Kimberley Wild Expeditions
Family-owned Australian 4WD adventure tour operator, founded 1999 in Broome, offering guided small-group expeditions across the Kimberley and Western Australia's West Coast from half-day to 14-day durations, using an exclusive private permanent camps network.
- Company typePrivate
- Founded1999
- HeadquartersBroome, Australia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Kimberley Wild Expeditions does
Kimberley Wild Expeditions Pty Ltd is a family-owned and operated 4WD adventure tour company headquartered in Broome, Western Australia, founded in 1999 and operating for 25+ years. The company runs guided tours across the Kimberley region and Western Australia's West Coast in custom-built 4WD vehicles (4-seat to 25-seat configurations) designed for remote outback terrain, with PA systems, wide viewing windows, reclinable seating, and air-conditioning. Its core product is organized into three platforms — Broome Day Tours, Kimberley Expeditions, and Wild Expeditions — spanning half-day experiences to 14-day expeditions, with per-person pricing from A$325 to A$7,325. A key technical/operational differentiator is the company's exclusive network of permanent private camps, including the Bungle Bungles Safari Camp (the only private camp inside Purnululu National Park), Manning Gorge Camp, El Questro Wilderness Camp, Lake Argyle Camp, and Cygnet Bay Safari Camp, all accessible exclusively to Kimberley Wild groups.
The business operates a sales-led GTM motion through direct phone reservations (1300 73 88 70), email ([email protected]), a self-serve online booking portal (wildexpeditionsbookings.com.au), travel agent networks, and, as of 2025, a global channel partnership with Intrepid Travel for extended Kimberley Expeditions. Revenue is generated entirely through one-time tour package sales, accommodation upgrades (Camping Plus), private charter services, and ancillary activity fees (helicopter scenic flights, cruises). Customer segments include active seniors (average age 55–60), families with children 12+, budget backpackers (18+), international tourists, and private group charters for corporate/school/special-interest clients. Distribution is small-group (max 12–20 passengers) with two-staff-per-tour support and seasonal operation concentrated May–October.
Kimberley Wild Expeditions firmographics
Firmographics- Name
- Kimberley Wild Expeditions
- Legal name
- Kimberley Wild Expeditions Pty Ltd
- Website
- https://kimberleywild.com.au
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Family-owned Australian 4WD adventure tour operator, founded 1999 in Broome, offering guided small-group expeditions across the Kimberley and Western Australia's West Coast from half-day to 14-day durations, using an exclusive private permanent camps network.
- Ownership category
- akta.pro rank
Kimberley Wild Expeditions industry classification
Industry- Product category
- Adventure Tourism Services
- NAICS
- Tour Operators (561520), Tour Operators (56152), Scenic and Sightseeing Transportation, Land (48711), Scenic and Sightseeing Transportation (487), Scenic and Sightseeing Transportation, Land (487110)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Safari & Overland Wildlife Adventures (4x4/Jeep) (THAJABAD)
- akta.pro secondary industries
- Guided Tours & Interpretive Services (Ranger-Led, Naturalist, Cultural Interpretation) (THAAAGAB), Adventure & Expedition Travel Agencies (THAKAFAB), Private Adventure & Expedition Experiences (Custom Hikes, Safaris, Backcountry) (THAJALAG), Eco-Adventure Multi-Day Expeditions (Trekking, Hut-to-Hut, Pack Trips) (THAAAEAJ), Safari & Wilderness Luxury Resorts (THAGACAD)
Keywords
Where Kimberley Wild Expeditions is headquartered
LocationHeadquarters
- HQ city
- Broome
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Kimberley Wild Expeditions business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Tour Package Sales: Revenue from selling tour packages ranging from day tours to 14-day extended expeditions in Western Australia and the Kimberley region
- Private Charter Services: Custom-designed private group itineraries for school groups, sporting clubs, special interest groups, families, and corporate groups using their fleet of 4-seat, 21-seat and 25-seat 4WD vehicles
- Accommodation Upgrades: Camping Plus accommodation upgrades providing comfort-style options including safari tents with power, cabins with ensuites at additional cost
- Optional Activities: Additional revenue from optional activities such as helicopter scenic flights ($350-$550), Chamberlain Gorge Cruise ($100-$120), Lake Argyle Sunset Cruise ($100-$120)
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | 5 Day Broome to the Bungle Bungles - from $2,270 per person (2026) |
| Unit Pricing | Multi-year contract | 11 Day Wild Kimberley Loop - from $4,615 per person (2026) |
| Unit Pricing | Multi-year contract | 14 Day Kimberley Trail - from $6,020 per person (2026) |
| Unit Pricing | Multi-year contract | 8 Day West Coast Adventure Northbound - from $4,395 (2026) |
| Unit Pricing | Multi-year contract | 12 Day West Coast & Karijini Adventure - from $7,325 per person (2026) |
| Unit Pricing | Pay-as-you-go | 1 Day Dampier Peninsula Adventure - from $325 per person (concession) |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels6 records
Kimberley Wild Expeditions product offering
Product offeringCore offering
Kimberley Wild Expeditions is a family-owned 4WD tour company based in Broome, Western Australia, offering guided adventure tours across the Kimberley region and West Coast of Australia. The product portfolio spans half-day Broome day tours through 14-day extended expeditions, including transport in custom-built 4WD vehicles, accommodation at permanent camps or camping grounds, meals, national park entry fees, and guided experiences. Three tour style platforms (Broome Day Tours, Kimberley Expeditions, Wild Expeditions) support different comfort levels and budgets, with optional Camping Plus upgrades and private group charters available.
