Heisei Memorial Hospital

What Heisei Memorial Hospital does

Heisei Memorial Hospital (社会医療法人平成記念会) is a Social Medical Corporation founded in 1993 and headquartered in Kashihara City, Nara Prefecture, Japan. It operates a vertically integrated healthcare network anchored by a 300-bed acute care hospital (Heisei Memorial Hospital, including a Primary Stroke Center, Nara Prefecture secondary emergency designation, and 3.0T MRI / 80-slice CT imaging infrastructure) and a 116-bed recovery rehabilitation hospital (Heisei Mahoroba Hospital). The group operates additional facilities including Heisei Takatori Clinic, the Sagisunosato elderly nursing facility, the Visiting Nursing Station Aoi, the Shijou home care management office, and two daycare rehabilitation centers (Heisei Jingumae and Tawaramoto), plus two visiting rehabilitation services. Service lines span emergency medicine, stroke care, gastroenterology, orthopedic surgery (including ROSA robot-assisted knee replacement introduced in 2022), rehabilitation robotics (Wellwalk, POPO, Honda Assist, CoCoroeAR2), Kawawa method and CI therapy for post-stroke recovery, oncology, dialysis, and end-of-life care.

Revenue is generated primarily through Japanese public insurance — national health insurance (Kokumin Kenko Hoken / Kyokai Kenpo) for inpatient and outpatient acute services billed under the DPC (Diagnosis Procedure Combination) per-diem framework, and long-term care insurance (Kaigo Hoken) for visiting nursing, home care management, daycare rehabilitation, and elderly facility admissions. Pricing is largely fee-schedule driven; patient co-insurance for visiting rehabilitation is approximately ¥6,021 per visit (Kashihara City Grade 7 regional add-on), and inpatient charges are billed per day rather than per stay. The DPC Data Hospital Information Disclosure System publicly publishes standardized quality metrics including age-stratified discharge counts, UICC cancer stage distribution, pneumonia/stroke volumes, surgical case counts, risk-adjusted pulmonary embolism prophylaxis rates, and fall incidence rates.

The go-to-market is regional and referral-driven: a Regional Medical Cooperation Office receives 24-hour fax-based referrals from local medical institutions, mid- to long-term care facilities, and care managers; the group accepts secondary emergency ambulance intake 365 days/year; and reverse referrals back to primary clinics and care conferences formalize the handoff. Marketing channels include an in-house public relations magazine (Heisei Mirai-go), FM Yamato radio (Marugo-to Anshin Radio, monthly), academic conferences, and partnerships with Kashihara City and surrounding municipal governments on cancer screening, brain dock programs, and designated intractable disease support. Leadership is founder-led, with Chairman Aoyama Nobufusa at the helm since 1993 and an executive team comprised of physicians holding medical doctorates and (in one case) an MBA from Bond University.

Name

Heisei Memorial Hospital

Legal name

社会医療法人平成記念会

Website

https://heisei-h.or.jp

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Heisei Memorial Hospital is a Social Medical Corporation in Kashihara, Nara Prefecture, operating a 300-bed acute care hospital, a 116-bed rehabilitation hospital, and a network of clinics, home nursing, daycare, and elderly care facilities serving local residents and elderly patients across the region.

Ownership category

akta.pro rank

Product category

Hospital and Healthcare Services

NAICS

General Medical and Surgical Hospitals (6221), Nursing Care Facilities (Skilled Nursing Facilities) (62311), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331)

SIC

Services-General Medical & Surgical Hospitals, Nec (8062), Services-Skilled Nursing Care Facilities (8051), Services-Home Health Care Services (8082), Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Trauma Centers & Level I–IV Trauma Hospitals (HLAFAAAK)

akta.pro secondary industries

Hospital-Based/Home Health System-Affiliated Skilled Home Health (HLADAFAB), Care Transitions Management (Hospital/SNF-to-Home) (HSABAIAC), Post-Acute & Transitional 24/7 In-Home Care (Hospital/SNF Discharge) (HSABAHAF), Orthopedic & Surgical Recovery SNFs (HLADADAF)

Keywords

• Acute hospital services
• Rehabilitation medicine
• Long-term elderly care
• Home nursing care
• Community healthcare

Headquarters

HQ city

Kashihara

HQ country

Japan

HQ region

Asia

Offices10 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. 保険診療収入（外来・入院）: 国民健康保険・協会けんぽ・各種社会保険に基づく公的医療保険診療。外来は月〜土曜日の診察、入院はDPC（包括評価）方式进行。救急告示病院・奈良 второй救急輪番参加として救急患者の受け入れに伴う診療報酬收入
2. ドック・健康診断: 人間ドック、脳ドック、生活習慣病予防健診、特定健康診査、橿原市がん検診・脳ドック、上部消化管内視鏡コース、全身がん検査（ドゥイブス）コース等。AI電話案内・ドックWEB予約も導入済み
3. 介護保険サービス収入: 訪問看護ステーション、通所介護事業所（デイサービス）、訪問リハビリテーション、居宅介護支援事業所等を通じた介護保険診療報酬収入
4. 入院時食事療法・生活療法: 入院時食事算定（Ⅰ）に基づく食事提供に関わる診療報酬。橿原市7級地における地域加算を含む
5. 通所介護（デイサービス）利用料: 通所介護事業所（通所リハ含む）の介護保険自己了負担。利用者は要支援・要介護認定者

