DCC.RUHR

What DCC.RUHR does

DCC.RUHR (legal name DIGITAL RUHR GmbH) is a private German digital agency founded in 2018 and headquartered in Mülheim an der Ruhr, employing over 30 digital specialists across strategy, design, web and mobile development, and real-time 3D. The company delivers end-to-end digital communication solutions in five service lines: Beratung/Strategie (consulting), Web Experience, Business Lösungen, Interaktive Erlebnisräume und Messestände (interactive experience spaces and trade show installations), and Mobile Lösungen. Its primary clients are German industrial enterprises and Mittelstand companies, including SMS group, BASF, TRILUX, BITZER, Nordsee, Phoenix Contact, igus, GIRA, Melos, DATEV, and About Horses. The agency has executed over 200 web projects cumulatively and maintains a 10+ year digital partnership with SMS group spanning multiple trade shows and productized platforms.

The agency's technology stack centers on TYPO3 CMS with Apache SolR search, AWS cloud hosting, WebGL/3D real-time applications, Unity, and integrated AI capabilities (AWS Rekognition for computer vision, ChatGPT via Azure for generative AI chat). Notable productized offerings include igusGO, an AI-powered product search and recommendation platform with 700+ lubrication-free optimization use cases; the Melos Project Planner, a cloud-based CAD-style sports flooring planning tool; the SMS Technology App for sales presentations; the Virtuelle Prozessanlage, a browser-based 3D virtual plant model for Phoenix Contact; the BITZER Product Sign, a multilingual digital sales display with central CMS; the BITZER DAYS 2020 virtual event platform; the Gira Virtual Trade Show Stand (WebGL 3D); the Nordsee restaurant chain website; and the SMS METEC 2023 suite of seven digital trade-show applications. A related subsidiary, PHYGITAL MINDS GmbH, operates alongside the core entity for phygital and productized work.

DCC.RUHR operates a project-based professional services model with custom-quoted engagements and multi-year contracts, monetizing through direct B2B field sales targeting global players, hidden champions, and B2B Mittelstand companies. GTM is sales-led via website inquiry, email ([email protected]), and phone, with engagement spanning strategy consulting through implementation and ongoing platform maintenance. The agency has no disclosed external funding and remains in founder ownership, with co-founders Holger Steffentorweihen and Dennis van Almsick actively leading strategy, sales, and operations.

Name

DCC.RUHR

Legal name

DIGITAL RUHR GmbH

Website

https://dcc.ruhr

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

DCC.RUHR is a private German digital agency of 30+ specialists delivering end-to-end digital communication, web, mobile, and interactive 3D solutions to enterprise industrial clients such as SMS group, BASF, BITZER, and igus, with growing AI-augmented product platforms.

Ownership category

akta.pro rank

Product category

Digital Agency Services

NAICS

Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151)

SIC

Services-Computer Programming Services (7371), Services-Management Services (8741)

akta.pro primary industry

Work Management & Collaboration Suites (BPAMAMAG)

Keywords

• Digital agency services
• Web experience development
• Interactive experience spaces
• Custom business software
• Mobile application development

Headquarters

HQ city

Mülheim An Der Ruhr

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Digital Agency Services: Full-service digital agency providing consulting, strategy, design, development, and implementation services. Project-based engagements from conception to realization.
2. Web Experience Development: Corporate websites, CMS implementations, landing pages, web applications, and interactive experiences
3. Interactive Spaces & Events: Trade show installations, virtual event platforms, showrooms, and experiential marketing solutions
4. Business & Mobile Solutions: Custom software development including web/mobile apps, cloud solutions, SaaS products, and Industry 4.0 applications

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels7 records

Core offering

DCC.RUHR is a B2B digital agency that designs, develops, and implements digital communication solutions for enterprise clients across five service lines: Consulting/Strategy, Web Experience (corporate websites, TYPO3 CMS, WebGL applications), Business Solutions (web/mobile apps, SaaS, cloud, Industry 4.0, PIM), Interactive Experience Spaces and Trade Show Booths (Realtime 3D, sensor integration, virtual product presentations), and Mobile Solutions. Engagements span strategy through realization, delivered from its Mülheim an der Ruhr headquarters by a team of 30+ specialists, with named client platforms such as Melos Project Planner, igusGO, the SMS Technology App, and the BITZER DAYS virtual event platform.

Product overview

DCC.RUHR is a digital agency with approximately 30 employees headquartered in Mülheim an der Ruhr, Germany, offering a portfolio of service lines (Beratung/Strategie, Web Experience, Business Lösungen, Interaktive Erlebnisräume und Messestände, Mobile Lösungen) alongside named software products and platforms. Named products include Melos Project Planner (cloud-based sports flooring planning tool), igusGO (AI-powered product search platform), SMS Technology App (sales presentation platform), Virtuelle Prozessanlage (browser-based 3D plant model for Phoenix Contact), BITZER Product Sign (digital multilingual trade show signage), BITZER DAYS 2020 (virtual event platform), SMS Group Corporate Website (TYPO3-based international corporate site), Nordsee Websites (restaurant chain website with store finder), Gira Virtual Trade Show Stand (WebGL 3D virtual booth), About Horses (equestrian marketplace platform), and SMS METEC 2023 Digital Applications (seven trade show touch installations). The agency combines strategy, web development, business software, interactive experiences, and mobile solutions into a unified digital communications offering.

