What Murfreesboro Electric Department does

Murfreesboro Electric Department, operating under the legal name Middle Tennessee Electric (MTE / MTEMC), is a member-owned electric cooperative founded in 1939 and headquartered in Murfreesboro, Tennessee. The cooperative distributes electricity to residential and business members across Middle Tennessee, with services delivered through physical grid infrastructure, local offices, and a digital member portal (myMTE) backed by a mobile application. Core operations include electricity distribution, outage reporting and management, vegetation management, and account lifecycle services (start, stop, move).

The product surface extends well beyond commodity distribution. MTE offers energy efficiency programs (Home Energy Checkups, Energy Tips, Rebates and Incentives), renewable energy options (Cooperative Solar, Green Switch 100, ProSolar, Distributed Energy Resources), and electrification support (DriveEV, Heat Pump Loan Program, TVA EnergyRight Smart Thermostat Program). Internet, phone, and TV services are delivered through a core partnership with United Communications, branded as MTE Internet, monetizing the existing member relationship with a non-electric utility. Community engagement is supported by the SharingChange nonprofit grant program, youth education initiatives, and a Cooperative Community Forum.

The business model is a regulated subscription model: members are billed monthly for electricity at cooperative rates, with revenue generated by electricity distribution and ancillary service fees. As a cooperative, MTE is member-owned and not-for-profit in structure, with surpluses returned to members through rate adjustments and programs. Customer segments are horizontally split between Residential Members (primary) and Business Members, with no disclosed enterprise-anchor accounts. The organization employs 501-1000 people and holds an exclusive service territory franchise, with membership in the Touchstone Energy national cooperative brand association.

Name

Murfreesboro Electric Department

Legal name

Middle Tennessee Electric

Website

https://murfreesboroelectric.com

Company type

Private

Founded year

1939

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Middle Tennessee Electric is a member-owned electric cooperative distributing electricity to residential and business members across Middle Tennessee, complemented by broadband (via United Communications), solar, EV, and energy efficiency programs delivered through the myMTE member portal.

Ownership category

akta.pro rank

Product category

Electric Utility Distribution

NAICS

Electric Power Generation, Transmission and Distribution (2211), Electric Power Distribution (221122), Solar Electric Power Generation (221114)

SIC

Electric Services (4911)

akta.pro primary industry

Electric Cooperatives (Rural/Member-Owned Utilities) (EUADABAC)

akta.pro secondary industries

Distributed Generation (DG) Solar & Small Wind (EUAMAJAD), Renewable Distributed Generation (Rooftop/Onsite Solar, Small Wind, Small Hydro) (EUACALAJ), Network Operations, Monitoring & Management (NOC, OSS/NMS, Performance & Fault Mgmt) (EUADAIAI)

Keywords

• Electricity distribution services
• Electric cooperative utilities
• Residential energy services
• Commercial power supply
• Energy efficiency programs

Headquarters

HQ city

Murfreesboro

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Infrastructure, Operations, Personnel, Technology or R&D, Others

Revenue model

1. Electricity Distribution: Member-owned electric cooperative providing electricity distribution services to residential and business members. Revenue is generated through electricity rates charged to members for power distribution services.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Middle Tennessee Electric (MTE) is a member-owned electric cooperative that distributes electricity to residential and business members across Middle Tennessee. Core services include power distribution, account management through the myMTE portal, outage reporting and management, vegetation management, and energy efficiency, renewable energy, and electrification programs (Cooperative Solar, Green Switch 100, ProSolar, DriveEV, heat pump loans, smart thermostat rebates). Fiber internet services are offered to members through a partnership with United Communications.