Product overview
Kimberley Wild Expeditions is a family-owned 4WD tour company based in Broome, Western Australia, offering adventure tours across the Kimberley region and West Coast of Australia. The product portfolio consists of three main tour style platforms (Broome Day Tours, Kimberley Expeditions, and Wild Expeditions) supporting a range of tour durations from half-day experiences to 14-day expeditions. Key products include day tours (1/2 Day Broome Sights, 1 Day Dampier Peninsula), short breaks (5-8 day tours covering Karijini, West Coast, and Bungle Bungles), and extended touring (11-14 day Kimberley and West Coast adventures). Accommodation options include Camping and Camping Plus upgrades, with exclusive use of the Bungle Bungles Safari Camp. Private group charters and custom itineraries are available as add-on services. The company partners with Intrepid Travel for operating extended tours and Australian Pinnacle Tours for Broome Day Tours.
Differentiator
Problem solved
Functional benefit
Products and services
- 1/2 Day Broome Sights Tour Half-day tour showcasing Broome's key attractions and sights, departing from Broome, Western Australia, and returning to hotel accommodation in the evening.
- 1 Day Dampier Peninsula Adventure Full-day adventure exploring indigenous Bardi country, including Cygnet Bay Pearl Farm, One Arm Point aquaculture hatchery, and Beagle Bay Church. Pricing: Concession $325, Adult $349, Child (4-12yrs) $234; 4WD/Fly option: Concession $816, Adult $840, Child $725. Includes meals.
- 5 Day Broome to the Bungle Bungles Five-day inland adventure covering the Kimberley's highlight attractions including Windjana Gorge, Tunnel Creek, the Bungle Bungles, Mimbi Caves, and cultural experiences. Pricing from $2,270 per person (May 2026), $2,385 (June-August 2026), $2,495 (July 2026). Camping Plus add: $465 twin share, $825 single. Departures May-October, Tuesdays. Max 20 passengers.
- 5 Day Karijini Explorer Five-day adventure exploring Karijini National Park's gorges, canyons, caves and bushlands, including Joffre Gorge, Hancock Gorge, Weano Gorge, and Hamersley Gorge.
- 7 Day West Coast Adventure Southbound Seven-day southbound journey from Exmouth to Perth, exploring Ningaloo Reef, Shark Bay, Shell Beach, Kalbarri National Park, and the Pinnacles Desert.
- 8 Day West Coast Adventure Northbound Eight-day northbound tour from Perth to Exmouth, covering UNESCO World Heritage areas, remote bays, coral reefs, pink lakes, and Shell Beach along Australia's West coast. Pricing from $4,395 per person (2026), $4,195 (2027). Includes hotel (5 nights), resort (2 nights).
- 11 Day Wild Kimberley Loop Eleven-day camping adventure through the remote Kimberley Outback, exploring Windjana Gorge, Bell Gorge, Manning Falls, El Questro, Lake Argyle, and the Bungle Bungles with accommodation choices of Camping or Camping Plus. Pricing from $4,615 (May/September 2026), $4,800 (July-August 2026), $4,980 (June 2026). Camping Plus Upgrades Twin Share: add $1,045 per person; Single: add $1,840 per person. Guaranteed departure with minimum 1 traveler.
- 13 Day Kimberley Walking Thirteen-day walking-focused tour combining guided walks with Kimberley highlights including Gibb River Road, El Questro Wilderness Park, and Purnululu National Park, featuring comfortable camping with motel accommodation in Kununurra. Max 15 passengers.
- 14 Day Kimberley Trail, including Mitchell Plateau Fourteen-day expedition covering the Mitchell Plateau via helicopter, Gibb River Road, Windjana Gorge, El Questro, Lake Argyle, and the Bungle Bungles, with advanced fitness requirements. Pricing from $6,020 (September 2026), $6,335 (May/August 2026), $6,495-$6,885 (June-July 2026). Departures May-October. Max 20 passengers.
