ReefDoctor
- Company typePrivate
- Founded2004
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
ReefDoctor firmographics
Firmographics- Name
- ReefDoctor
- Legal name
- Reef Doctor.Ord Ltd
- Website
- https://reefdoctor.org
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
ReefDoctor industry classification
Industry- Product category
- Marine Conservation Services
- NAICS
- Aquaculture (11251), Animal Production and Aquaculture (112)
- akta.pro primary industry
- Marine & Freshwater Conservation (BPAGAGAE)
- akta.pro secondary industries
- Oceans, Coastal & Marine Resource Management (BPADALAI), Marine Conservation & Citizen-Science Experiences (reef monitoring, turtle walks) (THAAAIAH)
Keywords
Where ReefDoctor is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices3 records
Markets served
ReefDoctor business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Donations: Individual donations through website, with messaging 'even the littlest bit can make a world of difference' to encourage small contributions supporting conservation and social development activities.
- Corporate Partnerships: Partnerships with corporations such as Toliara Sands for sapling contributions, with long-term sponsors including Darwin Initiative, Rufford Foundation, and Waitt Foundation providing grant funding.
- Volunteer Programs: International volunteers and interns pay to participate in conservation programs, with Reef Doctor welcoming participants from around the world throughout the year.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Donation-based support |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
ReefDoctor product offering
Product offeringCore offering
ReefDoctor is a UK-based non-profit organization that runs a holistic portfolio of marine conservation and social development programs in southwest Madagascar. Its core offerings include artificial reef construction, coral reef monitoring and restoration, mangrove management, seagrass transplantation, and sustainable aquaculture programs (seaweed and sea cucumber farming) that provide alternative livelihoods for coastal fishing communities. The organization also delivers community education, waste management, dynamic agroforestry, and reef tourism initiatives, funded through grants, donations, corporate partnerships, and volunteer program fees.
Product overview
ReefDoctor is a UK-based non-profit organization operating a holistic portfolio of marine conservation and social development programs in southwest Madagascar for 20 years. The organization functions as an integrated conservation platform rather than a single product company. Core offerings include: ARMSrestore (a coral reef biodiversity restoration tool); Coral Reefs Conservation (with reef monitoring, marine reserves, reef restoration, and artificial reefs); Mangrove Management & Restoration; Seagrass Transplantation; and Sustainable Livelihoods programs (Seaweed Aquaculture, Sea Cucumber Aquaculture, Dynamic Agroforestry, Reef Tourism); plus Social Development initiatives (Reef Doctor School & Education Programs, Waste Management, and Community Improvements). The programs are interconnected, with artificial reefs providing fishing grounds while aquaculture and education support community development and reduce pressure on natural marine resources.
Differentiator
Problem solved
Functional benefit
Brands
- ARMSrestore: A tool to restore coral reef biodiversity, fisheries yields, and human health in Madagascar.
Products and services
- ARMSrestore A coral reef restoration tool that uses Autonomous Reef Monitoring Structures (ARMS) to accumulate corals, sponges, and marine organisms, which then seed artificial reefs to restore biodiversity, fisheries yields, and human health in Madagascar.
- Coral Reefs Conservation Program Comprehensive coral reef conservation program that includes reef monitoring, marine reserves management, reef restoration, and artificial reef construction using limestone and cement structures for communities in southwest Madagascar.
- Mangrove Management and Restoration Mangrove conservation and restoration program offering mangrove management activities and mangrove-based eco-tourism tours for coastal communities and visitors.
- Seagrass Transplantation Seagrass transplantation initiative delivered with FORUM IHSM and GoodPlanet to restore damaged or depleted seagrass meadows, boosting marine biodiversity, improving water quality, and safeguarding coastlines against erosion.
- Seaweed Aquaculture Sustainable seaweed farming program using vertical farming along ropes attached to buoys chained to the ocean floor, providing alternative livelihoods for coastal communities while sequestering carbon and rebuilding reef ecosystems.
