Cevennes Tourism

What Cevennes Tourism does

Cévennes Tourisme is the community tourism office (Office de Tourisme communautaire) for Alès Agglomération, a French intercommunal structure covering part of the Cévennes region in southern France. The entity is constituted as a Société Publique Locale (SPL) — a public limited company under majority public control — and discharges the statutory mission of promoting the territory, welcoming visitors, and coordinating local tourism providers. It is headquartered in Alès and operates as a service to the public rather than a commercial operator.

Its core deliverables are free visitor information services: a multilingual website (French, English, Dutch) hosting an events calendar, an accommodation and activity directory, and a digital catalogue of eleven themed brochures covering nature, heritage, gastronomy, and outdoor activities. Physical reception points within the agglomeration complement the digital channel. The office also runs the Cévennes Partenaires membership scheme for local tourism businesses and operates ancillary product offerings including the Pass Cévennes (a multi-attraction combined ticket) and dedicated services for organized groups.

The business model is non-commercial in the conventional sense. Revenue is generated indirectly through partner membership fees and service contributions rather than fees charged to visitors, and the entity is funded primarily by Alès Agglomération as part of its public-policy remit. Strategic positioning rests on holding the official territorial designation, third-party certifications (Qualité Tourisme from Atout France, Vignobles & Découvertes), and partnerships with institutions such as Parc national des Cévennes and CCI Gard, which collectively anchor the office's role in the regional tourism ecosystem.

Name

Cevennes Tourism

Legal name

SPL Alès Cévennes

Website

https://cevennes-tourisme.fr

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Cévennes Tourisme is the official community tourism office for Alès Agglomération in southern France, providing free visitor information, accommodation and event listings, and partner coordination through a multilingual website, physical reception points, and the Pass Cévennes.

Ownership category

akta.pro rank

Product category

Tourism Information and Destination Marketing Services

NAICS

Convention and Visitors Bureaus (561591)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Permitting, Reservations & Visitor Information Services (Passes, Booking, Visitor Centers) (THAAAGAD)

akta.pro secondary industries

National Park & Protected Area Tours (THAJAIAA), Recreation & Activity Services (Hiking, Boating, Climbing, Fishing—Guided/Authorized) (THAAAGAF)

Keywords

• Destination tourism services
• Visitor information center
• Tourism partner network
• Accommodation booking platform
• Cultural heritage tourism

Headquarters

HQ city

Alès

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Public funding and membership services: As a public tourism office (SPL - Société Publique Locale) under Alès Agglomération, Cévennes Tourisme operates as a non-profit promotional entity funded by local government. Revenue is generated through partner membership fees and service contributions rather than direct tourist fees.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Cévennes Tourisme is the official community tourism office of Alès Agglomération, providing destination marketing, visitor information, and tourism promotion services for the Cévennes region in the Gard department of France. The organization aggregates and presents tourism offerings including accommodations, restaurants, activities, events, and attractions through its multilingual website, physical information offices, and a network of 11 printed brochures. It also delivers the Pass Cévennes combined attraction pass and dedicated group travel coordination services for organized tourism groups.

Product overview

Cévennes Tourisme is a community tourism office website operated by SPL Alès Cévennes that serves as the primary digital portal for tourism promotion in the Cévennes region. The site aggregates and presents diverse tourism offerings including accommodation listings, restaurant directories, activity bookings, event calendars, visitor information, and promotional content for local attractions. It functions as a destination marketing platform rather than a software product, connecting visitors with tourism service providers across the territory.

Differentiator

Problem solved

Functional benefit

Products and services

• Pass Cévennes A combined pass offering access to multiple tourist attractions and services in the Cévennes region, providing visitors with integrated entry to cultural sites, natural sites, and partner tourism providers across the territory.
• Group Travel Services (Espace groupes) Dedicated services for organized tourism groups providing coordinated packages including transport, guides, accommodation, meals, and attraction visits. Targets tour operators, school groups, associations, and corporate groups visiting the Cévennes region.

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Nine partnerships are on record, tiered core, flagship, major and minor.

