ANANDA METAIS

What ANANDA METAIS does

Ananda Metais is a Brazilian manufacturer of steel construction products founded in 1992 (some records indicate 1994), specializing in galvanized and Galvalume steel profiles for drywall and Light Steel Frame systems, plus metal roofing tiles and accessories. The company operates two manufacturing facilities: one in Piracicaba/SP producing metal roofing tiles (telhas) and one in Extrema/MG producing profiles for drywall and steel frame applications. Headquarters are registered in São Paulo. Product lines include drywall profiles compliant with ABNT NBR 15.217:2018 (montantes, guias, cantoneiras, tabicas, ceiling and special profiles), steel frame structural profiles compliant with ABNT NBR 15.253 (sizes 70-200mm), roofing tiles in trapezoidal and ondulated formats per ABNT NBR 14514/14513, and thermal-acoustic roofing variants with EPS, rock wool, or polyurethane/PIR insulation. The company also runs three proprietary electrostatic painting lines using polyester-based powder coating with 30+ meter curing ovens.

The business operates a direct sales model through dedicated WhatsApp lines for profiles and roofing, website quote forms, phone, and email, targeting construction companies and contractors, drywall installers, building material distributors, and engineers and architects across Brazil. Pricing is quote-based with no public rate card, and custom sizes, profiles, and RAL colors are available. Marketing channels include WhatsApp, Instagram, LinkedIn, email newsletter, and industry event participation such as the Latam Steel Frame Congress and Placo Brasil's Mestre do Drywall reality show. The company has held PBQP-H and PSQ/DRYWALL certification for 16 consecutive years with quarterly third-party audits by TESIS under ABNT NBR 15.217:2018, and its products carry full traceability markings including manufacturer, profile type, length, manufacturing date, steel thickness, and zinc coating class.

In February 2026, Ananda Metais was acquired by Knauf, a German family-owned multinational present in over 90 countries, marking a strategic step to strengthen both companies in the Brazilian dry construction market. Ananda continues to operate under its existing brand with both Piracicaba/SP and Extrema/MG manufacturing units active under Knauf management. The acquisition pairs Ananda's 30+ years of local certification, manufacturing scale, and PSQ compliance with Knauf's global technology, training, and distribution resources. Earlier strategic moves include a partnership with CenterSteel to add engineered Light Steel Frame profiles to the portfolio, ongoing product line expansion in higher-value thermal-acoustic roofing, and sustained investment in compliance-driven quality systems that constitute the company's primary regulatory moat.

Name

ANANDA METAIS

Legal name

ANANDA METAIS LTDA.

Website

https://anandametais.com.br

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Ananda Metais manufactures steel profiles for drywall and steel frame construction plus metal roofing tiles from two Brazilian facilities in Piracicaba/SP and Extrema/MG. The company serves construction contractors, drywall installers, distributors, and engineering professionals across Brazil and is now owned by Germany's Knauf Group.

Ownership category

akta.pro rank

Product category

Steel Construction Materials

NAICS

Plate Work and Fabricated Structural Product Manufacturing (33231), Paint and Coating Manufacturing (325510)

SIC

Sheet Metal Work (3444), Metal Doors, Sash, Frames, Moldings & Trim (3442), Paints, Varnishes, Lacquers, Enamels & Allied Prods (2851)

akta.pro primary industry

Steel Joists, Joist Girders & Decking (IMADACAC)

akta.pro secondary industries

Coated & Plated Steel (Galvanized, Galvalume, Tinplate, Electrogalvanized, Color-Coated) (IMAKABAG), Industrial & Commercial Painting/Coatings/Surface Treatment (IMAIAAAK)

Keywords

• Steel profile manufacturing
• Drywall construction systems
• Metal roofing sheets
• Steel frame structures
• Galvanized steel products

Headquarters

HQ city

Lopes

HQ country

Brazil

HQ region

Latin America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Steel Profile Sales: Manufacturing and sales of steel profiles for drywall and steel frame construction systems. Products include montantes (studs), guias (tracks), cantoneiras (angles), tabicas, and accessories. Revenue generated through direct sales to distributors, installers, engineers, and construction companies.
2. Metal Roofing Sheet Sales: Production and sale of metal roofing sheets including natural, post-painted, and thermoacoustic varieties. Includes trapezoidal, corrugated, calendered, and multidobras profiles along with accessories like cumeeiras (ridge caps) and rufos (flashing).

