Action In Montgomery

What Action In Montgomery does

Action In Montgomery (AIM) is a 501(c)-style nonprofit community organizing coalition founded in 2000 and headquartered at 7710 Carroll Ave in Takoma Park, Maryland. The organization mobilizes Montgomery County residents through a relational, member-institution-based organizing model spanning congregations, schools, and tenants' associations — 25 such institutions are currently affiliated. AIM's primary product is not a technology platform but a continuous cycle of community listening campaigns, legislative advocacy, and electoral engagement across four issue verticals: affordable housing and tenant organizing, healthy homes and climate equity, immigration protections, and education (including pre-K expansion).

Revenue is generated entirely through donations and member contributions, processed via EveryAction for email/list management and Stripe for payment handling. The organization employs 1-10 staff and is governed by a Board of Directors, with Lead Organizer Tanushree Isaacman representing the organization publicly. AIM operates as the Montgomery County anchor of the Maryland Just Power Alliance (MJPA), a three-organization statewide coalition that also includes ACT and PATH. In 2025-26, AIM reported engaging 1,800+ residents in listening sessions, helping secure $73 million in the Maryland state budget for clean energy heat pumps, passing legislation ending 287(g) agreements, and raising over $115,000 toward a $125,000 anniversary fundraising goal.

Name

Action In Montgomery

Legal name

Action In Montgomery

Website

https://actioninmontgomery.org

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

Action In Montgomery is a community power nonprofit founded in 2000 that organizes Montgomery County, Maryland residents through 25 member institutions to win policy victories on affordable housing, climate equity, immigration, and pre-K education.

Ownership category

akta.pro rank

Product category

Community Advocacy and Organizing Services

NAICS

Political Organizations (813940), Social Advocacy Organizations (8133), Environment, Conservation and Wildlife Organizations (813312)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Democracy, Voting Rights & Civic Participation Advocacy (BPAGAFAJ)

akta.pro secondary industries

Environmental Policy, Advocacy & Litigation (BPAGAGAG), Consumer Rights & Public Interest Advocacy (BPAGAFAK), Civic Education & Community Engagement (Voting, Local Government) (EDAAAFAC)

Keywords

• Community organizing
• Nonprofit advocacy
• Affordable housing campaigns
• Climate justice organizing
• Tenant organizing

Headquarters

HQ city

Takoma Park

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Donations: AIM receives donations from individuals and member institutions to support its organizing work. The organization uses EveryAction for donation processing and Stripe for secure payment processing.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Action In Montgomery is a community power organization that runs organizing campaigns and advocacy programs on affordable housing, tenant rights, climate equity, and immigration in Montgomery County, Maryland. It mobilizes residents through member institutions (congregations, schools, tenants' associations) and listening campaigns, and converts grassroots power into legislative and policy wins at the county and state levels.

Product overview

Action In Montgomery (AIM) is a community organizing nonprofit that operates as part of the Maryland Just Power Alliance. Rather than a traditional product company, AIM offers organizing campaigns and programs focused on social justice issues including affordable housing, tenant organizing, healthy homes and climate equity, and immigration. AIM's activities include listening campaigns to gather community input, candidate forums to engage in democracy, and advocacy for policy changes at the county and state levels. The organization does not offer technology products or services in the traditional sense.

Differentiator

Problem solved

Functional benefit

Products and services

• Affordable Housing Campaign Organizing campaign aimed at expanding and preserving affordable housing in Montgomery County, Maryland, for residents and families facing housing cost burdens.
• Tenant Organizing Program Program supporting tenants' associations and renters in Montgomery County to organize for housing rights, better conditions, and policy change.
• Healthy Homes and Climate Equity Campaign Campaign addressing climate pollution, indoor air quality, and utility affordability through advocacy for clean energy programs and policy change.
• Immigration Advocacy Campaign Campaign organizing immigrant communities and allies around immigration protections, including advocacy that contributed to passage of legislation ending 287(g) agreements limiting police-ICE collaboration.
• Listening Campaign Annual community input program that gathers priorities from residents across member institutions to inform AIM's campaign agenda and policy positions.
• Candidate Forum Program Nonpartisan civic engagement program where members interview candidates on priority issues and publish candidate responses to inform voters.

Quantifiable outcome

• Over 1,800 people engaged through listening sessions in 2025
• +2 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Maryland Just Power AlliancecoreStrategic or Co-development PartnerAIM is part of the Maryland Just Power Alliance (MJPA), a statewide coalition that includes ACT, AIM, and PATH. Together they organize statewide for a better Maryland, sharing resources, campaigns, and advocacy efforts across the three organizations.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Industrial Areas Foundation: IAF is the oldest and largest national network of broad-based community organizations using relational organizing through congregations, schools, and unions. AIM's faith-rooted, institution-based organizing methodology closely follows the IAF tradition, making it a directly comparable broad incumbent.
• Faith in Public Life: Faith in Public Life is a national network of faith leaders advancing progressive policy through relational organizing and advocacy. AIM's faith-rooted coalition approach to climate, housing, and immigration policy mirrors FPL's core methodology at a more local scale.
• People Improving Communities through Organizing (PICO): PICO is a national network of faith-based community organizations that builds power through congregations and member institutions on housing, healthcare, and immigration. AIM's structure and method are highly analogous to PICO affiliates, though PICO operates at national scale.

Emerging players

• Center for Popular Democracy: CPD is a progressive organizing network supporting local affiliate organizations on housing, immigration, and economic justice. AIM's multi-issue, coalition-driven model is structurally similar to CPD affiliates, though AIM remains geographically and operationally smaller.
• People's Action: People's Action is a national network of community organizations mobilizing on housing, healthcare, and democracy reform. AIM's relational organizing through member institutions and electoral accountability work is directly comparable to People's Action's affiliate model.

Direct peers

• CASA: CASA is a Maryland-based community power organization organizing immigrant and working-class communities across housing, immigration, and education. It directly mirrors AIM's relational organizing model, multi-issue portfolio, and Maryland operating geography, making it the most structurally comparable peer.

Regional players

• Maryland League of Women Voters: The Maryland League of Women Voters is a nonpartisan civic engagement organization running candidate forums, voter education, and advocacy at state and local levels. AIM's candidate forum work and voter engagement mission overlap significantly in Maryland, though LWV is non-organizing.
• ACLU of Maryland: ACLU of Maryland is a state affiliate conducting legislative advocacy and litigation on civil liberties, including immigration and criminal justice reform. AIM's immigration policy work and electoral accountability on civil rights issues runs in parallel to ACLU-MD's advocacy portfolio in the same geography.

Others

• Sierra Club Maryland Chapter: Sierra Club Maryland is a statewide environmental advocacy organization campaigning on clean energy, air quality, and climate policy. AIM's climate equity and healthy homes work overlaps thematically with Sierra Club's clean energy and heat pump advocacy, though Sierra Club focuses purely on environmental issues.
• Direct Action and Research Training (DART): DART is a national network that trains congregations and community institutions in relational organizing methodology. DART's approach to institution-based organizing is the direct methodological model AIM has adopted, making it an enabling peer in the organizing infrastructure ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/aimforpower
• Facebookfacebook.com/actioninmontgomery
• LinkedInlinkedin.com/company/action-in-montgomery

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Action In Montgomery