atv

What atv does

ATV (legal name: Azad Azərbaycan Müstəqil Teleradio Kompaniyası) is a privately held Azerbaijani broadcasting company headquartered in Baku. Founded on May 13, 1998 and on-air since December 25, 2000, the company operates a free-to-air national television channel distributed via the Azerspace satellite at 46°E, two FM radio stations (106 FM since March 5, 1999 and 106.3 FM since June 30, 2004), and a network of nine regional correspondent offices across Azerbaijan plus two foreign bureaus in Georgia and Germany. Programming is produced in-house across news (ATV Xəbər, Xəbərin Olsun, İqtisadi Zona), talk and variety shows (Gün Ortası, Bizimləsən, Rəngarəng), health and culinary verticals (Sağlam Gün Ay, Bişir Qazan, Ləzzət Axtarışında), music and cultural features (Musiqi ilə həmdəm olaq, Kəlmə Kəlməyə), and original drama series (İki Qapı Arasında, Çarəsiz). The core technology stack is conventional broadcast infrastructure — satellite uplink, FM transmitters, and web/YouTube live streaming — with no disclosed proprietary platforms, APIs, or AI/ML capabilities.

The business model is advertising-led. As a free-to-air broadcaster, ATV does not charge end users; revenue is generated by selling audience reach to advertisers across television, radio, and digital (YouTube) inventory, supplemented by industry awards that reinforce brand value. The audience is the general Azerbaijani public, segmented horizontally across demographics seeking Azerbaijani-language news, entertainment, cultural, and music content. Digital reach is operated through six genre-segmented YouTube channels — including ATV Show (1.16M subscribers) and ATV News (216K subscribers) — which extend monetization potential beyond the traditional broadcast footprint into global and diaspora audiences. Customer relationships are B2C at the audience level, with no disclosed enterprise customers, partnerships, or B2B revenue streams.

Name

atv

Legal name

Azad Azərbaycan Müstəqil Teleradio Kompaniyası

Website

https://atv.az

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

501–1,000 employees

Short description

ATV is a privately held Azerbaijani free-to-air television and radio broadcaster serving the general Azerbaijani public with news, entertainment, drama, and cultural programming via satellite TV, two FM stations, regional correspondents, and digital YouTube channels.

Ownership category

akta.pro rank

Product category

Television Broadcasting

NAICS

Television Broadcasting Stations (516120), Radio Broadcasting Stations (516110), Television Broadcasting Stations (51612), Satellite Telecommunications (517410)

SIC

Television Broadcasting Stations (4833), Radio Broadcasting Stations (4832)

akta.pro primary industry

Satellite Video & Media Distribution (DTH, Contribution/Distribution, Occasional Use) (HDAIAJAG)

akta.pro secondary industries

Live TV Streaming (vMVPD/IPTV OTT) (MPACAAAD), Non-Interactive Digital Radio (Lean-Back Streaming) (MPAIACAB), Aggregator/Platform Channels & Marketplace Bundles (Channel Stores, Super-Aggregators) (MPABAHAM)

Keywords

• Television broadcasting
• Radio broadcasting
• Satellite broadcasting
• News programming
• Entertainment media

Headquarters

HQ city

Baku

HQ country

Azerbaijan

HQ region

Asia

Offices12 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Television Broadcasting: Free-to-air television broadcasting with programming that attracts viewer audiences for advertising revenue. The channel produces news programs (ATV Xəbər, İqtisadi Zona), public affairs shows (Ağdam və Mən, Komando), and entertainment content.
2. FM Radio Broadcasting: Radio services operating on 106 FM and 106.3 FM frequencies. 106 FM broadcasts hit music and entertainment content with competitions and prizes. 106.3 FM focuses on national music and educational programming.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

ATV is a private Azerbaijani television and radio broadcaster operating the ATV satellite TV channel (via Azerspace at 46°E), the 106 FM and 106.3 FM radio stations, the atv.az live streaming website, and six vertical YouTube channels. The company produces and broadcasts original Azerbaijani-language programming including news, public affairs, talk shows, drama series, culinary, health, and music content. Revenue is earned primarily through advertising sold against these audiences.

