RSW Accountants + Advisors

What RSW Accountants + Advisors does

RSW Accountants + Advisors (legally "RSW Accountants + Adviseurs") is a privately held Dutch accounting and advisory partnership headquartered in Helmond, with additional offices in Someren and Deurne in the southern Netherlands. The firm employs approximately 65 staff and serves a primarily regional SME base, supplemented by an international department that supports foreign companies operating in or entering the Dutch market from jurisdictions including the UK, USA, Germany, France, Belgium, Cyprus, and Italy. It is structured as a "maatschap" (Dutch partnership) without any disclosed parent company or external investment, and operates as an SRA-certified, NBA-member firm, with cross-border capability extended through INPACT International network membership.

The firm operates a professional services portfolio across eight lines: accountancy and advisory, audit and assurance, tax advisory and compliance, financial planning, payroll administration and advisory, administration and external support, estate planning, and sustainability advisory. Service delivery is supported by an integrated digital client-tools stack built on third-party platforms: Visionplanner for management reporting, Nmbrs (Visma) for payroll with employee self-service, Exact Online for bank-linked financial administration, and CaseWare Cloud / Mijn Accountants Portal for secure document exchange. Its competitive posture is built around trusted regional presence, multi-lingual service capability, and a "sparring partner" advisory positioning rather than proprietary technology.

RSW is a relationship-driven, sales-led practice with a multi-channel digital presence (LinkedIn, SEO content, email newsletters, knowledge events) and a quote-based pricing model. Revenue is generated through professional service fees across the eight service lines. There is no indication of funding, M&A, or significant headcount expansion; the trajectory is one of stable, regional professional services operations with incremental capability buildout.

Name

RSW Accountants + Advisors

Legal name

RSW Accountants + Adviseurs

Website

https://rsw.nl

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

101–250 employees

Short description

RSW Accountants + Advisors is a Dutch partnership headquartered in Helmond with ~65 staff across three offices, providing accounting, tax, payroll, audit, estate, and sustainability advisory services to SMEs and international companies, supported by third-party digital platforms and the INPACT network.

Ownership category

akta.pro rank

Product category

Accounting and Advisory Services

NAICS

Offices of Certified Public Accountants (541211), Accounting, Tax Preparation, Bookkeeping, and Payroll Services (54121), Payroll Services (541214), Management Consulting Services (54161)

SIC

Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

Financial Reporting & Technical Accounting Advisory (GAAP/IFRS) (BPAHABAF)

akta.pro secondary industries

Fee-Based Advisory (FSAEAAAM), Financial Planning & Analysis Support (Budgeting, Forecasting, Management Reporting) (BPAAAGAJ)

Keywords

• Accounting services
• Tax advisory
• Payroll administration
• Financial planning
• Estate planning

Headquarters

HQ city

Helmond

HQ country

Netherlands

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Professional Accounting Services: Core accounting and bookkeeping services including compilation of financial statements, audit, and review services for SMEs and larger organizations. Revenue is generated through professional service fees, typically billed on retainer or per-engagement basis.
2. Tax Advisory and Compliance: Corporate and personal tax advice, tax return preparation, and tax planning services. Includes international tax advisory for cross-border operations.
3. Payroll Administration: Full-service payroll processing including labor contracts, social security consultation, labor law advice, and salary audits through Nmbrs platform.
4. Estate and Financial Planning: Advisory services for wealth transfer, retirement planning, and estate administration for individuals and business owners.
5. Sustainability Advisory: Advisory services related to sustainability reporting and green initiatives.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

RSW Accountants + Advisors delivers professional accounting, taxation, payroll, audit, estate planning, financial planning, and sustainability advisory services to Dutch SMEs, international companies, and high-net-worth individuals. Services are delivered through a partnership of approximately 65 staff across three offices in the southern Netherlands (Helmond, Someren, Deurne), supported by an integrated online client portal stack (Visionplanner, Nmbrs, Exact Online, CaseWare Cloud) for real-time financial reporting, payroll, bookkeeping, and document management. Revenue is generated through professional service fees on custom, quote-based engagements.

