The George Agency
The George Agency Insurance LLC is an independent South Carolina insurance brokerage founded in 1983, representing 6 carriers across 30 products in health, life, Medicare, and worksite benefits for individuals and employer groups from offices in Mullins and Murrells Inlet.
- Company typePrivate
- Founded1983
- HeadquartersMullins, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What The George Agency does
The George Agency Insurance LLC is an independent insurance agency founded in 1983 by J. Wayne George and headquartered in South Carolina. The agency operates two physical offices in Mullins (212 S Main St) and Murrells Inlet (644 Bellamy Ave) and represents 6 insurance carrier organizations offering approximately 30 products across health, life, Medicare, and worksite benefits lines for both individuals and employer groups. Its core product portfolio spans Health Insurance (individual, small group, large group, ACA-compliant), Medicare Options (supplements A-F, Part D, Medicare Advantage), Life Insurance (term, whole, universal, guaranteed universal), Short Term Health Insurance (30-330 day policies), Supplemental Insurance (accident, cancer, critical illness, dental, vision, disability, hospital indemnity), Individual Coverage HRA (ICHRA), and Group and Business Insurance including fully funded, self-funded, and partial self-funded plan structures.
The agency does not operate proprietary technology products; rather, it functions as a consultative brokerage. Distribution runs through phone appointments, in-person consultations at the two offices, and website quote request forms including a HealthSherpa third-party integration for medical quotes. The agency is a member of the National Association of Health Underwriters and participates in local Marion and Mullins Chambers of Commerce and the Marion Revitalization Project for community presence. Marketing channels include an educational blog, organic social media on Facebook, LinkedIn, and Twitter, and chamber-driven local networking. The agency holds no patents, has no disclosed mobile app, and reports no AI or machine learning capabilities.
The business model is commission-based: as an independent agency, The George Agency earns transaction fees from insurance carriers for policies placed, with pricing being quote-based and tailored to individual or group circumstances. Medicare supplement consultations are provided at no charge to clients, with revenue recognized on policy placement. The company is privately held with no external institutional investment, no parent company, no subsidiaries, no disclosed funding rounds, and no M&A activity on record. Ownership remains with founder J. Wayne George, and the firm operates as a single LLC entity under South Carolina jurisdiction.
The George Agency firmographics
Firmographics- Name
- The George Agency
- Legal name
- The George Agency Insurance LLC
- Website
- https://thegeorgeagency.net
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The George Agency Insurance LLC is an independent South Carolina insurance brokerage founded in 1983, representing 6 carriers across 30 products in health, life, Medicare, and worksite benefits for individuals and employer groups from offices in Mullins and Murrells Inlet.
- Ownership category
- akta.pro rank
The George Agency industry classification
Industry- Product category
- Insurance Brokerage Services
- NAICS
- Insurance Agencies and Brokerages (524210)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Retail (Personal Lines) Insurance Brokerage (FSAEADAA)
- akta.pro secondary industries
- Individual Health Insurance Brokerage & Distribution (FSAIAEAL), Small Group Health Insurance (2–50/100) (FSAIAFAD)
Keywords
Where The George Agency is headquartered
LocationHeadquarters
- HQ city
- Mullins
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
The George Agency business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Insurance Commissions: As an independent insurance agency, The George Agency earns commissions from insurance carriers for policies placed. They represent 6 organizations offering 30 products in the area. Revenue is generated through placement of health, life, Medicare, and worksite benefit insurance policies for individuals and businesses.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Insurance products with quote-based pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
The George Agency product offering
Product offeringCore offering
The George Agency is an independent insurance brokerage that places health, life, Medicare, and worksite benefit insurance policies on behalf of individuals, families, and businesses across South Carolina. Operating from two office locations, the agency represents 6 insurance carriers offering 30 products and guides clients through carrier comparison, plan selection, enrollment, and ongoing claims support. Revenue is earned through commissions from the insurance carriers whose policies are placed.
Product overview
The George Agency is an independent insurance agency offering a comprehensive portfolio of insurance products and services for individuals and businesses in South Carolina. The agency operates two locations (Mullins and Murrells Inlet) and represents multiple insurance carriers to provide tailored solutions. Core offerings include Health Insurance (individual, small group, large group), Medicare Options (supplements, Part D, Medicare Advantage), Life Insurance (Term, Whole, Universal), and Short Term Health Insurance. The agency also provides supplemental/worksite benefits (Accident, Cancer, Critical Illness, Dental, Vision, Disability), Individual Coverage HRA (ICHRA) for employers, and Group & Business Insurance. The product portfolio is designed to serve the full spectrum of insurance needs from individual consumers to large employer groups, with a focus on health, life, and supplemental coverage.
Differentiator
Problem solved
Functional benefit
Products and services
- Health Insurance
Companies that use The George Agency
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
The George Agency technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The George Agency partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor.
- National Association of Health Underwriters (NAHU)minorProfessional association membership providing industry resources, continuing education, and professional credibility for insurance agents.
- Marion Chamber of CommerceminorLocal chamber of commerce membership providing community networking and business connections in Marion, SC area.
- Mullins Chamber of CommerceminorLocal chamber of commerce membership providing community networking and business connections in Mullins, SC area.
- Marion Revitalization ProjectminorCommunity organization membership supporting local economic development in Marion, SC area.
Scale indicators2 records
Recent moves4 records
Expansion highlights4 records
The George Agency competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key highlights6 records
Customer concentration
The George Agency social profiles
Digital presenceThe George Agency financial estimates
Financial estimateRevenue estimate
Valuation estimate
The George Agency leadership team
Management profileNumber of profiles
Profiles1 record
The George Agency funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The George Agency M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The George Agency
What does The George Agency do?
The George Agency is an independent insurance brokerage that places health, life, Medicare, and worksite benefit insurance policies on behalf of individuals, families, and businesses across South Carolina. Operating from two office locations, the agency represents 6 insurance carriers offering 30 products and guides clients through carrier comparison, plan selection, enrollment, and ongoing claims support. Revenue is earned through commissions from the insurance carriers whose policies are placed.
Is The George Agency a public or private company?
The George Agency is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The George Agency founded?
The George Agency was founded in 1983. It employs 1 to 10 people.
Where is The George Agency based?
The George Agency is headquartered in Mullins, United States, in the North America region.
How does The George Agency make money?
One revenue line is on record: insurance Commissions.
Does The George Agency have an API?
No public API is recorded for The George Agency.
What industry is The George Agency in?
The George Agency's product category is Insurance Brokerage Services. Its primary akta.pro industry code is FSAEADAA, Retail (Personal Lines) Insurance Brokerage, with a secondary code of FSAIAEAL, Individual Health Insurance Brokerage & Distribution. Its NAICS code is 524210 and its SIC code is 6411.