Pick The Brain
Pick The Brain is a Los Angeles-based online content platform, founded in 2008, that publishes articles on self-improvement topics for a general consumer readership under co-founders Caleb Frankel and Matthew Edelman.
- Company typePrivate
- Founded2008
- HeadquartersLos Angeles, United States
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What Pick The Brain does
Pick The Brain is an online editorial platform that publishes articles on self-improvement and adjacent lifestyle topics, founded in 2008 in Los Angeles. It operates as a for-profit private company with a lean team of 1-10 employees, under co-founder/owner Matthew Edelman and founder/author Caleb Frankel. The platform's stated scope is general self-improvement content aimed at a consumer readership.
No underlying technology stack, content management system, recommendation engine, or product architecture is disclosed in the available data. There is no information on search/SEO infrastructure, syndication partners, or proprietary tooling, and the current public website displays only a loading/verification page rather than an active content interface. This signals limited ongoing technical investment but does not preclude archival content remaining live on third-party crawlers or repositories.
No business model is documented in the available sources. There is no disclosed pricing, subscription tier, advertising arrangement, sponsorship, affiliate program, or revenue figure. With a 1-10 employee headcount and no reported funding rounds, monetization is assumed to be either minimal or non-operational. Customer information, advertiser relationships, traffic metrics, and revenue mechanics are all absent from the source material, limiting any deeper commercial analysis.
Pick The Brain firmographics
Firmographics- Name
- Pick The Brain
- Website
- https://pickthebrain.com
- Company type
- Private
- Founded year
- 2008
- Headcount range
- 1–10 employees
- Short description
- Pick The Brain is a Los Angeles-based online content platform, founded in 2008, that publishes articles on self-improvement topics for a general consumer readership under co-founders Caleb Frankel and Matthew Edelman.
- Ownership category
- akta.pro rank
Pick The Brain industry classification
Industry- Product category
- Self-Improvement Online Publishing
- NAICS
- Web Search Portals, Libraries, Archives, and Other Information Services (5192)
- akta.pro primary industry
- Topic/Interest-Based Content Discovery Apps (MPACAKAB)
Keywords
Where Pick The Brain is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Markets served
Pick The Brain business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Pick The Brain product offering
Product offeringCore offering
Pick The Brain operates an online publishing platform that delivers written content focused on self-improvement along with a wide range of related lifestyle, productivity, motivation, and personal development topics. The website (pickthebrain.com) serves as a destination where readers can access articles authored by the platform's founders and contributors.
Differentiator
Problem solved
Functional benefit
Products and services
- Pick The Brain Website Online publishing destination providing articles and content on self-improvement and a wide range of personal development topics for individual readers.
Companies that use Pick The Brain
Customer profileIdeal customer profiles1 record
Pick The Brain technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Pick The Brain partnerships and signals
Strategic signalRecent moves2 records
Expansion highlights1 record
Pick The Brain competitors and assessment
Company assessmentMarket position
Weaknesses5 records
Competitive moat1 record
Key risks6 records
Key highlights4 records
Customer concentration
Pick The Brain social profiles
Digital presencePick The Brain financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pick The Brain leadership team
Management profileNumber of profiles
Profiles2 records
Pick The Brain funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pick The Brain M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pick The Brain
What does Pick The Brain do?
Pick The Brain operates an online publishing platform that delivers written content focused on self-improvement along with a wide range of related lifestyle, productivity, motivation, and personal development topics. The website (pickthebrain.com) serves as a destination where readers can access articles authored by the platform's founders and contributors.
When was Pick The Brain founded?
Pick The Brain was founded in 2008. It employs 1 to 10 people.
Where is Pick The Brain based?
Pick The Brain is headquartered in Los Angeles, United States, in the North America region.
Does Pick The Brain have an API?
No public API is recorded for Pick The Brain.
What industry is Pick The Brain in?
Pick The Brain's product category is Self-Improvement Online Publishing. Its primary akta.pro industry code is MPACAKAB, Topic/Interest-Based Content Discovery Apps. Its NAICS code is 5192.