Hochmüller Multimídia

What Hochmüller Multimídia does

Hochmüller Multimídia is a Brazilian 360° communications agency founded in 2010 by Fran Hochmüller and headquartered in Rio de Janeiro, with a regional office in São Paulo. The firm delivers four integrated service lines: press relations (Assessoria de Imprensa), public relations, content production, and influencer marketing. Its stated positioning is journalist-led, with a team drawn from editorial backgrounds, which functions as the core credibility lever for media-facing work.

The business model is project-based professional services: clients engage the agency per campaign or retainer, with deliverables spanning press release drafting, media outreach, long-form content, and influencer activation. Over a 10+ year operating history the firm has executed 630+ projects, generated 5,675+ media insertions, and served 200+ clients spread across at least eight verticals including retail, gastronomy, tourism, financial services, technology, aviation, real estate, and agriculture. The client mix ranges from SMBs to enterprise, with no publicly disclosed anchor accounts.

The firm is privately held and founder-owned, with 11-50 employees and no external funding disclosed. There is no technology or AI layer underlying the service — delivery is human-led workflow. Geographic presence is two-city (Rio / São Paulo), and the competitive posture is that of a mid-tier, relationship-driven Brazilian PR boutique rather than a scaled content platform.

Name

Hochmüller Multimídia

Legal name

Hochmüller Multimídia

Website

https://hochmuller.com.br

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Hochmüller Multimídia is a Brazilian 360° communications agency founded in 2010 by Fran Hochmüller, offering press relations, public relations, content production, and influencer marketing to 200+ clients across retail, gastronomy, tourism, financial, technology, aviation, real estate, and agriculture.

Ownership category

akta.pro rank

Product category

Public Relations Services

NAICS

Public Relations Agencies (54182), Public Relations Agencies (541820), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Social Media & Community Management (PR-led) (BPAFADAM)

akta.pro secondary industry

Influencer Strategy & Campaign Management (MPAAAHAA)

Keywords

• Public relations services
• Press relations
• Content production
• Influencer marketing
• Communication agency

Headquarters

HQ city

Rio De Janeiro

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Communication and PR Services: Revenue generated through professional services contracts for press relations, public relations, digital content production, and influencer marketing management. Services are custom and project-based, likely billed through retainers or individual project fees.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Hochmüller Multimídia is a 360° communication agency that delivers four integrated services: Assessoria de Imprensa (press relations and media positioning), Relações Públicas (public relations and stakeholder engagement), Produção de Conteúdo (customized content for social media and other communication channels), and Marketing de Influência/Agenciamento (digital influencer campaigns and sponsorship/partnership management). The agency builds and manages the reputation of companies, brands, products, services, specialists, and public figures to create visibility and credibility in national media and digital channels.

Product overview

Hochmüller Multimídia is a 360° communication agency that offers an integrated portfolio of four core services: Assessoria de Imprensa (press relations and media positioning), Relações Públicas (public relations and stakeholder engagement), Produção de Conteúdo (customized content for social media and communication channels), and Marketing de Influência/Agenciamento (digital influencer campaigns and sponsorship/partnership agency services). These services are designed to work together as a unified communication strategy, customized for each client to build credibility, reputation, and visibility in national media.

Differentiator

Problem solved

Functional benefit

Products and services

• Assessoria de Imprensa Communication strategy service designed to position clients in national media, including media relations and press coverage management. Targets companies, brands, and public figures seeking media visibility.
• Relações Públicas High-impact public relations actions targeting audience engagement, building connections with potential clients and stakeholders through strategic PR initiatives.
• Produção de Conteúdo Customized content production for social media and other communication channels, tailored to each client and target audience.
• Marketing de Influência/Agenciamento Customized campaigns with digital influencers and agency services for project management, sponsorship acquisition, and partnership development.

Quantifiable outcome

• 630+ projects completed
• +2 more outcomes

Named customers25 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• FSB Comunicação: Largest Brazilian-owned PR and communications firm with a national footprint across multiple verticals. Overlaps directly with Hochmüller on PR services and offers a useful benchmark for what's achievable at significantly greater scale in the Brazilian market.
• Ketchum (Brazil): Global PR network with a São Paulo office providing integrated communications, influencer marketing, and content services. Competes for the same mid-market and enterprise PR mandates in Brazil but with substantially deeper resources.
• Edelman Brasil: Brazilian operations of the global Edelman network, offering PR, public affairs, and influencer marketing. Overlaps on PR services and competes for the same enterprise clients in financial services, tech, and consumer verticals.
• FleishmanHillard Brasil: Brazilian office of the global FleishmanHillard network, providing PR, public affairs, and content services. Competes for similar enterprise mandates in Brazil with deeper geographic and functional reach.
• Ogilvy PR Brasil: Brazilian PR arm of the global Ogilvy network, offering integrated communications, influencer marketing, and content. Competes for the same enterprise marketing and PR clients in Brazil with much broader global resources.

Direct peers

• Approach Comunicação: Brazilian integrated communication agency with a comparable mix of press relations, content production, and influencer services. Closely comparable operating model to Hochmüller, especially in mid-market and SMB clients.
• Lema Comunicação: Brazilian PR and communications agency operating in a similar mid-market positioning with custom strategies across multiple verticals. Directly comparable service offering and client mix to Hochmüller.
• Babel Comunicação: Brazilian communication agency with a similar full-service portfolio spanning press relations, content, and influencer marketing. Comparable in size and profile to Hochmüller.
• CDI Comunicação: Brazilian communication agency with comparable integrated services across press relations, content, and influencer marketing. Similar size and mid-market positioning to Hochmüller.
• INK Public Relations: Brazilian PR agency focused on integrated press relations and digital content for consumer and lifestyle brands. Directly comparable service mix and clientele to Hochmüller.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hochmüller Multimídia