Polyplanet

What Polyplanet does

Polyplanet GmbH is a small German internet agency headquartered in Rosengarten, near Hamburg, that has operated for over 15 years (founded circa 2009–2010, with the Hamburger SchulCMS initiative dating to 2013). The firm specializes in accessible web design compliant with WCAG and BITV standards, WordPress-based web development, corporate design and logo development, and ongoing website maintenance and hosting. Its flagship product is the Hamburger SchulCMS, a WordPress Multisite-based content management system developed and maintained under a long-term strategic partnership with Hamburg's education authority (Behörde für Schule und Berufsbildung, BSB); the platform now serves over 700 active school websites across Hamburg state schools and is provided free of charge to those schools.

Polyplanet's underlying technology stack is built on open-source WordPress with a privacy-by-design architecture: locally hosted fonts, anonymous server storage, cookie-free tracking via self-hosted Matomo analytics, mobile-first responsive design, and server infrastructure located in Germany. The firm operates with 1–10 employees and serves three primary customer segments: public institutions and government agencies, schools and educational organizations (via the SchulCMS platform and bespoke projects), and small-to-medium businesses seeking professional web presence and brand identity. Notable public-sector clients include the JIP Jugendinfoportal Hamburg, the IfBQ (Institut für Bildungsmonitoring und Qualitätsentwicklung), the HIBB, and the BSB; commercial clients include AMIA Energy, JCK Holding, King Design Customs, and IT-Gutachterstelle.

Revenue is generated through project-based website development engagements (simple one-pagers starting at €3,000–€8,000, with more complex multi-page corporate projects running 8–12 weeks at higher fees) and recurring monthly maintenance and hosting subscriptions covering WordPress updates, SSL certificates, and uptime monitoring. The go-to-market model is direct sales with a free initial consultation, supported by a portfolio-driven website, LinkedIn, Instagram presence, and SEO-optimized service pages. Geographically the firm is concentrated in Hamburg and the broader German market, with no disclosed international expansion.

Name

Polyplanet

Legal name

POLYPLANET GmbH

Website

https://polyplanet.de

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Polyplanet GmbH is a small Hamburg-based German internet agency specializing in WCAG/BITV-compliant accessible WordPress web design, corporate branding, and hosting services. It serves public institutions, schools (via the Hamburger SchulCMS serving 700+ sites), and small-to-medium businesses across Germany.

Ownership category

akta.pro rank

Headquarters

HQ city

Rosengarten

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Website Development Services: Custom website design and development for businesses, public institutions, and schools. Projects range from simple one-pagers to complex multi-page corporate websites with WordPress CMS implementation.
2. Corporate Design & Branding: Logo development, corporate identity design, brand worlds, and style guide creation for consistent visual presence.
3. Maintenance & Hosting: Ongoing website maintenance including server hosting, WordPress and plugin updates, SSL certificates, uptime monitoring, and content management support.
4. Content Development: Content creation and population services for websites, including texts, categorization, and image materials.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

POLYPLANET is a Hamburg-based internet agency that designs and develops WordPress-based websites, with a focus on accessible (WCAG/BITV-compliant), privacy-friendly websites for public institutions, schools, and businesses. It also provides corporate design, logo development, programming, and ongoing maintenance/hosting, and operates the Hamburger SchulCMS for Hamburg state schools.

Product overview

POLYPLANET is an internet agency (web design and development agency) based in Hamburg, Germany, operating for over 15 years. The company offers a portfolio of web services including accessible/accessible website development (Barrierefreie Webseiten), consulting and service, corporate design and logo development, programming, and web design. Their primary managed product is the Hamburger SchulCMS, a WordPress Multisite-based content management system provided free to Hamburg state schools since 2013. All services are built on WordPress with a focus on privacy-by-design, open source technologies, and accessibility compliance (WCAG, BITV). The company serves public institutions, schools, and businesses with emphasis on data protection, accessibility, and sustainable digital solutions.

Differentiator

Problem solved

Functional benefit

Brands

• Hamburger SchulCMS: A free WordPress Multisite-based Content Management System for Hamburg state schools, developed and maintained by POLYPLANET since 2013.