Product overview

Azad Azərbaycan Televiziyası (ATV) operates as a multi-platform media company consisting of a main television channel (ATV), two radio stations (106 FM and 106.3 FM), and the ATV.az website. The television channel broadcasts a diverse portfolio of programs including news (ATV Xəbər, Xəbərin Olsun, İqtisadi Zona), talk shows (Bizimləsən, Gün Ortası, Rəngarəng), health programming (Sağlam Gün Ay), culinary shows (Bişir Qazan, Ləzzət Axtarışında), music programming (Musiqi ilə həmdəm olaq), meykhana competitions (Kəlmə Kəlməyə), and drama series (İki Qapı Arasında, Çarəsiz). The company also manages regional bureaus in Georgia and Germany, and regional correspondents across Azerbaijan. The radio stations serve distinct audiences with 106 FM focusing on contemporary hits and 106.3 FM emphasizing national music and educational content.

Differentiator

Problem solved

Functional benefit

Brands

• ATV News: News channel on YouTube with 216K subscribers
• ATV Show
• ATV Music
• ATV Cinema
• ATV Design
• ATV Media

Products and services

• ATV Television Channel (Azad Azərbaycan Televiziyası) Main television channel of Azad Azerbaijan Independent Telerradio Company, broadcasting news, socio-political programs, drama series, talk shows, and entertainment content to Azerbaijani audiences since December 2000.
• 106 FM Radio FM radio station broadcasting hit music, daily competitions, and prizes. Programming includes 'Primetime', 'Investor' financial show, 'TOP 20', and '106 House'. Coverage area: Baku and Absheron region.
• 106.3 FM Radio FM radio station focusing on national music and educational programming. Known for 'Avtostop', 'Bumeranq', 'Cox yaşa', '106.3 FM dairəsi', 'Muğam saatı', and 'Sözsüz' programs.
• atv.az Live Streaming Platform Website-based live streaming service on atv.az distributing ATV, 106 FM, and 106.3 FM content to a global digital audience, with on-demand program archives and schedule information.

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Others

• Azerspace-1 Satellite Operator (Azercosmos): Operator of the Azerspace satellite at 46°E that ATV uses for distribution; an enabling infrastructure partner rather than a direct competitor, but central to ATV's broadcast economics.

Direct peers

• Space TV (Azerbaijan): Azerbaijani private TV channel offering general entertainment and lifestyle programming aimed at the same Azerbaijani-speaking audience as ATV.
• REAL TV Azerbaijan: Private Azerbaijani entertainment-focused broadcaster competing with ATV on drama series, talk shows, and music programming for the same Azerbaijani-speaking audience.
• İctimai Television: Azerbaijan's public broadcaster operating a nationwide TV channel and radio stations, overlapping directly with ATV's general-audience TV, news, and FM radio proposition without commercial funding pressure.
• Lider TV: Azerbaijani private general-interest TV channel offering news, drama, and entertainment programming that overlaps with ATV's domestic content mix.
• Xəzər TV: Private Azerbaijani general-interest TV channel producing entertainment, drama, and news programming in direct competition with ATV for the same domestic audience and advertising pool.
• CBC Azerbaijan (CBC Sport / CBC TV): Azerbaijani private channel group (CBC TV and CBC Sport) producing entertainment and sports content that competes with ATV for audiences and ad budgets in Azerbaijan.
• AzTV (Azerbaijan Television): Azerbaijan's state-owned national television broadcaster, competing directly with ATV for domestic audiences and advertising share across general-interest programming, news, and drama.
• ARB TV: One of the larger private Azerbaijani TV channels producing news, drama, and entertainment shows, competing with ATV for both viewership and advertising revenue.

Broad incumbents

• TRT (Turkish Radio and Television Corporation): State broadcaster of Turkey operating multiple TV channels, radio stations, and digital platforms with Turkish-language content that competes for Azerbaijani-speaking viewers and the regional Azerbaijani ad market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC...
• Xx.com/atv_officially
• Facebookfacebook.com/AzadAzerbaijanTV
• LinkedInlinkedin.com/company/atvazerbaijan

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about atv