What Mazda Auto Leasing Company does

Mazda Auto Leasing Company (マツダオートリース株式会社) is a Hiroshima-headquartered Japanese auto leasing provider, incorporated in 1965 as Mazda Rent-A-Lease and rebranded to its present name in 2002. It is jointly owned by Sumitomo Mitsui Auto Service Company (parent) and Mazda Corporation, and operates as a captive specialty lessor within that industrial group. The company provides acquisition, leasing, maintenance, repair, and inspection of automobiles and vehicle parts to corporate (法人) and individual (個人) customers across Japan through approximately 8 branch offices spanning Sapporo, Sendai, Tokyo, Shizuoka, Nagoya, Osaka, Hiroshima HQ, and Fukuoka, supported by a Vehicle Service Department.

The product set is anchored by two core lease types: a full-service Maintenance Lease (メンテナンスリース) bundling registration, automobile taxes, compulsory and voluntary insurance, scheduled and statutory inspections, repairs, consumables, tire and battery replacement, loaner service, and 24/7 roadside assistance — accounting for 70% of corporate leases — and a lighter-touch Finance Lease (ファイナンスリース) covering only vehicle cost, registration, and taxes. Complementary offerings include Leaseback (sale-and-leaseback of owned vehicles), Switch to Lease (sequential fleet transition), Lease & Lease (a partner-operated leasing program), My Car Lease for individuals with residual-value pricing, and TESMA specialized vehicle configurations (refrigerated, crane, welfare). The technology stack is built around conventional fleet management systems plus SAFE-DR, a Clarion-powered vehicle tracking service, and integration with Mazda's nationwide dealer and service network for procurement and maintenance delivery.

The business model is subscription-recurring, generating monthly lease payments from multi-year contracts (3-7 years) at mileage tiers ranging up to 3,000 km/month, supplemented by transaction-fee revenue from the Lease & Lease partner program and one-time revenue from used vehicle sales. Go-to-market is sales-led through direct branch offices with field sales personnel, augmented by Mazda dealer referrals and an online 3-step quote request system. The managed fleet totaled approximately 35,000 vehicles as of April 2022, the company employs around 150 people, and registered capital is ¥100 million.

Name

Mazda Auto Leasing Company

Legal name

Mazda Auto Leasing Company (マツダオートリース株式会社)

Website

https://mazda-autolease.co.jp

Company type

Private

Founded year

1965

Operating status

Operating

Headcount range

101–250 employees

Short description

Mazda Auto Leasing Company is a Japanese auto leasing provider established in 1965, serving corporate and individual customers with maintenance and finance leases. It manages approximately 35,000 vehicles across 8 branch offices nationwide as a subsidiary of Sumitomo Mitsui Auto Service.

Ownership category

akta.pro rank

Product category

Auto Leasing Services

NAICS

Passenger Car Leasing (532112), Passenger Car Rental (532111), Automotive Equipment Rental and Leasing (5321), Automotive Repair and Maintenance (8111)

SIC

Services-Auto Rental & Leasing (No Drivers) (7510), Services-Automotive Repair, Services & Parking (7500)

akta.pro primary industry

Long-Term Car Rental (Monthly/Extended Hire) (TLABAAAD)

akta.pro secondary industries

Leasing & Lease Buyout Financing (FSAKADAC), Auto & Vehicle Leasing (Personal Use) (FSAKANAA), Car Carrier/Auto Transporter Trucks Leasing & Rental (TLABAEAI)

Keywords

• Auto leasing services
• Fleet management
• Vehicle maintenance leasing
• Corporate fleet leasing
• Personal car leasing

Headquarters

HQ city

Hiroshima

HQ country

Japan

HQ region

Asia

Offices8 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Auto Leasing (Maintenance Lease): Monthly lease payments covering vehicle cost, registration, automobile taxes (environmental performance tax, type-based tax, weight tax), compulsory insurance, voluntary insurance, scheduled inspections, statutory inspections, inspection certification, general maintenance and repairs, consumables replacement, tire and battery replacement, loaner car service, and roadside assistance. The primary revenue stream, with 70% of corporate leases being maintenance leases.
2. Auto Leasing (Finance Lease): Monthly lease payments covering vehicle cost, registration, and taxes only. Maintenance services are not included and are the customer's responsibility. Lower monthly payments than maintenance lease.
3. Used Vehicle Sales: Sales of used automobiles and vehicles.
4. Lease & Lease System: Partnership program where partner companies act as auto leasing operators. Mazda Auto Leasing handles back-office and management operations while partner companies focus on sales. Revenue comes from the spread between customer lease payments and payments to Mazda Auto Leasing.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Mazda Auto Leasing Company provides auto leasing and fleet management services in Japan, offering maintenance leases, finance leases, leasebacks, switch-to-lease plans, and personal car leases bundled with vehicle maintenance. It serves primarily corporate fleet customers with a secondary individual consumer segment, managing approximately 35,000 vehicles through eight branch offices nationwide and leveraging the Mazda dealer network for nationwide service coverage.

