Maxim Könyvkiadó

What Maxim Könyvkiadó does

Maxim Könyvkiadó Kft. is a privately held Hungarian publishing company headquartered in Szeged and founded in 1999, operating a direct-to-consumer book and educational materials business. The catalog spans four principal pillars: K-12 auxiliary textbooks and exam-prep materials (Segédkönyv) aligned with the NAT 2020 national curriculum and covering mathematics, Hungarian language and literature, history, sciences, and foreign languages for primary and secondary schools; foreign-language textbook families (Nyelvkönyv) for English, French, German, Italian, and Spanish at CEFR levels A1–C2; the Grimm szótár dictionary line covering children's, study, pocket, illustrated, specialized, economic, workplace, and gastronomic dictionaries plus the Kompakt útiszótár travel phrasebook series; and a trade fiction portfolio organized around the Dream brand family — Dream válogatás, Mont Blanc válogatás, Passion válogatás, Pulse válogatás, Delfin könyvek, plus premium Éldekorált sprayed-edge editions and Dream Deluxe limited editions.

The technology layer is a proprietary web-based e-commerce platform at maximkiado.hu, supported by a companion storefront at olvas.hu, supporting both physical book sales (with next-day courier delivery, free shipping above 15,000 Ft, guest or registered checkout) and digital e-book delivery (registered account required). The site functions simultaneously as a content catalog — searchable by educational level, subject, language, genre, series, author, and format — and as a transactional storefront. Marketing and customer-acquisition channels are limited to the owned website, email newsletter (Hírlevél), a Facebook presence, and organic SEO.

The business model is straightforward consumer publishing: revenue is generated per-unit from low-ticket printed books priced from approximately 639 Ft to 11,990 Ft, with e-books priced separately and premium formats (Éldekorált, Dream Deluxe) commanding higher price points. The customer base is fragmented across five personas — Hungarian K-12 students (primary), K-12 educators, language learners, general adult fiction readers, and travelers/dictionary users — all served domestically through the owned storefront with no third-party retail or marketplace channels referenced. The company is registered as a Hungarian private limited liability company (Kft.), employs 11–50 people, holds a Hungarian package-delivery authorization (registration 1089/2012), and operates under full GDPR compliance. No revenue, funding, or ownership details are publicly disclosed.

Name

Maxim Könyvkiadó

Legal name

Maxim Könyvkiadó Kft.

Website

https://maximkiado.hu

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

Maxim Könyvkiadó is a privately held Hungarian publisher headquartered in Szeged that produces NAT 2020-aligned K-12 textbooks, multi-language textbook families, the Grimm dictionary line, and the Dream family of trade fiction, selling directly to Hungarian students, educators, language learners, and adult readers via its maximkiado.hu e-commerce platform.

Ownership category

akta.pro rank

Product category

Book Publishing

NAICS

Book, Periodical, and Newspaper Merchant Wholesalers (424920)

SIC

Books: Publishing Or Publishing & Printing (2731)

akta.pro primary industry

Core Subject Textbooks (ELA, Math, Science, Social Studies) (EDAGAAAA)

akta.pro secondary industries

World Languages & Bilingual/ESL (K–12) Materials (EDAGAAAC), Humanities (History, Philosophy, Literature, Languages) (EDAGABAE), K–12 Textbook Publishing (Core Curriculum) (MPAJABAA)

Keywords

• Educational publishing
• Language textbooks
• Bilingual dictionaries
• Trade fiction
• Exam preparation books

Headquarters

HQ city

Szeged

HQ country

Hungary

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Distribution channels2 records

Marketing channels4 records

Core offering

Maxim Könyvkiadó is a Hungarian publishing company that produces and sells educational helper books (Segédkönyv), language textbooks (Nyelvkönyv) for five European languages, bilingual dictionaries (Grimm szótár), and popular trade fiction collections under the Dream brand family. Products are available in both physical and digital (e-book) formats and are sold exclusively through the company's own e-commerce platforms (maximkiado.hu and olvas.hu) serving the Hungarian domestic market.

Product overview

Maxim Könyvkiadó is a Hungarian educational and trade book publisher operating as a single-brand publishing house with multiple product lines. The core offerings include Segédkönyv (educational helper books for primary and secondary schools aligned with NAT 2020), Nyelvkönyv (language textbooks in 5 languages with multiple textbook families), and Grimm szótár (dictionary line). The trade book portfolio centers on the Dream brand family: Dream válogatás and Mont Blanc válogatás (fiction selections), Delfin könyvek (children's/YA), Passion válogatás (romance), and Pulse válogatás (general fiction). Premium offerings include Éldekorált kiadványok (decorated/sprayed-edge editions) and Dream Deluxe. The company also offers E-könyvek (e-book versions) of trade titles and travel guides via the Útikönyv line. All products are distributed through the company's webshop (maximkiado.hu) with services including next-day delivery and free shipping over 15,000 Ft.

