Mindshare
Mindshare is a Dhaka, Bangladesh-based private marketing firm founded in 2001, employing 51-100 people to deliver performance marketing, advertising, and creative production services to clients in the local market.
- Company typePrivate
- Founded2001
- HeadquartersDhaka, Bangladesh
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Mindshare does
Mindshare is a private, for-profit marketing services firm headquartered in Dhaka, Bangladesh, founded in 2001. According to the firmographic record, the company delivers performance marketing, advertising, and creative production services, suggesting it operates as a full-service agency helping clients with media planning, campaign execution, and creative asset development. With a reported headcount of 51-100 employees, Mindshare sits in the small-to-mid-sized agency tier relative to the Bangladesh market.
The underlying technology, product portfolio, and go-to-market mechanics are not documented in the source data. No named products, proprietary platforms, technology stack details, pricing models, or distribution channels are disclosed. The firm's public web property at mindshare-bd.com currently resolves to a default Apache-style directory index listing three empty subdirectories (cgi-bin/, test/, wmglobal-bd.com/) with file modification dates from 2017-2018, and the cgi-bin path returns a 403 Forbidden. There is no substantive company content, service description, case study, or contact information surfaced through this domain, which materially weakens the public information footprint that would normally support a services firm's client acquisition.
Business model specifics — pricing structure, revenue mix, customer segments, and contract types — are also not available in the source data. The company is privately held with no disclosed investors, parent company, subsidiaries, or funding history. No management team, regulatory actions, mergers and acquisitions, or leadership changes are recorded. As a result, the assessment of revenue scale, customer concentration, growth trajectory, and strategic positioning must rely almost entirely on the limited firmographic metadata (Dhaka location, 2001 founding, 51-100 employees, services in performance marketing, advertising, and creative production).
Mindshare firmographics
Firmographics- Name
- Mindshare
- Website
- https://mindshare-bd.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Mindshare is a Dhaka, Bangladesh-based private marketing firm founded in 2001, employing 51-100 people to deliver performance marketing, advertising, and creative production services to clients in the local market.
- Ownership category
- akta.pro rank
Where Mindshare is headquartered
LocationHeadquarters
- HQ city
- Dhaka
- HQ country
- Bangladesh
- HQ region
- Asia
Markets served
Mindshare business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Mindshare product offering
Product offeringCore offering
Mindshare provides performance marketing, advertising, and creative production services to client businesses. According to the firmographic record, the firm is positioned as a marketing services agency; however, the company's live website (mindshare-bd.com) currently displays only server directory listings and offers no additional product or service detail.
Product overview
The source data does not contain any product or service information for Mindshare. The scraped content consists of directory index listings and server error pages from the domain mindshare-bd.com, which do not include any company overview, product descriptions, or named offerings.
Differentiator
Problem solved
Functional benefit
Companies that use Mindshare
Customer profileIdeal customer profiles1 record
Mindshare technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Mindshare competitors and assessment
Company assessmentDirect peers
- Ogilvy Bangladesh: Bangladesh office of the global WPP-owned advertising network offering integrated advertising, creative, and digital marketing services to local and multinational clients — directly comparable service mix and Dhaka-based operations.
- Grey Bangladesh: Grey's Bangladesh operation provides full-service advertising and creative production in Dhaka under the global WPP network, serving as a head-to-head competitor for marketing budgets targeting Bangladesh-headquartered brands.
- McCann Worldgroup Bangladesh: Bangladesh presence of the global IPG-affiliated agency network delivering advertising, creative, and media services — comparable mid-market and multinational client base and bundled service offering.
- FCB Bangladesh: Dhaka office of the global FCB network (part of IPG) offering advertising and creative services to Bangladesh-based advertisers; competes for the same pool of mid-market and enterprise brand budgets.
- Asiatic Marketing Communications: One of Bangladesh's longest-standing homegrown advertising and marketing communications agencies, offering creative, media, and production services — directly comparable local competitor with similar full-service positioning.
- Adcomm Limited: Bangladesh-based advertising and marketing services firm providing creative, media buying, and brand activation — competes with Mindshare for local and regional advertiser budgets out of Dhaka.
- Media Plus Limited: Established Bangladesh advertising and brand communications agency offering integrated creative and media services; similar scale and Dhaka-centric client base make it a relevant local competitor.
Emerging players
- Mediacom Bangladesh: Bangladesh operation of the GroupM global media agency network, focused specifically on performance marketing and media planning — overlaps directly with Mindshare's stated performance marketing capability.
Broad incumbents
- WPP plc: Global parent of Ogilvy, Grey, GroupM/Mindshare (the network), and several other Bangladesh-active agencies; relevant as the ultimate parent of the firm whose brand Mindshare has adopted and as a broader incumbent in the same category.
- Leo Burnett Bangladesh: Bangladesh office of the Publicis-owned Leo Burnett network; competes for creative-led brand mandates from the same Dhaka-headquartered advertiser base, offering a comparable integrated advertising proposition.
Market position
Strengths3 records
Weaknesses4 records
Competitive moat1 record
Key risks5 records
Key highlights4 records
Customer concentration
Mindshare social profiles
Digital presenceMindshare financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mindshare leadership team
Management profileNumber of profiles
Mindshare funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mindshare M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mindshare
What does Mindshare do?
Mindshare provides performance marketing, advertising, and creative production services to client businesses. According to the firmographic record, the firm is positioned as a marketing services agency; however, the company's live website (mindshare-bd.com) currently displays only server directory listings and offers no additional product or service detail.
When was Mindshare founded?
Mindshare was founded in 2001. It employs 51 to 100 people.
Where is Mindshare based?
Mindshare is headquartered in Dhaka, Bangladesh, in the Asia region.
Who are Mindshare's main competitors?
Direct peers on record are Ogilvy Bangladesh, Grey Bangladesh, McCann Worldgroup Bangladesh, FCB Bangladesh, Asiatic Marketing Communications, Adcomm Limited and Media Plus Limited. Mediacom Bangladesh is listed as an emerging player. Broad incumbents are WPP plc and Leo Burnett Bangladesh.
Does Mindshare have an API?
No public API is recorded for Mindshare.