Schiatti
Schiatti is a family-owned Italian furniture agency representing 11 premium European brands (including Flexform, Giorgetti, Porada, and Vondom) across the UK and Ireland via regional agents, monobrand showrooms, and contract/hospitality project services.
- Company typePrivate
- Founded2000
- HeadquartersSeregno, Italy
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Schiatti does
Schiatti (legal name: Alberto Schiatti) is a privately held, family-owned sales agency that represents Italian furniture manufacturers in the UK and Ireland markets. Founded in 2000 and headquartered in Seregno (Monza-Brianza), Italy — the heart of the Italian furniture production district — the company operates a UK office in London and runs a network of regional agents covering England (north, central, south), Scotland, Northern Ireland, and Ireland. The firm earns commissions by acting as the exclusive representative of 11 premium Italian (and now one Spanish) brands: Angelo Cappellini, Cattelan Italia, Contardi, EMU, Flexform, Giorgetti, Giorgio Collection, Opera Contemporary, Porada, Montbel, and Vondom. Products span home furniture, office/contract furniture, garden furnishings, interior lighting, and accessories.
The business model is B2B agency representation: Schiatti does not manufacture, hold inventory, or sell directly. Revenue is generated via commissions on sales facilitated through its network of retailers, interior designers, monobrand showrooms (Porada UK at Chelsea Harbour, Flexform UK at Interdesign, Giorgetti UK flagship on Fulham Road), and contract/hospitality project clients. Service layers include showroom support, product training for sales personnel, hosted trips to Italian factories, 24-hour enquiry response, fabric/finish sampling, and project-specific bespoke item coordination. The agency's primary differentiator is the "Selected by Schiatti" quality mark, which signals curated Italian provenance and quality standards to UK/Ireland buyers.
Customer segments are split across three channels: (1) furniture retailers and interior designers across UK and Ireland; (2) contract and hospitality project clients, including hotel chains (Four Seasons, Hilton, InterContinental, Marriott, Cadogan, nhow, DoubleTree), restaurants (Mere, Benugo), and retail/F&B brands (M&S Café); and (3) high-end residential buyers served through the monobrand showrooms. The team comprises approximately 10 people — five regional/contract agents in the UK plus five head office staff in Italy (accounting, trade marketing & sales, and operations). Recent strategic activity has centered on adding Vondom (a Spanish outdoor brand) to the portfolio in early 2026, sustained trade show participation (Salone del Mobile, London Design Festival, 3 Days of Design Copenhagen), and ongoing catalogue refreshes across represented brands.
Schiatti firmographics
Firmographics- Name
- Schiatti
- Legal name
- Alberto Schiatti
- Website
- https://albertoschiatti.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Schiatti is a family-owned Italian furniture agency representing 11 premium European brands (including Flexform, Giorgetti, Porada, and Vondom) across the UK and Ireland via regional agents, monobrand showrooms, and contract/hospitality project services.
- Ownership category
- akta.pro rank
Schiatti industry classification
Industry- Product category
- Furniture Sales Representation and Distribution
- NAICS
- Furniture Merchant Wholesalers (42321)
- SIC
- Wholesale-Furniture & Home Furnishings (5020)
- akta.pro primary industry
- Furniture (Residential & Commercial) Wholesale Distribution (CRAOAFAA)
Keywords
Where Schiatti is headquartered
LocationHeadquarters
- HQ city
- Seregno
- HQ country
- Italy
- HQ region
- Europe
Offices2 records
Markets served
Schiatti business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Supply Chain, Others
Revenue model
- Commission-based representation: Schiatti operates as representative agents for Italian furniture manufacturers, earning commissions on sales facilitated through their network in the UK and Ireland market. They provide selection, competence, and proximity to both suppliers and customers.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
Schiatti product offering
Product offeringCore offering
Schiatti is a representative agency for Italian furniture companies, operating in the UK and Ireland markets for over twenty years. The company represents 11 Italian furniture brands (Angelo Cappellini, Cattelan Italia, Contardi, EMU, Flexform, Giorgetti, Giorgio Collection, Opera Contemporary, Porada, Montbel, and Vondom) and earns commissions by facilitating sales through a regional agent network of furniture retailers, interior designers, and contract/hospitality clients. Services include showroom support, sales training, marketing materials, fabric/finish samples, and after-sales service.
