NEW Sinfonia

What NEW Sinfonia does

NEW Sinfonia is a UK-registered charity (Charity Number: 1192503) and non-profit professional chamber orchestra based in Wrexham, North Wales, founded in 2011. The organisation operates three interconnected pillars: a professional orchestra performing classical and commissioned works, the NEW Voices community chorus (approximately 260 members) that performs alongside the orchestra, and the NEW Academi education programme that runs Ignite (early-years), Inspire (school workshops), and Enable (emerging professional development) strands. Its repertoire centres on Welsh cultural heritage, including the Ivors Academy Award-nominated community opera 'Gresford: Up From Underground' (2024) and the children's programme Slumbersaurus (launched 2023), which has reached over 1,500 children on a pay-what-you-can basis.

The organisation generates revenue through a tiered patron donation scheme (Bronze £78 to Diamond £600 annually, augmented by Gift Aid), ticket sales and event revenue, and grants from public funders including Arts Council of Wales, the National Lottery, Ty Cerdd, Wrexham City of Culture, and Wrexham County Borough Council. Distribution is event-driven: live performances at churches, theatres, community venues, and festivals across all six North Wales counties and increasingly wider Wales, with a six-year residency at the North Wales International Music Festival and annual presence at the Llangollen International Musical Eisteddfod.

The go-to-market is community-led and event-driven, relying on word-of-mouth through the chorus and school networks, social media (Facebook, Instagram, YouTube, LinkedIn), email newsletters, and partner-organisation cross-promotion. The core customer segments are community chorus members, young musicians and students, general public and families, and freelance professional musicians. There is no proprietary technology platform; the underlying infrastructure is a Wix-hosted website supplemented by standard CRM and social media tooling appropriate to a small UK arts charity.

Name

NEW Sinfonia

Legal name

NEW Sinfonia

Website

https://newsinfonia.org.uk

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

NEW Sinfonia is a UK charity operating a professional chamber orchestra, a 260-member community chorus (NEW Voices), and an education programme (NEW Academi) in North Wales, delivering concerts, commissioned works, and workshops funded by patron donations, ticket sales, and Arts Council grants.

Ownership category

akta.pro rank

Product category

Performing Arts (Chamber Orchestra and Community Music)

NAICS

Musical Groups and Artists (71113), Musical Groups and Artists (711130), Theater Companies and Dinner Theaters (711110), Independent Artists, Writers, and Performers (711510), Other Performing Arts Companies (711190)

akta.pro industry

PRIMARYBPAGAHAB

Performing Arts Organizations (Theater, Dance, Opera, Music)

Business & Public Services/Nonprofit, NGO & Social Services/Arts, Culture & Heritage Nonprofits

SECONDARYMPAGABAD

Community & Amateur Theatre

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Theater, Broadway & Performing Arts

SECONDARYEDAAAGAC

Music (Instruments, Voice, Music Theory)

Education/Adult & Continuing Education/Personal Enrichment & Hobby Learning (Arts, Crafts, Music, Cooking)

SECONDARYMPAGAEAI

Community Theatre & Storytelling Festivals

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Cultural Festivals & Community Events

Keywords

• Professional chamber orchestra
• Community chorus singing
• Music education programmes
• Community opera productions
• Classical music performances

Headquarters

HQ city

Wrexham

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Patron Donations and Membership: Recurring annual donations through patron scheme with tiered Diamond (£600/year), Gold (£300/year), Silver (£144/year), and Bronze (£78/year) levels. Gift Aid scheme allows reclaiming 25p per pound donated by UK taxpayers.
2. Ticket Sales and Event Revenue: Revenue from concert performances, community opera productions, and special events. Slumbersaurus and NEW Voices operate on pay-what-you-can model.
3. Arts Council and Public Funding: Funding from Arts Council of Wales, National Lottery, Welsh Government, Ty Cerdd, Wrexham City of Culture, and Wrexham Council. Supports commissioning of new works and education programmes.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

NEW Sinfonia is a professional chamber orchestra based in North Wales that delivers classical music performances, community engagement through its 260-member NEW Voices community chorus, and music education through its NEW Academi programme (Ignite, Inspire, Enable strands). It produces original community operas and family programmes, and operates as a registered charity funded through patron schemes, ticket sales, and public arts funding.

