Police Magazine

What Police Magazine does

Police Magazine is a monthly B2B trade publication serving law enforcement professionals across the United States. Published by Bobit Business Media out of Torrance, California, the magazine targets active duty officers, deputies, investigators, and command staff with content spanning patrol tactics, training, technology, command leadership, investigations, procedures, and weapons. The publication operates as a multi-format media platform combining a print magazine, a digital website (policemag.com), the proprietary POLICE Topics, Tactics & Tips video series, webinars, whitepapers, blogs, photo galleries, and a linked jobs board (policecareerfinder.com). Content is produced in partnership with the United States Deputy Sheriff's Association and FBI-LEEDA, lending institutional credibility to its training and leadership content.

The publication's business model is built on four revenue streams: subscription revenue from print and digital editions, advertising and sponsorships from law enforcement equipment vendors and technology providers, sponsored whitepapers and content on industry-specific topics, and event/webinar hosting. The reader audience is supplemented by a vendor-side audience of law enforcement equipment manufacturers, technology vendors, and service providers who use the publication as a channel to reach agency decision-makers. Distribution is omnichannel, including the website, email newsletters, YouTube, Facebook, X, LinkedIn, and on-site presence at trade conferences such as IACP and FBI-LEEDA events.

Police Magazine has a long operational history under Bobit Business Media (founded 1893), with continuous publishing through 2025-2026. Strategic partnerships and content coverage indicate an expansion into adjacent verticals such as drone and counter-UAS technology. The publication is privately held, with no disclosed funding rounds, no public listing, and no institutional investor backing identified in the source material. Employee count is 51-100.

Name

Police Magazine

Legal name

Police Magazine (published by Bobit Business Media)

Website

https://policemag.com

Company type

Private

Founded year

1893

Operating status

Operating

Headcount range

51–100 employees

Short description

Police Magazine is a monthly B2B trade publication for U.S. law enforcement officers, published by Bobit Business Media. It delivers news, training, and tactical content across print, digital, video, webinar, and whitepaper formats to police professionals and law enforcement equipment vendors.

Ownership category

akta.pro rank

Product category

Law Enforcement Trade Media

NAICS

Periodical Publishers (51312)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Business, Finance & Industry Trade Magazines (MPAJAEAM)

Keywords

• Law enforcement media
• Police trade publication
• Public safety training content
• Tactical video content
• Law enforcement advertising

Headquarters

HQ city

Torrance

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Print and Digital Subscriptions: Subscription revenue from law enforcement professionals subscribing to receive monthly print issues and digital access to the magazine's content library.
2. Advertising and Sponsorships: Revenue from law enforcement equipment manufacturers, technology vendors, and service providers advertising in the magazine, website, and sponsored content including whitepapers and webinars.
3. Whitepaper and Sponsored Content: Sponsored reports and whitepapers covering topics like Officer Health & Safety, Fleet Management Solutions, and Traffic Safety and Enforcement, delivered to the law enforcement readership.
4. Event and Webinar Hosting: Virtual and in-person events including the DroneSense Innovation Summit coverage and training webinar series that attract industry participants and sponsors.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Police Magazine is a monthly B2B trade publication for U.S. law enforcement professionals, offering news, training articles, product reviews, digital cover features, videos, webinars, and whitepapers across print and digital formats. Content spans patrol tactics, command leadership, investigations, training, technology, and weapons, and is produced in partnership with organizations such as the United States Deputy Sheriff's Association and FBI-LEEDA. The publication also generates revenue through advertising, sponsored content, and event/webinar hosting for law enforcement equipment vendors.

Product overview

Police Magazine is a comprehensive law enforcement media platform published by Bobit Business Media. The publication offers a multi-format content portfolio centered on its core Police Magazine product, which delivers news, analysis, and training resources for law enforcement professionals. The platform operates as a unified media ecosystem with interconnected content channels including Digital Cover Features (in-depth editorial), News, Articles, Videos (including POLICE Topics, Tactics & Tips and From the Show Floor video series), Webinars, Whitepapers, Blogs (Inside the Badge), Photo Galleries, Products coverage, and a Jobs Board. Content spans key law enforcement domains including Command, Patrol, Investigations, Technology, Training, Weapons, Vehicle Ops, Point of Law, Procedures & Policies, Disaster Response, and Special Units. The platform serves as both an educational resource and a marketplace for law enforcement products and services.

