What Pinko Pack does

Pinko Pack (legal entity: PINKO-PACK SRL) is an Italian custom packaging manufacturer founded in 1994 and headquartered in Mogliano Veneto in the province of Treviso. The company designs and produces custom cardboard packaging, point-of-sale displays (floor-standing and counter), window signs, advertising totems, sample cases, and paper bags for B2B clients. Its technology stack centers on offset printing, premium finishing techniques (soft-touch coatings, hot stamping, magnetic closures), and FSC-certified material processing with 70%+ recycled content. The company maintains a format library of more than 5,400 die types supporting lot sizes ranging from 100 to 100,000+ pieces, enabling flexible runs that suit both small brands and larger enterprise clients.

Pinko Pack serves a diversified vertical mix including food and beverage (with food-contact compliant packaging), wine and spirits (luxury cartons and gift boxes for producers such as Villa Sandi), cosmetics (brand boxes and display units), pharmacy/healthcare (floor and counter displays for clients such as Fischer and Menarini), eyewear, and luxury/automotive adjacencies (premium gift packaging for VR46). Go-to-market is direct B2B sales with a structured four-step engagement (briefing, design/prototyping, sample approval, production) and a project-based, quote-driven pricing model executed via a regional field-sales motion across the Veneto region (Treviso, Venice, Padova). Marketing relies on a content/SEO website with vertical- and geography-specific landing pages, an industry portfolio showcase, and direct contact channels including phone, email, and WhatsApp.

Revenue is generated through one-off manufacturing orders, supplemented by ancillary design, consulting, prototyping, and kit-packing services. The firm operates from a single production site, is privately held with no disclosed outside investors, and reports a share capital of €20,000. Notable scale signals include 30+ years of continuous operation and 1,800+ annual projects completed, but financials and headcount are not publicly disclosed beyond an 11–50 employee range.

Name

Pinko Pack

Legal name

PINKO-PACK SRL

Website

https://pinkopack.it

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

Pinko Pack is an Italian custom cardboard packaging manufacturer serving B2B clients across wine, food, cosmetics, pharmacy, eyewear, and luxury verticals with offset printing, premium finishing, and FSC-certified recycled materials from its Treviso facility.

Ownership category

akta.pro rank

Product category

Custom Packaging Manufacturing

NAICS

Paperboard Container Manufacturing (32221), Corrugated and Solid Fiber Box Manufacturing (322211), Paper Bag and Coated and Treated Paper Manufacturing (322220)

SIC

Paperboard Containers & Boxes (2650)

akta.pro primary industry

Corrugated Packaging & Boxes (RSC, die-cut, bulk bins) (IMAMAHAA)

akta.pro secondary industry

Paper Bags & Sacks (retail, industrial, multiwall) (IMAMAHAC)

Keywords

• Custom packaging manufacturing
• Cardboard packaging design
• Point-of-sale displays
• Offset printing services
• Eco-friendly packaging

Headquarters

HQ city

Mogliano Veneto

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Custom Packaging Manufacturing: Design and manufacture of custom cardboard packaging products including boxes, cartons, displays, and point-of-sale materials. Revenue is generated through project-based orders with pricing based on quantity, materials, and complexity. Flexible production runs from 100 to 100,000+ pieces.
2. Design and Consulting Services: Additional services including graphic design, structural design, prototyping, and consultation for packaging projects. These professional services complement the core manufacturing revenue stream.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Pinko Pack designs and manufactures custom cardboard packaging and point-of-sale materials — including carton boxes (astucci), boxes (scatole), floor and counter displays (espositori), window signs (cartelli vetrina), sample books (campionari), advertising totems, paper bags (shopper), and food-compliant packaging. Production is done in-house using offset printing and premium finishing (soft-touch, hot stamping, magnetic closures), with FSC-certified materials containing over 70% recycled content, supporting lot sizes from 100 to 100,000+ pieces for B2B clients.