Pricing tiers

Go-to-market motion3 records

Distribution channels7 records

Marketing channels7 records

Core offering

Social Medical Corporation Heisei Memorial Association operates an integrated regional healthcare network in Nara Prefecture, Japan, centered on Heisei Memorial Hospital (300-bed acute care hospital including general, community integrated care, and rehabilitation wards) and Heisei Mahoroba Hospital (116-bed recovery rehabilitation hospital). The network provides acute medical care, emergency services, robot-assisted surgery, convalescent and home rehabilitation, home-visit nursing, day rehabilitation, elderly nursing care, and health checkups spanning the full continuum from acute hospitalization through home-based care.

Product overview

Heisei Memorial Medical Association operates a comprehensive healthcare network in Nara Prefecture, Japan. The core offering includes Heisei Memorial Hospital (300-bed acute care facility with robotic surgery capabilities), Heisei Mahoroba Hospital (116-bed recovery rehabilitation hospital), and affiliated facilities providing a complete care continuum including home nursing (Aoi), home care management (Shijo), day rehabilitation services (Heisei Jingumae and Tawaramoto), visiting rehabilitation, and elderly nursing care (Sagisunosato). The network provides integrated medical, rehabilitation, and long-term care services from acute hospitalization through home-based care.

Differentiator

Problem solved

Functional benefit

Products and services

• Heisei Memorial Hospital The main 300-bed acute care hospital of the Heisei Memorial Medical Association, offering general wards (180 beds), community integrated care ward (30 beds), and rehabilitation ward (90 beds). Provides emergency medical care, surgical services, robotic-assisted knee replacement, stroke care, gastroenterology, and other specialty medical services for residents of Kashihara City and surrounding Nara Prefecture.
• Heisei Mahoroba Hospital A 116-bed recovery rehabilitation hospital (recovery rehabilitation ward) offering concentrated rehabilitation services for patients recovering from stroke, fractures, spinal cord injury, joint replacement surgery, and other conditions. Provides 80-slice multi-slice CT and is certified by the Japan Rehabilitation Medicine Association as a training facility, supporting patients' transition from acute care to home/social reintegration.
• Heisei Takatori Clinic A clinic located in Takatori Town offering internal medicine, orthopedics, outpatient rehabilitation, visiting rehabilitation, imaging diagnostics (CT/X-ray), health examinations, specific health examinations, and home medical care services. The Takatori special nursing home is also co-located on the same site.
• Visiting Nursing Station Aoi Home-visit nursing service providing medical care, observation, rehabilitation support, family caregiving guidance, and 24-hour emergency response (24 hours / 365 days) for patients with serious illness, severe disability, or terminal-stage conditions who have difficulty visiting hospitals.
• Home Care Management Office Shijo Care management office that creates care plans (service plans) for users certified as requiring long-term care levels 1-5, coordinating appropriate use of home care services including consultation, assessment, plan creation, service provider coordination, service implementation, and ongoing monitoring.
• Day Rehabilitation Heisei Jingumae Day-service (daycare) facility offering functional training under guidance of physical therapists, providing maintenance and improvement of physical function for independence support at home for elderly certified as requiring support/care. Open Monday through Saturday including holidays, 9:00-12:30 and 13:30-17:00.
• Day Rehabilitation Heisei Tawaramoto Day service facility in Tawaramoto Town offering rehabilitation programs including promotion therapy, PNF modification, MEMS, cognitive function training, CI therapy, language/swallowing training, and oral/mastication MEMS, with 4 physical therapists on staff. Certified by Kashihara City in December 2024.
• Visiting Rehabilitation (Heisei Memorial Hospital) Home-visit rehabilitation service provided by physical therapists from Heisei Memorial Hospital for patients who have difficulty visiting hospitals due to illness or disability, maintaining and restoring physical functions for independent daily living. Operates year-round including weekends and holidays (8:50-16:30) centered on Kashihara City.
• Visiting Rehabilitation (Heisei Mahoroba Hospital) Home-visit rehabilitation service offering physical therapy approaches, ADL (activities of daily living) training, home environment preparation, family caregiving guidance, and coordination with other service providers for community-dwelling patients with rehabilitation needs.
• Sagisunosato (Elderly Nursing Care Facility) Elderly nursing care facility (roken) providing facility admission, short-term stays, and day rehabilitation services for elderly individuals requiring care. Located in Kashihara City, Shibun-cho. Important explanations regarding day rehabilitation and day care are publicly disclosed as PDFs.
• Health Checkups and Cancer Screening Preventive health services including Ningen Dock (full medical checkup), Brain Dock, lifestyle disease prevention screening, specific health examinations, Kashihara City cancer screening, upper gastrointestinal endoscopy, and full-body cancer screening (Duvies course). AI-based phone-call and online Dock WEB reservation systems available.

