What Enseña Peru does

Enseña Perú is a Peruvian nonprofit organization founded in 2009 that operates a portfolio of four interconnected year-long educational leadership programs: the Programa de Líderes (PDL) for diverse professionals joining schools, ¡Qué Maestro! for public school teachers, the Programa de Liderazgo para Directivos (PDLD) for school management teams, and the Programa de Liderazgo para Estudiantes (PDLE) for students. Headquartered in Miraflores, Lima, with 51-100 employees, the organization works directly in classrooms across 10 Peruvian regions (Áncash, Amazonas, Arequipa, Cajamarca, Huancavelica, Ica, La Libertad, Lima Metropolitana, Piura, Puno), and reports reaching more than 100,000 students directly and 300,000 indirectly over 15 years.

Programs are delivered through in-person and remote modalities (the latter developed during COVID-19), with no proprietary technology platform; core operational technology consists of collaboration tools and a Niubiz payment gateway for the subscriber donation program. Revenue is generated primarily through a recurring monthly subscription/donation program starting at S/1 per day, supplemented by a consulting unit that has executed 25 innovation projects impacting more than 10,000 students, and by corporate partnerships such as BCP's "Impulso BCP." Programs for educators are free to participants, funded through donations and organizational partnerships.

The organization operates a community-led go-to-market model, using content marketing, social media, regional encounters (ENFOCO), email newsletters, and an annual publishing cadence (annual reports 2020-2023 and the 2024 "Innovando desde las Escuelas" book) to engage supporters. Strategic partnerships with UGEL offices, DRE Amazonas and Cajamarca, and alignment with MINEDU frameworks (Marco del Buen Desempeño Docente/Directivo) embed the organization into Peru's public teacher training policy and formalize co-execution of continuous training systems at a regional level.

Name

Enseña Peru

Legal name

Enseña Perú

Website

https://ensenaperu.org

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

51–100 employees

Short description

Enseña Perú is a nonprofit founded in 2009 that runs year-long educational leadership programs for professionals, teachers, directors, and students across 10 regions of Peru, funded primarily through recurring donations and consulting services.

Ownership category

akta.pro rank

Product category

Education Nonprofit Services

NAICS

Professional and Management Development Training (61143), Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Teacher Training, Professional Development & Education Leadership (BPADAKAC)

akta.pro secondary industries

Student Government & Leadership Programs (EDALAHAA), Academic Affairs Administration (Curriculum, Scheduling, Academic Policy) (EDADAKAB)

Keywords

• Educational leadership programs
• Teacher training
• Student leadership development
• Public school programs
• Education nonprofit

Headquarters

HQ city

Miraflores

HQ country

Peru

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Monthly Subscription/Donations: Monthly subscription program where donors contribute to support educational programs. Subscribers receive stories of transformation and can receive donation certificates.
2. Consulting Services: Developed a consulting unit that transformed expertise into 25 innovation projects impacting more than 10,000 students.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Enseña Perú delivers year-long leadership development and pedagogical training programs for diverse professionals, public school teachers, school directors, and students across Peru's public school system. The organization operates as a movement that attracts, develops, and connects educational leaders through programs such as PDL, ¡Qué Maestro!, PDLD, and PDLE, complemented by a consulting unit and a monthly subscriber donation program.

Product overview

Enseña Perú operates as a multi-program educational nonprofit organization rather than a single product or platform. The core offering consists of four interconnected leadership development programs: the Programa de Líderes (PDL) for diverse professionals joining schools, ¡Qué Maestro! for classroom teachers, the Programa de Liderazgo para Directivos (PDLD) for school management teams, and the Programa de Liderazgo para Estudiantes (PDLE) for student development. These programs are complemented by the Proyectos que Conectan videoteca showcasing student projects, the Programa de Suscriptores monthly donation program, and a consulting unit that translates expertise into innovation projects. All programs operate under principles of trust and collaboration, aiming to develop transcendent leaders and achieve systemic, sustainable changes in Peru's education system. Working across 9-10 regions including Áncash, Amazonas, Arequipa, Cajamarca, Huancavelica, Ica, La Libertad, Lima Metropolitana, Piura, and Puno, the organization has directly reached over 100,000 students and indirectly reached over 300,000 students over 15 years.

