Saracina Vineyards

What Saracina Vineyards does

Saracina Vineyards is a family-owned winery founded in 2001 and operated by the Taub family across its third and fourth generations. The company operates from a 400-acre estate in Hopland, Mendocino County, California, where it farms estate vineyards (13 acres of Bordeaux varieties, 20 acres of Sauvignon Blanc and Chardonnay) and maintains sourcing partnerships with heritage grape growers across the Redwood Valley, Anderson Valley, and Potter Valley AVAs. It produces a portfolio of limited-production wines—reds (Pinot Noir, Zinfandel, Malbec, field blends), whites (Chardonnay, Sauvignon Blanc), and rosé—alongside ancillary estate products including Altrea Evergreen Extra Virgin Olive Oil and honey produced in partnership with Killian Honey Co.

The business is structured around five distinct revenue streams: direct-to-consumer e-commerce wine sales at $24–$55 per bottle, a tiered wine club membership (Pendolino 6-bottle and Coratina 12-bottle clubs shipping twice yearly with 15–20% discounts), paid tasting experiences, weddings and corporate event hosting accommodating up to 150 guests, and ancillary hospitality. The estate features an 8,000-square-foot wine cave carved from Franciscan Shale—described as Mendocino's first—with constant 58°F ambient temperature used for barrel aging and as an event venue. Wine production is intentionally small-batch, with flagship limited releases produced in 110–200 case quantities, reflecting a scarcity-driven positioning rather than a scale strategy.

The company sells primarily to individual wine consumers through its website and tasting room, supported by a small specialized team (1–10 employees including Winemaker Alex MacGregor, who has been with Saracina since founding). Distribution is direct-to-consumer-dominant, with shipping available to most US states excluding 10 restricted jurisdictions, supplemented by on-premise sales through the Hopland tasting room and an event calendar of winemaker dinners, live music, and seasonal festivals. The competitive model leans on place-based differentiation (Mendocino terroir, heritage vineyards, multigenerational family narrative) rather than operational scale.

Name

Saracina Vineyards

Legal name

Saracina Vineyards

Website

https://saracina.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1–10 employees

Short description

Saracina Vineyards is a family-owned Mendocino winery producing limited-production estate and heritage-grower wines via DTC e-commerce, a tiered wine club, tasting experiences, and on-site weddings and corporate events. Founded in 2001, it serves individual wine consumers and tourists from its 400-acre Hopland estate.

Ownership category

akta.pro rank

Product category

Estate Winery and Premium Wine Production

NAICS

Wineries (312130), Grape Vineyards (111332)

SIC

Agricultural Production-Crops (100)

akta.pro primary industry

Wine Production & Winemaking (AFAFAAAB)

akta.pro secondary industries

Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Grape Vineyard Operations (Varietal/AVA Practices, Yield & Quality Targets) (AFAGAJAJ), Wine Retail (Bottle Shops & Wine Merchants) (CRANABAB), Wine Tastings & Vineyard/Winery Tours (THAJAGAD)

Keywords

• Estate winery production
• Mendocino wines
• Wine club membership
• Tasting experiences
• Vineyard event hosting

Headquarters

HQ city

Hopland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Direct Wine Sales: Direct-to-consumer wine sales through e-commerce platform with shipping to most US states. Wine prices range from $24-$55 per bottle depending on varietal.
2. Wine Club Membership: Recurring membership with two shipments per year (Spring + Fall). Two tiers: Pendolino 6-bottle club (15% discount) and Coratina 12-bottle club (20% discount). Provides recurring revenue and customer retention.
3. Event Hosting: Revenue from hosting weddings (up to 150 guests), corporate retreats, rehearsal dinners, birthdays, anniversaries, and other special occasions. Venue rentals include various spaces: The Overlook, The Valley View, The Patio, Olive Grove, Wine Cave, and more.
4. Tasting Experiences: Paid tasting experiences including Signature Tasting, Saracina Through the Vines (vineyard tour), Taub Family Portfolio Tasting, and Library Tasting.
5. Hospitality and Tourism: Guest house accommodations, picnic experiences under 140-year-old olive trees, animal interactions with alpacas and goats.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Saracina Vineyards is a family-owned Mendocino estate winery that produces and sells limited-production wines (reds, whites, and rosés) made from estate vineyards and partner heritage grower fruit. Revenue is supplemented by a two-tier wine club, paid tasting experiences at the Hopland estate, weddings and corporate retreat venue hosting, and estate-bottled olive oil and honey sold through the tasting room.

Product overview

Saracina Vineyards is a Mendocino County winery producing a portfolio of limited-production wines including red wines (Pinot Noir, Zinfandel, Malbec, and field blends), white wines (Chardonnay, Sauvignon Blanc), and rosé wines. The wines are available through direct purchase, a wine club membership program with two tiers (Pendolino 6-bottle and Coratina 12-bottle clubs), and tasting experiences including guided tastings, estate tours, and library tastings. The company also offers hospitality services including wedding and event hosting at multiple on-site venues and corporate retreat facilities. A proprietary olive oil made from estate olive trees is available for purchase.