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Nine partnerships are on record, tiered minor and core.

• FMヤマトminorGTM or Marketing Partner · 1 March 2026「まるごと安心ラジオ」（毎月第3火曜日12:00~）に平成記念会グループの理疗師·看護師·医疗連携室·诊所院长等が出演。在宅介護·访问看護·地域包括ケア等のテーマで启蒙活动を実施
• 社会福祉法人平成記念福祉会coreStrategic or Co-development Partner · 1 September 2016関連法人として平成28年9月设立。特别养护umphome「たかとり」の運営主体。へいせいたかとりクリニックと同一敷地に設置·連携
• イフスコヘルスケア株式会社coreStrategic or Co-development Partner平成まほろば病院の栄養課（食事業務全般）を全面委託。調理·盛り付け·衛生管理·献立作成·イベントメニュー·特别食等服务を一括承担。IFSCO HACCP マニュアルに基づく卫生管理を実施
• 株式会社エランcoreStrategic or Co-development Partner平成記念病院·平成まほろば病院の入院セットサービス（CSセット）を提供。ねまい·タオル·日用品·纸オムツを1日单位の定額料金で提供
• 橿原市·各县厅·市町村（橿原市·高取町·明日香村·田原本町·川西町·三宅町·広陵町·天理市）coreGTM or Marketing Partner橿原市のがん検诊·脑ドック·特定健康诊査·橿原市介護事業所認証制度·难了病诊疗专科支援病院等における行政との連携。橿原市·各县厅·市町村の介곈다保险·高龄者福祉·障害者福祉·公的扶助等各式各样的制度利用の窓ロ·连携
• 株式会社 日本医療機能評価機構（JCQHC）coreOthers平成16年4月·平成21年4月に医療機関の質を评价·认定。日本医疗机能评价机构的认定取得·更新により质·安全管理体制の外部評価を実施
• 奈良県立医科大学·近隣の病院·诊所coreStrategic or Co-development Partner新専門医制度（内科領域）專門研修プログラム連携施設。平成25年7月 社会医療基に认可后的、より公益性の高い救急医疗提供。脑卒中一次 PSC·各样学会认定·教育设施として近隣の 大学·基幹病院との連携
• 大和信用金庫（ATM設置）minorOthers平成記念病院1阶に大和信用金庫ATMを導入。患者·见舞い客の利便性向上のため設置
• ファミリーマート（院內コンビニ）minorOthers平成記念病院1阶にファミリーマート（ゆうちょ銀行ATM增设）を導入。版权归经营時間8:00~18:00、休み：年末 年始（12/30~1/3）

Scale indicators9 records

Recent moves18 records

Expansion highlights6 records

Broad incumbents

• Saiseikai (Imperial Gift Foundation): Saiseikai (済生会) is a major social welfare hospital foundation operating 80+ hospitals across Japan. Comparable to Heisei Memorial as a public-interest acute hospital network with broad medical society certifications and emergency designations.
• Tokushukai Medical Group: Japan's largest private hospital chain (徳洲会) operating 80+ facilities nationwide including acute hospitals, recovery rehab, and elderly care. Comparable to Heisei Memorial as a multi-tier integrated provider serving regional populations across Japan.
• Japanese Red Cross Society (Socio-Medical Affairs): Operates 90+ Red Cross Hospitals in Japan providing acute, emergency, and specialty care. Comparable to Heisei Memorial given the public-interest hospital structure, multiple society certifications, and emergency care designation.
• IMS Group (Ims Medical Institute): IMS Group (イムスグループ) operates a large network of acute and recovery hospitals plus clinics across Japan. Comparable to Heisei Memorial as a multi-site integrated hospital operator with DPC acute wards and regional concentration.

Direct peers

• Kameda Medical Center: Large private integrated hospital group (亀田総合病院) operating acute, rehab, and clinic services in Chiba. Closest peer to Heisei Memorial given its combination of acute hospital, recovery rehab, clinic network, and DPC-based reimbursement in a regional Japanese market.
• Tesseikai Medical Group (鉄蕉会): Social medical corporation group operating multiple hospitals and elderly care facilities in eastern Japan with similar acute-recovery-clinic integration. Comparable to Heisei Memorial in structure and target patient population.
• Seikokai Medical Corporation (誠光会): Social medical corporation operating integrated acute, recovery rehab, and elderly care facilities in the Kansai region. Closely comparable to Heisei Memorial given the social medical corporation status and integrated acute-recovery-nursing service model.

Regional players

• Nara Medical University Hospital: Academic tertiary hospital serving Nara Prefecture with advanced specialty care including stroke, gastroenterology, and orthopedics. Comparable to Heisei Memorial as a competing Nara-based referral destination with overlapping society certifications and emergency care capability.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

Compliance19 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Subsidiaries9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Heisei Memorial Hospital