Imag'In'Action Sistemas de Segurança

What Imag'In'Action Sistemas de Segurança does

Imag'In'Action Sistemas de Segurança Ltda is a Brazilian private security technology company founded in 1998 and headquartered in Belo Horizonte, Minas Gerais. The company develops, integrates, and deploys physical security systems for residential and commercial condominiums, financial institutions, offices, retail, and industrial clients across Brazil, with more than 25 years of operational track record. Its core offering is the proprietary FK (Family Keeper) platform, a unified security management environment that consolidates ten modules — Gate Keeper (access control), Image Keeper (CCTV), Edge Keeper (perimeter protection with Inmetro-certified electric fences), Trace Keeper (patrol control), Mail Keeper (correspondence), FKmob (mobile app), REP Keeper (time tracking), ALARM Keeper (alarm dispatch), SUPPORT Keeper (remote support), and SURVEILLANCE Keeper (integrated monitoring rooms). Imag'In'Action also manufactures automation panels and interface electronic boards that allow third-party security equipment to interoperate within the FK environment.

The company operates a sales-led, direct go-to-market model from its single Belo Horizonte office, reaching mid-market and enterprise clients through its website, phone, WhatsApp, and a self-serve service request portal. Revenue is generated across three streams: professional services for system integration and implementation (including consultation, infrastructure installation, and SLA-based corrective and preventive maintenance), recurring licensing of the FK software platform with bundled user training and certification, and hardware sales of cameras, access control devices, sensors, electric fences, and an in-house badge production bureau for outsourced credential manufacturing. Pricing is not publicly disclosed and is handled via quote-based engagement with SLA-driven service scoping.

Customer segmentation is vertical-oriented across four primary groups — residential condominiums, commercial condominiums, financial institutions, and industrial/manufacturing facilities — each served by tailored configurations of the FK module set. Geographic operations are concentrated in Belo Horizonte and the Southeast Brazil region, with no disclosed offices or partners elsewhere in the country. No public listing, institutional investors, M&A activity, or funding rounds are evidenced in the available data; the company appears to be founder- or locally owner-operated as a Limitada under Brazilian law.

Name

Imag'In'Action Sistemas de Segurança

Legal name

Imag'In'Action Sistemas de Segurança Ltda

Website

https://imaginaction.com.br

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Integrated Security Management Software

NAICS

Security Systems Services (except Locksmiths) (561621), Security Systems Services (56162), Custom Computer Programming Services (541511), Software Publishers (5132)

SIC

Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Access Management & Policy Enforcement (Authorization, ZTNA integration) (HDAEAJAG)

Keywords

• Integrated security systems
• Access control software
• CCTV monitoring solutions
• Perimeter protection systems
• Alarm management platforms

Headquarters

HQ city

Belo Horizonte

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Operations, Technology or R&D, Supply Chain, Marketing or Sales

Revenue model

1. Security System Integration and Implementation: Complete security system deployment including consultation, design, infrastructure installation, equipment setup, and ongoing maintenance. Services include corrective maintenance visits and preventive programming according to SLA requirements.
2. FK Software Platform Licensing: Integrated security management software (Family Keeper) with multiple modules for access control, CCTV, perimeter protection, alarm management, patrol control, and mobile application. Delivered with user training and certification.
3. Security Hardware and Supplies: Security equipment including cameras, access control devices, sensors, electric fences, and related hardware. Also includes badge production and accessories through their own bureau for outsourced production.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Imag'In'Action develops and sells the proprietary FK (Family Keeper) integrated security management software platform, which unifies access control, CCTV, perimeter protection, alarm management, patrol control, correspondence control, time tracking and a mobile application into a single monitoring environment. The company complements the software with hardware (automation panels and interface electronic boards), physical infrastructure installation, project design, online training and certification, and SLA-based technical support and maintenance for end customers.

Product overview

Imag'In'Action Sistemas de Segurança offers the FK - Family Keeper integrated security management platform, a unified solution combining multiple security modules that work in an integrated manner. The platform includes core modules such as GATE KEEPER (access control), IMAGE KEEPER (CCTV with AI-capable cameras), EDGE KEEPER (perimeter protection with smart electric fences and intelligent cameras), TRACE KEEPER (patrol control), MAIL KEEPER (automated correspondence management), FKmob (mobile application), REP KEEPER (time/attendance tracking), ALARM KEEPER (alarm dispatch), SUPPORT KEEPER (remote technical support), and SURVEILLANCE KEEPER (integrated monitoring room infrastructure). Beyond the software platform, the company also provides hardware development services including security management software, automation panels and electronic interface boards, integrated security system design, training and certification, technical support with SLA agreements, physical infrastructure installation, and supplies/badges production.

Differentiator

Problem solved

Functional benefit

Brands

• FK - Family Keeper: Proprietary integrated security management software platform that unifies access control, CCTV, perimeter protection, alarm management, patrol control, correspondence management, and mobile app modules.

Products and services

• FK - Family Keeper Integrated Security Management Platform

Quantifiable outcome

• Security events integrated with CCTV footage for comprehensive documentation
• +2 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature11 records

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Control iD: Brazilian access control and time-attendance hardware/software vendor targeting the same condominium, corporate, and industrial segments. Closest direct comparison on Gate Keeper-style access control functionality in Brazil.
• Intelbras: Brazilian electronics and security technology manufacturer with extensive access control, CCTV, and alarm product lines. Direct competitor to Imag'In'Action in the Brazilian integrated physical security market, with overlapping modules (access, CCTV, alarm) and broader geographic reach.
• Topdata (Grupo Digicon): Brazilian access control and electronic time-clock specialist with hardware and software solutions. Comparable to Imag'In'Action on REP Keeper-style time-attendance and access modules for Brazilian enterprises.

Broad incumbents

• Dahua Technology: Global video surveillance and access control vendor with strong Brazil distribution. Competes with Image Keeper and edge/access modules at price-sensitive condominiums and commercial sites.
• Avigilon (Motorola Solutions): AI-driven video and access control platform targeting enterprise and financial verticals. Competes with FK's Image Keeper AI features and broader integrated suite at enterprise customers.
• Axis Communications: Network camera and physical access control vendor widely deployed in Brazilian commercial and industrial sites. Competes on the camera/access side of the FK stack with strong enterprise credibility.
• Genetec: Global unified security platform (Security Center) covering access control, video, ALPR, and intrusion. Competes with Imag'In'Action's FK suite at larger enterprise deployments where cloud-native, multi-site architectures are required.
• Hikvision: World's largest video surveillance equipment vendor with AI-enabled IP cameras, NVRs, and integrated platforms. Competes with Imag'In'Action's Image Keeper module and increasingly bundles access control offerings.
• Nice (Nice Systems / Nice Brasil): Brazilian/Italian access control and automation vendor with broad condominium and enterprise reach in Brazil. Comparable Gate Keeper substitute with established channels.
• Honeywell Security (Pro-Watch / MAXPRO): Global incumbent offering integrated access control and video management platforms used by financial and industrial customers. Overlaps with FK in financial and industrial verticals Imag'In'Action serves.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/imaginaction_si

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Imag'In'Action Sistemas de Segurança