SATEDA

What SATEDA does

SATEDA is a specialist domestic abuse charity registered in England and Wales (charity no. 1155163), founded in 2009 and headquartered at Swale Borough Council offices in Sittingbourne. The organisation supports women and children affected by domestic abuse across Kent, Swale and Maidstone through a portfolio of free, trauma-informed services including one-to-one casework, the Freedom Programme (a 12-week group course on recognising abusive patterns), Power to Change, Support2Court (McKenzie Friends family court assistance), counselling delivered in partnership with Edify, youth and children's programmes, the Sharewear clothing project, Project Hope prison outreach, an online live chat, and an Employability Programme for survivors. It also delivers the IRIS programme through Kent general practices in partnership with IRISi, and offers training and consultancy to schools and employers.

The underlying operating model is community-led service delivery rather than a technology platform. SATEDA's primary technology asset is a secure web-based case management database held separately from its offices; there is no proprietary software product, app, or AI component disclosed in the data. Distribution is primarily physical (confidential drop-in centres across the region, school and GP visits, prison outreach) supplemented by the website's live chat and a digital content presence on Facebook and Instagram.

SATEDA's revenue model is purely philanthropic: it is funded through a mix of grants (including the Kent and Medway Domestic Abuse Consortium and the National Lottery Community Fund), individual donations, corporate CSR partnerships (e.g., Morrisons Community Champions), community fundraising events, and local press/radio partnerships such as 106.9 SFM. All services to beneficiaries are free at the point of delivery, and the charity holds no external investment rounds, has no parent company, and operates under a board of trustees with CEO Carey Philpott leading day-to-day operations since September 2022.

Name

SATEDA

Legal name

SATEDA

Website

https://sateda.org

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

SATEDA is a registered UK charity (no. 1155163) founded in 2009 that delivers free specialist domestic abuse support services — including casework, group programmes, court assistance, counselling, youth work, and prison outreach — to women and children across Kent, Swale and Maidstone, funded by grants, donations, and corporate partnerships.

Ownership category

akta.pro rank

Product category

Domestic Abuse Support Services

NAICS

Other Individual and Family Services (624190), Child and Youth Services (624110)

SIC

Services-Social Services (8300)

akta.pro primary industry

Domestic Violence & Abuse Support Services (BPAGAEAD)

Keywords

• Domestic abuse support
• Women's charity services
• Trauma-informed counselling
• Survivor advocacy services
• Community outreach programmes

Headquarters

HQ city

Sittingbourne

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Charitable Donations and Grants: SATEDA operates as a registered charity (no 1155163) funded through individual donations, corporate partnerships, and grant funding from trusts, foundations, and government bodies including the National Lottery Community Fund and Kent & Medway Domestic Abuse Consortium (KAMDAC).
2. Corporate Partnerships and CSR: Partnerships with businesses for Corporate Social Responsibility initiatives, including workplace giving, event sponsorship, and employee wellbeing strategies.
3. Fundraising Activities: Community fundraising events including quizzes, marathons, charity matches, and creative fundraising activities. Also receives support through community lottery initiatives.

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Core offering

SATEDA is a specialist domestic abuse charity providing free, trauma-informed support services to women and children across Kent, Swale and Maidstone. Its core offerings include one-to-one casework, group programmes (Freedom Programme, Power to Change), family court assistance via Support2Court, youth services, Sharewear community clothing, Project Hope prison outreach, online live chat, and counselling delivered in partnership with Edify.

Product overview

SATEDA provides a comprehensive suite of specialist domestic abuse services for women and children across Kent, Swale and Maidstone. The core offering centres on direct client support including one-to-one casework, group programmes (Freedom Programme, Power to Change), and specialised services such as Support2Court (family court support), counselling, youth services, and the Sharewear clothing initiative. Additional services include the Project Hope prison letter programme, an online chat service, the Employability Programme for survivors, and the IRIS programme delivered through general practices. SATEDA also offers business consultancy and training services for employers seeking to support employees affected by domestic abuse.