Product overview

Pinko Pack is a packaging company offering a comprehensive portfolio of custom packaging and point-of-sale display solutions. The core offering includes astucci (carton boxes), scatole (boxes), espositori (displays), cartelli vetrina (window signs), campionari (sample books), and totem pubblicitari (advertising totems), complemented by paper bags and food packaging. The company provides end-to-end services from design consultation through prototyping to production and delivery, utilizing offset printing and finishing services like soft-touch and hot stamping. Services include consulting, sampling, graphic design setup, assembly instructions, and kit packing/shipping. The company operates with a focus on sustainability using FSC-certified materials and recycled content.

Differentiator

Problem solved

Functional benefit

Products and services

• Astucci in Cartoncino (Carton Boxes) Custom carton boxes for wine bottles, food products, and gift items, produced with FSC-certified materials and offset printing for B2B clients.
• Espositori da Terra e da Banco (Floor and Counter Displays) Custom cardboard displays for retail environments, including floor-standing and counter displays for food, pharmacy, beauty, and eyewear sectors.
• Cartelli Vetrina (Window Signs) Custom cardboard window signs with offset printing, FSC-certified materials, and matte or glossy finishes for shops, boutiques, and retail stores.
• Campionari (Sample Books) Custom sample cases for sales agents, showrooms, and trade shows, featuring rubber inserts, separators, drawers, and magnetic closures.
• Totem Pubblicitari (Advertising Totems) Custom outdoor and corporate advertising totems designed for external use, showrooms, trade shows, and corporate events.
• Shopper in Carta (Paper Bags) Custom paper bags for retail, featuring high-quality printing, certified sustainable materials, and design options for various sectors.
• Packaging Alimentare (Food Packaging) Custom food packaging solutions including boxes, bags, cartons, and trays compliant with food contact regulations.
• Scatole (Custom Boxes) Custom boxes including self-assembly, luxury wine boxes, hexagonal boxes with handles, and book-style boxes with closure bands.
• Servizi di Consulenza (Consulting & Design Services) Professional services including consultation, sampling, graphic design, assembly instructions, kit packing, and shipping/delivery to complement packaging production.

Quantifiable outcome

• 70%+ recycled material used in production
• +2 more outcomes

Named customers10 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators5 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Favini: Italian specialty paper manufacturer producing premium and sustainable paper-based packaging and graphics products. Comparable in its Italian heritage, premium positioning, and focus on sustainable/eco-friendly materials for brand packaging.
• Cordenons: Italian specialty paper and packaging producer known for premium fine papers and creative packaging applications. Comparable as a mid-sized Italian player focused on premium, design-led paper-based packaging for luxury and cosmetics end-markets.
• Grafica Veneta: Italian printing and packaging converter based in the Veneto region producing books, cartons, and custom paperboard packaging for publishing and brand customers. Directly comparable to Pinko Pack in regional footprint, paper-based packaging focus, and B2B project-based model.
• Scatolificio Bianchi: Italian custom paperboard packaging converter producing folding cartons, luxury boxes, and POS displays for cosmetics, food, and wine brands. Comparable in its mid-sized Italian custom-packaging model with similar end-market focus.

Broad incumbents

• Smurfit Kappa: World-leading paper-based packaging group with strong European presence, producing corrugated containers, POS displays, and consumer packaging. Comparable at the product category level though vastly larger in scale and geographic reach.
• DS Smith: Global paper-based packaging manufacturer with significant operations in Italy offering corrugated boxes, POS displays, and custom packaging solutions. Comparable as a much larger incumbent serving overlapping end-markets (FMCG, retail, wine) with similar product categories.
• Saica Group: European paper and packaging group producing recycled paperboard and corrugated packaging with operations across Italy and Iberia. Comparable in its focus on recycled paperboard packaging and corrugated boxes for FMCG and industrial customers.
• Stora Enso: Nordic-based global renewable packaging company producing paperboard, corrugated packaging, and POS displays. Comparable at the product and end-market level, though at far larger scale and with integrated paperboard manufacturing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/PinkoPack
• Facebookfacebook.com/pinkopackmogliano
• LinkedInlinkedin.com/company/pinko-pack-s.r.l.

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pinko Pack