Product overview

NEW Sinfonia is a multi-faceted arts organization comprising a professional chamber orchestra, community chorus (NEW Voices), and education programme (NEW Academi). The organization operates as a platform of interconnected musical offerings, with the professional NEW Sinfonia orchestra serving as the core, supported by NEW Voices (community chorus with 260 members) and NEW Academi (youth education with Ignite, Inspire, and Enable strands). Notable productions include Slumbersaurus (children's musical adventure) and Gresford: Up From Underground (community opera). The organization brings professional music-making to North Wales audiences through innovative performances, workshops, and community engagement projects.

Differentiator

Problem solved

Functional benefit

Brands

• NEW Voices: All-inclusive community chorus providing opportunities for people from all walks of life to explore their passion and love of singing, with approximately 260 members performing alongside professional orchestra.
• NEW Academi
• Slumbersaurus

Products and services

• NEW Sinfonia Professional Orchestra Professional chamber orchestra delivering classical music performances, world premieres, and community opera productions for audiences across North Wales and the UK.
• NEW Voices (Community Chorus) All-inclusive community chorus with 260 members performing alongside the professional orchestra, operating on a pay-what-you-can donation model per project.
• NEW Academi (Education Programme) Education programme with three strands - Ignite (early childhood music adventures), Inspire (school workshops), Enable (professional development) - delivered free to school children across North Wales.
• Slumbersaurus Original musical adventure story for infants and juniors featuring a curious young dinosaur, combining live music, storytelling, and imaginative play on a pay-what-you-can model.
• Gresford: Up From Underground Community opera about the 1934 Gresford Mining Disaster with music by Jon Guy and libretto by Grahame Davies, performed by professional musicians alongside community chorus and youth orchestra.
• Patron Subscription Scheme Tiered annual patron subscription scheme (Diamond £600, Gold £300, Silver £144, Bronze £78) funding new commissions, freelance musician fees, and community music workshops, with Gift Aid for UK taxpayers.

Quantifiable outcome

• 260 chorus members engaged through NEW Voices community programme
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered core and minor.

