Halal Navi
Halal Navi (株式会社Halal Navi) operates a mobile app and platform listing 8,000+ halal-compliant restaurants across 13 countries for Muslim travelers and residents in Japan, and provides PR support and halal inbound tourism consulting to local governments and businesses.
- Company typePrivate
- Founded2019
- HeadquartersSetagaya, Japan
- Headcount—
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What Halal Navi does
Halal Navi (株式会社Halal Navi) is a Tokyo-headquartered private company, founded in 2014 and incorporated in November 2019, that operates a halal-focused restaurant discovery and inbound tourism platform targeting Muslim travelers visiting Japan and Muslim residents of Japan. Its core product is the Halal Navi mobile application, distributed via Google Play, paired with a website and active social media channels on Facebook, Twitter, and Instagram. The platform aggregates information on more than 8,000 halal-compliant restaurants across 13 countries and layers real-name, Muslim user-generated reviews that capture halal-specific attributes such as certification status, presence of Muslim staff, and halal meat sourcing — granularity not available on mainstream review platforms.
The business operates a dual B2C and B2B model. On the consumer side, the app and supporting web/social properties serve Muslim diners with restaurant discovery; engagement metrics include approximately 380,000 monthly Facebook reach with posts exceeding 3,000,000 reach, and an integration partnership with Savor Japan that surfaces Halal Navi reviews to over 1 million monthly visitors. On the B2B side, the company sells professional services including PR support for businesses seeking to reach Muslim consumers and consulting engagements — notably halal inbound tourism support for Japanese local governments, including content creation and on-site customer satisfaction surveys conducted by deployed Muslim evaluators.
The company's operational footprint spans a Tokyo headquarters in Setagaya-ku and a regional office in Kuala Lumpur, Malaysia. Representative director Motomiya Ikushi (本宮郁士) leads the firm. No external funding rounds, acquisitions, AI/ML capabilities, patents, or third-party investor backing are disclosed in the available data, indicating a bootstrapped operating profile.
Halal Navi firmographics
Firmographics- Name
- Halal Navi
- Legal name
- 株式会社Halal Navi
- Website
- https://halal-navi.jp
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Short description
- Halal Navi (株式会社Halal Navi) operates a mobile app and platform listing 8,000+ halal-compliant restaurants across 13 countries for Muslim travelers and residents in Japan, and provides PR support and halal inbound tourism consulting to local governments and businesses.
- Ownership category
- akta.pro rank
Halal Navi industry classification
Industry- Product category
- Halal Restaurant Discovery Platform
- NAICS
- Other Services (except Public Administration) (81), Broadcasting and Content Providers (516)
- akta.pro primary industry
- Halal Certification Services (AFALAMAF)
- akta.pro secondary industry
- Halal & Middle Eastern Grocery Stores (CRAHAFAC)
Keywords
Where Halal Navi is headquartered
LocationHeadquarters
- HQ city
- Setagaya
- HQ country
- Japan
- HQ region
- Asia
Offices2 records
Markets served
Halal Navi business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Others
Revenue model
- App-based Restaurant Discovery Services: Platform connecting Muslim travelers with halal restaurants, likely through premium listings, featured placements, or subscription services for restaurant owners
- PR Support Services: Marketing and PR support for businesses wanting to reach Muslim consumers through the Halal Navi platform
- Consulting Services: Consulting services utilizing Halal Navi data for businesses and organizations seeking halal market insights
- Local Government Halal Inbound Support: Halal inbound tourism consulting and support services for municipalities and tourism destinations in Japan
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Halal Navi product offering
Product offeringCore offering
Halal Navi operates a mobile and web platform that aggregates information on 8,000+ halal-compliant restaurants across 13+ countries for Muslim travelers and Muslim residents in Japan. Users can search restaurants, read real-name reviews from Muslim community members about halal certifications, Muslim staff availability, and halal meat sourcing, and access related content via app, website, and social media channels. The company also sells B2B halal inbound tourism consulting, PR support, and content services to local governments and tourism destinations in Japan.
Product overview
Halal Navi operates as a unified platform consisting of the Halal Navi mobile application and web platform, which serves as a Muslim-friendly restaurant search and review system. The core product aggregates halal-compliant restaurant information from over 8,000 establishments across 13 countries, supported by user-generated reviews that detail specific halal attributes. Alongside the consumer-facing app, the company offers consulting services for local governments and tourist destinations seeking to improve their halal hospitality offerings.