Product overview

RSW Accountants + Advisors is a full-service accounting and advisory firm offering a comprehensive portfolio of professional services organized around eight core offerings: Accountancy + Advice, Audit + Assurance, Tax Advice + Returns, Financial Planning, Payroll Administration + Advice, Administration + External Support, Estate Planning, and Sustainability + Advice. The firm distinguishes itself through RSW Online, a suite of four digital modules built on third-party platforms that enable clients to manage their finances in real-time: Management Reporting (via Visionplanner), Salary Administration Online (via Nmbrs/Visma), Financial Administration Online (via Exact Online), and Online Dossier (via Mijn Accountants Portal). This platform-plus-modules architecture allows clients to access financial dashboards, payroll management, bank-linked bookkeeping, and document approval through integrated cloud tools while receiving expert advisory support from RSW's approximately 65 employees across three Dutch locations.

Differentiator

Problem solved

Functional benefit

Products and services

• Accountancy + Advies (Accounting + Advice)
• Audit + Assurance
• Fiscaal advies + Aangiften (Tax Advice + Returns)
• Financiële planning (Financial Planning)
• Salarisadministratie + Advies (Payroll Administration + Advice)
• Administratie + Externe Ondersteuning (Administration + External Support)
• Estate Planning
• Duurzaamheid + Advies (Sustainability + Advice)

Quantifiable outcome

• Real-time financial monitoring through personalized dashboards
• +1 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature4 records

Partnerships

Eight partnerships are on record, tiered core and supporting.

• INPACT InternationalcoreStrategic or Co-development PartnerINPACT is an international association of independent accountancy firms with over 140 member firms in 220 offices across 65 countries. RSW uses this network to serve international clients and provide cross-border services. The partnership enables rapid and personal service through a worldwide network of tax consultants and auditors.
• VisionplannercoreTechnology or IntegrationVisionplanner provides management reporting and dashboard platform that RSW uses to give clients real-time graphical insights into their financial performance.
• Nmbrs (Visma)coreTechnology or IntegrationNmbrs, part of Visma, provides payroll administration software that RSW uses for complete payroll processing, including employee self-service apps for leave requests and document access.
• Exact OnlinecoreTechnology or IntegrationExact Online is the financial administration platform used by RSW for client bookkeeping, featuring automatic bank transaction imports and digital accounting capabilities.
• CaseWare CloudsupportingTechnology or IntegrationCaseWare Cloud provides secure document exchange platform for RSW clients to send and receive sensitive financial documents.
• CookieYessupportingTechnology or IntegrationCookieYes is used for GDPR-compliant cookie consent management on RSW's website.
• Google AnalyticssupportingTechnology or IntegrationGoogle Analytics is used for website traffic analysis and visitor behavior tracking.
• Meta PixelsupportingTechnology or IntegrationMeta Pixel is used for tracking website visitors and measuring effectiveness of Meta advertising campaigns on Facebook and Instagram.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Crowe Netherlands: Crowe Netherlands is the Dutch member of the Crowe Global network, providing accounting, tax, and advisory services to SMEs and mid-market companies with comparable client profiles.
• Accon AVM: Accon AVM is a Dutch accounting and advisory firm with a similar SME-focused, multi-office regional model and comparable service portfolio including accountancy, tax, and payroll services.
• Baker Tilly Netherlands: Baker Tilly Netherlands is the Dutch member of the Baker Tilly global network, offering comparable accounting, tax, and advisory services to SMEs and mid-market companies in the Netherlands.
• RSM Netherlands: RSM Netherlands is a mid-tier accounting and advisory firm with comparable SME and mid-market focus, offering accountancy, tax, and advisory services across multiple Dutch offices.
• PKF Wallast: PKF Wallast is a Dutch mid-tier accounting and advisory firm with comparable SME focus, offering accountancy, tax, and advisory services to mid-market clients in the Netherlands.
• HLB Netherlands: HLB Netherlands is part of the HLB international accounting network, providing SME-focused accounting, tax, and advisory services with overlapping client base and service portfolio.
• Flynth: Flynth is one of the largest Dutch accounting and advisory firms serving SMEs and agricultural businesses, with a comparable focus on regional presence and advisory-led services across the Netherlands.

Broad incumbents

• BDO Netherlands: BDO is one of the largest Dutch accounting and advisory networks, serving SMEs, family businesses, and larger enterprises across the Netherlands with overlapping service offerings.
• Grant Thornton Netherlands: Grant Thornton is an international mid-tier accounting network with a substantial Dutch practice serving dynamic mid-market companies, offering comparable services at larger scale.
• Mazars Netherlands: Mazars is a major international audit and advisory firm with a substantial Dutch practice serving SMEs and larger organizations, offering overlapping services but at significantly larger scale than RSW.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/rsw-accountants-en-adviseurs
• Facebookfacebook.com/RSW.Accountants

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RSW Accountants + Advisors