Product overview

Murfreesboro Electric Department operates as a member-owned electric cooperative offering a unified suite of electricity services combined with energy management programs. The core offerings include electricity distribution and account management via myMTE, outage services, and vegetation management. The product portfolio integrates energy efficiency programs (Home Energy Checkups, Energy Tips, Rebates), renewable energy options (Cooperative Solar, Green Switch 100, ProSolar), and electrification support (DriveEV, Heat Pump Loan, Smart Thermostat Program). Internet services are provided through a partnership with United Communications. The myMTE platform serves as the central hub for account access while specialized programs address specific customer needs.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Electricity Distribution Regulated electricity distribution service delivered to individual households and homeowners within the cooperative's Middle Tennessee service territory, billed monthly.
• Commercial Electricity Distribution (Business & Key Accounts) Electricity distribution service for commercial, industrial, and key-account business members, including builders and developers requiring new construction coordination under the cooperative's construction standards.
• myMTE Account Management Self-serve member portal and mobile app enabling residential and business members to view bills, make payments, set up notifications, manage energy plans, and initiate Start, Stop & Move service requests.
• Outage Center Centralized platform for members to report outages, view real-time outage status, and access the interactive outage map.
• Start, Stop & Move Service Service management offering allowing members to initiate, transfer, or discontinue electricity service at a location.
• Vegetation Management Field operations program maintaining utility right-of-ways and clearing trees and vegetation to prevent service interruptions.
• MTE Internet Fiber internet, home phone, and TV services for residential and business members, delivered in partnership with United Communications.
• Cooperative Solar Community solar program allowing members to subscribe to shared solar generation and receive solar energy benefits without installing individual rooftop systems.
• Green Switch 100 Opt-in renewable energy program enabling members to match their electricity usage with local solar generation.
• ProSolar Program assisting members with rooftop solar installation processes, information, and incentives.
• DriveEV (Electric Vehicle Program) Electric vehicle program offering members incentives, rebates, charging resources, and information to support EV adoption.
• Heat Pump Loan Program Financing program that helps members install heat pump systems to improve home energy efficiency.
• TVA EnergyRight Smart Thermostat Program Rebate program offering financial incentives to members who install qualifying smart thermostats for home energy management.
• Home Energy Checkups In-home or virtual energy assessment service that evaluates household efficiency and identifies savings opportunities.
• Distributed Energy Resources (DER) Program Program that supports grid-connected distributed energy generation from member-owned installations such as rooftop solar.

Quantifiable outcome

• Achieved top 9% national ranking in member satisfaction (J.D. Power)

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Two partnerships are on record, tiered core and minor.

• United CommunicationscoreChannel Partner/ Reseller/ DistributorUnited Communications provides internet, residential internet, home phone, and TV services in partnership with MTE. MTE Internet is offered through United Communications, with dedicated contact pages and service availability checks integrated into MTE's website. Business internet and voice solutions are also available through this partnership.
• Touchstone EnergyminorGTM or Marketing PartnerMTE is a member of Touchstone Energy, a national brand association for electric cooperatives. This partnership provides cooperative branding, marketing resources, and a national identity for member co-ops.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Tennessee Valley Authority (TVA): Federal corporation and the largest wholesale power provider in the Tennessee Valley region; comparable to MTE as a key upstream supplier and broader incumbent in the same Tennessee electricity value chain.

Direct peers

• Knoxville Utilities Board (KUB): Multi-utility provider in Knoxville, Tennessee, offering electricity, gas, water, and fiber services; comparable to MTE as a Tennessee utility with diversified services to residential and commercial members in an exclusive service territory.
• Duck River Electric Membership Corporation: Member-owned electric cooperative serving south-central Tennessee; directly comparable to MTE in cooperative governance, member ownership model, and regulated electricity distribution in adjacent Tennessee territory.
• Pedernales Electric Cooperative: Largest electric cooperative in the U.S., serving members across central Texas; comparable to MTE as a member-owned distribution cooperative offering electricity plus broadband, EV, and solar programs at meaningful scale.
• EPB (Electric Power Board of Chattanooga): Tennessee municipal electric utility offering electricity distribution and fiber broadband; closely comparable to MTE in product mix (electricity plus internet) and cooperative/municipal governance within the same state.
• Memphis Light, Gas and Water: Largest three-service municipal utility in the U.S., serving Memphis and Shelby County; comparable to MTE as a Tennessee regulated electric distribution utility serving a large metropolitan service territory.
• Sequachee Valley Electric Cooperative: Electric cooperative serving members across parts of Middle and Southeast Tennessee; comparable to MTE in cooperative structure, member services, and electricity distribution across overlapping Tennessee geographies.
• Volunteer Energy Cooperative: Tennessee electric cooperative providing electricity distribution to members across multiple East Tennessee counties; comparable to MTE as a member-owned distribution cooperative operating under the same Tennessee regulatory environment.
• Nashville Electric Service: Municipal electric utility serving Nashville and Davidson County; directly comparable to MTE as a Tennessee electric distribution utility serving residential and business customers with a similar regulated, monopoly service-territory model.

Others

• Oglethorpe Power Corporation: Cooperative generation-and-transmission supplier owned by member EMCs in Georgia; comparable to MTE as a cooperative-owned entity operating in the same cooperative utility ecosystem but at the upstream generation/transmission layer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/MidTnElectric
• YouTubeyoutube.com/user/MTEMC1
• Facebookfacebook.com/MidTnElectric
• LinkedInlinkedin.com/company/midtnelectric
• Instagraminstagram.com/midtnelectric

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Murfreesboro Electric Department