Gnist
Gnist Design AS is a Norwegian WordPress digital agency founded in 2002, headquartered in Tromsø, that designs, develops, and manages websites for SMBs and nonprofits across Northern Norway, currently maintaining over 200 client sites.
- Company typePrivate
- Founded2002
- HeadquartersTromsø, Norway
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Gnist does
Gnist Design AS is a Northern Norwegian digital agency headquartered in Tromsø with a secondary office in Harstad/Borkenes. Founded in 2002 and operating for over 20 years, the firm specializes in WordPress-based web development, design, hosting, and managed support, serving primarily small and medium-sized businesses and nonprofit organizations across Northern Norway. The company operates under a proprietary "SOLID" development methodology (Skreddersydd/Tailored, Oversiktlig/Organized, Langvarig/Long-lasting, Innbydende/Inviting, Driftsikker/Reliable) and currently manages more than 200 customer sites under its hosting and support contracts.
The agency's service portfolio spans the full website lifecycle: custom WordPress development ranging from 50–100 hour small projects to 500+ hour enterprise builds, WooCommerce e-commerce integration, visual identity and graphic design (launched August 2022 with the hire of an in-house graphic designer), content design and photography, universal accessibility consulting, and ongoing managed hosting/maintenance subscriptions ("Drift og Support"). Technical differentiation is built on WordPress specialization since 2012, custom frameworks, partnerships with eco-conscious hosting providers, and integrated security monitoring, daily backups, and performance optimization.
Revenue is generated through two primary streams: one-time project fees for development engagements and recurring monthly subscriptions for hosting, maintenance, security monitoring, and priority support with same-day response. The go-to-market is consultative and locally focused, with direct sales through website contact forms, phone (4666 1099), email, and a customer support portal (support.gnistdesign.no). Named customers include Midnight Sun Marathon, REAL Turmat, Holbergprisen, Stiftelsen Frambu, Advokatene Leiros & Olsen, Remiks, and SFNN. The firm holds Miljøfyrtårn environmental certification (April 2022) and in February 2026 joined the Punkt collaborative agency partnership to address larger and more complex projects.
Gnist firmographics
Firmographics- Name
- Gnist
- Legal name
- Gnist Design AS
- Website
- https://gnistdesign.no
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Gnist Design AS is a Norwegian WordPress digital agency founded in 2002, headquartered in Tromsø, that designs, develops, and manages websites for SMBs and nonprofits across Northern Norway, currently maintaining over 200 client sites.
- Ownership category
- akta.pro rank
Gnist industry classification
Industry- Product category
- WordPress Web Development & Digital Agency Services
- NAICS
- Graphic Design Services (541430), Computer Systems Design Services (541512), Custom Computer Programming Services (541511)
- SIC
- Services-Advertising Agencies (7311), Services-Mailing, Reproduction, Commercial Art & Photography (7330), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Visual Identity & Brand Design Systems (BPAFAEAC)
Keywords
Where Gnist is headquartered
LocationHeadquarters
- HQ city
- Tromsø
- HQ country
- Norway
- HQ region
- Europe
Offices2 records
Markets served
Gnist business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Website Development Projects: One-time development fees for new websites or redesigns. Projects scoped based on complexity and client needs. Custom development includes design, content structure, functionality, and universal accessibility implementation.
- WordPress Hosting and Maintenance Contracts: Ongoing monthly/annual subscription for hosting, security monitoring, automatic updates, daily backups, performance optimization, and premium plugin access. Includes fast support channel access.
- Graphic Design Services: Logo, visual identity, graphic profiles, illustrations, and marketing material design services. Provided as standalone or bundled with web projects.
- Content and Photography Services: Content design, layout creation, and photography services for websites.
