Highfield & Brookham School

What Highfield & Brookham School does

Highfield & Brookham School is a family-owned independent co-educational Nursery, Pre-Prep and Prep School located on a 175-acre estate in Liphook, Hampshire, on the borders of Hampshire, West Sussex and Surrey within the South Downs National Park. Founded in 1907 and operated by the Mills family through Highfield School (Liphook) Ltd (company number 01220993), the school serves approximately 460 children aged 2-13 across three educational phases: Nursery (ages 2-4), Pre-Prep (ages 4-8), and Prep School (ages 8-13), with full boarding available from Year 4. The school employs 51-100 staff and is led by Head Suzannah Cryer, with William Mills as Proprietor and Charlotte Cottrell as Admissions Registrar.

The school's core offering is delivered through three sequential day-school phases plus boarding, with an annual intake cycle anchored at Nursery, Reception, Year 3, and Year 7. Academic ambition is demonstrated through placements at 30+ senior schools including Eton, Harrow, Winchester, Wellington, Marlborough, and Charterhouse, with over 100 scholarships recorded in the past six years and a 91% LAMDA Distinction rate. ISI inspections in 2025 rated the school Outstanding for personal development, wellbeing, safeguarding, teaching, early years, and boarding.

Revenue is generated primarily through recurring tuition fees (day and boarding), with supplementary income from the School Plus division (Swim School, Holiday Activity Clubs, Highreach Holidays, Facility Hire), Immersion Courses for international students aged 9-13 (£3,000 per two-week programme), and the Centenary Bursaries Fund charity. The school recruits international students through a global educational agent network (10% first-year commission) and sponsors Child Student Visas via CAS issuance. The Centenary Bursaries Fund (Charity No. 1114845), established in 2007, provides 50-50 co-funded bursaries and broadens access. Membership of IAPS, ISC, BSA, BAISIS, and the British Boarding Schools Network supports regulatory standing and international reach.

Name

Highfield & Brookham School

Legal name

Highfield School (Liphook) Ltd

Website

https://highfieldandbrookham.co.uk

Company type

Private

Founded year

1907

Operating status

Operating

Headcount range

51–100 employees

Short description

Highfield & Brookham School is a family-owned independent co-educational Nursery, Pre-Prep and Prep School in Liphook, Hampshire, serving approximately 460 children aged 2-13 with day and boarding provision, and a supplementary School Plus division including Swim School, Holiday Clubs, and international Immersion Courses.

Ownership category

akta.pro rank

Product category

Independent Preparatory School Education

NAICS

Elementary and Secondary Schools (61111), Sports and Recreation Instruction (611620)

akta.pro primary industry

Nonsectarian Independent Boarding Schools (EDAJABAB)

akta.pro secondary industry

Overseas Secondary Student Housing, Homestay & Boarding Services (EDAIAHAH)

Keywords

• Independent preparatory school
• Boarding school education
• Nursery pre-prep prep
• Primary education services
• English language immersion

Headquarters

HQ city

Liphook

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Marketing or Sales

Revenue model

1. School Fees - Day Tuition: Core revenue from tuition fees for day pupils across Nursery, Pre-Prep, and Prep School for children aged 2-13 years. Fees support academic instruction, pastoral care, facilities, and co-curricular programmes.
2. Boarding Fees: Revenue from full boarding provision available from Year 4, with approximately 100 boarders in the community. Boarding fees cover accommodation, meals, 24-hour care, and evening activities.
3. Immersion Courses: Two-week English immersion programmes for international children aged 9-13 at £3,000 per programme. Includes airport transfers, uniform, meals, activities, and certificate.
4. School Plus - Ancillary Services: Additional revenue streams including Swim School, Holiday Activity Clubs, Tennis Lessons, and Facility Hire. Summer School and ancillary income also contribute.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Highfield & Brookham School is a family-owned independent preparatory school providing day and boarding education for children aged 2–13 across nursery, pre-prep, and prep stages. It serves approximately 460 children, including around 100 boarders, on a 175-acre campus in Liphook, Hampshire within the South Downs National Park. The school also delivers short-term English language immersion courses for international students.

Product overview

Highfield and Brookham School is a family-owned independent co-educational Nursery, Pre-Prep and Prep School offering a unified educational journey for children aged 2-13. The core offering comprises three educational phases: Nursery (ages 2-4), Pre-Prep (ages 4-8), and Prep School (ages 8-13), with full boarding available from Year 4. The school supplements its core educational programmes with a School Plus division offering Swim School, Holiday Activity Courses, Highreach Holidays, and Facility Hire. Additional services include Immersion Courses for international students and the Centenary Bursaries Fund for financial support. The school feeds approximately 30 leading senior schools including Wellington College, Cranleigh School, Radley College, Marlborough College, and Charterhouse, with over 100 scholarships awarded in the past six years.