Differentiator

Problem solved

Functional benefit

Brands

• Pendolino 6-Bottle Club: Wine club membership tier named after Italian olive variety, offering 15% discount and $10 flat-rate shipping
• Coratina 12-Bottle Club

Products and services

• 2025 Saracina Rosé of Grenache Mendocino County rosé wine made from Grenache grapes sourced from Lakeview Vineyard, with citrus rind, pear, and alpine strawberry aromatics.
• 2025 Saracina Lolonis Sauvignon Blanc Sauvignon Blanc sourced from Lolonis Vineyard in Redwood Valley AVA, featuring floral and citrus aromas with green, spring-like notes.
• 2023 Saracina Mendocino County Chardonnay Estate-grown unoaked Chardonnay from 40-year-old Clone 4 vines, featuring lively aromatics of Pink Lady apple, pineapple, and citrus with 94 Points from Wine Enthusiast.
• 2022 Valley Foothills Chardonnay Anderson Valley Chardonnay from Valley Foothills Vineyard, barrel-fermented with subtle toasted oak and vanilla notes, producing fewer than 150 cases.
• 2022 Hollywood Hill Pinot Noir Day Ranch Pinot Noir from Hollywood Hill in Anderson Valley, displaying ruby red color with cherry, raspberry, and subtle earthiness, fewer than 200 cases produced.
• 2023 Soul of Mendocino Red Blend Red field blend featuring Zinfandel, Petite Sirah, Grenache, and Carignan from Saracina and Niemi vineyards, continuing the legacy of the Old Soul red.
• 2024 Saracina Zinfandel Highly concentrated Zinfandel with black raspberry and black plum fruit, balanced tannins, and mineral notes.
• 2023 Saracina Malbec Limited-production Malbec (110 cases) from Skid Row block, featuring intense blue and black fruit with cedary-spice from French oak aging.
• Pendolino 6-Bottle Wine Club Wine club membership with two curated shipments per year, 15% discount on cases and additional purchases, $10 flat-rate shipping, and VIP tasting room status.
• Coratina 12-Bottle Wine Club Premium wine club with two curated shipments per year, 20% discount on cases and additional purchases, standard shipping included, and two-night stay at Villacita with additional case purchase.
• Signature Tasting Guided wine tasting experience in the tasting room showcasing current wine releases.
• Saracina Through the Vines Estate tour and tasting experience including vineyard walks and behind-the-scenes access.
• Taub Family Portfolio Tasting Comprehensive tasting featuring wines from the Taub family's wine portfolio.
• Library Tasting Tasting of aged reserve wines from the winery's library collection.
• Wedding & Event Hosting Event hosting services at multiple venues including The Overlook, Willow Trees, Wine Cave, Olive Grove, and Party Barn, accommodating up to 150 guests.
• Corporate Retreats Team building and corporate event hosting including blind wine tastings, olive grove activities, property tours, and winemaker dinners.
• Altrea Evergreen Extra Virgin Olive Oil Peppery blend of Leccino, Pendolino, Frantoio, and Maurino olives pressed on traditional stones, available for purchase in the tasting room.

Quantifiable outcome

• 94 Points Wine Enthusiast for 2023 Chardonnay
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Lolonis VineyardscoreStrategic or Co-development PartnerRedwood Valley AVA vineyard established in 1942 by Greek immigrant Tryfon Lolonis. Certified Organic with the oldest Sauvignon Blanc vines in the country. Dry farmed without irrigation. Clonal material from finest Sauternes châteaux. Provides grapes for Saracina Lolonis Sauvignon Blanc.
• Casa VerdecoreStrategic or Co-development PartnerVineyard originally planted in 1942-44, resurrected by Peter Chevalier. Located in Redwood Valley AVA with 78+ year-old head-trained vines. Dry farmed and organically cared for. Primary varieties: Grenache and Carignan with Barbera, Cabernet Sauvignon, and Colombard interspersed.
• McFadden VineyardcoreStrategic or Co-development PartnerOrganically farmed site in Potter Valley AVA at 1,200 feet elevation. Planted in 1970 by Guinness McFadden. 50+ year old Sauvignon Blanc vines with large diurnal swing providing intense freshness and aromatic complexity.
• Niemi VineyardcoreStrategic or Co-development PartnerThird-generation farmer Alvin Tollini farms this Redwood Valley vineyard with grandfather Bill Niemiec who began planting in the 1940s. Traditional farming techniques including cross cultivation and hand weeding. 4 acres of head-pruned Petite Sirah, organically dry farmed since 1999. Provides gutsy, black-fruited component for Soul of Mendocino Red.
• Killian Honey Co.minorStrategic or Co-development PartnerPartnership with Hopland's Killian Honey Co. for management of 69 bee hives. Saracina bottles its own honey from these hives, available for sale in the tasting room. Nearly 3 million honeybees contribute to farm biodiversity.
• Pilón KitchenminorStrategic or Co-development PartnerLocal culinary partner preparing intimate three-course pairing dinners at Saracina events, such as the Winemaker Dinner featuring Lolonis Vineyards.

Scale indicators7 records

Market position

Strengths5 records

Weaknesses5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/saracinawine
• Instagraminstagram.com/saracinavineyards
• Xx.com/saracinawine
• LinkedInlinkedin.com/company/saracina-vineyards

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Saracina Vineyards