What Kenzan does

KENZAN Inc. (株式会社KENZAN) is a privately held Japanese company headquartered at Ito Dai-ni Building 205, 2-29-14 Koenji-Kita, Suginami-ku, Tokyo, founded on June 26, 2014, by Representative Director Ikusuke Moriyama. The firm operates a dual-division structure: the MIRA-i Division provides specialized counseling, prevention education, and awareness services for internet and gaming addiction, targeting affected individuals and their families in Japan as a private-sector alternative; and the Product Division plans, manufactures, and distributes designed digital gadgets and lifestyle products under three consumer brands — UNIQ (digital gadgets, "Dress your gadget"), ANYe (fashionable Covid-19-era face masks co-developed with Abitacreate), and FLATS (4D cardboard art puzzles, with a 2m+ installation displayed at Google headquarters). The company's stated mission is to "add safety to the evolution and spread of technology," tying its addiction-prevention services directly to its digital product portfolio.

The underlying technology stack is straightforward: MIRA-i is a human-delivered counseling service with associated education and awareness content, while the Product Division operates as a brand-and-channel manager rather than a deep-technology manufacturer, sourcing or co-developing physical goods differentiated by industrial design. There is no disclosed proprietary AI/ML, software platform, or API; the firm's digital surface consists of brand and corporate websites plus a Google Forms inquiry channel. KENZAN holds no disclosed patents, certifications, or third-party technology integrations.

KENZAN's business model combines hardware-product sales through broad Japanese retail (department stores, shopping malls, lifestyle, fashion, digital appliance, and gadget stores) and major e-commerce platforms (Amazon Japan, Rakuten, Yahoo Shopping) with a recurring counseling-services stream from MIRA-i. Pricing is not publicly disclosed. The company is entirely founder-owned with no institutional investors, no parent company, no subsidiaries, and no disclosed funding rounds, making it an unusually low-leverage micro-cap operation by Japan standards.

Name

Kenzan

Legal name

株式会社KENZAN

Website

https://ken-zan.co.jp

Company type

Private

Founded year

2014

Operating status

Operating

Short description

KENZAN is a privately held Japanese company operating MIRA-i, an internet and gaming addiction counseling service for individuals and families, and a Product Division selling designed digital gadgets and lifestyle products under UNIQ, ANYe, and FLATS brands through Japanese retail and e-commerce.

Ownership category

akta.pro rank

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Product Sales (Digital Gadgets): Planning, manufacturing, and selling digital-related products with excellent design, delivering to customers throughout Japan through various sales channels.
2. MIRA-i Counseling Services: Prevention awareness and counseling services for internet addiction and gaming addiction, provided as specialized professional services to individuals seeking support.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Kenzan (株式会社KENZAN) operates two core lines: a Product Division that designs, manufactures, and sells original digital gadgets and lifestyle products (UNIQ digital gadget, ANYe Mask anti-pollution mask, and FLATS cardboard puzzle building set), and the MIRA-i service division that provides internet and game addiction prevention and rehabilitation programs for young people and their families. Products are distributed through Japanese department stores, shopping malls, and major e-commerce platforms (Amazon Japan, Rakuten, Yahoo Shopping).

Product overview

KENZAN operates as a dual-division company consisting of the MIRA-i Division providing internet and gaming addiction prevention and recovery support services, and the Product Division responsible for planning, manufacturing, and selling digital-related products. The Product Division encompasses multiple branded products including UNIQ (digital gadgets), ANYe Mask (fashionable masks), and FLATS (cardboard art puzzles), each marketed as distinct brands under the company's portfolio approach.

Differentiator

Problem solved

Functional benefit

Brands

• MIRA-i（ミライ）: Internet and gaming addiction specialized prevention and recovery support services.
• UNIQ
• ANYe
• FLATS

Products and services

• MIRA-i (mirai) Internet and game addiction prevention and rehabilitation service for young people and their families in Japan, delivered by Kenzan's MIRA-i division.
• UNIQ
• ANYe Mask
• FLATS

Quantifiable outcome

• FLATS 4D cardboard puzzles have been featured internationally, including a 2-meter+ work displayed at Google headquarters entrance.

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• アビタクリ说什么 (Abitacreate)coreStrategic or Co-development PartnerJoint development partner for ANYe mask - a fashionable mask product developed collaboratively during the Covid-19 pandemic. KENZAN and Abitacreate combined their expertise to create masks with fashionable design and colors that provide users with feelings of fun and security during high-stress times.

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Anker Innovations: Anker designs, manufactures, and sells digital gadget accessories (charging, audio, smart home) globally through Amazon and retail — directly comparable to Kenzan's UNIQ digital gadget business in product category, channel mix, and design-led positioning.
• CASETiFY: CASETiFY is a design-led smartphone and digital gadget accessory brand selling globally online and through lifestyle retail — directly comparable to UNIQ's 'Dress your gadget' positioning and premium-aesthetic strategy.
• Native Union: Native Union designs premium tech accessories (cables, chargers, cases) with a lifestyle/aesthetic focus — closely comparable to UNIQ in marrying fashion-grade design with digital gadget utility and in premium positioning.
• サンワサプライ (Sanwa Supply): Sanwa Supply is a Japanese maker and distributor of PC peripherals, smartphone accessories, and AV gear — a direct domestic peer to UNIQ in the Japanese digital-gadget accessories market.
• エレコム (Elecom): Elecom is a major Japanese manufacturer of PC/digital accessories, smartphone peripherals, and AV gear — directly comparable to UNIQ as a Japan-based digital accessories brand with overlapping retail and e-commerce distribution.

Broad incumbents

• Belkin: Belkin is a large, established manufacturer of consumer electronics accessories (charging, connectivity, audio) sold through global retail — comparable category to UNIQ but operating at significantly greater scale and breadth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks1 record

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kenzan