What Isolate It! does

Isolate It! is a Burlington, North Carolina-based specialty manufacturer and retailer of vibration isolation and damping products, founded in 2006 and operating with 11–50 employees. The company's catalog centers on Sorbothane viscoelastic polymer — a material engineered to behave like a viscous fluid while retaining its shape, dissipating vibration energy as heat and outperforming rubber, silicone, and neoprene over millions of compression cycles. Core SKUs span hemispheres/bumpers (9.5mm–6.5cm, three durometers: 30, 50, 70 Shore A), sheets and pads, bushings and washers, mounts, discs and rings with load ratings from 4.3 lbs to 6,000 lbs, plus specialty lines including Silent Feet washing-machine pads, ShockTape grip tape, audio isolation mats, and urethane rubber bumpers. Product functionality includes optional urethane coatings, 3M 300LSE adhesive backing, and a claimed absorption rate of up to 94.7% of vibration energy.

The business operates a direct-to-consumer e-commerce model through a Shopify storefront, with global fulfillment via FedEx, free US ground shipping over $50, and a 365-day return policy. Unit pricing spans $8.95–$289.95 with no subscription or contract structure. Go-to-market is self-serve: organic SEO, an IDEAS content blog covering audio, appliance, aerospace, 3D printing, and maker applications, email newsletters, and a light social presence on Facebook and YouTube. There are no distributor, retail, or marketplace channels indicated.

Customer segments are horizontally diversified across audiophiles and turntable enthusiasts, residential appliance owners, athletes and tool users, location-sound engineers, industrial/electronics OEMs (hard drive shock protection), and aerospace programs with documented NASA/Orion heritage. No revenue, headcount growth, funding, partnerships, M&A, or leadership changes are disclosed; the company appears to be privately held and founder/small-team operated.

Name

Isolate It!

Legal name

Isolate It!

Website

https://isolateit.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Isolate It! is a Burlington, NC-based specialty e-commerce retailer that manufactures and sells vibration isolation and damping products built on Sorbothane viscoelastic polymer, serving audiophiles, residential appliance owners, athletes, industrial buyers, and aerospace customers globally via direct-to-consumer online sales.

Ownership category

akta.pro rank

Product category

Vibration Isolation Products

akta.pro primary industry

Vibration Control & Anti-Vibration Products (Mounts, Bushings, Isolators) (IMANALAD)

Keywords

• Vibration isolation products
• Sorbothane polymer products
• Vibration damping pads
• Appliance noise reduction
• Industrial shock mounts

Headquarters

HQ city

Burlington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Direct E-commerce Product Sales: The company generates revenue through direct-to-consumer online sales of vibration isolation products via their e-commerce platform. Products are sold in various configurations (individual units, multi-packs) with pricing based on size, durometer, and included features. The company ships globally with free ground shipping on US orders over $50.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Isolate It! manufactures and supplies Sorbothane-based vibration isolation and damping products sold directly through its own online storefront. The catalog spans hemispheres/bumpers, sheets and pads, bushings and washers, mounts, discs and rings, Silent Feet appliance pads, ShockTape adhesive damping tape, audio isolation products, application tools, and urethane rubber bumpers. Customers include audiophiles, home appliance owners, athletes, industrial OEMs, and aerospace organizations.

Product overview

Isolate It! is a vibration isolation and damping products company specializing in Sorbothane visco-elastic polymer solutions. The product portfolio centers on Sorbothane hemispheres, sheets, pads, bushings, washers, and mounts as core offerings, supplemented by the Silent Feet appliance pad sub-brand for washing machine isolation, ShockTape grip tape for impact/vibration damping, and specialty audio and tool products. The company positions its Sorbothane line as superior to silicone, rubber, and neoprene alternatives, offering products across various durometers (30, 50, 70) to match weight load requirements. Applications span audio equipment, appliances, industrial machinery, aerospace (NASA heritage), and consumer products.