Differentiator
Problem solved
Functional benefit
Products and services
- Halal Navi App (ハラルナビ)
Quantifiable outcome
- 380,000 monthly Facebook reach with posts reaching 3,000,000+ views
Companies that use Halal Navi
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Halal Navi technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Halal Navi partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Savor JapancoreHalal Navi has partnered with Savor Japan, a gourmet tourism site serving over 1 million monthly visitors interested in Japanese cuisine. Through this partnership, Halal Navi reviews are displayed on the Savor Japan platform, extending Halal Navi's reach to a broader audience of inbound travelers seeking dining options in Japan.
Scale indicators5 records
Recent moves1 record
Expansion highlights4 records
Halal Navi competitors and assessment
Company assessmentBroad incumbents
- Tripadvisor: Tripadvisor is a broad restaurant and travel review platform serving inbound travelers to Japan. Its scale and review base position it as a broad incumbent that could expand halal-specific features, eating into Halal Navi's niche differentiation.
- Google Maps: Google Maps is the dominant global restaurant discovery platform and has begun adding dietary tags including halal. Its massive scale and existing user base make it the most significant broad incumbent potential threat to a niche halal discovery platform like Halal Navi.
Direct peers
- Muslim Pro: Muslim Pro is a widely used Muslim lifestyle app that includes prayer times, Quran, and halal restaurant discovery features. It directly overlaps with Halal Navi on the halal restaurant discovery use case, though Muslim Pro serves a global audience and broader feature set.
- Zabihah: Zabihah is one of the most established halal restaurant discovery platforms globally, offering user reviews and halal-friendly restaurant directories. It is the closest direct competitor to Halal Navi in the halal-restaurant-search vertical, although Zabihah operates more broadly across multiple countries rather than being Japan-focused.
- CrescentRating (HalalTrip): CrescentRating (which operates the HalalTrip platform) provides halal-friendly travel ratings, certifications, and advisory services to hotels, destinations, and governments. It directly parallels Halal Navi on the B2B advisory side and on destination-level halal strategy consulting for tourism authorities.
Emerging players
- HappyCow: HappyCow is a vegan/vegetarian restaurant discovery platform with growing dietary-restriction features. While its primary focus is plant-based, its model of dietary-restricted restaurant discovery and user reviews is structurally analogous to Halal Navi's halal-restaurant vertical.
Others
- Savor Japan: Savor Japan is Halal Navi's actual integration partner for displaying halal reviews on a gourmet tourism platform serving 1M+ monthly inbound visitors. It functions as both a distribution channel partner and adjacent competitor in the inbound-travel dining discovery category.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Halal Navi social profiles
Digital presenceHalal Navi financial estimates
Financial estimateRevenue estimate
Valuation estimate
Halal Navi leadership team
Management profileNumber of profiles
Profiles1 record
Halal Navi funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Halal Navi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Halal Navi
What does Halal Navi do?
Halal Navi operates a mobile and web platform that aggregates information on 8,000+ halal-compliant restaurants across 13+ countries for Muslim travelers and Muslim residents in Japan. Users can search restaurants, read real-name reviews from Muslim community members about halal certifications, Muslim staff availability, and halal meat sourcing, and access related content via app, website, and social media channels. The company also sells B2B halal inbound tourism consulting, PR support, and content services to local governments and tourism destinations in Japan.
Is Halal Navi a public or private company?
Halal Navi is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Halal Navi founded?
Halal Navi was founded in 2019.
Where is Halal Navi based?
Halal Navi is headquartered in Setagaya, Japan, in the Asia region.
How does Halal Navi make money?
Four revenue lines are on record. App-based Restaurant Discovery Services are the primary driver. The others are PR Support Services, consulting Services and local Government Halal Inbound Support.
Who are Halal Navi's main competitors?
Broad incumbents on record are Tripadvisor and Google Maps. Direct peers are Muslim Pro, Zabihah and CrescentRating (HalalTrip). HappyCow is listed as an emerging player. Savor Japan is listed as an others.
Does Halal Navi have an API?
No public API is recorded for Halal Navi.
What industry is Halal Navi in?
Halal Navi's product category is Halal Restaurant Discovery Platform. Its primary akta.pro industry code is AFALAMAF, Halal Certification Services, with a secondary code of CRAHAFAC, Halal & Middle Eastern Grocery Stores. Its NAICS code is 81.