MVG Märkische Verkehrsgesellschaft

What MVG Märkische Verkehrsgesellschaft does

MVG Märkische Verkehrsgesellschaft GmbH is a municipal public transport operator (ÖPNV) headquartered in Lüdenscheid, North Rhine-Westphalia, Germany, serving the 15 municipalities of the Märkischer Kreis. Founded in 1975 and operating as a privately held GmbH under public ownership, the company runs 112 bus lines across 2,235 stops, covering 41,095 km daily and serving approximately 85,750 passengers per day. MVG is the sole comprehensive bus network provider in the region, with services ranging from standard scheduled routes to school transport, night bus lines (N7), and demand-responsive shared taxis (AST) in Iserlohn.

The company's product surface combines physical bus operations with a digital layer centered on the "Meine MVG" mobile app (iOS and Android), which provides real-time journey planning, digital ticketing, and disruption notifications. Ticketing spans single tickets, time-based passes, chip card (((eTicket subscriptions, the federal Deutschlandticket, and the distance-based eezy.nrw fare product (capped at EUR 58/month). Payment is processed via SEPA direct debit, PayPal, Apple Pay, and Google Pay, with LOGPAY Financial Services as the payment backbone. MVG also operates the joint "Zusammen besser" mobility data platform with Märkischer Kreis, which uses crowdsensed smartphone sensor data to analyze transportation patterns and inform network optimization.

MVG is mid-transition to electric propulsion: 20 Mercedes-Benz eCitaro 12m Solo buses entered service in March 2026 under a EUR 9.26M subsidy package from the Federal Ministry of Transport, NRW state, and Zweckverband Ruhr-Lippe, with 5 additional vehicles expected by mid-2026 and a second depot with 22 charging points under construction in Iserlohn. The company is led by Managing Directors Frauke Effert and Stefan Janning, with Karsten Meininghaus as Chairman of the Supervisory Board. Revenue is generated through farebox sales, monthly subscriptions, and public service obligation compensation from regional authorities, with no disclosed financial figures.

Name

MVG Märkische Verkehrsgesellschaft

Legal name

MVG Märkische Verkehrsgesellschaft GmbH

Website

https://mvg-online.de

Company type

Private

Founded year

1975

Operating status

Operating

Headcount range

251–500 employees

Short description

MVG Märkische Verkehrsgesellschaft is a municipal bus operator serving 15 municipalities in Germany's Märkischer Kreis, running 112 lines across 2,235 stops and 41,095 km daily for ~85,750 passengers, with a mid-transition electric fleet and the Meine MVG digital ticketing app.

Ownership category

akta.pro rank

Product category

Public Bus Transportation

NAICS

Bus and Other Motor Vehicle Transit Systems (485113), Other Transit and Ground Passenger Transportation (48599)

SIC

Local & Suburban Transit & Interurban Hwy Passenger Trans (4100)

akta.pro primary industry

Suburban/Regional Commuter Bus Operators (TLAFAGAC)

akta.pro secondary industry

Last-Mile On-Demand Feeder to Transit (First/Last-Mile Providers) (THAIAGAJ)

Keywords

• Public bus transport
• Municipal transit services
• Demand responsive transit
• Digital ticketing platform
• Regional bus operations

Headquarters

HQ city

Lüdenscheid

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Technology or R&D

Revenue model

1. Public Transport Fares: MVG generates revenue primarily through ticket sales including single tickets, day passes, time-based tickets (weekly, monthly, yearly), the Germany Ticket (Deutschlandticket), and special products like eezy.nrw. Revenue is collected through app purchases, onboard payments, customer centers, and advance sale points. Subscriptions are billed monthly via SEPA direct debit.
2. Chip Card Subscriptions: Physical chip card-based subscriptions (Abonnements) sold through an online subscription system. These include various tariff products under Westfalentarif and NRW-Tarif, with revenue collected via SEPA direct debit on a monthly basis.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

MVG Märkische Verkehrsgesellschaft operates public bus transport services across 112 bus lines connecting 15 municipalities in the Märkischer Kreis region of North Rhine-Westphalia, Germany, serving approximately 85,750 passengers daily at 2,235 stops with 41,095 km of daily operations. The company sells a range of fare products including single tickets, time-based tickets, the Germany-wide Deutschlandticket subscription, and the eezy.nrw distance-based fare, distributed through the Meine MVG mobile app, customer centers, onboard sales, and an online subscription system. Supplementary services include the AnrufSammelTaxi (AST) demand-responsive taxi in Iserlohn and the N7 night bus connecting Lüdenscheid, Herscheid, and Plettenberg.