- 12 Day West Coast & Karijini Adventure Twelve-day combination tour from Perth to Exmouth covering the Pinnacles Desert, Ningaloo Reef, Shark Bay, and Karijini National Park's gorges, with hotel, resort, station stay, and eco lodge accommodation. Pricing from $7,325 per person (2026), $7,670 (2027). Max 12 passengers.
- Bungle Bungles Safari Camp Exclusive private safari camp located in the heart of Purnululu National Park, featuring eco safari tents with views of the Bungles Massif, modern facilities, covered dining deck, and panoramic views. Exclusive to Kimberley Expeditions travellers.
- Private Group Charters Custom-designed private charter programs for school groups, sporting clubs, special interest groups, families, and exploratory adventures using 4-seat, 21-seat, and 25-seat 4WD vehicles.
Quantifiable outcome
- Guaranteed departure with only 1 traveler on 11 Day Wild Kimberley Loop
- +2 more outcomes
Companies that use Kimberley Wild Expeditions
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles5 records
Kimberley Wild Expeditions technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Kimberley Wild Expeditions partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Intrepid TravelcoreAs of 2025, Kimberley Wild's extended Kimberley Expeditions are operated by Intrepid Travel. Kimberley Wild acts as a non-exclusive third party agent for promotion and sale of travel products. Reservations are transferred to Intrepid Travel which reviews and confirms bookings. Bookings are subject to Intrepid Travel's Booking Conditions.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Kimberley Wild Expeditions competitors and assessment
Company assessmentDirect peers
- Adventure Tours Australia: Australian small-group adventure tour operator offering multi-day 4WD and camping itineraries across the Kimberley, Top End, and West Coast. Directly comparable product (small-group 4WD overland tours), customer profile (active international and domestic travelers), and accommodation tiering.
- Wayoutback Australian Safaris: Small-group 4WD safari operator running extended Kimberley and Top End expeditions with camping and accommodated options. Closely comparable in vehicle style, itinerary length (5-14 days), and senior-friendly small-group format.
- Australian Pinnacle Tours:
Broad incumbents
- Intrepid Travel: Global adventure tour operator that now operates Kimberley Wild's extended Kimberley Expeditions under a 2025 partnership. Highly comparable because it sells multi-day small-group adventure tours in remote destinations with similar target customers, but at much broader global scale across 100+ countries.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Kimberley Wild Expeditions social profiles
Digital presenceKimberley Wild Expeditions financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kimberley Wild Expeditions leadership team
Management profileNumber of profiles
Kimberley Wild Expeditions funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kimberley Wild Expeditions M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kimberley Wild Expeditions
What does Kimberley Wild Expeditions do?
Kimberley Wild Expeditions is a family-owned 4WD tour company based in Broome, Western Australia, offering guided adventure tours across the Kimberley region and West Coast of Australia. The product portfolio spans half-day Broome day tours through 14-day extended expeditions, including transport in custom-built 4WD vehicles, accommodation at permanent camps or camping grounds, meals, national park entry fees, and guided experiences. Three tour style platforms (Broome Day Tours, Kimberley Expeditions, Wild Expeditions) support different comfort levels and budgets, with optional Camping Plus upgrades and private group charters available.
Is Kimberley Wild Expeditions a public or private company?
Kimberley Wild Expeditions is a private company. It is classified as family owned and is currently operating.
When was Kimberley Wild Expeditions founded?
Kimberley Wild Expeditions was founded in 1999. It employs 11 to 50 people.
Where is Kimberley Wild Expeditions based?
Kimberley Wild Expeditions is headquartered in Broome, Australia, in the Oceania region.
How does Kimberley Wild Expeditions make money?
Four revenue lines are on record. Tour Package Sales are the primary driver. The others are private Charter Services, accommodation Upgrades and optional Activities.
Who are Kimberley Wild Expeditions's main competitors?
Direct peers on record are Adventure Tours Australia, Wayoutback Australian Safaris and Australian Pinnacle Tours. Intrepid Travel is listed as a broad incumbent.
Does Kimberley Wild Expeditions have an API?
No public API is recorded for Kimberley Wild Expeditions.
What industry is Kimberley Wild Expeditions in?
Kimberley Wild Expeditions's product category is Adventure Tourism Services. Its primary akta.pro industry code is THAJABAD, Safari & Overland Wildlife Adventures (4x4/Jeep), with a secondary code of THAAAGAB, Guided Tours & Interpretive Services (Ranger-Led, Naturalist, Cultural Interpretation). Its NAICS code is 561520 and its SIC code is 7900.