Product overview
Alberto Schiatti is a representative agency for Italian furniture companies operating in the UK and Ireland market for over twenty years. The company offers a portfolio of 11 Italian furniture brands including Angelo Cappellini (period furniture), Cattelan Italia (dining and living), Contardi (lighting), EMU (garden furniture), Flexform (designer sofas), Giorgetti (premium Italian furniture), Giorgio Collection (art-deco luxury), Opera Contemporary (luxury contemporary), Porada (wood furniture), Montbel (contract furniture), and Vondom (Spanish outdoor design). Products are organized into five categories: Home Furniture, Office/Contract Furniture, Garden Furnishings, Interior Lighting, and Interior Accessories. The agency also provides monobrand showroom services and contract/hospitality solutions for projects requiring tailored furniture and lighting.
Differentiator
Problem solved
Functional benefit
Brands
- Selected by Schiatti: Quality mark guaranteeing curated selection of Italian furniture brands with high and constant quality standards, tested saleable products, fashion trend matching, advertisement support, and proven after-sales service
Products and services
- Italian Furniture Brand Representation (Agency Services) Commission-based sales representation services for 11 Italian furniture brands, delivered through a regional agent network of furniture retailers, interior designers, and contract specifiers across UK and Ireland. Schiatti provides showroom support, sales training programs, organized trips to Italy for buyers, display area analysis, fabric and finish samples, special-order assistance, and international delivery coordination. Brands represented include Angelo Cappellini, Cattelan Italia, Contardi, EMU, Flexform, Giorgetti, Giorgio Collection, Opera Contemporary, Porada, Montbel, and Vondom.
- Contract & Hospitality Furniture Solutions Tailored furniture and lighting solutions for hotels, restaurants, cafés, and commercial hospitality projects. Supplied as standard, modified, or bespoke specifications through a dedicated contract agent (Geoff Leahy) and Schiatti's represented brands. Featured projects include Mere Restaurant London, nhow Hotel London, Cheval Residences, Hilton Berkshire, Four Seasons London, InterContinental Dublin, DoubleTree Hertfordshire, Cadogan London, Marriott Budapest, Benugo cafés, and M&S cafés.
- Monobrand Showroom Operations Coordinated monobrand showroom presence in London for key Italian manufacturers, including Porada UK at Chelsea Harbour Design Centre, Flexform UK (Interdesign) at Chelsea Harbour, and Giorgetti UK flagship store at Fulham Road. The service provides retailers, designers, and end consumers with physical access to Schiatti-represented Italian brands.
- Angelo Cappellini - Period Furniture (Represented) Italian period furniture manufacturer founded in 1886, producing authentic models of major European styles including Louis XV, Louis XVI, Regency, Empire, and Biedermeier. Furniture retailers, interior designers, and high-end residential customers access this brand through Schiatti's UK and Ireland representation network.
- Cattelan Italia - Dining and Living Furniture (Represented) Italian furniture company founded in 1979 manufacturing dining tables, chairs, bookcases, and accessories in wood, glass, leather, and metal. Present in more than 104 countries and ranked among the largest Italian furniture companies. Customers access this brand through Schiatti's agents including a Northern Ireland dedicated agent (Phil Cotton) and an Ireland agent (Colman O'Doherty).
- Contardi - Premium Lighting (Represented) Premium lighting manufacturer based in Cesano Maderno (Milano area), manufacturing for over 30 years. Produces lighting for hotels, restaurants, retail display, interiors, and yachts. Preferred custom manufacturing source for architects, designers, and lighting engineers. Manufacturer of Armani Casa lamps and works with B&B Italia and Giorgetti.
- EMU - Garden and Outdoor Furniture (Represented) Italian garden furniture manufacturer offering quality Made in Italy products including chairs, tables, loungers, furniture for relaxing, living room sets, and accessories in metal, Emu wicker, and Teak Metal. Customers include major UK retailers and hospitality operators such as Benugo cafés and M&S cafés.
