PetRays
PetRays is a veterinary telemedicine company providing AI-powered and specialist radiology interpretation services to veterinary practices across the United States and Canada, operating within Antech Imaging Services under Mars, Incorporated. Core offerings include RapidRead AI, board-certified specialist reads, and cloud-based PACS archival.
- Company typePrivate
- Founded2006
- HeadquartersSpring, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What PetRays does
PetRays is a veterinary telemedicine company headquartered in Spring, Texas, founded in 2006 and currently operating under the Antech Imaging Services brand within Antech Diagnostics, Inc., an affiliate of Mars, Incorporated / Mars Petcare. The company delivers AI-assisted and traditional radiology interpretation services to veterinary practices across the United States and Canada, with turnaround tiers ranging from a 10-minute RapidRead AI read for urgent cases to 24-hour specialist reads for routine volume. Core proprietary technology is RapidRead, an in-house developed AI model covering more than 50 common thoracoabdominal and limb findings in dogs and cats, paired with board-certified radiologist quality checks; RapidRead Dental and the PennHIP canine hip screening method extend the AI/interpretation stack into adjacent clinical workflows. Supporting infrastructure includes cloud-based picture archiving (PACS) for image storage and retrieval across the customer base.
The business sells its services to veterinary hospitals and clinics through a quote-based, subscription-style monthly billing model tiered by turnaround time, and practices on-board via direct account registration through the Antech Imaging Services portal. The Antech organization also distributes complementary equipment and consumables — Sound-brand ultrasound, digital radiography, CT, C-Arm, laser therapy, and ECG systems, plus the Element in-house diagnostic analyzer line, trūRapid test kits, and HeskaView telecytology — providing a cross-sell motion into the same veterinary practice accounts. Customer segments include general veterinary practices, urgent care clinics, and specialty/dental practices using the AI for pre-anesthetic assessment, dental pathology detection, orthopedic screening, and routine wellness imaging.
Go-to-market is primarily direct, sales-led, and digital: educational content on the Antech website, social media presence across Facebook, Instagram, and LinkedIn, the Antech Academy of Veterinary Imaging for clinician training, and account-registration onboarding for US and Canada practices. Strategic direction is governed by the Mars, Incorporated parent, with the Antech Diagnostics subsidiary positioning imaging interpretation, point-of-care diagnostics, and reference laboratory services as a vertically integrated diagnostics offering for the North American veterinary market.
PetRays firmographics
Firmographics- Name
- PetRays
- Legal name
- Antech Diagnostics, Inc.
- Website
- https://petrays.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- PetRays is a veterinary telemedicine company providing AI-powered and specialist radiology interpretation services to veterinary practices across the United States and Canada, operating within Antech Imaging Services under Mars, Incorporated. Core offerings include RapidRead AI, board-certified specialist reads, and cloud-based PACS archival.
- Ownership category
- akta.pro rank
PetRays industry classification
Industry- Product category
- Veterinary Radiology Services
- NAICS
- Veterinary Services (54194), Diagnostic Imaging Centers (621512)
- SIC
- Services-Computer Programming Services (7371), Surgical & Medical Instruments & Apparatus (3841)
- akta.pro primary industry
- Teleradiology Platforms & Reading Workflow (HLACALAK)
- akta.pro secondary industries
- Veterinary Lab/Imaging Integration & LIS/PACS Connectivity (HLAMAMAG), Imaging/Lab Integration & Results Management (PACS, LIS Connectivity, Reporting) (HLAMAGAK), Tele-veterinary & Virtual Care Platforms (Video/Chat, Remote Triage) (HLAMAGAB)
Keywords
Where PetRays is headquartered
LocationHeadquarters
- HQ city
- Spring
- HQ country
- United States
- HQ region
- North America
Markets served
PetRays business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales
Revenue model
- Radiology Interpretation Services: Professional radiology interpretation services provided to veterinary practices with various turnaround time options ranging from 2-24 hours. Includes AI-assisted reads and specialist consultations.
- Imaging Equipment Sales: Sale of veterinary imaging equipment including ultrasound, digital radiography, CT, C-Arm, ECG, and laser therapy systems through the Sound brand.
- In-House Diagnostics Products: Point-of-care diagnostic instruments and test kits including Element analyzers, trūRapid tests, HeskaView telecytology, and related consumables.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Quote-based pricing for radiology and imaging services |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
PetRays product offering
Product offeringCore offering
PetRays operates as Antech Imaging Services, providing veterinary radiology interpretation services to veterinary practices. The offering combines AI-powered radiological interpretation (RapidRead and RapidRead Dental) with traditional specialist consultations delivered by board-certified radiologists, supported by cloud-based PACS image storage and related imaging equipment sales.
Differentiator
Problem solved
Functional benefit
Brands
- RapidRead: AI-powered radiological interpretation tool developed by board-certified radiologists and data scientists from Mars Petcare. Provides accurate, clinically relevant radiology assessments for dogs and cats, covering more than 50 of the most common findings in the thorax, abdomen, and limbs.
- RapidRead Dental
- PennHIP
- Antech PennHIP
- RapidRead Findings
Products and services
- RapidRead AI-powered radiological interpretation service for veterinary practices, delivering AI-driven radiology reports covering 50+ common findings in canine and feline thorax, abdomen, and limbs, combined with board-certified radiologist quality checks and turnaround in 10 minutes or less.
