Ultrafloor

What Ultrafloor does

Ultra Concrete Products, operating commercially as Ultra Lintel (and also referenced as Ultrafloor), is an Australian private manufacturer founded in 1990 and headquartered in Rutherford, NSW. The company specializes in prestressed concrete lintels — load-bearing support beams placed above door and window openings in brickwork construction. Its core product, the Ultralintel, is manufactured using prestressed concrete technology with high-strength 7-wire strand reinforcement and a slide-forming process that produces a roughened surface on the sides and top of each unit. Ultralintels are offered in two standard depths (80mm and 170mm) to match Australian brick coursing and in a range of stock lengths. The company also provides the ULTRAlintel Designer, a macro-enabled Excel specification tool used by architects and builders to size lintel selections for project load requirements.

Ultralintels carry a fire-rating certificate from CSIRO (Commonwealth Scientific and Industrial Research Organisation), and the company states they are the only lintels in Australia that have been fire-tested under load. The slide-formed rough surface is designed for compatibility with cement render and for composite action with brickwork above, which the company claims materially increases load-carrying capacity relative to non-composite alternatives. The 7-wire strand reinforcement does not corrode, positioning the product for aggressive environments including coastal construction.

The business operates on a transactional hardware-sales model with pricing handled by quote through direct inquiry or authorized resellers — no public price list is available. Distribution is exclusively through a network of Australian distributors, with the company publishing a distributor list and supporting channel partners and end-customers via a toll-free phone line (1800 858 723), email support, and downloadable technical resources (brochures, load span tables, construction notes, FAQs). The primary customer segment is builders, contractors, and masons engaged in residential and commercial brickwork construction across Australia. No public ownership, financial, or headcount disclosures are available.

Name

Ultrafloor

Legal name

Ultra Concrete Products

Website

https://ultrafloor.com

Company type

Private

Founded year

1990

Operating status

Operating

Ownership category

akta.pro rank

Product category

Precast Concrete Building Products

SIC

Concrete Products, Except Block & Brick (3272)

akta.pro primary industry

Masonry Prefabricated Elements (Panels, Lintels, Sills) (IMADABAM)

akta.pro secondary industry

Masonry Accessories & Reinforcement (Lintels, Ties, Mesh, Rebar) (IMADABAK)

Keywords

• Prestressed concrete lintels
• Precast concrete products
• Structural building components
• Concrete masonry accessories
• Brickwork lintels

Headquarters

HQ city

Rutherford

HQ country

Australia

HQ region

Oceania

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Concrete Lintel Sales: The company generates revenue through the sale of prestressed concrete Ultralintels. Products are sold in standard stock lengths with two depth configurations (80mm and 170mm) to accommodate standard brick coursing. The revenue model is transactional, with products distributed through a network of authorized distributors across Australia.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Ultrafloor manufactures and supplies Ultralintels, a range of prestressed concrete lintels designed for use in brickwork construction. The lintels are available in 80mm and 170mm depths and are engineered using a prestressing process that combines 7-wire strand tendons with high-tensile wires anchored to base plates. The product line is targeted at residential and commercial builders requiring code-compliant, fire-rated structural support over door and window openings.

Product overview

Ultra Lintel (Ultra Concrete Products) is a manufacturer of prestressed concrete building products. The core product offering is the Ultralintel line—fire-rated, high-strength prestressed concrete lintels designed for load-bearing applications in brickwork construction. These lintels come in two standard depths (80mm and 170mm) to match brick coursing and are available in stock lengths. The company also provides the ULTRAlintel Designer tool, an Excel-based design resource that enables architects and builders to specify and calculate appropriate lintel selections for their projects.

Differentiator

Problem solved

Functional benefit

Products and services

• Ultralintel Prestressed Concrete Lintels Prestressed concrete lintels available in 80mm and 170mm depths, designed for use in brickwork construction over door and window openings. Manufactured using a prestressing process with 7-wire strand tendons and high-tensile wires anchored to base plates. CSIRO-tested for fire rating and intended for residential and commercial builders requiring code-compliant structural support.

Quantifiable outcome

• Load carrying capacity increases significantly when acting compositely with brickwork above

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Regional players

• Brickworks Limited: Leading Australian brick and masonry manufacturer with a broad building products portfolio. Brickworks is an indirect peer: it competes in the brickwork supply ecosystem where Ultra's lintels are installed, though it does not directly manufacture concrete lintels.

Direct peers

• Adbri Limited: Major Australian manufacturer of concrete, masonry, and lime products, including concrete blocks and brickwork accessories. Adbri competes with Ultra in the Australian concrete masonry supply channel and serves the same builder/contractor customer base.
• InfraBuild (formerly OneSteel): Australia's largest steel manufacturer and rebar/steel product supplier, producing steel lintels used in brickwork construction. InfraBuild is the principal substitute-product competitor to Ultra's concrete lintels in the same openings and customer base.
• Boral Limited: One of Australia's largest building materials and construction materials companies, producing cement, concrete, and precast concrete products. Boral's precast and concrete product lines overlap directly with Ultra's prestressed concrete offerings to Australian builders.
• Hanson Australia (Heidelberg Materials): Leading Australian supplier of aggregates, concrete, and precast concrete products. Hanson serves the same commercial and residential construction customers as Ultra and competes in the precast and concrete building products segment.
• Holcim Australia: Global building materials group with significant Australian operations in cement, aggregates, ready-mix concrete, and concrete products. Holcim competes with Ultra for Australian builder and contractor spend on concrete building components.
• National Masonry: Australian manufacturer of concrete blocks, pavers, and masonry products including concrete lintels for brickwork construction. National Masonry is one of the closest direct competitors in the Australian concrete lintel category.

Broad incumbents

• CSR Limited: Large Australian building products company spanning gypsum (Gyprock), insulation (Bradford), and construction products. CSR serves the same Australian builder channel as Ultra with adjacent, rather than directly competing, building envelope products.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ultrafloor