- Flexform - Designer Sofas and Seating (Represented) Italian furniture company that entered the world of Italian Design in 1970, producing armchairs, sofas, tables, and kitchen furnishings. Products range from small armchairs and accessories to large sofa collections available in showrooms worldwide. UK presence through Flexform UK (Interdesign) monobrand showroom at Chelsea Harbour.
- Giorgetti - Premium Italian Furniture (Represented) Italian furniture manufacturer with full production process in Italy by qualified personnel. Known for top quality materials and craftsmanship. UK presence through Giorgetti UK monobrand flagship store at Fulham Road, London. Featured in press coverage such as Wallpaper July 2026.
- Giorgio Collection - Art-Deco Luxury Furniture (Represented) De-luxe Italian furniture presenting best traditions of art-deco. Creates elegant, refined, and unique Italian style products using finest materials, services, and designs. Targeted at luxury residential and high-end hospitality customers.
- Opera Contemporary - Luxury Contemporary Collections (Represented) Brand of Angelo Cappellini based in Brianza (Cabiate). Collections are admired for elegance, quality, status, and exclusivity in private residences, embassies, villas, and luxury hotels.
- Porada - Wood Furniture (Represented) Italian wood furniture manufacturer combining excellent quality with considerable experience in wood manufacturing. Products express refined design for domestic environments. UK presence through Porada UK monobrand showroom at Chelsea Harbour Design Centre.
- Montbel - Contract and Hospitality Furniture (Represented) Italian leader in international contract market based in Friuli's Chair District (Manzano), producing approximately 70,000 pieces annually including chairs, sofas, armchairs, and tables. Leading position in hotel and contract industry, with expansion into the naval sector. Featured hospitality projects include InterContinental Dublin, DoubleTree Hertfordshire, and others.
- Vondom - Spanish Outdoor Furniture (Represented) Spanish outdoor furniture and planters manufacturer starting in 2008, known for innovation and sustainability in design. Schiatti represents Vondom in the UK and Ireland market, adding a non-Italian-origin brand to expand the agency's outdoor furniture portfolio.
Quantifiable outcome
- Reply to each enquiry within 24 hours
- +1 more outcomes
Companies that use Schiatti
Customer profileNamed customers11 records
Segments3 records
Ideal customer profiles3 records
Schiatti technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Schiatti partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core.
- Angelo CappellinicoreItalian period furniture manufacturer founded in 1886, producing authentic models of European styles (Louis XV, Louis XVI, Regency, Empire, Biedermeier). Schiatti represents this brand in UK and Ireland.
- Cattelan ItaliacoreItalian furniture company founded in 1979 by Giorgio and Silvia Cattelan, producing dining tables, chairs, bookcases and accessories. Present in more than 104 countries, ranking among largest Italian furniture companies.
- ContardicorePremium lighting manufacturer based in Cesano Maderno (Milano area), manufacturing for over 30 years. Preferred custom manufacturing source for architects, designers and lighting engineers. Collaborates with Giorgio Armani Group (Armani Casa lamps), B&B Italia and Giorgetti.
- EMUcoreItalian garden furniture manufacturer offering 'Made in Italy' quality products ranging from large-scale retail to luxury sector. Products include chairs, tables, loungers, furniture for relaxing, living room sets and accessories.
- FlexformcoreItalian furniture company entering the world of 'Italian Design' in 1970. Products range from small armchairs and accessories to large sofas, tables and kitchen furnishings. Known for innovative design and quality.
- GiorgetticoreItalian furniture manufacturer fulfilling 'Made and Manufactured in Italy' concept. Entire production process in Italy by highly qualified personnel with expertise in furniture industry. Known for top quality materials and craftsmanship.
- Giorgio CollectioncoreItalian luxury furniture brand presenting best traditions of art-deco. Known for elegant, refined and unique Italian style with superb quality products using finest materials and designs.
- Opera ContemporarycoreBrand of Angelo Cappellini based in Brianza (Cabiate). Collections are admired for elegance and quality, status and exclusivity in private residences and grand halls of embassies, villas, and luxury hotels.