- Sea Cucumber Aquaculture Sea cucumber farming initiative under the Darwin Initiative-funded Alternative Livelihoods programme, generating income of approximately $2.5 USD per day for 20 families in the village of Ambolomailaky through sustainable aquaculture.
- Artificial Reefs Artificial reef construction using limestone rocks and cement cylinders to create new fishing grounds and fish refuges in the Bay of Ranobe, including named structures such as Vato Mahavelo ('the rock that gives life').
- Marine Reserves Marine protected area management including the Rose Garden MPA, implemented with local association FIMIHARA, delivering more and bigger fish throughout the Bay of Ranobe.
- Reef Doctor School and Education Programs Educational initiatives including environmental education, the Junior Reef Doctors program, Reef Doctor School, adult literacy, and management of the Ifaty Community Library for children, students, and adults in local communities.
- Waste Management Program Beach clean-up activities and waste management program aimed at reducing marine litter, collecting over 700 kg of litter in three months through weekly beach clean-ups in Ifaty with interns, volunteers, and village children.
- Dynamic Agroforestry Sustainable agroforestry program supporting local food-insecure households in southwest Madagascar and reducing pressure on marine resources by providing alternative on-land food production.
- Reef Tourism Sustainable reef tourism program providing alternative income sources for coastal communities through ecotourism offerings that showcase Madagascar's reef ecosystems.
- International Volunteer and Intern Programs Year-round international volunteer and intern programs through which participants pay a fee to join conservation, aquaculture, and community development fieldwork at ReefDoctor's base in southwest Madagascar.
Quantifiable outcome
- 20 families lifted above poverty line through sea cucumber farming ($2.5/day income)
- +4 more outcomes
Companies that use ReefDoctor
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles4 records
ReefDoctor technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
ReefDoctor partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered minor and core.
- CopefritominorProvided over 100 kg of seaweed (wet weight) to help start farming in new village of Madirano
- GoodPlanetminorPartner in seagrass transplantation project with Reef Doctor and FORUM IHSM to restore damaged seagrass meadows
- FORUM IHSMminorPartnership with University of Toliara's marine research institute for seagrass transplantation and marine research
- Enactus Aachen e.V.minorStudent initiative from RWTH and FH Aachen developing ocean farming projects with Reef Doctor, including algae and sponge farming pilot project
- Malagasy Ministry of Fisheries and Marine ResourcescoreGovernment partner for licensing management system and implementing fishing permits in Bay of Ranobe, transferring management of fishery landing buildings
- Honko Mangrove Conservation and EducationminorSister NGO teaching and practicing apiculture/beekeeping, working on waste recycling through honey bottle reuse
- L'Institut de Recherche pour le Développement (IRD)minorInternational research institution attending fishing permit launch event and marine resource management initiatives
- Wildlife Conservation Society (WCS)minorConservation organization attending fishing permit launch and supporting sustainable management initiatives
- Harvard University (Chris Golden, Mark Little)coreResearch partnership studying link between artificial reef ecosystem health and human nutrition/food security, involving Harvard TH Chan School of Public Health and other institutions
- Scripps Institution of OceanographycoreResearch partnership with Mark Little studying microbes on artificial reefs
- Perry Institute for Marine SciencecoreAaron Hartmann conducting ecological surveys of artificial reefs detecting hundreds of animals across tens of species
- University of Toliara / IHSMcoreMemorandum of understanding to manage Ifaty Community Library, Gildas Todinanahary as director and doctoral researchers studying fisheries
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
ReefDoctor competitors and assessment
Company assessmentBroad incumbents
- World Wildlife Fund (WWF): Global conservation organization that has funded ReefDoctor's artificial reef construction; runs comparable marine protected area and community livelihood programs in Madagascar and the Western Indian Ocean.
- Conservation International: Large international conservation NGO with significant marine and Madagascar portfolios, blue carbon initiatives, and corporate partnership channels; comparable donor ecosystem and programmatic scope.
