Rainbow International Restoration & Cleaning

What Rainbow International Restoration & Cleaning does

Rainbow International Restoration & Cleaning, doing business as Rainbow Restoration, is a national franchise network providing property damage restoration and specialty cleaning services to residential and commercial customers across the United States. The brand is owned and centrally supported by Neighborly (Neighborly Assetco LLC) through the legal entity Rainbow International SPV LLC, with services delivered through independently owned and operated franchise locations. Founded in 1981, the company has built a 24/7 emergency response capability anchored by a dedicated phone line (855-724-6269) and dedicated metro landing pages for major US markets including New York City, Los Angeles, Houston, Chicago, Dallas, and Florida.

The service portfolio spans damage restoration (water, smoke and fire, mold, storm damage, board-up, odor removal, content processing), full-service reconstruction, and specialty cleaning (carpet and upholstery, tile and grout, hard surface, air duct). Adjacent specialty offerings include trauma and biohazard cleanup, document restoration, vandalism remediation, and emergency response planning for commercial accounts. The Neighborly mobile application on iOS and Android extends service booking into a digital self-serve channel, while industry credentialing through the International Franchise Association (IFA), the Institute of Inspection Cleaning and Restoration Certification (IICRC), and the Restoration Industry Association (RIA) underwrites professional credibility.

Revenue is generated through a franchise model in which independently owned and operated locations pay franchise fees to the parent for brand rights, marketing support, training, and operational frameworks. Each franchise bills customers per-job on a quote-based structure determined by damage scope, service type, and property size. Demand is captured via emergency phone calls, local SEO across metro-specific pages, and insurance agent and adjuster referrals, with the company displaying 2,808 verified customer reviews at a 5/5 star average on its homepage. No public revenue, headcount data, or ownership disclosures beyond the Neighborly parent relationship are available in the source material.

Name

Rainbow International Restoration & Cleaning

Legal name

Rainbow International SPV LLC

Website

https://rainbowinternational.com

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

1–10 employees

Short description

Rainbow Restoration is a national franchise network, owned by Neighborly, that delivers water, fire, mold, and storm damage restoration plus specialty cleaning to residential and commercial customers across major US metros through independently operated franchise locations.

Ownership category

akta.pro rank

Product category

Disaster Restoration Services

NAICS

Repair and Maintenance (811), Remediation Services (562910)

SIC

Services-Miscellaneous Repair Services (7600)

akta.pro primary industry

Interior Rebuild & Finishing (Drywall, Flooring, Paint, Trim) (HSAPAOAI)

akta.pro secondary industries

Smoke, Soot & Odor Remediation (HSAPAOAD), Contents & Personal Property Restoration (Pack-Out, Cleaning, Storage) (HSAPAOAF), Building Envelope Restoration (Roofing, Siding, Windows & Doors) (HSAPAOAH), Storm & Hail Exterior Restoration (Roof/Siding/Gutters) (HSAPAKAM), Fire/Smoke/Soot Fabric Restoration (HSAJAKAD), Mechanical, Electrical & Plumbing (MEP) Restoration & Replacement (HSAPAOAJ)

Keywords

• Water damage restoration
• Fire damage restoration
• Mold remediation services
• Emergency restoration services
• Specialty cleaning services

Headquarters

HQ city

Waco

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Franchise Service Revenue: Rainbow Restoration generates revenue through a franchise model. Independently owned and operated franchise locations pay franchise fees to the parent company (Neighborly) in exchange for brand rights, marketing support, training, and operational frameworks. Each franchise location earns revenue by providing billable restoration and cleaning services to residential and commercial customers on a per-job basis.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Rainbow Restoration provides disaster restoration and specialty cleaning services for residential and commercial properties through a national franchise network. Core offerings include water damage restoration, fire and smoke damage restoration, mold removal and remediation, board-up and tarp-over services, full-service reconstruction, trauma and biohazard cleanup, and specialty cleaning services such as carpet, upholstery, tile, grout, hard surface, and air duct cleaning, all delivered 24/7 with integrated insurance claim coordination.