- PoradacoreItalian wood furniture manufacturer with excellent quality and considerable experience in wood manufacturing. Products express refined design contributing to domestic environments where everyday living needs are met.
- MontbelcoreItalian leader in international contract market with long history of quality and craftsmanship. Based in Friuli's 'Chair District' (Manzano), producing approximately 70,000 pieces annually (chairs, sofas, armchairs, tables). Leading position in hotel and contract industry.
- VondomcoreSpanish outdoor furniture and planters manufacturer starting in 2008. Known for innovation and sustainability in design. Adventure started with design planters and furniture with simple lines, evolving into complete outdoor furniture collections.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Schiatti competitors and assessment
Company assessmentDirect peers
- Domus: Italian furniture showroom in Chelsea Harbour Design Centre representing multiple premium Italian brands in the UK market, with a similar combination of contract/hospitality and residential customer base as Schiatti.
- Interdesign: Operates the Flexform monobrand showroom in Chelsea Harbour — overlapping directly with Schiatti, which also represents Flexform, and competes for the same A&D and contract specifier accounts.
- Modus Group: UK sales agency focused on premium Italian and European furniture brands; comparable agent-led distribution model targeting UK interior designers, retailers and contract clients.
- Interni: Italian design showroom and consultancy with London presence; comparable in curating and specifying premium Italian brands to UK high-end residential and contract customers.
- B&B Italia UK: Direct UK subsidiary of B&B Italia; illustrates the manufacturer-direct model that competes with Schiatti's agency approach for premium Italian brand share in UK residential and contract.
- Minotti London: Own-brand flagship/showroom for Minotti in London; representative of how the Italian manufacturers Schiatti competes with can bypass agents and sell direct to UK specifiers.
- Roche Bobois UK: French-Italian luxury furniture retailer with London showrooms; comparable in supplying premium continental furniture to UK residential and hospitality clients.
- Calligaris UK: Italian furniture manufacturer with own UK retail/distribution presence; comparable Italian design source for the same UK showroom, retailer and interior designer channels.
Broad incumbents
- Furniture Village: UK's largest furniture specialist retailer with nationwide showrooms; a broad incumbent competing for the same consumer and contract buyer spend, though at more accessible price tiers.
- Heal's: Established UK furniture and home furnishings retailer with a large London flagship and broader assortment; competes indirectly by stocking premium Italian brands that Schiatti also represents.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Schiatti social profiles
Digital presenceSchiatti financial estimates
Financial estimateRevenue estimate
Valuation estimate
Schiatti leadership team
Management profileNumber of profiles
Profiles9 records
Schiatti funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Schiatti M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Schiatti
What does Schiatti do?
Schiatti is a representative agency for Italian furniture companies, operating in the UK and Ireland markets for over twenty years. The company represents 11 Italian furniture brands (Angelo Cappellini, Cattelan Italia, Contardi, EMU, Flexform, Giorgetti, Giorgio Collection, Opera Contemporary, Porada, Montbel, and Vondom) and earns commissions by facilitating sales through a regional agent network of furniture retailers, interior designers, and contract/hospitality clients. Services include showroom support, sales training, marketing materials, fabric/finish samples, and after-sales service.
Is Schiatti a public or private company?
Schiatti is a private company. It is classified as family owned and is currently operating.
When was Schiatti founded?
Schiatti was founded in 2000. It employs 11 to 50 people.
Where is Schiatti based?
Schiatti is headquartered in Seregno, Italy, in the Europe region.
How does Schiatti make money?
One revenue line is on record: commission-based representation.
Who are Schiatti's main competitors?
Direct peers on record are Domus, Interdesign, Modus Group, Interni, B&B Italia UK, Minotti London, Roche Bobois UK and Calligaris UK. Broad incumbents are Furniture Village and Heal's.
Does Schiatti have an API?
No public API is recorded for Schiatti.
What industry is Schiatti in?
Schiatti's product category is Furniture Sales Representation and Distribution. Its primary akta.pro industry code is CRAOAFAA, Furniture (Residential & Commercial) Wholesale Distribution. Its NAICS code is 42321 and its SIC code is 5020.