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

ANANDA METAIS manufactures steel construction products for the Brazilian civil construction market, organized into two main lines: (1) galvanized steel profiles and accessories for drywall (ABNT NBR 15.217:2018) and steel frame (ABNT NBR 15.253) systems, and (2) metallic roofing tiles (telhas) including natural, post-painted, thermoacoustic (EPS, rock wool, PU/PIR), and calendered multi-fold variants. The company operates two production facilities in Piracicaba/SP and Extrema/MG, sells direct via WhatsApp, phone, email and website, and offers electrostatic painting and custom profile development as value-added manufacturing services.

Product overview

Ananda Metais is a manufacturer of steel construction products organized into two main segments: (1) Profiles and accessories for drywall and steel frame construction systems, and (2) Metal roofing tiles and coverage accessories. The drywall portfolio includes montantes, guias, cantoneiras, tabicas, ceiling profiles, rodatetos, waterproof baseboards, special profiles, access hatches, reinforcement plates, Top Click click-type profiles, and hanging accessories. The steel frame line offers structural montantes and guides in various sizes (70-200mm), anchor connectors, and bracing tapes. The roofing division produces natural and post-painted metal tiles (trapezoidal and ondulated formats), thermal-acoustic tiles with EPS, rock wool, or polyurethane/PIR insulation, and calendered multi-fold tiles. The company operates two manufacturing facilities in Piracicaba/SP (tiles) and Extrema/MG (profiles), and was acquired by Knauf in February 2026.

Differentiator

Problem solved

Functional benefit

Products and services

• Perfis para Drywall Steel profiles for drywall construction systems produced according to ABNT NBR 15.217:2018, including montantes (studs), guias (tracks), cantoneiras, tabicas, ceiling profiles, rodatetos, waterproof baseboards, special profiles, access hatches, reinforcement plates, and structural accessories for walls, ceilings, and partitions.
• Acessórios para Drywall Complete line of accessories for drywall system assembly including pendurais (hangers), emendas (splices), junções, multi-function profiles, arames (wires), tirantes (rods), and cantoneiras, with optional customized packaging and conformity to Ananda's quality standards.
• Perfis para Steel Frame Structural galvanized steel frame profiles produced per ABNT NBR 15.253 and the International Metric System, including structural montantes (70, 90, 120, 140, 200 mm), guias, anchor connectors, bracing tapes, and metal laths, each carrying full traceability (manufacturer, type, length, standard, date, thickness, zinc coating class).
• Telhas Metálicas Naturais e Pós-pintadas Natural and post-painted metallic roofing tiles produced per ABNT standards, available in trapezoidal (AT 25/1020, AT 40/980, AT 40/1020, AT 100/950) and ondulated (AT 17/980, AT 100/950) formats with various paint options for residential, commercial, and industrial roofing.
• Telhas Termoacústicas com Poliestireno (EPS) Thermoacoustic metal roofing tiles filled with polystyrene (EPS/isopor), providing noise reduction and thermal insulation for roofing and closures, offered as a cost-effective alternative to polyurethane with available thickness options.
• Telhas Termoacústicas com Lã de Rocha Thermoacoustic metal roofing tiles with rock wool insulation, typically applied to arched structures and mounted on-site with the required cartola profile, available in ondulated and trapezoidal formats.
• Telhas Poliuretano (PU) e Poliisocianurato (PIR) Thermoacoustic metal roofing tiles injected with polyurethane (PU) or polyisocyanurate (PIR), offering excellent thermal-acoustic performance with the lowest thermal conductivity coefficient (K). Flame retardant, water-resistant, available in 30 mm or 50 mm core thicknesses.
• Telhas Calandradas Multidobras High-performance calendered multi-fold metal roofing tiles with a smooth, uniform surface appearance after curvature processing, with a minimum thickness of 0.65 mm for better aesthetics and steel conformation.
• Acessórios para Cobertura Complete line of roofing accessories including cumeeiras (ridge caps), rufos (flashing), parafusos autoperfurantes (self-drilling screws), fechamento onda (wave closure), and sealing tapes, designed for aesthetic improvement and extended roof lifespan.
• Pintura Eletrostática Three proprietary electrostatic painting lines using polyester-based powder coating with a 30+ meter curing oven, providing ecologically correct finishing without solvents, with greater quality control. Available in standard RAL colors with custom color options, and applied both to Ananda profiles and external steel products.