- WooCommerce Online Store Development: E-commerce development with WooCommerce integration, including payment processing, inventory management, and store functionality.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Small Projects: 50-100 hours |
| Other | Multi-year contract | Medium Projects: 100-200 hours |
| Other | Multi-year contract | Large Projects: 500+ hours |
| Subscription | Monthly | Drift og support (Operations and Support) Subscription |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
Gnist product offering
Product offeringCore offering
Gnist Design AS is a Norwegian digital agency that designs, develops, and manages custom WordPress websites for businesses and organizations in Northern Norway. Its core offering bundles custom website development with a recurring managed hosting and support subscription (Drift og Support), complemented by graphic design, content and photography, WooCommerce online stores, and universal-design (accessibility) consulting. The firm operates a three-phase project methodology (goals & needs, design & prototype, production & development) and supports over 200 client sites.
Product overview
Gnist is a WordPress-focused digital agency offering a comprehensive suite of services centered on their core WordPress Website Development platform. Their primary offerings include custom website design and development using the WordPress CMS (since 2012), managed hosting and support services (Drift og Support) for over 200 client sites, and a proprietary SOLID development framework. Additional services encompass WooCommerce e-commerce integration, Visual Identity and Graphic Design (launched August 2022), Content Design and Photography, Universal Design consulting, and Requirements Specification advisory. The company operates from Tromsø and Harstad, Norway, and has been in operation since 2002.
Differentiator
Problem solved
Functional benefit
Products and services
- WordPress Website Development Custom WordPress website design and development service for businesses and organizations, ranging from small (50–100 hours) to large (500+ hours) projects. Includes goal and needs analysis, design and prototyping, production and development, universal design, and launch support.
- Drift og Support (Managed WordPress Hosting & Support)
Quantifiable outcome
- Fast local support with same-day response times
- +1 more outcomes
Companies that use Gnist
Customer profileNamed customers12 records
Segments3 records
Ideal customer profiles3 records
Gnist technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature4 records
Gnist partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- PunktcoreGnist is a partner in the collaborative agency 'Punkt' - a Northern Norwegian communications and development agency. Punkt brings together strong Northern Norwegian specialist communities to deliver comprehensive, solid, and executable solutions for larger and more complex clients and projects. Gnist contributes with content design, development, and technical execution. Other partners handle strategy, communication, meeting places, consulting, and content production (film, photo, editorial design, and text).
- GrafillminorProfessional member of Grafill - a Norwegian organization for visual communication professionals.
- MiljøfyrtårnminorCertified Miljøfyrtårn (Environmental Lighthouse) company, demonstrating commitment to sustainability and environmental responsibility.
- WordPress/Open Source CommunitycoreActive member of the global WordPress open source community. Using WordPress as core platform since 2012, contributing to and benefiting from the international community of developers improving and advancing the technology.
Scale indicators2 records
Recent moves4 records
Expansion highlights5 records
Gnist competitors and assessment
Company assessmentMarket position
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Gnist social profiles
Digital presenceGnist compliance and trust
Trust signalCompliance1 record
Gnist financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gnist leadership team
Management profileNumber of profiles
Gnist funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gnist M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gnist
What does Gnist do?
Gnist Design AS is a Norwegian digital agency that designs, develops, and manages custom WordPress websites for businesses and organizations in Northern Norway. Its core offering bundles custom website development with a recurring managed hosting and support subscription (Drift og Support), complemented by graphic design, content and photography, WooCommerce online stores, and universal-design (accessibility) consulting. The firm operates a three-phase project methodology (goals & needs, design & prototype, production & development) and supports over 200 client sites.
Is Gnist a public or private company?
Gnist is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Gnist founded?
Gnist was founded in 2002. It employs 1 to 10 people.
Where is Gnist based?
Gnist is headquartered in Tromsø, Norway, in the Europe region.
How does Gnist make money?
Five revenue lines are on record. Website Development Projects are the primary driver. The others are wordPress Hosting and Maintenance Contracts, graphic Design Services, content and Photography Services and wooCommerce Online Store Development.
Does Gnist have an API?
No public API is recorded for Gnist.
What industry is Gnist in?
Gnist's product category is WordPress Web Development & Digital Agency Services. Its primary akta.pro industry code is BPAFAEAC, Visual Identity & Brand Design Systems. Its NAICS code is 541430 and its SIC code is 7311.