Differentiator

Problem solved

Functional benefit

Brands

• Programa de Liderazgo para Directivos (PDLD): Professional development program for teams of directors of public schools in Peru, focused on school management centered on learning and comprehensive student development.
• Programa ¡Qué Maestro!
• Programa de Liderazgo para Estudiantes (PDLE)
• Profesionales de Enseña Perú (PEP)

Products and services

• Programa de Líderes (PDL) Year-long formation and accompaniment program for diverse professionals who join public schools as educational leaders, developing transformative leadership experiences and achieving extraordinary student outcomes.
• ¡Qué Maestro! Annual formation and personalized accompaniment program for public school teachers that strengthens pedagogical competencies, fosters innovation, and helps teachers reconnect with their vocation as agents of change.
• Programa de Liderazgo para Directivos (PDLD) Year-long professional development experience for management teams of public schools in Peru, strengthening school management focused on learning and integral student development through progressive processes aligned with Marco del Buen Desempeño Directivo.
• Programa de Liderazgo para Estudiantes (PDLE) Student leadership development program that connects students with peers, expands leadership capacity through self-confidence, agency, ethics, communication, and purpose, and contributes to educational transformation through student-led projects.
• Programa de Suscriptores (CDS) Monthly subscription donation program that enables individual donors to support and finance educational transformation stories in Peru, including documentary-style content about rural communities; subscribers receive transformation stories and donation certificates.
• Consulting Services Unit Consulting unit that transforms Enseña Perú's educational expertise into 25+ innovation projects impacting more than 10,000 students, serving external clients including regional education authorities and institutional partners.

Quantifiable outcome

• Students recover years of academic gap and grow to satisfactory levels at 2-3x the rate of previous years in classrooms where Enseña Perú works directly.
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Four partnerships are on record, tiered core and minor.

• UGEL (Unidades de Gestión Educativa Local)coreStrategic or Co-development PartnerPartnership with specific UGEL offices across Peru for the implementation of PDLD and ¡Qué Maestro! programs. Educators must have a contract or permanent position within these specific UGELs to participate in programs.
• DRE (Dirección Regional de Educación) Amazonas y CajamarcacoreStrategic or Co-development PartnerCo-development and co-execution of continuous training programs for teachers and directors, putting the organization at the service of public teacher training policy.
• MINEDU (Ministerio de Educación del Perú)coreStrategic or Co-development PartnerPrograms complement MINEDU efforts to strengthen pedagogical competencies of teachers within the framework of Buen Desempeño Docente and Buen Desempeño Directivo.
• BCP (Banco de Crédito del Perú)minorGTM or Marketing PartnerCorporate partnership through 'Impulso BCP' supporting the education movement.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Varkey Foundation: Global foundation focused on improving education standards, including teacher training and leadership programs in developing countries. Comparable mission of elevating teaching as a profession, though broader in geographic and programmatic scope than Enseña Perú.
• Teach For America: U.S.-based nonprofit that recruits and develops leaders to teach in underserved schools. It is the original model in the Teach For All network that Enseña Perú's PDL program mirrors, making it the closest structural analogue even though it operates in a different geography.

Others

• Teach For All: Global network that supports independent Enseña/Teach For chapters across more than 60 countries. As the umbrella organization, it shares programmatic DNA with Enseña Perú and shapes strategy, fundraising support, and cross-chapter learning.
• PRONABEC (Programa Nacional de Becas y Crédito Educativo): Peruvian government agency under MINEDU offering scholarships and educational support programs. Adjacent ecosystem participant shaping the Peruvian public education landscape that Enseña Perú operates within; useful for understanding policy direction and potential partnership or funding dynamics.

Direct peers

• Enseña Chile: Chilean counterpart within the Enseña network running parallel professional leadership, teacher, and director development programs in Chilean public schools. Directly comparable operating model and target customer base in a neighboring Latin American country.
• Enseña por México: Mexican chapter of the Enseña network operating teacher and student leadership programs in Mexican public schools. Directly comparable program suite, country context (Latin American education system), and movement-based approach.
• New Teacher Center: U.S. nonprofit providing coaching, mentoring, and professional development for new teachers and school leaders in high-need schools. Closely comparable target audience (early-career public school teachers) and service model (year-long accompaniment).
• Teach First (UK): UK nonprofit placing top graduates and professionals into low-income schools for two-year leadership development stints. Same PDL-style program model and broader teacher/director development ecosystem as Enseña Perú, with comparable funding mix of donations and consulting.
• Partners in School Innovation: U.S. nonprofit partnering with public schools to build leadership capacity in teachers and principals, with a focus on equity in underserved districts. Closely comparable director/teacher professional development model aligned to public system priorities.

Regional players

• Fundación Telefónica (Peru education programs): Peruvian corporate foundation running digital education and teacher training programs in public schools across Peru. Comparable focus on Peru's public school system and teacher upskilling, with corporate-backed resources and similar UGEL/DRE engagement.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/ensenaperu
• Facebookfacebook.com/ensenaperu
• LinkedInlinkedin.com/company/ensenaperu

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Enseña Peru