Differentiator

Problem solved

Functional benefit

Brands

• Highfield School Centenary Bursaries Fund: A registered charity (No. 1114845) established in 2007 to provide transformational bursaries to children who would not otherwise have access to a Highfield and Brookham education.
• Immersion Courses
• Swim School
• Highreach Holidays
• Raising The Future

Products and services

• Nursery Education Early years education for children typically aged 2–4 as the first stage of the school's nursery-through-prep pathway.
• Pre-Prep Education Pre-preparatory education for children in the early primary years, forming the middle stage of the school's nursery-through-prep pathway.
• Prep School Education Preparatory school education for older children, completing the school's nursery-through-prep pathway and preparing pupils for senior school entry.
• Boarding Residential boarding provision for approximately 100 pupils on the school's 175-acre Liphook campus, available alongside day schooling.
• English Language Immersion Courses Short-term English language immersion courses delivered on site for international students, leveraging the school's boarding facilities and independent school environment.

Quantifiable outcome

• Over 100 scholarships awarded to top senior schools in past six years
• +3 more outcomes

Named customers4 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered minor and core.

• Amazon SmileminorGTM or Marketing PartnerCharitable shopping platform through which supporters can donate to Centenary Bursaries Fund at no extra cost.
• International Educational AgentscoreChannel Partner/ Reseller/ DistributorNetwork of educational agents worldwide who recruit international students for main school and immersion courses. Agents receive 10% commission on first year fees for main school enrolments. Agents must provide two references from UK schools for initial partnership. School provides dedicated agent portal, prospectuses, videos, and contract agreements.
• IAPS (Independent Association of Prep Schools)minorOthersProfessional association membership providing networking, professional development, and representation for prep schools in the UK.
• ISC (Independent Schools Council)minorOthersUmbrella organisation representing independent schools in the UK, providing advocacy and standards.
• BSA (Boarding Schools' Association)coreOthersMembership organisation supporting boarding school standards, best practice, and professional development.
• British Boarding Schools NetworkminorOthersNetwork for international recruitment and boarding school best practice sharing.
• BAISIS (British Association of Independent Schools with International Students)minorOthersAssociation supporting independent schools with international student programmes.
• Senior Schools (Eton, Harrow, Winchester, Wellington, Marlborough, Charterhouse, etc.)coreStrategic or Co-development PartnerStrong relationships with 30+ senior schools for seamless pupil transition. Head Suzannah Cryer maintains active contacts. Flawless track record of securing places at children's first-choice schools.
• Hollycombe Primary SchoolminorStrategic or Co-development PartnerLocal school whose pupils use Highfield's swimming pool for lessons, helping children become confident in water. Example of community facility sharing.
• Highfield School Centenary Bursaries FundcoreOthersRegistered charity (No. 1114845) set up in 2007 to provide transformational bursaries. 50-50 joint funding with school. Supports children who could not otherwise attend. Trustees include Jonathan Carey, Peter Greenwood, Nick Denton, Simon Mason, and Katie Naylor.
• Easy FundraisingminorGTM or Marketing PartnerOnline fundraising platform enabling supporters to raise donations for Centenary Bursaries Fund through everyday shopping.

Scale indicators7 records

Recent moves3 records

Expansion highlights5 records

Direct peers

• The Dragon School: Co-educational independent prep school in Oxford serving ages 4-13, with extensive boarding and a strong senior school placement reputation. Closest like-for-like UK prep school peer given similar size, full-boarding model, and academic/placement-led value proposition.
• Eagle House School: Co-educational prep school in Berkshire (Sandhurst) for ages 3-13, with day and boarding. Directly comparable geographically and demographically to Highfield & Brookham within the South East prep school market.
• Ludgrove School: Leading independent boys' boarding prep school in Berkshire for ages 8-13, feeds top senior schools. Comparable boarding-centric prep model feeding Eton, Harrow, and Winchester.
• Caldicott School: Independent boys' boarding prep school near Highfield (Farnham Royal) for ages 7-13. Geographically proximate peer with similar boarding model and senior school placement focus.
• Summer Fields School: Oxford-based boys' boarding prep school for ages 4-13. Comparable full-boarding prep school with strong senior school placement to Eton, Harrow, and Winchester.
• The Elms School: Independent co-educational prep school in Colwall, Herefordshire, with boarding. Smaller-scale UK boarding prep peer with similar age range and senior school placement dynamics.
• Beaudesert Park School: Co-educational independent prep school in Gloucestershire for ages 2-13, with day and boarding. Comparable family-run prep school with strong senior school placement track record.
• Farleigh School: Independent co-educational prep school in Hampshire for ages 3-13 with day and boarding. Regional prep school peer with overlapping South East catchment and similar academic/boarding mix.

Broad incumbents

• St Edward's School, Oxford: Larger independent co-educational boarding school in Oxford offering pre-prep through sixth form. A broader incumbent that includes a senior school phase and competes for the same UK and international family customer base.

Others

• Wellington College: Senior independent boarding school in Berkshire that is a primary destination school for Highfield & Brookham graduates. Ecosystem partner rather than competitor, but a key brand association for placements.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/HighfieldSch
• YouTubeyoutube.com/channel/UCLcSdT6OwZznYvTPt1j_MlQ
• Facebookfacebook.com/HighfieldandBrookham
• Instagraminstagram.com/highfieldandbrookham
• LinkedInlinkedin.com/company/highfield-and-brookham-school

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Highfield & Brookham School