

• Best Buddies International: Nonprofit focused on creating opportunities for people with intellectual and developmental disabilities through employment, leadership, and community programs. Comparable mission focus on disability employment, with partial overlap in service offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks4 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/goodwillnewark
• LinkedInlinkedin.com/company/goodwillnewark

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Licking/Knox Goodwill Industries