What Modular Home Builders Association does

Modular Home Builders Association (MHBA), founded in 1977 and headquartered at 285 Hydraulic Ridge Road, Suite 6, Charlottesville, Virginia, is a national trade association and the only organization in the United States dedicated exclusively to serving modular home builders and manufacturers. It operates as a nonprofit organization (domiciled in Virginia) with 11–50 employees, functioning as an industry membership body rather than a builder or manufacturer itself. MHBA's mission centers on increasing awareness of modular construction value among consumers, suppliers, builders, and government officials, and on advocating at the state and federal level for policies that keep modular building systems cost-competitive.

MHBA's core products are membership services and information assets rather than software. Its offering includes searchable online directories for builders, manufacturers, and associate (supplier) members; a request-a-quote service routing homebuyer leads to members; the Modular Home Buyers Guide (refreshed for 2026); a Custom Modular Home Floorplans library; the recurring Home of the Month showcase and annual Home of the Year awards; the annual National Modular Housing Conference (most recently the 2026 edition); member spotlight articles; and a monthly newsletter distributed via email. Distribution is largely web-based and self-serve, with the directory and Buyers Guide serving as top-of-funnel acquisition channels for member builders. Marketing channels include content marketing, organic social (Facebook, LinkedIn, Instagram), email, and the annual conference.

MHBA's revenue model is membership-driven: builders, manufacturers, and associate/supplier members pay recurring membership dues in exchange for directory listings, advocacy representation, networking access, and visibility through member spotlight and showcase programs. Pricing is not publicly disclosed. Customer segments span three paying member categories (builders, manufacturers, associate suppliers) plus homebuyers/end consumers who consume free resources and are routed to paying members via the directory and quote request flow. The GTM motion is community-led, with member acquisition driven by industry advocacy, directory visibility, the annual conference, and buyer-facing content.

Name

Modular Home Builders Association

Legal name

Modular Home Builders Association

Website

https://modularhousing.com

Company type

Private

Founded year

1977

Operating status

Operating

Headcount range

11–50 employees

Short description

National nonprofit trade association founded in 1977 and headquartered in Charlottesville, Virginia, serving U.S. modular home builders, manufacturers, and suppliers through member directories, advocacy, the annual National Modular Housing Conference, and consumer-facing education resources.

Ownership category

akta.pro rank

Product category

Trade Association & Industry Membership Services

NAICS

Residential Building Construction (23611), Residential Building Construction (2361)

SIC

Services-To Dwellings & Other Buildings (7340), Non-Operating Establishments (9995)

akta.pro primary industry

Residential Modular & Prefabricated Home Construction (IMAFABAF)

akta.pro secondary industries

Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC), Modular/Offsite General Contracting & Installation (IMAFAAAK)

Keywords

• Modular home building
• Trade association services
• Construction industry advocacy
• Member directory listings
• Residential builder networking

Headquarters

HQ city

Charlottesville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Dues: The association operates primarily through membership dues from builders, manufacturers, and associate members (suppliers). Members gain access to the directory listings, industry resources, advocacy representation, and networking opportunities.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

The Modular Home Builders Association is a national trade association that serves modular home builders, manufacturers, and supplier members through a member directory platform, industry advocacy, annual conferences, and educational resources. Its core services connect prospective homebuyers with verified modular construction professionals while giving members visibility, networking opportunities, and representation in state and federal regulatory matters.

Product overview

The Modular Home Builders Association (MHBA) operates as a national trade organization rather than a technology product company. Its core offerings consist of member directories (builder, manufacturer, and associate directories) that connect prospective homebuyers with verified modular construction professionals, supplemented by educational resources including the Modular Home Buyers Guide, custom floorplan collections, and the Home of the Month recognition program. Additional services include the annual National Modular Housing Conference, quote request functionality, member spotlight features, and a monthly newsletter. These services function as an integrated ecosystem supporting the modular housing industry through directory services, industry advocacy, and member promotion rather than as a unified software platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Builder Directory A searchable online directory connecting prospective homebuyers with MHBA-verified modular home builders across the United States. The directory currently lists access to 50+ experienced builders for consumer discovery.
• Manufacturer Directory A searchable directory of factory-based modular home manufacturers available to homebuyers and builders to source prefabricated housing components.
• National Modular Housing Conference An annual industry conference bringing together modular housing professionals for networking, education, and industry updates, including the Home of the Year awards.
• Modular Home Buyers Guide A comprehensive downloadable guide covering every aspect of buying and building a modular home, intended for prospective residential buyers exploring modular construction options.
• Custom Modular Home Floorplans A collection of customizable floor plans available to prospective buyers seeking to build modular homes through MHBA member builders.
• Request a Quote Service An online lead-capture and routing form connecting prospective homebuyers with MHBA member builders to obtain estimates for custom modular home projects.

Quantifiable outcome

• 30% faster construction compared to site-built homes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Others

• Module: A Pittsburgh-based modular housing company running a Mission-Driven Developer Program that MHBA has covered in its industry news. It is a connected ecosystem participant building modular housing projects and an MHBA-aligned company in the modular space.
• BrightBuilt Home: A Portland, Maine-based modular builder specializing in net-zero ready homes, featured in an MHBA member spotlight. It represents a typical MHBA member builder and adjacent voice in the modular construction ecosystem.
• American Institute of Building Design: A national association for residential building designers that interfaces with the modular construction industry through floorplan and design services. Comparable to MHBA as a member-services organization supporting the residential building supply chain.

Broad incumbents

• National Association of Home Builders: NAHB is the largest U.S. trade association representing the residential construction industry, with hundreds of thousands of members. It is a broad incumbent that overlaps with MHBA on builder advocacy and education, though it covers site-built as well as modular.
• Manufactured Housing Institute: The Manufactured Housing Institute is the national trade association for the manufactured housing industry, which sits adjacent to MHBA's modular construction focus. It represents factory-built housing builders and suppliers with similar advocacy and directory-driven services.

Emerging players

• Prefab Home Builders: An emerging online directory and resource platform for prefab and modular home builders. It is comparable to MHBA's Find a Builder directory but operates as a digital-first property rather than a member-led trade association.

Direct peers

• Modular Building Institute: The Modular Building Institute is the leading international nonprofit trade association for the commercial modular construction industry. It is the most direct peer to MHBA given its parallel mission of promoting modular building through advocacy, education, and member services.
• Building Systems Councils (NAHB): A council within NAHB specifically focused on systems-built housing including modular, panelized, and log construction. It is a direct functional peer for builders and manufacturers participating in MHBA, competing for similar members and advocacy scope.

Regional players

• Home Builders Association of Maryland: A state-level home builders association offering advocacy, networking, and member directories for residential builders in Maryland. Comparable in trade-association model to MHBA, though it serves a single state and broader residential construction.
• Building Industry Association of Southern California: A regional home builders association serving Southern California with builder advocacy, education, and directory services. It is comparable to MHBA in mission and member services but operates on a regional rather than national basis.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ModularHomeBuildersAssociation
• LinkedInlinkedin.com/company/modular-home-builders-association
• Instagraminstagram.com/modhousing
• Xx.com/modhousing

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Modular Home Builders Association