• North Wales International Music FestivalcoreStrategic or Co-development PartnerNEW Sinfonia serves as resident orchestra for the festival for six years, performing in concerts and education projects. Quoted as 'vibrant, enthusiastic and inspiring group of players' by Artistic Director Ann Atkinson.
• Royal Northern College of Music (RNCM)coreStrategic or Co-development PartnerStrong connections with RNCM Conducting Department providing student opportunities to work with young professionals. Professor Mark Heron describes collaborations as 'hugely beneficial for all involved'.
• Canolfan Gerdd William MathiasminorStrategic or Co-development PartnerStudents participated in workshops and performed alongside NEW Sinfonia professionals in world premiere of work by Jon Guy. Director Meinir Llwyd Roberts describes experiences as 'truly inspiring for all involved'.
• Dangerpoint CharityminorGTM or Marketing PartnerAnnual Christmas concert partnership for many years. Deputy Manager Cat Harvey describes performances as 'absolute joy' with positive audience feedback.
• Disability Arts CymruminorStrategic or Co-development PartnerSupported NEW Sinfonia's 'Disabled Musicians Network' project delivering Q&A online seminars and platform for development. DAC National Officer Alan Whitfield describes collaboration as 'interesting and informative'.
• All North Wales Music ServicescoreStrategic or Co-development PartnerNEW Academi works with all five Music Services across North Wales (Gwynedd, Anglesey, Conwy, Denbighshire, Wrexham) delivering workshops and performances in schools. Described as 'hugely popular with pupils'.
• Wrexham Miners ProjectcoreStrategic or Co-development PartnerCollaboration on 'Gresford: Up From Underground' community opera for 90th anniversary commemoration. Partnership on historical exhibition and candle lighting vigil events.
• Wrexham UniversitycoreStrategic or Co-development PartnerCollaboration on Gresford project. University Civic Mission Team delivers workshops on the Gresford Colliery Disaster to local primary schools as part of youth education series.
• International Conducting AcademyminorStrategic or Co-development PartnerPartnership providing workshops and masterclasses to aspiring conductors alongside NEW Sinfonia's orchestral performances.
• Theatr Clwyd Music TrustcoreStrategic or Co-development PartnerPartnership with Theatr Clwyd Music Trust and National Music Service of Wales on 'First Experiences' orchestral programme for primary school children. Reached 524 children from 24 schools.
• Llangollen International Musical EisteddfodcoreStrategic or Co-development PartnerAnnual partnership presenting Slumbersaurus performances at the festival. Partnership on The Snowman Live concert in 2023, raising funds for the Eisteddfod and UareUK refugee hub.
• Tŷ PawbcoreStrategic or Co-development PartnerWrexham's award-winning cultural community resource serving as rehearsal venue for NEW Voices and event venue for Gresford commemorations. Strong focus on inclusivity.
• UareUKminorGTM or Marketing PartnerPartnership to invite refugee families to The Snowman Live concert, including breakfast with Santa and exclusive dress rehearsal access.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Sinfonia Cymru: Sinfonia Cymru is a Wales-based chamber orchestra supporting emerging professional musicians and delivering education programmes. It is the closest direct peer given its shared chamber-orchestra model, Welsh geography, education focus, and freelance-musician support mission.
• Britten Sinfonia: Britten Sinfonia is a UK chamber orchestra combining professional performance, education, and community programmes. Comparable in chamber-orchestra structure, education focus, and project-based freelance musician model, though it operates across East Anglia and nationally.
• Aurora Orchestra: Aurora Orchestra is a UK chamber orchestra known for innovative programming and cross-genre projects. Comparable as a chamber orchestra reimagining classical performance for new audiences, with a similar emphasis on commissioning and creative education work.
• English Symphony Orchestra: English Symphony Orchestra is a UK chamber orchestra delivering live performance, recordings, and community engagement. Comparable in chamber-orchestra scale, freelance-musician model, and project-based operational structure, with overlapping education and community programming.

Regional players

• Manchester Camerata: Manchester Camerata is a UK chamber orchestra with a strong community and education focus (e.g., Music in Mind programme). Comparable as a chamber orchestra with integrated community health and education programmes, though based in Greater Manchester rather than Wales.
• Royal Liverpool Philharmonic: The Royal Liverpool Philharmonic is a major UK regional orchestra with extensive education and community programmes. Comparable as a North-of-England/Wales adjacent orchestral organization with community engagement and learning department, though it operates at significantly larger scale.

Broad incumbents

• Welsh National Opera: Welsh National Opera is Wales's largest opera company, offering orchestral and theatrical programming across the country. It is comparable as a fellow Welsh performing-arts organization with major public funding and a community engagement mandate, though at a much larger scale.
• BBC National Orchestra of Wales: BBC NOW is Wales's national broadcasting orchestra, based in Cardiff and operating across the country. Comparable as a Welsh-based classical orchestra with education programmes and regional touring, though it operates at substantially larger scale and with broadcast mandate.

Emerging players

• National Youth Orchestra of Wales: NYOW is the national youth orchestra of Wales, focused on developing young Welsh musicians. Comparable as a Wales-based music education and training organization intersecting with NEW Academi's mission to nurture young Welsh talent, though focused on a narrower age range.

Others

• Tŷ Cerdd: Tŷ Cerdd is the Welsh national music development body and a current funding partner of NEW Sinfonia. Comparable as a Welsh music ecosystem partner promoting Welsh composers and new commissions, sharing the Welsh cultural-heritage mission though operating as an enabler rather than performer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCiIqnxB7plHP7pNKCVtpnCQ
• Facebookfacebook.com/newsinfonia
• LinkedInlinkedin.com/company/new-sinfonia/posts/?feedView=all
• Instagraminstagram.com/newsinfonia
• Xx.com/NEWSinfonia

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NEW Sinfonia