• Alès AgglomérationcoreStrategic or Co-development PartnerAlès Agglomération is the intercommunality (public territorial collectivity) that owns and funds Cévennes Tourisme as the community tourism office. The organization operates under the jurisdiction of this local government authority.
• Parc national des CévennescoreStrategic or Co-development PartnerThe Cévennes National Park is a major partner in promoting sustainable tourism and protecting the region's exceptional natural heritage. Joint initiatives include the Ambassadeurs Causses & Cévennes program.
• Atout France ( Qualité Tourisme)flagshipStrategic or Co-development PartnerAtout France is the French tourism development agency that awards the official Qualité Tourisme label, certifying quality standards for tourism services.
• Offices de Tourisme de FrancecoreStrategic or Co-development PartnerNational federation representing French tourism offices, providing standards, resources, and collective promotion for member offices.
• CCI Gard (Chambre de Commerce et d'Industrie)majorImplementation/ SI/ Consulting PartnerThe Chamber of Commerce and Industry of Gard provides business support services including the Energy Renovation program for tourism establishments, offered in partnership with the Occitanie Region and ADEME.
• CPIE du GardminorImplementation/ SI/ Consulting PartnerThe Gard Centre for the Environment and Heritage provides educational workshops on sustainable practices, pollinator protection, and responsible digital usage for tourism partners.
• CNPF OccitanieminorImplementation/ SI/ Consulting PartnerThe National Centre for Forest Property provides training on forest ecology and sustainable woodland management for tourism partners operating in forested areas.
• SPL Alès CévennescoreStrategic or Co-development PartnerCévennes Tourisme is operated as a Société Publique Locale (public limited company), a specific French public enterprise structure for local economic development.
• Partner tourism providerscoreChannel Partner/ Reseller/ DistributorNetwork of local tourism businesses including accommodations, restaurants, activity providers, and attractions that are certified and promoted through the Cévennes Partenaire program. Partners receive access to accompaniment services, workshops, and marketing support.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Office de Tourisme de Montpellier: Regional French tourism office serving the Montpellier Méditerranée Métropole area. Comparable as a community-level French tourism office promoting a regional destination, managing a partner network of accommodations and activities, and publishing brochures/website content for visitors.
• Comité Départemental du Tourisme (CDT) du Gard: Departmental tourism committee covering the entire Gard department, including the Cévennes region. Comparable as a French public tourism body promoting overlapping regional destinations, accommodation providers, and cultural/natural attractions to visitors.
• Office de Tourisme de Nîmes: Tourism office for Nîmes, located in the same Gard department as Cévennes Tourisme. Operates with a comparable French public tourism office structure, offering destination promotion, accommodation listings, and event calendars for a heritage-focused destination in southern France.

Broad incumbents

• Atout France: France's national tourism development agency, which awards the Qualité Tourisme label that Cévennes Tourisme holds. Comparable as the apex public tourism authority overseeing and certifying French regional tourism offices, providing standards and collective promotion.
• Office de Tourisme et des Congrès de Paris: Paris's official tourism office (a much larger SPL) provides destination promotion, visitor information, and partner network services for the Paris region. Comparable as a French public tourism office with the same institutional structure (SPL) and visitor-facing model, though operating at vastly greater scale.
• Office de Tourisme de la Côte d'Azur: Large regional tourism office on the French Riviera. Comparable as a French SPL-structured tourism office promoting a regional destination, but operating at significantly larger scale with stronger international brand recognition.

Regional players

• Visit Provence (ADT 13): Departmental tourism agency for Bouches-du-Rhône, adjacent to the Cévennes region in southern France. Comparable as a French public tourism agency promoting nature, heritage, and cultural tourism in Provence with a partner network and certification programs.
• Parc national des Cévennes: National park authority managing the protected area that is the centerpiece of Cévennes Tourisme's destination offering. Comparable as a public-sector partner operating in the same geography, sharing visitor flows, sustainability programs, and ecosystem branding with the tourism office.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/cevennes
• Facebookfacebook.com/cevennestourisme
• Instagraminstagram.com/cevennestourisme
• LinkedInlinkedin.com/company/cevennestourisme

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cevennes Tourism