- Nature Conservancy: Global environmental NGO with marine conservation, reef restoration, and community livelihood programs; shares donor base and offers overlapping capabilities around MPA design and coral reef science.
- Sea Shepherd Conservation Society: Global marine conservation NGO using donor funding and volunteer engagement for ocean protection; similar donation-based revenue model and broad marine mission, though more advocacy/enforcement focused.
- Wildlife Conservation Society (WCS): Global conservation NGO active across marine and terrestrial programs including Madagascar fisheries management; overlapping funder base and partnership relationships (WCS has partnered with ReefDoctor on Bay of Ranobe initiatives).
- Mission Blue / Sylvia Earle Alliance: Global ocean conservation organization supporting marine protected area "Hope Spots" and citizen science; comparable in marine conservation focus, donor funding model, and science-driven storytelling.
Direct peers
- Reef Check Foundation: Volunteer-driven reef monitoring and citizen-science network operating globally on coral reef health; comparable citizen-science methodology, volunteer revenue model, and reef monitoring focus.
- Blue Ventures: UK-based marine conservation NGO with deep Madagascar roots; runs community-based fisheries management, aquaculture, and marine protected areas in southwest Madagascar — directly comparable operating model and geography to ReefDoctor.
Emerging players
- Blue Carbon Initiative Partners (e.g., Mars Symbioscience / Vi Carbon): Corporate and NGO-led blue carbon and seaweed/seagrass restoration efforts globally; comparable on seaweed aquaculture and seagrass transplantation technology ReefDoctor deploys.
Regional players
- Madagascar Wildlife Conservation (MWC) / MICET: Madagascar-focused conservation and research NGO coordinating international researcher access; overlaps on marine research partnerships and conservation program delivery in the same geography.
Market position
Strengths5 records
Weaknesses3 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
ReefDoctor social profiles
Digital presenceReefDoctor financial estimates
Financial estimateRevenue estimate
Valuation estimate
ReefDoctor leadership team
Management profileNumber of profiles
Profiles3 records
ReefDoctor funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ReefDoctor M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ReefDoctor
What does ReefDoctor do?
ReefDoctor is a UK-based non-profit organization that runs a holistic portfolio of marine conservation and social development programs in southwest Madagascar. Its core offerings include artificial reef construction, coral reef monitoring and restoration, mangrove management, seagrass transplantation, and sustainable aquaculture programs (seaweed and sea cucumber farming) that provide alternative livelihoods for coastal fishing communities. The organization also delivers community education, waste management, dynamic agroforestry, and reef tourism initiatives, funded through grants, donations, corporate partnerships, and volunteer program fees.
Is ReefDoctor a public or private company?
ReefDoctor is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was ReefDoctor founded?
ReefDoctor was founded in 2004. It employs 11 to 50 people.
Where is ReefDoctor based?
ReefDoctor is headquartered in London, United Kingdom, in the Europe region.
How does ReefDoctor make money?
Three revenue lines are on record. Donations are the primary driver. The others are corporate Partnerships and volunteer Programs.
Who are ReefDoctor's main competitors?
Broad incumbents on record are World Wildlife Fund (WWF), Conservation International, Nature Conservancy, Sea Shepherd Conservation Society, Wildlife Conservation Society (WCS) and Mission Blue / Sylvia Earle Alliance. Direct peers are Reef Check Foundation and Blue Ventures. Blue Carbon Initiative Partners (e.g., Mars Symbioscience / Vi Carbon) is listed as an emerging player. Madagascar Wildlife Conservation (MWC) / MICET is listed as a regional player.
Does ReefDoctor have an API?
No public API is recorded for ReefDoctor.
What industry is ReefDoctor in?
ReefDoctor's product category is Marine Conservation Services. Its primary akta.pro industry code is BPAGAGAE, Marine & Freshwater Conservation, with a secondary code of BPADALAI, Oceans, Coastal & Marine Resource Management. Its NAICS code is 11251.