Product overview

Rainbow Restoration is a unified disaster restoration and cleaning service offering rather than a software platform. The portfolio is organized into two segments: Commercial and Residential properties. The core service suite includes damage restoration services (water damage, smoke/fire damage, mold removal, board-up/tarp over, odor removal, content processing) and full-service reconstruction. Specialty cleaning services encompass carpet/upholstery cleaning, content cleaning, grout/tile cleaning, hard surface cleaning, and air duct cleaning. Specialty services include emergency response planning, storm damage repair, document restoration, trauma/biohazard cleanup, and vandalism/graffiti removal. Emergency water removal services are available 24/7. Services are delivered through a franchise network and supported by the Neighborly mobile application ecosystem.

Differentiator

Problem solved

Functional benefit

Products and services

• Water Damage Restoration

Quantifiable outcome

• 2,808 verified customer reviews with a 5/5 star average rating

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• NeighborlycoreOthersRainbow Restoration is a brand owned and supported by Neighborly, a portfolio company of home and commercial service franchises. Neighborly provides centralized brand management, marketing support, operational frameworks, franchisee training, and technology platforms (including the Neighborly app) to Rainbow Restoration franchise operators.
• International Franchise Association (IFA)minorOthersRainbow Restoration displays the IFA logo in its footer, indicating membership in the International Franchise Association. IFA membership provides advocacy, education, and networking resources for franchisors and franchisees.
• IICRC (Institute of Inspection Cleaning and Restoration Certification)minorOthersThe IICRC logo is displayed on the Rainbow Restoration website footer. IICRC is a certification body for the inspection, cleaning, and restoration industries. Rainbow Restoration franchise professionals likely hold IICRC certifications as part of their training and credentialing.
• Restoration Industry Association (RIA)minorOthersThe Restoration Industry Association (RIA) logo appears in the footer of the Rainbow Restoration website. RIA is a professional trade association for the restoration industry, providing standards, training resources, and industry advocacy. Membership supports professional credibility and industry networking.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Stanley Steemer: Largest US carpet and hard-surface cleaning franchise with adjacent water damage restoration capabilities. Compares to Rainbow Restoration's specialty cleaning portfolio (carpet, tile, air duct) but is primarily known for non-emergency cleaning rather than full reconstruction.

Emerging players

• AdvantaClean: Franchise-based provider of mold remediation, water damage restoration, air duct cleaning, and moisture control services. Comparable to Rainbow Restoration's specialty cleaning and remediation offerings, particularly in mold and indoor air quality.
• Coit Cleaning & Restoration: National franchise provider of cleaning and restoration services including carpet cleaning, air duct cleaning, and water/fire damage restoration. Overlaps with Rainbow Restoration in specialty cleaning and emergency restoration, with similar franchise-driven delivery.

Direct peers

• PuroClean: Franchise-based restoration company providing water damage mitigation, fire/smoke remediation, mold removal, and biohazard cleanup. PuroClean competes head-to-head with Rainbow Restoration in the residential and commercial restoration franchise category.
• Paul Davis Restoration: National franchise network offering residential and commercial restoration, emergency mitigation, and reconstruction services. Comparable to Rainbow Restoration in franchise-driven delivery model, insurance-channel focus, and full-service scope including reconstruction.
• Restoration 1: National franchise restoration brand offering water, fire, smoke, and mold restoration services. Directly comparable to Rainbow Restoration in franchise model, service mix, and customer segments (homeowners, property managers, insurance referrals).
• SERVPRO: The largest US franchise network for fire, water, and mold restoration with national brand recognition and direct insurance-program relationships. SERVPRO is the most direct competitor to Rainbow Restoration in scope, service portfolio, and franchise-based GTM model.

Broad incumbents

• BELFOR Property Restoration: The largest privately held restoration company globally, operating both company-owned and franchise locations with a strong commercial and large-loss focus. Competes with Rainbow Restoration particularly on commercial and large-loss assignments, but at significantly larger scale and broader geographic reach.
• Servpro Industries (Blackstone portfolio context): Mentioned separately because SERVPRO Industries (franchisor entity) operates at broader portfolio scale under private equity ownership. Relevant as a benchmark for valuation and capital allocation against the Rainbow Restoration franchisor model.
• BMS Cat (formerly ServiceMaster Restore): Large national/international restoration services provider serving commercial and residential customers with fire, water, and storm damage restoration. Overlaps with Rainbow Restoration's service portfolio but operates at broader enterprise scale and is not franchise-focused.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rainbow International Restoration & Cleaning