Product overview

MVG Märkische Verkehrsgesellschaft operates a multi-channel public transport system centered on 112 bus lines across 15 municipalities in Märkischer Kreis, Germany. The core offering combines physical bus services with digital infrastructure, including the Meine MVG mobile app for journey planning, real-time information, and digital ticketing, supplemented by chip card-based (((eTicket subscriptions. Flexible mobility options include the demand-responsive AnrufSammelTaxi (AST) and dedicated night bus N7. MVG is executing a fleet electrification program transitioning to Mercedes-Benz eCitaro electric buses, with charging infrastructure at main depots. A mobility data platform developed jointly with Märkischer Kreis uses crowd sensing technology to optimize transit planning. The company also participates in the Deutschlandticket scheme and regional fare products like eezy.nrw.

Differentiator

Problem solved

Functional benefit

Brands

• Meine MVG: The company's mobile ticketing and journey planner app, available on iOS and Android, enabling ticket purchase, real-time information, and the Deutschlandticket.
• Zusammen Besser
• AST (AnrufSammelTaxi)
• eezy.nrw
• N7 Nachtbus

Products and services

• Bus Transport Services Scheduled public bus transport across 112 bus lines serving 15 municipalities in Märkischer Kreis and neighboring districts, operating approximately 41,095 kilometers daily and serving 85,750 passengers per day at 2,235 stops. Available to the general public for commuting, school transport, and leisure travel.
• Meine MVG App Mobile application providing real-time timetable information, digital ticket purchasing (single, day, and season tickets including Deutschlandticket), journey planning, location-based disruption notifications, and optional mobility data donation. Available to individual passengers on iOS and Android devices.
• Chip Card Subscription ((((eTicket) Physical smart card-based season tickets with personalized travel authorization stored on an embedded chip, including an 8-transaction logbook for receipts and fraud prevention. Available for individual subscribers billed via SEPA direct debit under Westfalentarif and NRW-Tarif.
• Deutschlandticket Germany-wide monthly public transport subscription valid on all local and regional public transport across Germany. Available to individual passengers through the Meine MVG app or as a chip card subscription.
• AnrufSammelTaxi (AST) Iserlohn On-demand shared taxi service operating Friday and Saturday nights in Iserlohn, providing flexible transport complementing regular bus lines for night travelers. Single tickets at €6.50 (€4.50 reduced), bookable by phone with app-based purchase available.
• N7 Night Bus Night bus service connecting Lüdenscheid, Herscheid, and Plettenberg on Friday and Saturday nights, with connections to RB91 and RB52 rail services. Co-financed by Plettenberg, Herscheid, and corporate sponsors including Sparkasse and Westenergie.
• eezy.nrw

Quantifiable outcome

• 41,095 km daily service coverage with 112 bus lines across 15 municipalities
• +2 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration15 records

AI capability2 records

Feature3 records

Partnerships

Three partnerships are on record, tiered core.

• Märkischer KreiscoreStrategic or Co-development PartnerJoint development of the 'Zusammen besser' mobility data platform. Both parties share responsibility for data processing under GDPR Article 26. The platform collects pseudonymized mobility data from app users to analyze transportation patterns and optimize the public transport network. Märkischer Kreis hosts the database and performs data analysis.
• Westfälische Verkehrsgesellschaft mbHcoreTechnology or IntegrationExternal timetable information system provider. The Fahrplanauskunft (journey planner) is powered by Westfälische Verkehrsgesellschaft mbH, located at Krögerweg 11, 48155 Münster.
• LOGPAY Financial Services GmbHcoreTechnology or IntegrationPayment service provider handling ticket and subscription payments. Services include SEPA direct debit processing, credit card payments, and factoring (true factoring arrangement where MVG assigns receivables to LOGPAY). Located at Schwalbacher Str. 72, 65760 Eschborn.

Scale indicators8 records

Recent moves6 records

Expansion highlights4 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/mvgmaerkischeverkehrsgesellschaft
• Instagraminstagram.com/mvg_online

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MVG Märkische Verkehrsgesellschaft