Quantifiable outcome

• Quarterly audited and certified under PBQP-H PSQ/DRYWALL program for 16 consecutive years
• +2 more outcomes

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered flagship and core.

• KnaufflagshipOthers · 10 February 2026Knauf, a German multinational family-owned company with presence in 90+ countries and global reference in construction systems, acquired full management of Ananda Metais. This strategic acquisition strengthens both companies' positions in the Brazilian dry construction market. The acquisition combines Ananda's 30+ years of local expertise with Knauf's global resources and technology.
• CenterSteelcoreStrategic or Co-development PartnerPartnership with CenterSteel, a Rio Grande do Sul company specializing in LSF (Light Steel Frame) technology. This agreement enables Ananda to add engineered profiles to their portfolio, expanding product offerings through a partnership with a nationally recognized company for its technical expertise.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Eternit: Brazilian manufacturer of fiber-cement roofing sheets and construction components. Comparable as a long-established Brazilian roofing products competitor sharing the same construction distribution channel.
• Kingspan Group: Irish-listed global leader in insulated panels, light-gauge steel framing, and roofing systems. Comparable as a multinational peer in steel frame profiles and metal roofing with overlapping engineered building systems.
• Metecno: Latin American manufacturer of insulated metal roofing panels (PIR/PU) and steel building systems. Comparable as a regional peer in thermoacoustic and insulated metal roofing competing for the same commercial/industrial construction projects.
• Placo Brasil (Saint-Gobain): Saint-Gobain's Brazilian drywall systems brand and a direct competitor to Ananda's drywall profile and steel frame lines. Direct peer in the Brazilian dry construction channel with overlapping installers, distributors, and engineered-system offerings.

Others

• ArcelorMittal: World's largest steel producer with Brazilian operations (formerly Vega do Sul). Comparable as a global upstream supplier of galvanized/galvalume coils and a competitor for downstream coated steel products.
• Gerdau: Brazil's largest steel producer and a likely upstream supplier of galvanized and Galvalume coils to Ananda. Comparable as a Brazilian steel industry participant with adjacent exposure to construction end-markets.
• USIMINAS: Major Brazilian flat steel producer supplying coated steel products into construction markets. Comparable as a domestic supplier and competitor within the broader Brazilian steel value chain that feeds Ananda's inputs.

Broad incumbents

• Tata Steel: Indian-headquartered global steel producer with growing construction-systems and steel framing offerings. Comparable as a steel-industry incumbent expanding into downstream building components.
• Saint-Gobain: Global building materials group whose Placo Brasil subsidiary competes head-to-head with Ananda in drywall systems. Comparable as a multinational dry-construction incumbent with overlapping Brazilian channel relationships and broader product portfolio.
• Knauf: German multinational and now the parent company of Ananda Metais, with operations in 90+ countries focused on construction systems (drywall, plasterboard, insulation, flooring). Directly comparable as the global benchmark player in drywall/construction systems of which Ananda is now a subsidiary.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/ananda-metais
• Instagraminstagram.com/anandametais
• Xx.com/_AnandaMetais
• Facebookfacebook.com/anandametais

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ANANDA METAIS