Name

Applied Magnets

Legal name

Applied Magnets

Website

https://magnet4less.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Permanent Magnets

NAICS

Electrical Apparatus and Equipment, Wiring Supplies, and Related Equipment Merchant Wholesalers (42361)

SIC

Electronic Coils, Transformers & Other Inductors (3677)

akta.pro primary industry

Transformers & Magnetics (Power/Signal) (HDAHANAD)

akta.pro secondary industry

Passive Components (Resistors, Capacitors, Inductors, Ferrites) (IMAGAJAA)

Keywords

• Neodymium magnets
• Rare earth magnets
• Permanent magnets
• Industrial magnets
• Magnetic assemblies

Headquarters

HQ city

Plano

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Permanent Magnet Product Sales: One-time product sales of permanent magnets including neodymium, samarium cobalt, ceramic, and AlNiCo magnets sold in various shapes (discs, cylinders, blocks, cubes, spheres, rings, arcs, hooks) and grades. Revenue generated through individual unit sales and volume-based wholesale pricing with tiered discounts.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Applied Magnets manufactures, wholesales, and distributes industrial-grade neodymium (NdFeB) rare earth permanent magnets in grades N35 through N52, available in block, cube, disc, cylinder, sphere, ring, arc, hook, and countersunk configurations. The company also sells samarium cobalt, ceramic/ferrite, and AlNiCo magnets, plus magnetic assemblies, magnetic water treatment systems, magnet wire, magnetic tools, and WindMax wind turbines through its magnet4less.com e-commerce platform serving industrial, commercial, scientific, and retail customers worldwide.

Product overview

Applied Magnets is a manufacturer, wholesaler, and distributor of industrial-grade neodymium magnets (NdFeB) and related magnetic products. The company operates as a B2B/B2C e-commerce platform selling to industrial, commercial, scientific, and retail customers worldwide. The product portfolio centers on premium neodymium magnets (N35-N52 grades) available in diverse form factors including blocks, cubes, discs, cylinders, spheres, rings, arcs, and wedges, supplemented by ceramic/ferrite magnets, samarium cobalt high-temperature magnets, and AlNiCo magnets. Supporting product lines include magnetic assemblies, magnetic water treatment systems (Hydro-Soft), magnetic tools (hooks, lifters, sweepers, pole testers), ferrofluid, magnetic viewing film, Essex magnet wire, and WindMax wind turbines/generators. All neodymium magnets are manufactured in ISO-certified facilities. The company stocks products in a U.S. warehouse (Plano, TX) for immediate fulfillment and serves customers globally through magnet4less.com.

Differentiator

Problem solved

Functional benefit

Products and services

• Neodymium Block, Cube & Bar Magnets Industrial-grade neodymium-iron-boron (NdFeB) magnets in block, cube, and bar shapes, ranging from N35 to N52 grades, with various coatings (nickel, epoxy, zinc) and options including countersunk holes, for industrial, commercial, and hobbyist use.
• Neodymium Disc & Cylinder Rare Earth Magnets Circular and cylindrical neodymium magnets available in various diameters and thicknesses, including diametrically magnetized variants, with pull force ratings up to 77+ lbs, for industrial, commercial, and DIY use.
• Neodymium Sphere & Ball Rare Earth Magnets Spherical neodymium magnets including gold-coated variants for skin-friendly applications, grade N52, magnetized through diameter, for hobby, craft, and consumer use.
• Neodymium Ring & Tube Rare Earth Magnets (Washers) Ring-shaped and tubular neodymium magnets with various inner and outer diameters for industrial and commercial applications.
• Neodymium Arc & Wedge Rare Earth Magnets Specially shaped neodymium magnets designed for motor and generator applications, featuring curved or angled configurations.
• Neodymium Cup, Hook & Mounting Magnets Neodymium magnets encased in steel cups with hooks or mounting capabilities, providing enhanced pull force for hanging, mounting, and industrial applications.
• Neodymium Fishing Magnets High-pull-force neodymium magnets designed for retrieving ferrous objects from water, mud, or hard-to-reach locations.
• Magnetic Water Softener (Hydro-Soft, Model MWS4) Neodymium magnetic water treatment systems that condition water without salt or electricity, removing scale buildup from pipes and appliances, using a super duty solid steel back driver for quadrupled magnetic strength.
• Ceramic (Ferrite) Magnets Cost-effective sintered composite magnets made from iron oxide and barium/strontium carbonate, available in bar, block, disc, cylinder, and ring shapes.
• Samarium Cobalt (SmCo) Rare Earth Magnets High-temperature resistant rare earth magnets composed of samarium and cobalt, suitable for demanding applications up to 500°F and above.
• AlNiCo Magnets Aluminum-nickel-cobalt permanent magnets including cow magnets and horseshoe magnets for various industrial and agricultural applications.
• Magnetic Tools & Instruments Magnetic tools including lifters, sweepers, pickup tools, pole detectors/testers, magnetic hooks and clips, and magnetic science project kits.
• Ferrofluid & Magnetic Viewing Film Magnetic fluids (ferrofluid) for scientific demonstrations and visual effects, along with magnetic viewing film for visualizing magnetic field patterns.
• Essex Magnet Wire Enameled magnet wire and winding wire spools from Essex for coil winding, motors, and electrical applications.
• Wind Turbines & Generators (WindMax) WindMax brand wind turbines and generators including 650W, 1KW, and 400W models for residential and off-grid power generation.
• Magnet Pole Detector-Identifier-Tester (A-POLE-1) Handheld device that identifies north and south poles of permanent magnets using LED indicators, with ±17mT sensitivity and compatibility with NdFeB, SmCo, AlNiCo, and ceramic magnets.