Differentiator

Problem solved

Functional benefit

Products and services

• One-to-One Support

Quantifiable outcome

• 93% of women reported the abuse had reduced or stopped after working with SATEDA
• +2 more outcomes

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Kent and Medway Domestic Abuse Consortium (KAMDAC)coreStrategic or Co-development PartnerSATEDA is part of KAMDAC alongside Rising Sun, Oasis and DAVSS - all local domestic abuse services. This partnership flourished 10 years ago to continually and collaboratively improve the delivery of domestic abuse support across Kent and Medway.
• EdifycoreStrategic or Co-development PartnerSittingbourne-based counselling service delivering emotional support for both children and adults. Delivered more than 1000 hours of counselling to women since 2020.
• Swale Borough CouncilcoreStrategic or Co-development PartnerSATEDA has been based at council offices since 2009. Works closely with council's Community Safety team overseeing the borough's Violence Against Women and Girls forum.
• Seashells NurseryminorGTM or Marketing PartnerSheerness-based nursery providing space to deliver group programmes to women on the Isle of Sheppey in a safe and welcoming environment.
• HMP Prisons (Project Hope)coreStrategic or Co-development PartnerPartnership with 4 UK prisons since launching Project Hope in summer 2020, writing caring and empowering letters to women who are incarcerated and isolated.
• MorrisonsminorGTM or Marketing PartnerWorks with Morrisons Community Champions at Neats Court Queenborough and Sittingbourne for donations, raffle prizes, awareness stands, and period poverty support.
• University of KentminorGTM or Marketing PartnerWelcome at Canterbury and Medway campuses for volunteering fairs and welcome days. Many volunteer recruits come from UKC. Also partnered with Kent Business School for MBA consultancy week.
• 106.9 SFMminorGTM or Marketing PartnerSittingbourne radio station supporting promotion of work in the community and raising awareness about domestic abuse. Donates prizes for raffles.
• Sheerness East Working Mens ClubminorGTM or Marketing PartnerProvides venue for annual fundraising quizzes free of charge. Also hosted charity football match.
• Red (Artist)minorGTM or Marketing PartnerCornwall-based visual artist and survivor whose art reflects experiences of domestic abuse. Raised and donated funds through artwork sales since partnering in 2021.
• IRISicoreStrategic or Co-development PartnerPartnership to deliver IRIS programme across Kent general practices, improving identification and referrals of domestic abuse victims.

Scale indicators6 records

Recent moves8 records

Expansion highlights6 records

Emerging players

• Galop: National LGBT+ anti-abuse charity. Comparable specialist domestic abuse/sexual violence service mission, but focused on a different beneficiary segment (LGBT+ communities) rather than women and children.
• Respect: UK charity running the Respect Phoneline and perpetrator intervention programmes. Thematically comparable domestic abuse organisation but focused on perpetrators rather than women/children survivors targeted by SATEDA.
• Karma Nirvana: UK charity supporting victims of honour-based abuse and forced marriage. Comparable specialist domestic abuse/harm organisation with similar front-line support and helpline service model to SATEDA, though narrower thematic focus.

Direct peers

• Refuge: UK's largest domestic abuse charity providing direct support, refuge accommodation and advocacy for women and children. Directly comparable to SATEDA in mission, target beneficiaries, and service mix (one-to-one support, helpline, refuge), but operates nationally with significantly larger scale.
• Hestia: London-based charity supporting adults and children affected by domestic abuse, modern slavery and mental health. Highly comparable direct-support mission and beneficiary segments, with broader geographic reach than SATEDA.
• DAVSS (Domestic Abuse Volunteer Support Services): Kent-based domestic abuse organisation and KAMDAC consortium partner. Comparable community-based support model and overlap in service delivery in the same geographic area as SATEDA.
• Rising Sun Domestic Abuse Service: A Kent-based domestic abuse charity operating within the same KAMDAC consortium as SATEDA. Closest regional peer — comparable service model, geography, and target beneficiaries, providing direct overlap in Kent's domestic abuse support market.
• Oasis Domestic Abuse Service: Medway-based domestic abuse charity and KAMDAC consortium partner alongside SATEDA. Directly comparable specialist domestic abuse provider serving the same regional population with similar direct-support services.

Broad incumbents

• Women's Aid Federation of England: The national umbrella federation for domestic abuse services in England. Highly comparable as a specialist women's domestic abuse organisation, but operates at national/coordination level rather than as a regional direct-service provider like SATEDA.
• SafeLives: UK-wide charity dedicated to ending domestic abuse, providing the Leading Lights accreditation held by SATEDA. Comparable as the sector's national quality/coordination body, though it does not deliver direct front-line services in Kent.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Satedacharity
• Instagraminstagram.com/satedacharity
• Xx.com/satedacharity

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SATEDA