Differentiator

Problem solved

Functional benefit

Products and services

• Police Magazine (Print and Digital Subscription) Monthly print and digital trade publication delivering news, training articles, product reviews, and feature stories across law enforcement domains including patrol, training, investigations, command, technology, and weapons for law enforcement officers and agencies.
• POLICE Topics, Tactics & Tips Video Series Proprietary video series providing law enforcement training demonstrations, tactical instruction, product reviews, and expert interviews featuring instructors from organizations such as the United States Deputy Sheriff's Association, distributed via YouTube and the Police Magazine website.
• Webinars Educational webinar series for law enforcement professionals on topics such as parking enforcement, fleet management, and officer safety, with sponsorship opportunities for vendors.
• Sponsored Whitepapers Sponsored special reports delivered to law enforcement readership covering topics including Officer Health & Safety, Fleet Management Solutions, and Traffic Safety and Enforcement.
• PoliceCareerFinder Jobs Board Career resources and job board connecting law enforcement professionals with employment opportunities in the policing and public safety field.

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core.

• VersatermcoreTechnology or Integration · 1 February 2026Versaterm, a leading provider of public safety technology solutions, acquired Aloft, an FAA-approved Unmanned Service Supplier specializing in real-time airspace intelligence and flight authorizations. Aloft's capabilities are integrated into the DroneSense by Versaterm platform for public safety drone operations.
• Versaterm / DroneSensecoreTechnology or Integration · 1 July 2025Versaterm acquired DroneSense, an industry leader in drone fleet management and situational awareness. The integration allows public safety agencies to deploy drone flights through Versaterm's Computer-Aided Dispatch system, treating drone operations as standard agency assets.
• United States Deputy Sheriff's AssociationcoreStrategic or Co-development PartnerPolice Magazine partners with the United States Deputy Sheriff's Association for training video content, featuring their national training director Mike Willis demonstrating tactical techniques including room entry, muzzle control, and active shooter response training.
• FBI-LEEDAcoreStrategic or Co-development PartnerPolice Magazine provides coverage of FBI-LEEDA leadership training programs including the new Five Star Chief Executive Institute and the Trilogy Award series for law enforcement executives, sheriffs, and senior commanders.
• Bobit Business MediacoreOthersPolice Magazine is owned and operated by Bobit Business Media, a business-to-business media company specializing in professional trade publications serving various industries including law enforcement, automotive, and public safety.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Others

• Bobit Business Media (sister brands): Parent company of Police Magazine and operator of multiple B2B trade publications in adjacent verticals (automotive, fleet, public safety). Sister-brand shared advertising and audience infrastructure that influences Police Magazine's economics.

Broad incumbents

• EMS World: Trade publication covering emergency medical services, produced by Clarion Events. Comparable B2B media model targeting first responders with overlapping equipment and vehicle advertisers.
• Corrections Today: Published by the American Correctional Association, serving corrections professionals with similar trade magazine + digital content model. Comparable as a public safety segment trade publication with overlapping vendor advertisers.
• Firehouse Magazine: Long-running trade publication serving fire and EMS professionals, owned by Endeavor Business Media. Operates the same B2B trade publication model (print + digital + sponsored content) for an adjacent public safety vertical with shared vendor pool.
• Government Technology: Covers IT and technology adoption across state and local government, including law enforcement technology. Adjacent competitor for technology vendor advertising budgets used by Police Magazine's advertisers.

Direct peers

• Police Chief Magazine: The official publication of the International Association of Chiefs of Police (IACP), targeting senior law enforcement command staff. Direct competitor to Police Magazine in the U.S. law enforcement trade publishing space, with overlapping advertiser base and audience.
• American Police Beat: Independent law enforcement magazine covering patrol officers, tactics, and training. Operates as a direct competitor in the same U.S. police trade publishing category with similar advertising-supported revenue model.
• Officer.com: Online publication and resource hub for law enforcement officers, covering training, tactics, and equipment. Direct peer in the digital-first law enforcement media space competing for the same audience and vendor sponsorships.

Emerging players

• Security Sales & Integration: B2B trade publication for security systems integrators and dealers. Comparable as a B2B trade publication model in a public safety/security-adjacent vertical, with vendor advertising overlap.
• HSToday (Homeland Security Today): Trade media covering homeland security, law enforcement, and public safety technology. Comparable B2B trade model in adjacent public safety segment with overlapping technology vendor advertisers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/policemag
• YouTubeyoutube.com/user/PoliceMag
• Facebookfacebook.com/PoliceMagazine
• LinkedInlinkedin.com/showcase/police-magazine

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Police Magazine