Cartel Events & Catering

What Cartel Events & Catering does

Cartel Events & Catering is a privately held South African event management and catering company headquartered in Centurion, Gauteng, with a secondary office in Attridgeville (Pretoria) and a referenced service point in Limpopo. Founded in 2012 by Managing Director Thabiso Motaung as part of CPE Holdings, the company has grown from two employees to a team of 30 staff. Its service offering is organized around five core lines — Funerals, Weddings, Catering, Marquee & Stretch Tent, and Equipment Hire — and is supported by add-ons including Draping, Lounge & Cocktail furniture, Sound/Stage/Lighting, Mobile Hiring Solutions (mobile kitchens, fridges, toilets), and a packaged Funeral Hospitality Plan. Marquee and tent inventory can seat up to 6,000 guests, indicating meaningful event-scale capacity for a regional operator.

The company's technology footprint is physical rather than digital: food is prepared in on-site kitchens at the Centurion HQ, while mobile kitchens, fridges, and toilets are manufactured in-house by sister company Cartel Projects & Manufacturing, providing vertical integration and supply reliability. Customer contact is handled through a professional website (cartelevents.co.za), email, multiple phone numbers, and in-person visits to the two office locations; service delivery is on-site at client-specified venues. The company's branded black-and-gold fleet functions as mobile advertising throughout Gauteng.

Cartel Events generates revenue through four streams: professional services (full-service catering and event coordination across funerals, weddings, corporate functions, and social events), one-time rentals (tents, furniture, and event equipment), hardware sales (mobile kitchens, fridges, and toilets manufactured by the sister company, available for sale or hire), and venue draping/decor services. Pricing is quote-based with tailor-made packages; downloadable PDF brochures are available for catering/decor packages and event accessories, but no standardized pricing tiers are publicly disclosed. Named clients include AVBOB, NFDA, Konyana Funeral Directors, Sopema Funeral, Memorial Parks by Calgro, Pan-African Parliament, Department of Labour, Irene Country Club, Cooler Boxing Day, ELCSA, and 21st Century Life, spanning funeral services, government, corporate, and large-scale social events. The company is privately held with no disclosed external funding.

Name

Cartel Events & Catering

Legal name

Cartel Events & Catering

Website

https://cartelevents.co.za

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Cartel Events & Catering is a privately held South African event management and catering company based in Centurion, Gauteng, serving funerals, weddings, corporate functions, and large social events across Pretoria and surrounding regions with in-house mobile infrastructure.

Ownership category

akta.pro rank

Product category

Event Catering and Management Services

NAICS

Caterers (722320), Caterers (72232), Food Service Contractors (722310)

SIC

Retail-Eating & Drinking Places (5810), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Wedding & Social Event Catering (THAHAKAE)

akta.pro secondary industries

Corporate & Business Event Catering (THAHAKAA), Event Catering (Weddings, Social, Private Parties) (THAFAIAB), Full-Service Catering (Off-Premise) (HSACAGAA), Off-Premise / Mobile Event Catering (THAHAKAD)

Keywords

• Event catering services
• Wedding planning services
• Funeral hospitality services
• Marquee tent rentals
• Event equipment hire

Headquarters

HQ city

Centurion

HQ country

South Africa

HQ region

Africa

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Event Catering Services: Full-service catering for funerals, weddings, corporate events, and social functions. Offers set buffet and a la carte menus, plus snack platters for casual or high-end dining.
2. Equipment & Tent Rental: Rental of quality tents, furniture, and event equipment for various occasions from small gatherings to large-scale events.
3. Mobile Solution Sales: Manufactured mobile kitchens, fridges, and toilets available for both sale and hire. Solutions manufactured by sister company Cartel Projects & Manufacturing.
4. Venue Draping & Decor: Draping services to transform venues with wide variety of colours and styles.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Cartel Events & Catering is a South African full-service event planning and catering company that provides catering, marquee and stretch tents, venue draping, equipment hire, and mobile solutions (mobile kitchens, fridges, and toilets) for funerals, weddings, corporate events, and social functions. The company operates on-site food preparation kitchens and coordinates all aspects of events from planning through execution, with mobile infrastructure manufactured by its sister company Cartel Projects & Manufacturing.