Product overview

Mazda Auto Leasing Company operates as a specialized auto leasing provider offering two core product types: Maintenance Lease (including comprehensive services) and Finance Lease (maintenance excluded). The company serves both corporate and individual customers through products including Leaseback (sale-and-leaseback of owned vehicles), Switch to Lease (gradual fleet transition), and Lease & Lease (partner business program). For personal customers, My Car Lease (マイカーリース) provides individual auto leasing with residual value pricing. Specialized offerings include TESMA for custom vehicle configurations. The majority (70%) of corporate leases are maintenance leases. The company manages approximately 35,000 vehicles across 8 locations in Japan, with headquarters in Hiroshima.

Differentiator

Problem solved

Functional benefit

Products and services

• Maintenance Lease (メンテナンスリース)
• Finance Lease (ファイナンスリース)
• Leaseback (リースバック)
• Switch to Lease (乗換えリース)
• Lease & Lease (リース＆リース)
• My Car Lease (マイカーリース)
• TESMA (テスマ)

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered minor and core.

• Times Car Rental (タイムズカーレンタル)minorOthersTimes Car Rental is listed as a partner on the website footer. Provides loaner vehicle services during maintenance periods and potentially collaborates on vehicle solutions.
• Mazda Dealer NetworkcoreChannel Partner/ Reseller/ DistributorNationwide network of Mazda-authorized dealers serving as referral sources and service points for leased vehicles. Dealers provide vehicle sales, maintenance services, and refer customers to Mazda Auto Leasing for financing solutions.

Scale indicators12 records

Recent moves7 records

Expansion highlights6 records

Others

• Clarion (Fleet Management): Technology provider whose SAFE-DR platform Mazda Auto Leasing integrates for fleet management. They are a supplier/ecosystem peer relevant to understanding the fleet tech dependency disclosed in Mazda Auto Leasing's offerings.

Broad incumbents

• ORIX Auto Corporation: One of the largest passenger car leasing and rental companies in Japan. Offers maintenance lease, finance lease, and fleet management services to corporate and individual customers — directly comparable product set across multiple brands.
• Nissan Financial Services: Nissan's captive leasing and financing arm in Japan. Same OEM-tied auto leasing product set targeting corporate and individual customers — clear structural parallel to Mazda Auto Leasing.
• Honda Leasing (Honda Finance): Honda's captive leasing arm in Japan. Same single-OEM, multi-product leasing model with corporate fleet focus and vehicle management services — directly comparable business model to Mazda Auto Leasing.
• Toyota Financial Services (Toyota Auto Lease): Toyota group captive leasing arm offering KINTO and Toyota Auto Lease products. Same business model (maintenance and finance lease, fleet management) tied to a single OEM ecosystem, comparable structure to Mazda Auto Leasing.
• Sumitomo Mitsui Auto Service: Parent company and one of Japan's largest multi-brand auto leasing providers. Directly comparable as the parent operates the same auto leasing business model, just at much greater scale and across multiple OEMs.

Direct peers

• Times Car Rental (Park24): Listed as a partner on Mazda Auto Leasing's site for loaner and rental services; broader car rental and short-term lease provider across Japan. Overlaps in corporate mobility and personal leasing customer segments.
• JACCS (Japan Consumer Credit Service) Auto Leasing: Multi-brand consumer and corporate auto leasing provider in Japan with maintenance and finance lease products. Competes for the same individual and small-business leasing segments Mazda Auto Leasing addresses via My Car Lease.
• Mitsubishi Auto Leasing: Mitsubishi group captive leasing arm in Japan offering auto lease to corporate customers. Closely comparable in scope, product mix, and single-OEM orientation to Mazda Auto Leasing.
• NTT Auto Lease: Multi-brand leasing and fleet management provider to corporate customers across Japan. Direct competitor in the corporate fleet leasing space with similar maintenance and finance lease product structure.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mazda Auto Leasing Company