The Factor
The Factor is an Australian Microsoft Business Applications specialist consulting firm that delivers implementation, modernisation, AI enablement, and managed services on Power Platform, Dynamics 365, Azure, and Copilot Studio to federal and state government, healthcare, education, and regulated enterprise clients, anchored by its proprietary FormFactor digital forms product.
- Company typePrivate
- Founded2021
- HeadquartersCanberra, Australia
- Headcount51–100
- GTM typeB2B
- OfferingServices
What The Factor does
The Factor (legal entity Factor Tech Pty Ltd) is an Australian IT consulting firm headquartered in Canberra that delivers Microsoft Business Applications and AI solutions to regulated industries. Founded in 2021, the company specialises in implementing, modernising, and operating solutions built on Microsoft Power Platform, Dynamics 365, Azure, and Microsoft Copilot Studio, serving federal and state government departments, healthcare providers, education institutions, and regulated enterprises (including finance, energy, and mining). The company holds five Microsoft partner designations including Solutions Partner for Business Applications, Advanced Specialisation in Dynamics 365 Customer Service, FastTrack Partner, Copilot Jumpstart delivery partner, and Solutions Partner for Digital & App Innovation (Azure), and is an approved supplier on multiple Australian government procurement panels spanning federal, ACT, NSW, QLD, VIC, SA, and TAS jurisdictions.
The company's core proprietary product is FormFactor, a digital forms layer native to Dynamics 365 and Power Platform that replaces legacy PDFs with accessible digital forms integrated into Dataverse and Dynamics 365 case workflows, including the 2026-launched ReFactor AI generative engine for automated form ingestion. Around FormFactor, The Factor offers structured service lines including Start Small Deliver Fast, AI Enablement, App-Ops managed services, Centre of Excellence design, and Legacy Application Modernisation, supported by fixed-scope offerings such as Envisioning Workshops, App Assessments, AI Enablement Pathway, Security Assessments, and Microsoft In a Day workshops (App, Agent, Power Pages). The Factor's reported scale includes 150+ projects delivered, 57+ Microsoft Business Applications deployed, and reach to 200,000+ users across Government, Enterprise, Health, and Education sectors.
The revenue model combines project-based professional services (implementation, consulting, workshops) with recurring managed services (App-Ops SLA-backed application operations), quote-based pricing with multi-year contract cadences on larger engagements, and event-driven demand generation through workshops and Microsoft co-marketing. The go-to-market is enterprise field sales targeting CISO and CIO-grade buyers in regulated organisations, supplemented by Microsoft partner ecosystem co-selling and government procurement panel channels. The company operates from six Australian cities (Canberra HQ plus Melbourne, Sydney, Brisbane, Adelaide, Perth), employs 40+ staff, and remains privately held with founder-led ownership and no disclosed institutional capital.
The Factor firmographics
Firmographics- Name
- The Factor
- Legal name
- Factor Tech Pty Ltd
- Website
- https://thefactor.com.au
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- The Factor is an Australian Microsoft Business Applications specialist consulting firm that delivers implementation, modernisation, AI enablement, and managed services on Power Platform, Dynamics 365, Azure, and Copilot Studio to federal and state government, healthcare, education, and regulated enterprise clients, anchored by its proprietary FormFactor digital forms product.
- Ownership category
- akta.pro rank
The Factor industry classification
Industry- Product category
- Microsoft Business Applications Consulting
- NAICS
- Software Publishers (51321)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Responsible AI, Security & Privacy Platforms (Safety, Guardrails, PII) (HDAEANAG)
- akta.pro secondary industry
- Documentation & Reporting Automation (Model Cards, Datasheets, Impact Assessments) (HDAAAMAJ)
Keywords
Where The Factor is headquartered
LocationHeadquarters
- HQ city
- Canberra
- HQ country
- Australia
- HQ region
- Oceania
Offices6 records
Markets served
The Factor business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Implementation & Consulting Services: Project-based professional services for implementing Microsoft Business Applications, Power Platform solutions, AI Agents, and Dynamics 365. Engagements include Envisioning Workshops, Application Assessments, Centre of Excellence Design, Security Assessments, and AI Enablement Pathway programs.