Products and services

• Barrierefreie Webseiten (Accessible Websites) Development of accessible websites compliant with WCAG and BITV standards, ensuring digital participation for all users regardless of limitations or devices. Targeted at public institutions, schools, and businesses subject to accessibility requirements.
• Beratung & Service Long-term partnership consulting including requirements analysis, growth planning, content management support, content development, maintenance and hosting with redundant servers, SSL certificates, and uptime monitoring.
• Corporate Design & Logo-Entwicklung Custom logo design, brand identity development, color systems (including accessibility for color blindness), web-capable typography, style guides, and social media templates for businesses and institutions.
• Programmierung (Programming) WordPress-based web development with privacy-by-design approach, open source technologies, and data minimization practices ensuring anonymous data storage on own infrastructure.
• WebDesign Mobile-first responsive web design services with GDPR-compliant font selection, clean semantic code structure, and optimized image delivery for various screen sizes.
• Hamburger SchulCMS A WordPress Multisite-based content management system provided free to Hamburg state schools since 2013, configured and maintained by POLYPLANET with plugins and functions for managing over 700 active school websites.

Quantifiable outcome

• Hamburger SchulCMS supports 700+ active school websites
• +1 more outcomes

Named customers11 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Behörde für Schule und Berufsbildung der Freien und Hansestadt Hamburg (BSB)coreStrategic or Co-development Partner · 1 January 2013Since 2013, POLYPLANET has partnered with Hamburg's education authority (BSB) to develop and maintain the Hamburger SchulCMS, a WordPress Multisite platform providing free websites to all state schools in Hamburg. POLYPLANET configures, extends, and maintains the platform with plugins and functions for efficient management of over 700 active school websites. This is a long-term, strategic partnership involving platform development, ongoing maintenance, and adaptation to evolving requirements for performance, data protection, and accessibility.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Interactive Pioneers GmbH: Cologne-based digital agency specializing in web platforms, e-commerce, and digital strategy for German enterprise clients. Comparable in core digital agency offerings to Polyplanet.
• i22 Digitalagentur GmbH: Bonn-based digital agency offering web design, development, and corporate communications services. Comparable in mid-market German digital agency positioning and CMS-platform focus to Polyplanet.
• Fork Unstable Media GmbH: Hamburg-based digital agency delivering web development, design, and digital transformation to mid-market and enterprise clients in Germany. Comparable Hamburg footprint and digital agency service breadth.
• denkwerk GmbH: Cologne-based full-service digital agency providing web design, development, and digital strategy to German enterprise and public-sector clients. Comparable service mix to Polyplanet's WordPress development and accessible web design, but at significantly larger scale.
• nexum AG: Cologne-based digital agency offering web platforms, content management, and digital marketing services. Comparable to Polyplanet's CMS and web platform offerings, with broader enterprise reach.
• Scholz & Volkmer GmbH: Hamburg-based design and digital agency specializing in brand identity, corporate design, and digital experiences. Directly comparable to Polyplanet's Hamburg-rooted branding and accessible web design work.
• Inpsyde GmbH: Berlin-based WordPress specialist agency offering enterprise WordPress engineering, hosting, and platform development. Comparable in WordPress-first technology focus and recurring hosting service model to Polyplanet.
• Loved GmbH: Hamburg digital agency focused on design, branding, and digital experiences for German brands. Comparable Hamburg footprint, creative service mix, and mid-market positioning to Polyplanet.

Broad incumbents

• SinnerSchrader (now Accenture Song): Formerly Hamburg-based digital agency now part of Accenture Song, offering digital platforms, commerce, and marketing at enterprise scale. Broader incumbent competing for similar digital project budgets as Polyplanet across Germany.
• TRKKN (formerly TWT Interactive): Cologne/Düsseldorf-based digital agency providing enterprise digital marketing, data, and technology services across multiple European markets. Larger incumbent competing for similar German digital services client spend.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/polyplanet-gmbh
• Instagraminstagram.com/polyplanet_gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Polyplanet