Quantifiable outcome

• ISO certified manufacturing ensures consistent quality standards across all products
• +2 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• WindMax (Wind Turbine Products)coreChannel Partner/ Reseller/ DistributorApplied Magnets distributes WindMax brand wind turbines and generators, including models such as WindMax-H08, WindMax HY-400, and WindMax 650W turbines. These are sold alongside their magnet products for renewable energy applications, with customers purchasing both magnets and complete turbine units.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Amazing Magnets: Amazing Magnets is a smaller direct-to-consumer retailer of neodymium and rare earth magnets with a comparable e-commerce-only footprint and similar hobby/SMB/industrial customer base. Closely comparable in business model, though smaller in scale than Applied Magnets.
• United Nuclear Scientific Supplies: United Nuclear is a niche online retailer of magnets, magnetic materials, and science/experiment supplies serving hobbyists, educators, and small industrial buyers. Comparable e-commerce, customer overlap, and product category breadth to Applied Magnets, particularly the science and education segments.
• Adams Magnetic Products: Adams Magnetic Products is a U.S. manufacturer and distributor of flexible, ceramic, neodymium, and samarium cobalt magnets serving industrial, OEM, and educational customers with custom fabrication. Comparable to Applied Magnets in product breadth and customer types, with a stronger emphasis on custom and OEM work.
• K&J Magnetics: K&J Magnetics is a closely matched direct competitor: a U.S.-based online retailer/wholesaler of neodymium, ceramic, and samarium cobalt magnets with in-house engineering support, near-identical product catalog, and a DIY/industrial/hobbyist customer base. Operates a comparable direct-to-consumer e-commerce model serving industrial, hobby, and educational buyers.
• Master Magnetics: Master Magnetics (The Magnet Source) is one of the largest U.S. manufacturers and distributors of permanent magnets including neodymium, ceramic, AlNiCo, and SmCo, with a broad catalog and industrial distribution channels. Highly comparable to Applied Magnets in product range and customer segments, though larger and with deeper B2B distribution.
• Dura Magnetics: Dura Magnetics specializes in neodymium and rare earth magnets for industrial and OEM customers, with online ordering and custom magnet assemblies. Directly comparable product offering and B2B/hobbyist mix to Applied Magnets.
• CMS Magnetics: CMS Magnetics is a U.S.-based direct-to-consumer e-commerce seller of neodymium magnets, magnetic assemblies, and tools with very similar product catalog, pricing model, and hobbyist/industrial customer mix to Applied Magnets. Operates as a direct online competitor in the same niche.

Emerging players

• SDM Magnetics: SDM Magnetics is a China-based manufacturer and direct online seller of custom and standard neodymium magnets targeting global buyers including North America. Represents the lower-cost, direct-from-Asia competitive pressure that Applied Magnets explicitly positions against, making it a highly relevant emerging competitive threat.

Broad incumbents

• Arnold Magnetic Technologies: Arnold Magnetic Technologies (a subsidiary of Compass Diversified) is a long-established, broad-line magnetic materials and assemblies manufacturer serving aerospace, defense, motors, and industrial markets worldwide. Overlaps with Applied Magnets across neodymium, SmCo, and AlNiCo, but operates as a much larger incumbent with proprietary alloys, IP, and engineered assemblies.
• Dexter Magnetic Technologies: Dexter Magnetic Technologies designs and manufactures custom magnetic assemblies, including neodymium, SmCo, and AlNiCo magnets, serving medical, aerospace, defense, and industrial OEM markets. Overlaps in product types with Applied Magnets but operates as a higher-mix, engineered-solutions incumbent rather than a wholesale e-commerce model.

Market position

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/magnet4less
• LinkedInlinkedin.com/company/applied-magnets

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Applied Magnets