Differentiator

Problem solved

Functional benefit

Brands

• Dream válogatás: Fiction book collection featuring fantasy, romance, sci-fi, thriller, and contemporary genres.
• Mont Blanc válogatás
• Delfin könyvek
• Passion válogatás
• Grimm szótár
• Pulse válogatás
• Dream Deluxe
• Éldekorált kiadványok

Products and services

• Segédkönyv (Educational Helper Books) Textbooks and exercise books for Hungarian primary and secondary school students covering subjects including mathematics, Hungarian language, sciences, history, biology, physics, geography, computer science, chemistry, economics, and physical education, aligned with the NAT 2020 curriculum. Includes teacher resources such as pedagógus naptár (pedagogue yearbooks) and ballagási könyvek.
• Nyelvkönyv (Language Textbooks) Language learning textbooks and materials for English, French, German, Italian, and Spanish, including textbook families such as Bruno und ich, Fokus Deutsch, KEY, Prima aktiv, Prima - Los geht's!, Studio 21, Unterwegs, and Weitblick, plus vocabulary cards (szókártyák).
• Grimm szótár (Grimm Dictionaries) Dictionary line including children's dictionaries, study dictionaries, hand dictionaries, illustrated dictionaries, pocket dictionaries, economic dictionaries, language learner dictionaries, workplace dictionaries, gastronomic dictionaries, dictionary usage workbooks, and native language dictionaries (anyanyelvi szótárak).
• Dream válogatás (Dream Fiction Selection) Trade fiction collection featuring fantasy, romance, sci-fi/dystopia, thriller/crime, contemporary, and historical fiction titles, including illustrated/sprayed-edge editions for Hungarian adult readers.
• Mont Blanc válogatás (Mont Blanc Fiction Selection) Literary fiction selection including historical, romantic, crime, thriller, contemporary, and life guidance (életvezetés) titles.
• Delfin könyvek (Dolphin Children's Books) Children's and young adult books including illustrated books for ages 2-5, 6-8, and 9-12, coloring books, and activity books (foglalkoztatók). Includes licensed series such as Captain Underpants.
• Passion válogatás (Passion Fiction Selection) Romance and contemporary fiction collection featuring international romance authors and series such as Kings of Sin, Never After, and Off the Ice.
• Pulse válogatás (Pulse Fiction Selection) Fiction selection within the Dream books category.
• E-könyvek (E-books) Digital ebook versions of Dream válogatás, Mont Blanc válogatás, Delfin könyvek, Passion válogatás, and Pulse válogatás titles, plus other e-books including life guidance and required reading (kötelező olvasmányok). Available for purchase via registered account only.
• Útikönyv (Travel Books) Travel guidebooks and phrasebooks including the Kompakt útiszótár compact travel dictionary series covering Greek, Croatian, English, Czech, French, German, Italian, Russian, and Spanish with phonetic notation and situational dialogues.
• Éldekorált kiadványok (Decorated/Sprayed-Edge Editions) Premium decorated editions of Dream and Passion books with sprayed edges, available for select titles.
• Dream Deluxe Premium limited edition versions of Dream book series with special binding and design.
• Könyvcsomagok (Book Packages) Bundled book packages combining multiple titles for collectors and gift-giving.
• 2026. évi érettségi tételek magyar nyelv és irodalomból (40 emelt szintű tétel) 2026 Hungarian language and literature exam preparation book with 40 advanced level (emelt szintű) topics for the érettségi national exam.
• 2026. évi érettségi tételek történelemből (30 emelt szintű tematika) 2026 history exam preparation book with 30 advanced level (emelt szintű) topics for the érettségi national exam.
• Kompakt útiszótár (Compact Travel Dictionary) Compact travel phrasebook series covering Greek, Croatian, English, Czech, French, German, Italian, Russian, and Spanish with phonetic notation and situational dialogues for travelers.

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves6 records

Expansion highlights5 records

Direct peers

• Typotex Kiadó: Hungarian academic and educational publisher covering textbooks, study aids, and supplementary materials. Comparable to Maxim's Segédkönyv and Nyelvkönyv lines on the curriculum-support and language-learning side.
• Pagony Kiadó: Independent Hungarian children's and middle-grade publisher. Comparable to Maxim's Delfin könyvek and Könyvcsomagok lines, serving Hungarian families and schools with age-segmented illustrated books.
• Móra Könyvkiadó: Major Hungarian children's and youth book publisher. Closely comparable to Maxim's Delfin könyvek and Könyvcsomagok lines; both target Hungarian family and school buyers with illustrated, age-segmented titles.
• Cartographia Kiadó: Hungarian educational and reference publisher (maps, atlases, school aids). Comparable to Maxim's Segédkönyv and Útikönyv lines for classroom-ready and travel-oriented educational content.
• Lingea: Hungarian language technology and dictionary/reference publisher. Directly comparable to Maxim's Grimm szótár line and Kompakt útiszótár travel dictionaries, serving overlapping Hungarian consumer and education segments.
• Könyvmolyképző Kiadó: Hungarian young-adult and fantasy/romance fiction publisher. Comparable to Maxim's Dream, Mont Blanc, Passion, and Pulse imprints for translated and domestic genre fiction aimed at the same adult and YA readership.

Broad incumbents

• Cornelsen Verlag: Major German educational publisher with Hungarian-market presence in language and K-12 learning materials. Comparable to Maxim as a competitor and partner supplier for German-language textbook families sold into Hungary.
• Klett (Ernst Klett Verlag): German educational publisher whose language textbook families (e.g., Fokus Deutsch, Weitblick, Studio 21, Unterwegs) are distributed in Hungary. Overlaps directly with Maxim's Nyelvkönyv product line as the originating publisher of multiple textbook families Maxim carries.
• Akadémiai Kiadó: Hungarian academic publisher with the largest domestic dictionary franchise (Értelmező szótár, szakszótárak). Overlaps with Maxim's Grimm szótár reference products and educational support materials, but operates at a much broader scale across scholarly and STM publishing.

Regional players

• Helbling Languages: Austrian/German-aligned language learning publisher active in CEE markets. Comparable to Maxim's Nyelvkönyv line for English and German textbook families, with regional overlap in Hungarian school procurement.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/maximkiado

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Maxim Könyvkiadó