Differentiator

Problem solved

Functional benefit

Brands

• Sorbothane: Viscoelastic polymer used in vibration damping and isolation products including hemispheres, sheets, bushings, washers, and mounts.
• Silent Feet
• ShockTape
• The Vibration Solution

Products and services

• Sorbothane Hemispheres / Bumpers Hemispherical Sorbothane vibration-damping feet used as isolation bumpers under equipment, speakers, machinery, and appliances.
• Sorbothane Sheets and Pads Flat Sorbothane sheet and pad material used as a general-purpose vibration damping layer in industrial, audio, and DIY applications.
• Sorbothane Bushings and Washers Bushings and washers made from Sorbothane for vibration isolation between mating mechanical parts.
• Sorbothane Mounts Vibration isolation mounts used to decouple equipment from supporting structures and reduce transmitted vibration.
• Sorbothane Discs and Rings Circular Sorbothane discs and rings used as damping elements in audio, mechanical, and industrial assemblies.
• Silent Feet Appliance Pads Pre-sized Sorbothane appliance pads designed to be placed under washing machines, dryers, and other vibrating household appliances to reduce noise and movement.
• ShockTape Adhesive-backed Sorbothane damping tape applied to surfaces to absorb vibration and impact.
• Sorbothane Audio Products Sorbothane-based isolation products marketed for audio applications such as turntables, speakers, and hi-fi equipment to reduce vibration that degrades sound quality.
• Sorbothane Tools Tools sold to assist in cutting, applying, or installing Sorbothane isolation products.
• Urethane Rubber Bumpers Urethane rubber bumper feet sold as an alternative vibration-damping option to Sorbothane hemispheres.

Quantifiable outcome

• Absorbs up to 94.7% of vibration and shock energy
• +3 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators5 records

Recent moves4 records

Expansion highlights5 records

Direct peers

• ACE Controls: ACE Controls produces industrial vibration isolation and motion control products, including elastomeric mounts and shock absorbers. Its catalog overlaps with Isolate It!'s mounts and bumpers for industrial OEM applications.
• IsoAcoustics: IsoAcoustics specializes in acoustic isolation products for studio monitors, speakers, and turntables. It competes head-to-head with Isolate It!'s audio product line (turntable mats, speaker decoupling, lavalier microphone isolation) for the same audiophile and pro-audio customer base.
• Sorbothane, Inc. Sorbothane, Inc. is the original inventor and manufacturer of the Sorbothane viscoelastic polymer and also sells finished vibration-isolation products directly. As Isolate It!'s upstream supplier and a direct seller of overlapping SKUs, it is the most directly comparable peer.
• Kinetics Noise Control: Kinetics Noise Control manufactures vibration isolation, noise control, and seismic restraint products for buildings and industrial facilities. It is a relevant competitor for larger commercial and industrial vibration-isolation contracts.
• Enidine (ITT Inc.): Enidine manufactures shock absorbers, vibration isolation mounts, and elastomeric products for industrial, defense, and aerospace applications. It competes in the same aerospace and industrial channels where Isolate It!'s Sorbothane-based offerings are positioned.
• Auralex Acoustics: Auralex Acoustics manufactures acoustic absorption and isolation products for recording, broadcast, and home audio applications. It directly competes with Isolate It!'s audio isolation product line for the same prosumer and home-studio customer base.
• Mason Industries: Mason Industries manufactures vibration isolation products for HVAC, plumbing, and seismic applications, including spring and elastomer mounts. It is a direct competitor for industrial and commercial vibration-isolation contracts that Isolate It! could otherwise pursue.
• Vibration Mounts & Controls (VMC): VMC manufactures and distributes rubber and elastomer vibration isolation mounts, grommets, and bushings for industrial and consumer applications. Its catalog overlaps materially with Isolate It!'s mounts, bushings, washers, and bumpers categories.

Broad incumbents

• Trelleborg AB: Trelleborg is a large global engineering group with an anti-vibration and damping solutions business serving automotive, aerospace, and industrial customers. It competes in vibration isolation at much greater scale across multiple end markets where Isolate It! also operates.
• Parker LORD: Parker LORD, part of Parker Hannifin, manufactures vibration isolation, noise control, and elastomeric products as part of a broad motion and control technologies portfolio. It competes for industrial and aerospace vibration-isolation business at larger scale and with deeper engineering resources.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/IsolateIt
• Facebookfacebook.com/Isolate.It.Vibration.Isolators
• Xx.com/isolate_it

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Isolate It!