- App-Ops (Managed Services): Ongoing managed services for sustaining and evolving Microsoft Business Applications post-go-live. Includes SLA-backed incident management, quarterly planning sessions, continuous improvements, and platform update alignment. Treated as an operating model for application lifecycle management.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Envisioning Workshop - Typically 1-2 weeks from workshop to output |
| Other | Multi-year contract | App Assessment - Typically 6-8 weeks depending on complexity |
| Other | Multi-year contract | AI Enablement Pathway - 2 to 6 months depending on scope |
| Other | One time/ perpetual license | App in a Day Workshop - One day session |
| Other | Multi-year contract | Security Assessment - Two weeks |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
The Factor product offering
Product offeringCore offering
The Factor is a Microsoft-centric technology services and solutions company that delivers Microsoft Business Applications (Dynamics 365, Power Platform, Microsoft 365), AI Agents built with Microsoft Copilot Studio, and its proprietary FormFactor digital forms solution to regulated industries in Australia. Core revenue comes from implementation and consulting engagements (Envisioning Workshops, App Assessments, AI Enablement Pathway, Security Assessments, Centre of Excellence design, full project delivery) and ongoing App-Ops managed services for sustaining and evolving Microsoft Business Applications post go-live.
Product overview
The Factor is a Microsoft-centric services and solutions company that does not sell a standalone software product but rather delivers a portfolio of service offerings and proprietary accelerators built natively on the Microsoft ecosystem. Its core product is FormFactor, a digital form builder native to Dynamics 365 and Power Platform that replaces legacy PDFs with AI-assisted, accessible digital forms. Around this core, The Factor offers structured service lines — Start Small Deliver Fast, AI Enablement, App-Ops, Centre of Excellence (CoE) design, and Legacy Application Modernisation — and industry-specific solutions for Customer Service, Case Management, Sales and Marketing, Complaints, and Forms Enabled Case Management. Supporting offerings include Envisioning Workshops, App Assessments, AI Enablement Pathway, CoE Design, Security Assessments, and Microsoft In a Day workshops (App, Agent, Power Pages). All products and services are delivered exclusively within the Microsoft ecosystem (Dynamics 365, Power Platform, Microsoft 365, Azure, and Copilot Studio), with governance, security, and compliance built in by design for regulated environments.
Differentiator
Problem solved
Functional benefit
Brands
- FormFactor: Modern forms native to Dynamics 365 and the Power Platform. A dedicated form layer for modernising how organisations build, automate, secure and manage digital forms using Microsoft Power Platform, helping create secure, accessible and connected digital experiences at scale.
Products and services
- FormFactor A digital form builder native to Microsoft Dynamics 365 and Power Platform that modernises how organisations design, deploy, and manage forms; transforms legacy PDFs and documents into secure, accessible, AI-assisted digital forms with workflow automation, WCAG 2.2 AA+ accessibility, and direct integration to Dataverse and Dynamics 365 case workflows.
- Start Small, Deliver Fast A focused service combining envisioning workshops, security assessments and hands-on delivery to help organisations activate change quickly with working solutions that prove value in a short timeframe before committing to larger programs.
- AI Enablement Service Structured pathway to embed Microsoft AI and AI Agents into regulated industry operations, including identifying high-value use cases, proof of value, Copilot Studio agent design and deployment, governance-by-design, and ongoing adoption maturity support.
- App-Ops (Managed Services) Ongoing application operations service sustaining Microsoft Business Applications and AI post go-live, including SLA-backed incident management, quarterly planning aligned to Microsoft roadmap and Wave Releases, continuous improvement, and Centre of Excellence advisory.