- RapidRead Dental AI software that analyzes and annotates intraoral radiographs to aid detection of dental pathologies in dogs and cats; designed for use alongside periodontal probing and dental charting.
- PennHIP Screening Hip screening service for dogs that provides early identification of osteoarthritis to help prevent or lessen severity of canine hip dysplasia, recognized as the most effective hip screening tool available.
- Traditional Radiology Consultation Professional radiology interpretation services delivered by board-certified veterinary radiologists with turnaround times ranging from 2-24 hours, including written reports and specialist consultation by phone or email.
- Cloud-based PACS Storage Cloud-based picture archiving and communication system (PACS) that enables safe archiving and quick access to veterinary medical images.
- Sound Veterinary Imaging Equipment Sale of veterinary imaging equipment under the Sound brand, including ultrasound, digital radiography, CT, C-Arm, ECG, and laser therapy systems for veterinary practices.
- In-House Diagnostics Products Point-of-care veterinary diagnostic instruments and test kits, including Element analyzers, trūRapid tests, HeskaView telecytology, Eurolyser Cube, and scil Vet abc Plus+, with related consumables.
Quantifiable outcome
- Reports generated in 10 minutes or less for RapidRead service
- +2 more outcomes
Companies that use PetRays
Customer profileSegments1 record
Ideal customer profiles1 record
PetRays technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
PetRays partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Mars Petcare / Mars, IncorporatedcoreAntech Diagnostics is an affiliate of Mars, Incorporated. RapidRead AI was developed by board-certified radiologists and data scientists from Mars Petcare. The company operates under the Mars corporate umbrella, leveraging the resources and brand of the global pet care leader.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
PetRays competitors and assessment
Company assessmentEmerging players
- SignalPET: SignalPET provides AI-driven veterinary radiology interpretation reports for small animal practices, similar in scope to RapidRead. It represents an emerging pure-AI entrant competing on speed and price in the same clinical workflow.
- ezyVet: ezyVet is a cloud-based veterinary practice management software platform with imaging integrations. While primarily a PIMS player, it competes for the same veterinary practice IT wallet and partners with imaging/radiology vendors adjacent to Antech's offerings.
- Vetology: Vetology offers AI-powered veterinary radiology analysis and teleconsultation services for general practices. It targets the same AI-assisted radiology interpretation workflow as RapidRead but as a smaller, AI-first competitor.
Broad incumbents
- Carestream Health: Carestream provides medical and veterinary imaging hardware, PACS, and IT solutions to healthcare providers globally. It is a broad incumbent in imaging infrastructure whose veterinary channel and PACS offering overlap with Antech's Sound equipment and cloud PACS businesses.
- Zoetis: Zoetis is the largest pure-play animal health company, offering diagnostics, devices, and pharmaceuticals across companion and livestock animals. Its diagnostics franchise (Vetscan, reference lab) overlaps with Antech's in-house and reference lab diagnostics and gives it standing to expand into imaging.
- IDEXX Laboratories: IDEXX is the dominant veterinary diagnostics company, offering reference lab, in-house instruments, and practice software. It does not focus on AI teleradiology but has the distribution, brand, and capital to enter the space, making it the most credible large-scale adjacent competitor.
Direct peers
- VetCT: VetCT is a dedicated veterinary teleradiology and telemedicine provider offering specialist interpretation across modalities for veterinary practices globally. It competes head-to-head with Antech Imaging Services/PetRays on the same specialist-read use case.
- Asteris: Asteris provides veterinary PACS, imaging storage, and AI-driven radiology tools to veterinary practices. It overlaps with Antech's cloud PACS offering and the AI radiology workflow, serving the same customer base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
PetRays social profiles
Digital presencePetRays financial estimates
Financial estimateRevenue estimate
Valuation estimate
PetRays leadership team
Management profileNumber of profiles
PetRays funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PetRays M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PetRays
What does PetRays do?
PetRays operates as Antech Imaging Services, providing veterinary radiology interpretation services to veterinary practices. The offering combines AI-powered radiological interpretation (RapidRead and RapidRead Dental) with traditional specialist consultations delivered by board-certified radiologists, supported by cloud-based PACS image storage and related imaging equipment sales.
Is PetRays a public or private company?
PetRays is a private company. It is classified as corporate owned and is currently operating.
When was PetRays founded?
PetRays was founded in 2006. It employs 11 to 50 people.
Where is PetRays based?
PetRays is headquartered in Spring, United States, in the North America region.
How does PetRays make money?
Three revenue lines are on record. Radiology Interpretation Services are the primary driver. The others are imaging Equipment Sales and in-House Diagnostics Products.
Who are PetRays's main competitors?
Emerging players on record are SignalPET, ezyVet and Vetology. Broad incumbents are Carestream Health, Zoetis and IDEXX Laboratories. Direct peers are VetCT and Asteris.
Does PetRays have an API?
No public API is recorded for PetRays.
What industry is PetRays in?
PetRays's product category is Veterinary Radiology Services. Its primary akta.pro industry code is HLACALAK, Teleradiology Platforms & Reading Workflow, with a secondary code of HLAMAMAG, Veterinary Lab/Imaging Integration & LIS/PACS Connectivity. Its NAICS code is 54194 and its SIC code is 7371.