Differentiator

Problem solved

Functional benefit

Products and services

• Beratung/Strategie (Consulting & Strategy) Strategic consulting services for enterprise clients covering workshops, digital transformation, UX/UI strategy, process digitization, communication consulting, content strategy, innovation management, and customer journey strategy.
• Web Experience Website and web application development service covering corporate websites, TYPO3-based content management systems, landing pages, web applications, WebGL applications, TYPO3 solutions, multichannel solutions, and portals/intranets for enterprise clients.
• Business Lösungen (Business Solutions) Custom business solution services including process digitization, web and mobile apps, sales applications, cloud solutions, SaaS solutions, marketing automation, Industry 4.0 apps, PIM solutions, and platforms.
• Interaktive Erlebnisräume und Messestände (Interactive Experience Spaces and Trade Show Booths) Interactive experience space and trade show booth services featuring realtime 3D, sensor integration, showrooms, exhibitions, virtual product presentations, and event digitalization for enterprise B2B clients.
• Mobile Lösungen (Mobile Solutions) Mobile solution services including web and mobile apps, native apps, CMS-based apps, business apps, cross-platform apps, and progressive web apps.
• Melos Project Planner Cloud-based web application for sports and leisure flooring project planning featuring vector-based CAD drawing tools, drag-and-drop product assignment, and material cost calculation powered by a proprietary algorithm developed with University of Wuppertal.
• igusGO AI-powered cloud platform for lubricant-free product optimization search using AWS Rekognition object detection on uploaded photos and ChatGPT via Azure Cloud for AI chat, offering over 700 application use cases for igus customers.
• SMS Technology App All-in-one online platform, mobile app, and web application for sales-oriented product presentations, combining a content management system for centralized product information, a slide editor, and offline-capable presentation mode for tablets, built for SMS group.
• Virtuelle Prozessanlage (Virtual Process Plant) Browser-based interactive 3D web application enabling virtual tours of Phoenix Contact's Bio-Ethanol plant model with scrolltelling navigation, designed for trade show and sales demonstration use.
• BITZER Product Sign Digital product sign and sales application featuring interactive multilingual displays on iPad, Windows, and Web, connected to a central CMS for dynamic trade show product presentations in up to six languages for BITZER.
• BITZER DAYS 2020 Virtual Event Platform Full-featured virtual event platform with integrated participant management, live streaming studio, messaging and chat, expert appointment booking, and WebGL 3D product explorer, designed for hybrid and online events for BITZER.
• SMS Group Corporate Website International corporate website built on TYPO3 CMS with Apache SolR search, AWS cloud hosting, multichannel publishing, personalized login areas, and editorial workflows for SMS group.
• Nordsee Websites International website for the Nordsee restaurant chain built on TYPO3 CMS, featuring Google Maps store finder, product information with allergen data, coupon system, and GDPR-compliant sweepstakes functionality.
• Gira Virtual Trade Show Stand Real-time 3D WebGL webspecial replicating Gira's Light & Building 2020 booth using 360° technology with interactive navigation, product videos, and emotional user experience for remote trade show presence.
• About Horses International marketplace platform for equestrian sports connecting providers and customers, featuring SolR-powered nested search, profile builder with frontend editing, and category-based service matching.
• SMS METEC 2023 Digital Applications Seven multimedia touch applications for SMS group's METEC 2023 trade show covering Lifecycle Services, X-Pact Lights Out, Plant Portfolio, Green Metals, X-Pact Eco Grid, SMS History, and Technology App, plus an app launcher, designed for post-show deployment on the SMS Campus.

Quantifiable outcome

• Website traffic more than doubled for SMS group after corporate website relaunch
• +1 more outcomes

Named customers11 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability9 records

Feature7 records

Partnerships

One partnership is on record.

• MeloscoreStrategic or Co-development PartnerLong-term partnership for continuous development of the Project Planner platform. DCC.RUHR and Melos are developing an ongoing collaborative relationship with plans for constant optimization and new feature ideas.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• nexum: Cologne-based independent digital agency offering consulting, creation, and technology across web, mobile, and platform builds. Overlaps with DCC.RUHR in mid-sized B2B digital transformation engagements.
• KMS Team: Munich-based digital agency delivering strategy, creative, technology, and platform solutions for B2B brands. Comparable in focus on German Mittelstand enterprise clients.
• UDG United Digital Group: Hamburg-based digital agency group with capabilities across strategy, creation, technology, and platforms. Comparable full-service digital agency serving mid-market and enterprise German clients.
• AOE: Wiesbaden-based digital agency specializing in TYPO3, complex enterprise portals, and digital platforms. Direct competitor in the TYPO3 ecosystem and enterprise web platform space.
• TWT Digital: Düsseldorf-based digital agency offering web solutions, digital marketing, and platform development. Comparable as a mid-sized Rhine-Ruhr digital agency serving enterprise clients.
• denkwerk: Cologne-based digital agency (~250 staff) offering strategy, design, and technology services for enterprise clients. Comparable to DCC.RUHR in serving German B2B brands with custom digital products and platforms.
• Ray Sono: Munich-based digital agency specializing in enterprise digital solutions, platforms, and customer experience. Closely comparable in focus on complex enterprise platforms and digital strategy for German/international corporates.

Broad incumbents

• Scholz & Friends: Hamburg-based creative agency group with a strong digital arm serving major German and international brands. Comparable client types (SMS group, BASF-tier enterprise) but operates at a much larger scale.
• Plan.Net (Serviceplan Group): Munich-headquartered digital agency within the Serviceplan Group, one of Germany's largest agency networks. Overlaps with DCC.RUHR in digital experience and platform work but at significantly greater scale and broader portfolio.
• SinnerSchrader (Accenture Song): Hamburg-origin digital agency now part of Accenture Song, focused on digital product, platform, and experience design for enterprise clients. Comparable in digital platform and product capabilities but with substantially greater scale and global reach.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/dcc_ruhr
• Facebookfacebook.com/DCC.RUHR
• LinkedInlinkedin.com/company/dccruhr/?originalSubdomain=de
• Instagraminstagram.com/dcc.ruhr

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DCC.RUHR