Product overview

Cartel Events & Catering is a South African events and catering company offering an integrated suite of event services organized around five core offerings: Funerals (comprehensive funeral event management), Weddings (full-service wedding planning and coordination), Catering (buffet and a la carte dining), Marquee & Stretch Tent (venue structures for up to 6000 guests), and Equipment Hire (rental equipment for various event types). These core services are supported by add-on offerings including Draping (venue transformation), Lounge & Cocktail (furniture rentals), Sound Stage & Lighting (audiovisual equipment), Mobile Hiring Solutions (portable kitchens, fridges, toilets), and a specialized Funeral Hospitality Plan. The company operates from Centurion, Gauteng with additional offices in Attridgeville, serving clients across Pretoria and surrounding areas.

Differentiator

Problem solved

Functional benefit

Products and services

• Funerals Comprehensive funeral event management including catering, toilet rentals, fridges, flower arrangements, decor, tents, chairs, PA system, and stages to ensure a dignified send-off. Targeted at funeral homes, grieving families, and funeral service partners.
• Weddings Full-service wedding planning and coordination covering sound and lighting, design and styling, decor, and catering to create memorable matrimonial celebrations. Targeted at engaged couples and wedding planners.
• Catering Event catering services offering set buffet and a la carte menus prepared by experienced chefs, including snack platters for casual or high-end dining occasions. Targeted at event organizers across funerals, weddings, corporate, and social events.
• Marquee & Stretch Tent Tent rentals including tent poles, stretch tents, and framed marquees available in various colours and styles, capable of seating up to 6000 guests. Targeted at event organizers needing temporary venue structures.
• Equipment Hire Rental equipment for funerals, weddings, corporate events, unveilings, baby showers, parties, and functions ranging from small informal gatherings to large-scale events. Targeted at event organizers needing furniture and equipment.
• Draping Venue and tent transformation service using a wide variety of colours and styles to create faultless ambience and hide venue imperfections. Targeted at event organizers enhancing venue aesthetics.
• Lounge & Cocktail

Quantifiable outcome

• Grown from 2 to 30 employees in 5 years
• +1 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Cartel Projects & Manufacturing (Sister Company)coreStrategic or Co-development PartnerMobile solutions (kitchens, fridges, toilets) are manufactured by sister company Cartel Projects & Manufacturing using quality materials and highest standards. This vertical integration ensures quality control and supply chain reliability for Cartel Events' mobile hiring solutions.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Others

• AVBOB: South Africa's largest mutual funeral services society and a current Cartel customer. Comparable as a major player in the funeral-services value chain that Cartel's Funeral Hospitality Plan is designed to serve rather than compete with.
• Cartel Projects & Manufacturing: Sister company that manufactures Cartel's mobile kitchens, fridges, and toilets. Relevant as an adjacent ecosystem participant that supplies Cartel's event operations and represents a potential standalone hardware-revenue line.

Direct peers

• Fedics: One of South Africa's largest contract catering companies serving corporate, government, healthcare, and education clients across multiple provinces. Directly comparable to Cartel's full-service catering and large-event capabilities, though at significantly greater national scale.
• Bash Event Management: South African event-management company providing planning, decor, and coordination for weddings and corporate events. Operates in a directly overlapping customer segment with Cartel's weddings and corporate functions business.
• Just Mashed Catering: South African events and catering company specializing in weddings, corporate functions, and private events. Closely comparable operating model and customer segments to Cartel's weddings and corporate event business.
• Elan Catering: South African full-service caterer delivering events, weddings, and corporate functions with on-site setup and equipment. Operates in a similar niche to Cartel with comparable event-style catering offerings in the Gauteng market.
• Something Different Event Management: South African wedding and corporate event planner offering full-service event coordination including decor, catering coordination, and equipment. Comparable as a horizontally positioned event-services peer in the same regional market.
• Vibez Function Hire: Gauteng-based marquee, tent, and event-equipment hire company. Direct overlap with Cartel's marquee & stretch tent and equipment-hire revenue streams within the same regional market.

Broad incumbents

• Tsebo Solutions Group: Pan-African outsourced catering, cleaning, and facilities-management group with deep South African presence. Comparable as a broad incumbent offering catering at scale across multiple industry verticals, including remote-site and event-style operations.
• Bidvest Catering: Catering arm of the Bidvest group providing contract and event catering across South Africa. A relevant broad incumbent competing for corporate and institutional catering contracts that Cartel also targets in Gauteng.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/cartel_events
• Facebookfacebook.com/CartelEventsGP

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cartel Events & Catering