- Centre of Excellence (CoE) Service Design and implementation of Microsoft Power Platform Centre of Excellence operating models, including governance frameworks, platform standards, security controls, Microsoft CoE Starter Kit implementation, and role/enablement design for scalable, governed delivery.
- Modernise Legacy Applications Staged platform-led modernisation of legacy applications using Microsoft Power Platform, Dynamics 365, and AI capabilities, including application assessments, migration to Microsoft platforms, form-enabled workflow and case management integration, and governance alignment.
- Forms Enabled Case Management Connects digital form submissions directly into governed case workflows on Microsoft Dynamics 365, with embedded AI assistance guiding users through complex forms in real time; submissions are captured securely, cases are created automatically, and rules, routing and approvals are applied consistently.
- Customer Service Solution Dynamics 365 Customer Service solution providing omnichannel service management, automatic case routing and prioritisation, knowledge and agent support via Copilot, and Power BI visibility into service performance and trends.
- Case Management Solution End-to-end case management on Microsoft Dynamics 365 and Power Platform for complex regulated workloads including licensing, permits, FOI/RTI, grants, complaints, community services, emergency management, and court/tribunal processes.
- Sales and Marketing Solution Dynamics 365 Sales and Customer Insights solution supporting complex stakeholder engagement, opportunity management, unified customer data, AI-assisted productivity, and Power BI performance visibility.
- Complaints Solution Structured complaints handling solution built on Microsoft Dynamics 365 and Power Platform, providing digital intake, assessment workflows, investigation management, automated escalation paths, and Power BI oversight for complaint volumes, response times, and outcomes.
Quantifiable outcome
- 150+ projects delivered across Government, Enterprise, Health & Education
- +2 more outcomes
Companies that use The Factor
Customer profileNamed customers10 records
Segments5 records
Ideal customer profiles5 records
The Factor technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability8 records
Feature3 records
The Factor partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- MicrosoftcoreThe Factor is a Microsoft Solutions Partner for Business Applications, Microsoft Advanced Specialisation holder in Dynamics 365 Customer Service, FastTrack Partner, Copilot Jumpstart delivery partner, and Solutions Partner for Digital & App Innovation (Azure). This is the core platform partnership underpinning all service delivery.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
The Factor competitors and assessment
Company assessmentMarket position
Strengths4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
The Factor social profiles
Digital presenceThe Factor compliance and trust
Trust signalCompliance5 records
The Factor financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Factor leadership team
Management profileNumber of profiles
Profiles5 records
The Factor funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Factor M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Factor
What does The Factor do?
The Factor is a Microsoft-centric technology services and solutions company that delivers Microsoft Business Applications (Dynamics 365, Power Platform, Microsoft 365), AI Agents built with Microsoft Copilot Studio, and its proprietary FormFactor digital forms solution to regulated industries in Australia. Core revenue comes from implementation and consulting engagements (Envisioning Workshops, App Assessments, AI Enablement Pathway, Security Assessments, Centre of Excellence design, full project delivery) and ongoing App-Ops managed services for sustaining and evolving Microsoft Business Applications post go-live.
Is The Factor a public or private company?
The Factor is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Factor founded?
The Factor was founded in 2021. It employs 51 to 100 people.
Where is The Factor based?
The Factor is headquartered in Canberra, Australia, in the Oceania region.
How does The Factor make money?
Two revenue lines are on record. Implementation & Consulting Services are the primary driver. The others are app-Ops (Managed Services).
Does The Factor have an API?
No public API is recorded for The Factor.
What industry is The Factor in?
The Factor's product category is Microsoft Business Applications Consulting. Its primary akta.pro industry code is HDAEANAG, Responsible AI, Security & Privacy Platforms (Safety, Guardrails, PII), with a secondary code of HDAAAMAJ, Documentation & Reporting Automation (Model Cards, Datasheets, Impact Assessments). Its NAICS code is 51321 and its SIC code is 7370.